Vertical Response

AUGUST 25, 2024

Personalization and community support are key to creating meaningful connections with customers, enhancing brand loyalty during the holiday season. Multi-Channel Holiday Marketing Campaigns A multi-channel approach allows marketers to reach audiences across various platforms, enhancing brand visibility and consumer engagement.

Marketing Strategy 105

Marketing Strategy Non-Profit Shoppers Shipping 105

Marketing Insider Group

MAY 12, 2025

Users who abandoned carts: Tailor your messaging to address objections or incentivize a return visitlike offering free shipping, highlighting reviews, or showcasing the item again. Behind-the-scenes content: Give a peek into your process, team, or brand story to humanize your business and create a more authentic connection with your audience.

Advertising 103

Advertising Advertisers Real Estate Shipping 103

Power Digital Marketing

APRIL 7, 2025

In todays digital landscape, TikTok has transformed from a viral video platform into a powerful ecommerce driver, particularly for beauty and consumer packaged goods (CPG) brands. Connecting TikTok and Amazon Sales For CPG and beauty brands, leveraging TikToks influence to drive Amazon sales requires a well-crafted strategy.

Branding 52

Branding Shipping Transform Shoppers 52

Customers.ai

JANUARY 3, 2025

For ecommerce brands, this kind of research gives you true insights into how to improve your messaging, refine your marketing, and create a smoother, more personalized shopping experience that converts. This blending of online and offline experiences means brands need to create seamless connections across platforms.

Customer 88

Customer eCommerce Shipping Customer Journey 88

Jeff Bullas

FEBRUARY 6, 2023

There are 353 million products available, it ships to 100 countries and has 1.2 shipping and delivery Oh… and don’t forget customer support! Trust : Amazon is a trusted brand and customers are more likely to buy products that are fulfilled by Amazon. Amazon is one of the world’s biggest online stores. million employees.

Shipping 212

Shipping Manufacturing Logistics Retail 212

Hubspot Marketing

OCTOBER 29, 2024

When you’re dealing with higher-priced goods or services or bulk orders through wholesale, each sale carries more weight. Pricing Similarly, pricing is also a major difference between B2B ecommerce and B2C. We're often adjusting prices based on volume, specific contract terms, or ongoing negotiations,” says Ferruggia.

eCommerce 121

eCommerce B2C Manufacturing Retail 121

Customers.ai

NOVEMBER 26, 2024

Brands throw down, customers swipe up, and everyone’s cart is a battlefield of BOGO deals and last-minute splurges. Our data shows jumps in customer activity even the week before Black Friday, thanks to brands kicking off their promos earlier each year. ” email is sent, most brands go quiet and that’s a problem.

Shipping 86

Shipping Shoppers eCommerce Customer loyalty 86

Hubspot Marketing

NOVEMBER 1, 2024

Dollar Shave Club, Blue Apron, and Glossier are all well-known brands built on the business model and considered masterclasses in marketing — let alone D2C marketing. Many D2C brands are digital or ecommerce -focused, so they thrived in this climate. Speaking of which … Lower Costs By cutting out the “middlemen,” D2C brands save money.

Manufacturing 122

Manufacturing B2C Non-Profit eCommerce 122

Sprout Social

NOVEMBER 19, 2024

As brands continue to rely on multiple social media accounts to reach audiences and grow, influencers have become a fundamental part of successful digital strategies. It’s not hard to see why— Influencer marketing can increase your brand’s reach, engagement and overall credibility. Check out their profiles, posts and engagement rates.

Gen Z 113

Gen Z Health Influencer Marketing Food 113

Customers.ai

DECEMBER 11, 2024

Thats a massive chunk of potential revenue slipping through the cracks and most brands dont even know who those visitors are. Hes spent five minutes scrolling through your pricing page so hes clearly considering a purchase. Before she clicks away, a pop-up appears: Complete your order in the next 10 minutes and get free shipping!

Shipping 77

Shipping Shoppers Law eCommerce 77

Hubspot Marketing

NOVEMBER 4, 2024

Looking at this, 84% of my fellow marketers predict social media shopping will overtake third-party websites like Amazon and brand websites as the preferred channel for buying, and I agree with them. It’s where billions hang out, learn, monitor news, be entertained , and even connect with brands. Why should you tag products?

Product 110

Product User-Generated eCommerce Shipping 110

Customers.ai

DECEMBER 23, 2024

What They Want : High-value actions, like checking out your pricing page, signing up for a demo, or downloading a resource, scream intent. Example : A visitor who repeatedly views the same product page or spends significant time on your shipping page likely has high purchase intent. Are they glued to your product pages?

