Remove blog category technology-data
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The small B2B marketing team’s guide to ABM

Martech

New technologies and changing buyer behaviors demand that marketers stay adaptable and innovative. Real-time optimization : Leveraging technology and data analytics, ABM enables real-time tracking and optimization of campaigns, boosting effectiveness in a competitive landscape.

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AI in B2B Marketing: 9 Ways To Work Smarter, Better, Faster, and Stronger

Hubspot Marketing

Artificial intelligence (especially generative AI) is plagued with concerns about plagiarism , bias , and data security. HubSpot has several AI tools you can use, such as our Free AI Content Writer , AI Blog Writer , and AI Email Writer (in Beta). Turn blog posts into videos or video scripts. It’s extremely helpful.”

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5 Proven Ecommerce Growth Strategies ($0 to $100 Million)

Backlinko

” Aaron Spivak That single insight led to their breakthrough “ice fabric” technology, which: Raised $1M on Kickstarter Sold 3,000 units in 72 hours Became their highest-margin product The entrepreneurs continued talking to customers to inform product development. The first thing to do is check the keyword data.

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How to Find Influencers or Creators for Your Next Campaign (+Best Practices for Partnerships)

Buffer Marketing

Data like this proves that influencer marketing is a valuable strategy for brands looking to reach a large, engaged audience.    A lot of them are “done for you,” with application processes, teams, and technology sorting the most ideal partners for you. Most beginner creators fall into this category.

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SEO in the AI Era: 3 Ways to Adapt Your Strategy (and how to get AI to mention your brand)

Orbit Media Studios

By Andy Crestodina Here we go, through yet another technology revolution. Impact to the LLMs: …And if creators stop publishing the good stuff, what will the AI use as training data? Will more of the training data be just recycled AI-generated content? We don’t know what exactly is in the training data or how it’s weighted.

SEO
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How to Perform a Competitor Analysis (with Examples and Template)

Buffer Marketing

Most of the data is ridiculously difficult to get. In this article, I will share the competitive analysis framework my team and I have developed (through weeks of research and dozens of iterations), and give you some tips on where to look for data that isn’t publicly available so you can have a competitive advantage.

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Future-Proof Your Website: 3 Must-Have AI Tactics for Marketing Leaders

Hubspot Marketing

AI is at the forefront of this transformation, providing advanced tools and insights to create more relevant and engaging websites based on individual user data. Imagine greeting each visitor with a video in their native language or with a custom message tailored to their specific interests based on user data.