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How to make your content stand out in the ocean of AI slop

Martech

That’s good news for copywriters and brands that understand good content is still king and still based on sound SEO principles “AI is a tool. But unless you have your brand voice or some opinion on it or make it distinct, you’re not going to gain much value from a search perspective.”

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Foundations of Email Copywriting: 3 Lessons for Email Marketers

Litmus

Email copywriting is a bit of nuanced art—and a science, too! That’s why we (along with our email friends at AWeber ) created Foundations of Email Copywriting —a collection of three, quick-to-digest lessons, covering the basics that every email marketer should know. Knowing your audience is crucial for email copywriting.

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Anatomy of a Facebook Ad: How to Create Scroll-Stopping Campaigns [+ Examples]

Hubspot Marketing

That would be your profile picture and brand name.) Meta Ads Manager claims it can be up to 255 characters long, but with the limited visual real estate, Id warn against that. This is where your conversion copywriting skills come in. Heck, I dont think Ive ever seen a headline that went past 10 words. More on that here.

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Who Uses Reddit Anyway? A Deep Dive Into Reddit Users and What They Think of Marketing

Hubspot Marketing

But if you want to know what people really think about products, brands, trends, or industries Reddit is where youll find the unfiltered truth. Since 2005, Reddit has been the place for honest, no-holds-barred recommendations whether brands like it or not. This could work in your favor if youre a B2C brand. In fact, 46.6%

Gen Z 103
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Who Uses Reddit Anyway? A Deep Dive Into Reddit Users and What They Think of Marketing

Hubspot Marketing

But if you want to know what people really think about products, brands, trends, or industries Reddit is where youll find the unfiltered truth. Since 2005, Reddit has been the place for honest, no-holds-barred recommendations whether brands like it or not. This could work in your favor if youre a B2C brand. In fact, 46.6%

Gen Z 103
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7 Digital Marketing Services Every Business Needs

Marketing Insider Group

According to a recent study, 75% of consumers judge a company’s credibility on its website design, and 81% of consumers need to trust a brand before they make a purchase. We’ve seen these results in dozens of our own clients across several industries, including B2B, B2C, SaaS, nonprofit , tech and even real estate !

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8 Golden Rules of Web Copywriting: How to Nurture and Convert with Smart Communication

Scoop.it!

Web copywriting can be an exceptionally intricate process. Yet, getting it right holds the key to positioning your brand and products and, consequently, reaching your conversion goals. With this in mind, it’s no surprise that business owners regularly seek opportunities to outsource the copywriting process.