Price 82

Price eCommerce Shipping Transform 82

Backlinko

OCTOBER 22, 2024

Shein is one of the largest fast-fashion retailers worldwide, shipping to customers in over 150 markets. Known for its relatively low-priced apparel and wide variety, Shein became one of the most popular shopping destinations among Gen Z and millennial consumers across the world.

Gen Z 100

Gen Z Fashion Millennials Retail 100

Customers.ai

DECEMBER 18, 2024

Look for the signals: Page Visits and Time Spent Is someone spending time on your pricing or product pages? Example 1 : Visitors who spend more than 3 minutes on your pricing page. Trigger a cart abandonment email offering free shipping or a discount code. Send a follow-up campaign focused on brand storytelling to build trust.

Whitepaper 69

Whitepaper Price Shipping Outbound Marketing 69

Customers.ai

JANUARY 7, 2025

But before you start picturing your email list exploding, lets pause for a reality check getting those emails in the first place is where most brands fumble. For ecommerce brands, a 10-20% discount on the first purchase is a tried-and-true winner. A localized pop-up saying, Limited spots left for free shipping to [visitors location]!

Customer 92

Customer Shipping eCommerce Outbound Marketing 92

Vertical Response

MAY 3, 2024

Selecting a suitable price strategy is a critical step for businesses aiming to maximize their profit margins and gain market advantage. Competitive pricing should account for competitor analysis and market positioning, while value-based pricing focuses on pricing products based on perceived value to the customer.

Price 105

Price Shipping Promotion Customer Acquisition 105

SMEI

JANUARY 12, 2022

Pure e-commerce players will need to call out shipping deals, shipping delays, and shipping terms and businesses. In November, consumer prices in the United States had risen 6.8% from a year ago and the end is not yet in sight. Consumers compare prices online and are not as loyal as they used to be.

Shipping 156

Shipping Price Marketing Marketers 156

Customers.ai

DECEMBER 20, 2024

Thats what separates brands with loyal customers from the ones stuck chasing their next quick sale. But heres where most brands get it wrong — they lean too hard on one side. Reactive strategies are your chance to meet those expectations and show your brands human side. But how you manage those relationships?

eCommerce 85

eCommerce Shipping Customer loyalty Marketing 85

Martech

JULY 21, 2022

consumers (51%) say they’d be less loyal to a brand if the digital experience isn’t as enjoyable as in-person, according to PwC’s Customer Loyalty Survey 2022. Thirty-two percent of Gen Z stopped using a brand in the last year. Also, 39% of Gen Z said they are more likely to try a new brand. More than half of U.S.

Gen Z 125

Gen Z Millennials Branding Shipping 125

Neil Patel

NOVEMBER 16, 2020

There’s a major push towards attracting millennials with improved delivery options, increased brand diversity, and better customer service. You set your prices and fulfill orders, and you build your own brand. Still, it’s not for everyone, and it all comes down to Walmart’s price guarantee. There’s so much autonomy.

Product 145

Product Shipping Price Millennials 145

Jeff Bullas

NOVEMBER 8, 2022

Big brands update their websites all the time, and they do a lot of testing to see what works the best. It is an absolute must that your potential customers trust your brand. Make your shipping times clear. If you are selling physical products on your website, it is important to make your shipping times clear.

Advertising 199

Advertising Advertisers Shipping Affiliate Marketing 199

Hootsuite

MARCH 21, 2025

Instagram Shopping is a feature that allows eCommerce brands of any size to create a shareable, shoppable catalog of their products right on Instagram. Users can either purchase directly on Instagram (with Checkout) or click through to finish the transaction on the brands website. Otherwise, click Create new catalog and give it a name.

eCommerce 96

eCommerce User-Generated Shoppers Entertainment 96

Buffer Marketing

APRIL 29, 2025

This makes your posts shoppable — people discover your products while they’re scrolling, and when something catches their eye, they can just tap the icon to see product details and prices. Keep your account on-brand, and feature products that people can buy from your website. much of Europe, and Asia-Pacific).

Gen Z 110

Gen Z Influencer Marketing Manufacturing User-Generated 110

Backlinko

JANUARY 24, 2025

Scroll down the page, and youll see options to search for products in different ways: By use By brand By compatibility By subcategory This lets you shop in the way that works best for you. After all, thats their brand differentiator.) Their website matches their brand, as the minimalist design oozes elegance.

eCommerce 92

eCommerce Shoppers Transform User-Generated 92

Litmus

OCTOBER 17, 2024

. “This ties back to the idea of email being a full-funnel experience , fostering intimacy with your audience and focusing on brand awareness. Email is essential for brands and organizations to stay in touch and nurture their audience throughout this journey.” Loyalty/advocacy. Reactivation/win-back. a hard sell).

