TechWyse

DECEMBER 25, 2023

After all, we know you don’t want your business to fall behind but would much rather watch it thrive in a fast-paced, competitive market. If you’re ready to learn about all the top industry insights you need to embrace in the coming New Year, we have the perfect roundup for you.

SEO

Buffer Marketing

JANUARY 30, 2025

📚  10 Content Marketing Metrics to Track (+5 Experts on the Ones that Matter to Them) 📚 3 Qualitative Social Media Metrics That Matter More Than Follower Count 📚 61 Key Social Media Metrics, Defined Figure out your priorities Every creator and business has different priorities.

User-Generated

Set Up

JANUARY 21, 2025

Client Priority #2 | Content Creation goes by the Wayside? Just because content creation was a lower priority does not mean it is going away. In fact, Forbes predicted that the content marketing industry was projected to reach a valuation of $600 billion in 2024.

Shopper Market

verse.ai

OCTOBER 30, 2024

Table of Contents Toggle Customer Journey Red Flag Checklist Red flag #1: Sell, Sell, Sell! Establish Trust with Content Marketing Before a prospect even gets to sales, marketing provides a first impression of your brand. This value-first approach positions the sales team as a trusted advisor rather than a salesperson.

Customer Journey

Lusha

DECEMBER 9, 2024

Social Media Share bits of your email content on social platforms to drive traffic to your website or landing pages. Content Marketing Promote your latest blog posts, white papers, or ebooks through email newsletters. Strategy : A monthly newsletter packed with industry insights, case studies, and thought-provoking articles.

Email Marketing

Backlinko

MARCH 25, 2025

Monetization paths: AI tool affiliate partnerships, display ads, online courses, consulting services, paid newsletters with industry insights Success requirements: Tech fluency, talent for simplifying complex topics, constant learning mindset, firsthand experience with emerging tools 2. But the competition is no joke.

Real Estate

Martech

FEBRUARY 19, 2025

Businesses can quickly and effectively share product demonstrations, industry insights, company culture, etc. Create educational videos: Make videos that teach the audience something new, positioning the brand as an expert in its niche. This builds transparency and humanizes the brand, making it more relatable.

Gen Z

Martech

MARCH 22, 2024

AI tools and large language models (LLMs) are changing the content marketing process, impacting how we conceive, produce and distribute content. Below, I delve into the content marketing lifecycle to show how content teams are incorporating generative AI at different stages.

Transform

Marketing Insider Group

JANUARY 2, 2015

Last year we created 50 Stats You Need to Know About Content Marketing , which garnered over 200,000 views on slideshare and was one of our best performing blog posts of all time. This year we’re taking it a step further, demonstrating not only why you should invest in Content Marketing, but why you need to as well.

Content Marketing

Marketing Insider Group

SEPTEMBER 18, 2023

You’ve heard it all before: “Content is king,” “You need a blog,” “Invest in content marketing for long-term growth.” ” But what if we told you that you shouldn’t bother with content marketing at all? Our clients see an average of 7x ROI!)

Content Marketing

Marketing Insider Group

JANUARY 21, 2022

Whether you log on for entertainment, fresh industry insights, or the latest hot take, there are reasons you follow your favorite brands and influencers. For example, leading up to an industry conference or tradeshow, identify relevant hashtags the organizers are using and create a promotional campaign around them.

Social Media Marketing

Martech

NOVEMBER 15, 2023

Yes, it’s a buzzword that took a beating several years ago with many self-proclaimed thought leaders, but it has never been a more important part of your marketing strategy. Thought leadership is a strategic approach to content marketing that positions you or your brand as an authority in a specific field. LinkedIn posts.

Thought Leadership

Martech

FEBRUARY 22, 2024

Educate and engage with content marketing Develop high-quality content tailored to the interests and needs of your niche audience to establish authority and position your brand expertise in the space. Share educational content, case studies, success stories, industry insights and solutions to pain points or problems.

Target Market

Sprout Social

FEBRUARY 4, 2020

While that can be one route to building a following, the longer form content on LinkedIn that provokes attention tends to be stickier in the minds of its audiences. Users follow influencers because they constantly deliver industry insights in the form of detailed posts, articles, and videos that provoke followers’ curiosity and consideration.

