Martech

FEBRUARY 22, 2024

A good example of this is the casual shirt brand UNTUCKit. Early adoption of innovative strategies and technologies within niche markets can give you a competitive edge and establish you as an industry leader. Share educational content, case studies, success stories, industry insights and solutions to pain points or problems.

Target Market 102

Target Market Advertising Advertisers Neuromarketing 102

Sprout Social

APRIL 16, 2024

Social listening has always been a powerful tool for brands that know how to wield it effectively. Even just one solid query can give a brand a rich, unbiased view of consumer sentiment. These insights build stronger messaging, campaigns, product lines—the opportunities are endless. Here’s why that doesn’t work.

Health 99

Health Industry Insights Branding Market Research 99

SmartBrief - Marketing

JANUARY 19, 2024

Our refreshed website debuts a fresh new look, and it is designed to make it easy for you to leverage the best of our business: Great content, mutually beneficial publishing partnerships and a suite of B2B marketing solutions for brands across over a dozen industries. Check out the options to find the right newsletters for you.

Finance 65

Finance Industry Insights Retail Education 65

Martech

NOVEMBER 15, 2023

Thought leadership is a strategic approach to content marketing that positions you or your brand as an authority in a specific field. It’s driven by human perspective, contributing meaningful insights, offering fresh perspectives and challenging conventional wisdom. Industry-specific videos. What is thought leadership again?

Thought Leadership 131

Thought Leadership Energy Marketing Marketers 131

Martech

APRIL 19, 2024

By adopting a “privacy-by-design” approach, we can address the growing apprehension surrounding excessive data collection, build trust and foster long-term consumer loyalty — the cornerstones of economic success in the advertising industry. The time has come for the advertising industry to champion consumer privacy.

Transform 102

Transform Advertising Advertisers Law 102

Rock Content

FEBRUARY 5, 2024

Whether you’re a brand owner, marketer, or part of the dynamic B2B and SaaS world, these updates are set to make your Instagram game stronger than ever. Artists, brands, and creators can now share behind-the-scenes moments, updates, and more in various formats. Use it to create short, entertaining content about your brand.

Entertainment 78

Entertainment Industry Insights Retail Promotion 78

Martech

MARCH 22, 2024

Real-life application: I worked with a client whose brand was constantly up against creative blocks when planning content, with not enough time or resources to spend on deep-dive content research. This blend ensures that content is produced quickly and maintains the high-quality and unique touch that audiences crave.

Transform 93

Transform Content Marketing Marketing Marketers 93

Search Engine Land

OCTOBER 19, 2021

Plus, industry insights for technical SEOs and the brands that hire them, courtesy of Aira and Women in Tech SEO. Please visit Search Engine Land for the full article.

Industry Insights 85

Industry Insights SEO Branding 85

Jeff Bullas

JANUARY 30, 2023

And a blog can build that social proof and credibility, your personal brand and online credibility in several ways: It demonstrates your expertise: By consistently creating and sharing valuable content, you can establish yourself as an authority in your field. That’s called “social proof”.

Fashion 230

Fashion Affiliate Marketing PR Industry Insights 230

Rock Content

MARCH 22, 2024

Staying on top of B2B marketing trends is essential for any successful brand or company today. Find ways to incorporate and embrace the 2024 trends we identify below so that your brand or company can continue to be competitive, relevant, and successful this year and beyond. Sharing any insights gained through sustainable practices.

Customer loyalty 82

Customer loyalty Marketing Marketers CMO 82

Marketing Insider Group

DECEMBER 18, 2023

The strategies help build awareness, boost engagement, provide comprehensive customer experiences, and increase brand loyalty. It can help you channel your unique industry insights and knowledge into relatable content while simultaneously speeding up the process and cutting down on costs. That last bit is important.

Marketing Strategy 92

Marketing Strategy Product User-Generated Marketing 92

Search Engine Land

MARCH 22, 2024

But a lot of people have tried to just make a better search engine than Google and it is a hard technical problem, it is a hard branding problem, it is a hard ecosystem problem. I don’t think the world needs another copy of Google.” Just ask Microsoft (sorry, Bing).

Industry Insights 122

Industry Insights Advertising Advertisers Product 122

illumin

DECEMBER 8, 2023

With this speedy growth, it’s easy to overlook the many benefits of managed service and to ignore the potential it has for marketers concerned with brand safety or without the resources to appropriately manage their campaigns from start to finish. This means the majority, if not all, of targeting is managed by the brand itself.