Email Marketing 107

Email Marketing Customer Journey Customer loyalty eCommerce 107

Hubspot Marketing

APRIL 2, 2024

Your pricing page is a prime opportunity to take control of the price conversation and make it even easier for people to buy. Searching for a product’s price is a natural part of a customer's buying decision. What does a great pricing page look like? What does a great pricing page look like? Check them out below.

Price 101

Price User-Generated Shipping CRM 101

Set Up

NOVEMBER 26, 2024

Here’s a comprehensive look at how Brands and consumers are navigating Black Friday 2024. Similarly, “consumers are increasingly concerned that in-store prices are not competitive with online prices” so 20% of consumers say they’ll increase their online spend in 2024. Consumer Behavior: What’s Changing?

Transform 59

Transform Retail Shoppers Price 59

Neil Patel

JULY 8, 2021

There’s a ton of advice about using Instagram as an effective online marketing tool, but it can be challenging to scale your e-commerce brand on Instagram if you are a new brand without many followers yet. 10 Ways to Grow an E-Commerce Brand on Instagram. Why Is Instagram a Powerful E-Commerce Tool?

Branding 144

Branding User-Generated Shipping Price 144

Lynton Web

DECEMBER 29, 2024

Running a business without a strategic customer journey in HubSpot is like navigating a ship without a compass. As the backbone of your entire operation, customer journeys aren't just about moving people through a funnel but about creating meaningful connections at every stage of their experience with your brand.

Customer Journey 97

Customer Journey Customer Transform CRM 97

Neil Patel

MAY 6, 2021

They want to be known for having the highest quality products AND the lowest prices. They want to have the best food AND the cheapest prices. They don’t stand for premium coffee beverages AND the lowest prices. They’ve attained this position by offering free shipping and free return shipping. How did they do it?

Copywriting 142

Copywriting Shipping Price Transform 142

Neil Patel

APRIL 12, 2021

If you do it right, you could benefit from a loyal customer base, regular billing, predictable financials, and enhanced brand profile. Plus, since your customers pay the same price each month, a subscription box offers some degree of stability in your revenue stream, which helps you predict your finances more accurately. Key Personnel.

Shipping 123

Shipping Price Logistics Customer Acquisition 123

Hootsuite

OCTOBER 26, 2023

One of the most exciting things about creating content for social media (aside from, you know, connecting with your audience, creating a community, building your brand, and all that good stuff)? You can use your Instagram shop to create collections, add discounts, share new arrivals, offer free shipping, and more.

Branding 123

Branding Affiliate Marketing Real Estate Promotion 123

Neil Patel

DECEMBER 22, 2020

Some of the top US brands spend billions on advertising to secure their internet advertising space. If you can’t keep up with the big companies that spend billions of dollars on their advertising campaigns, there are still a few ways you can get your brand noticed. It’s a quick and effective way to help with brand recognition.

Influencer Marketing 139

Influencer Marketing Branding Shoppers Retail 139

Customers.ai

NOVEMBER 14, 2024

Small businesses benefit from Klaviyo’s plug-and-play templates, straightforward segmentation, and automation workflows, letting them compete with bigger brands on customer experience without a hefty time commitment. Choosing a tool with scalable pricing means you can expand your marketing efforts without budget surprises down the line.

Email Marketing 83

Email Marketing eCommerce Shipping Analytics 83

Neil Patel

SEPTEMBER 14, 2020

You’ll know which ones are part of the Buy on Google Program by the little shopping cart icon at the top left of each result: Let’s say you chose to look at this Lodge skillet that ships from Target. You’ll see product descriptions and reviews, plus the average price of similar items to help you compare. It’s entirely up to you.

Product 145

Product Shoppers Shipping Retail 145

Neil Patel

NOVEMBER 20, 2020

You don’t have to worry about logistics, and the difference between the price you sell at and the price you buy at is your profit. Expanded shipping capabilities : You’re working with businesses with years of experience shipping items around the world. Easy to scale : You don’t have to worry about stock.

Logistics 141

Logistics Shipping Price Analytics 141

Search Engine Land

OCTOBER 3, 2024

Branded keywords used to be a reliable and affordable way for businesses to attract high-value customers looking for their brand. The rising cost of branded keywords Branded keywords have become the final frontier in Google’s quest to maximize returns on search queries.

Branding 89

Branding Logistics Price Law 89