Management 52

Management Advertising Advertisers Industry Insights 52

Marketing Insider Group

JANUARY 21, 2022

This resource, The Elite B2B Social Media Marketing Manual , breaks down everything you need to know from establishing your brand voice on social media to creating right-fit content for each platform. Think about how you can enhance your brand awareness, increase engagement with your audience, and build a real community.

Social Media Marketing 127

Social Media Marketing Entertainment Analytics Industry Insights 127

Search Engine Land

FEBRUARY 29, 2024

This article delves into personal experiences and industry insights, offering a comprehensive guide to mastering the art of ad buying. When you discipline yourself to do this every month, rain or shine, over the years, your ability to produce brand-new, never-tried-before ideas will get easier and easier.

Finance 109

Finance Transform Industry Insights Retail 109

Neil Patel

APRIL 9, 2021

LinkedIn Industry Insights. Understanding the ins and outs of a specific industry can also help catapult your marketing campaign in the right direction. Knowing what trends and insights matter to you is most important. These insights assist with measuring the success of a campaign. LinkedIn Talent Insights.

Industry Insights 125

Industry Insights Real Estate Advertising Advertisers 125

Sprout Social

NOVEMBER 23, 2022

Employee advocacy —the promotion of a company that an individual works at—can supercharge brand awareness, sales leads and talent acquisition on any channel. From deep thought leadership to relevant memes commenting on industry insights, content is powerful. Brand trust also gives you the pick of top talent.

Thought Leadership 113

Thought Leadership Industry Insights Promotion Analytics 113

Sprout Social

SEPTEMBER 23, 2021

Whether you’re searching for industry insights or trying to figure out how your organization can provide assistance during an emergency, social listening can distill broader conversations into actionable insights. In times of crisis, those insights can make a substantial real-world impact.

Food 110

Food Industry Insights Management Communications 110

Sprout Social

SEPTEMBER 6, 2023

A strong presence on LinkedIn provides your business with a professional digital presence and an opportunity for your brand to be seen by 930 million members and 75 million businesses. One of the key components of building your brand on LinkedIn is creating a LinkedIn Business Page.

Analytics 113

Analytics User-Generated Education Management 113

SocialPilot

JANUARY 14, 2024

Cut to today – It has grown into a platform to share world-changing thoughts and ideas for businesses, brands, and professionals alike. You can say industry leaders deemed Linkedin as a new top choice for marketing And why not? Brands and businesses are making the most of the Linkedin content formats to strengthen their voice.

User-Generated 75

User-Generated Millennials Promotion Industry Insights 75

Animalz blog

DECEMBER 14, 2023

For example, data from product analytics, quotes from user interviews, and industry insights from competitive research. They give a rich, authentic source of content that resonates with your audience and distinguishes your brand from competitors. You can then use this thick dark syrup to make rum, porter, or gingerbread.

Product 81

Product User-Generated Thought Leadership Customer Acquisition 81

Sprout Social

OCTOBER 4, 2021

Social data has become a critical source of strategic insights for businesses of every size and industry. Whether you’re measuring brand health, benchmarking against competitors, or assessing market opportunities, social data provides real-time consumer insights that no other data source can provide. Measure brand health.

Health 123

Health Analytics Industry Insights Branding 123

Hubspot Marketing

JANUARY 10, 2023

In this article, we'll provide industry insight into the current state of the economy and best practices for marketing leaders to better address employee concerns. To see what brands think about the current economy, we used Glimpse to survey 300+ U.S. Are We in a Recession?: Marketing Leaders and Data Weigh In.

Price 92

Price Food Industry Insights Marketing 92

Marketing Insider Group

AUGUST 1, 2023

Like they’re trying to tell a story about your audience, your brand, and your online performance? Social media metrics are constantly gathering intel, ready to report back with crucial insights about how much your audience is digging your content, how loyal they are to your brand, and much more.

Whitepaper 87

Whitepaper Thought Leadership Promotion Customer loyalty 87

Rock Content

OCTOBER 10, 2023

Just like any other brand, mobile apps also need their websites optimized in order to be found and trusted by users. Next, let’s explore how mobile app brands can leverage SEO and ASO to improve brand visibility and authority , and ultimately increase downloads and purchases. What is App Store Optimization (ASO)?

SEO 52

SEO Transform User-Generated Copywriting 52

Vertical Response

OCTOBER 9, 2023

This can include in-depth industry insights, expert interviews, or access to a private community where members can network and learn from each other.Creating premium subscription plans not only provides an additional revenue stream, but it also allows you to establish a deeper connection with your audience.

Non-Profit 67

Non-Profit Affiliate Marketing Transform Email Marketing 67

Adobe Experience Cloud Blog

MARCH 13, 2018

Done correctly, guest posts can help brands reach new audiences and establish the credibility of their leaders. A smart guest posting strategy can vault a small brand to new heights and cement an established brand as the go-to expert in its industry. Most brands and experts strive to get published, but not you!

Thought Leadership 134

Thought Leadership Industry Insights Communications Digital Marketing 134

Bannerflow

SEPTEMBER 26, 2022

We know what social media is and many of you reading this will most likely understand how it can be leveraged to meet your business goals, be it database capture, brand awareness or product sales. Out of those channels, social media is often the first port-of-call for users when they wish to engage a brand. Enhancing brand credibility.

Transform 52

Transform User-Generated Customer loyalty B2C 52

Sprout Social

MARCH 19, 2020

Whether providing full-service social solutions, specialized brand marketing or stepping in for a specific campaign or project, agencies cater to their clients first and foremost. It’s also an opportunity to convince brands through content that rather than take efforts in-house, your agency is the best partner to support their needs. .

Thought Leadership 110

Thought Leadership Customer Acquisition Education Industry Insights 110

Digital Marketer

MARCH 16, 2023

How to Create a TikTok Ad Assembly Line with Maxwell Finn Email Marketing Videos: Why Email Marketing Matters for Monetization with Alex Cattoni Become a Certified Email Marketing Master 8 Tips for Writing Effective Email Marketing Subject Lines Social Media Marketing Videos: How to Generate Brand Awareness Through Social Media with Jena Apgar How (..)

Copywriting 71

Copywriting Social Media Marketing Retail Digital Marketing 71

Neil Patel

OCTOBER 25, 2020

Industry insights – Agencies can work with dozens of clients at a time. Chances are, they’ve worked with a company in a similar situation or industry as your own. Brand Familiarity. Building an in-house team comes with the benefit of your employees being fully immersed in your brand. Diverse Skills.

Digital Marketing 145

Digital Marketing Marketing Marketers Thought Leadership 145

Sprout Social

JANUARY 19, 2021

Through all the ups and downs, brands wrestled with how they could—and should—pivot their marketing strategies to stay connected with their customers. And in these “unprecedented times,” these customer insights are critical not only for marketing, but for business strategy across the organization. Benchmark against competitors.

Health 95

Health Key Performance Indicator Analytics Industry Insights 95

Sprout Social

FEBRUARY 22, 2019

Is your brand keeping an ear to the ground through Instagram listening? What are your prospects’ first opinions of your brand? Whether you’re prioritizing brand awareness, social selling or customer service, this quick guide to social listening on Instagram can help you reach your goals. Uncover industry trends and happenings.

User-Generated 107

User-Generated Health Industry Insights Analytics 107

Hubspot Marketing

FEBRUARY 22, 2023

Offer unique industry insights in an ebook or report. Perhaps you have a solution to help your audience perform a task quicker or solve common industry pain points. Lead magnets like industry reports, studies, and ebooks help position your brand as an authority on a particular topic. Be trustworthy.

eBook 145

eBook Finance User-Generated Transform 145

Bannerflow

MARCH 11, 2022

It helps give customers a better understanding and feel for your brand and humanises it. Virtual events are also a cost-effective solution for businesses and increase reach and brand awareness. Finding the right micro-influencers for your brand can give you direct access to targeted leads perfect for your business.

Market Trends 111

Market Trends Influencer Marketing Marketing Marketers 111

Sachs Marketing Group

JULY 21, 2023

A well-executed B2B digital marketing strategy can result in enhanced brand credibility, improved customer relationships, and increased ROI. A social media marketing strategy involves utilizing various social media platforms to connect with your audience, build your brand, drive website traffic, and increase sales.

Digital Marketing 52

Digital Marketing Marketing Strategy Social Media Marketing Copywriting 52

Rock Content

MARCH 23, 2023

Then, if you have more content for them to browse while they’re there, you can keep users returning for more, ensuring that they’ll continue interacting with your brand. Establish Authority One way to elevate your brand within your industry is to establish yourself as an authority.

Real Estate 71

Real Estate Marketing Marketers User-Generated 71