Influencer Marketing

Sachs Marketing Group

JULY 7, 2023

Content marketing is pivotal for small businesses as it helps establish authority, build trust, and attract a targeted audience. Moreover, content marketing offers an affordable yet effective strategy to compete with larger businesses and foster long-term customer relationships. Why is content marketing important?

Content Marketing

Tiecas

APRIL 14, 2024

Is industrial content creation your biggest challenge in manufacturing content marketing? You are not alone, 62% of manufacturing content marketers struggle with the same problem. Engineers expect technical accuracy and industry insights, but GenAI alone cannot meet those expectations.

Manufacturing

Marketing Insider Group

APRIL 24, 2023

This alternative search engine was launched back in 2012, and is our preferred choice for analyzing content and monitoring social media. Ideally, business owners can use SlideShare to reach a wider audience, build backlinks from relevant content , and learn about trending topics in their industry.

Non-Profit

Scoop.it!

APRIL 18, 2023

It’s best suited for content curation , as your posts can encompass information from relevant sources, industry insights, and statistics that can help educate your target audience. Blogs Did you know that 48% of businesses with content marketing strategies prefer blogging to educate their audience?

Branding

Sprout Social

MARCH 22, 2021

Rather than focus on selling, most B2B companies use social as a top-of-the-funnel marketing channel, specifically for content promotion and awareness. Based on recent research breaking down the most-cited benefits of B2B content marketing , marketers should prioritize the following: Creating brand awareness (86%).

Education

Buffer Marketing

JULY 5, 2023

Google Alerts give a variety of sources that might not be ranking but still have valuable content. How to use it Enter the keyword you want to get alerts—for example, content marketing, influencer marketing, SEO, etc. For instance, I have a content marketing label; within that, I have sub-labels for each creator.

Influencer Marketing

Marketing Insider Group

AUGUST 29, 2023

Unlike other social media platforms, LinkedIn’s focus is on professional networking, making it a hub for: Industry insights Career advice B2B content With features like LinkedIn Articles, Newsletters, and native video, the platform is encouraging more users to become content creators. Content series.

User-Generated

Adobe Experience Cloud Blog

MARCH 13, 2018

Editors and their readers might want helpful tips or unique industry insights, but too bad—you’re going to write an 800-word billboard. Editors prefer revised, thoughtful content, free from grammatical errors and loose ends. Trust Your First Draft and Don’t Look Back.

Thought Leadership

Animalz blog

DECEMBER 14, 2023

But conventional product-led content puts a product front and center by talking about it directly — think tutorials and template libraries. For example, data from product analytics, quotes from user interviews, and industry insights from competitive research. By-products let you expand your palette of product-led content types.

Product

SocialPilot

JANUARY 14, 2024

91% of executives rate LinkedIn as their first choice for professionally relevant content. LinkedIn is used by 97% of B2B marketers as part of their content marketing strategy. There are 9 billion content impressions in LinkedIn feeds every week 2 million posts, articles, and videos are published on LinkedIn every day.

User-Generated

Rock Content

MARCH 22, 2024

A few ways to accomplish this is to find ways to provide any of the following: Personalized recommendations Personalized emails Personalized product offerings Personalized content tailored to their particular needs By doing so, you can enhance engagement and boost conversion. However, it is the type of content that will continue to evolve.

Marketers

Neil Patel

OCTOBER 25, 2020

Specialty – Most agencies specialize in one or two things, such as content marketing or performance advertising. Industry insights – Agencies can work with dozens of clients at a time.

Digital Marketing

Calvyn Lee Blog

MAY 21, 2022

Leverage existing content. Consider hiring a LinkedIn Content Partner. Create new content. Ask her employees to share her content. Question 44: When talking about an always-on content marketing approach, what does ‘hum’ mean? Content intended to pique your audience interest. Industry Insights.

Thought Leadership

Buffer Marketing

MAY 9, 2024

Posts that hit the following points will be rewarded: Relevant to your experience and existing audience Specific to a niche or target audience Use appropriate keywords to maximize visibility This rings true for me, with content on social media, remote work, career growth, and content marketing at the forefront of my feed.

SEO

Sprout Social

MARCH 13, 2019

Although responding directly as a marketer might be discouraged, Reddit is a fantastic place to gather real-world industry insights beyond your marketing bubble. If you’re invested in content marketing or fellow B2B brands see you as an industry leader, you need to be able to leverage those mentions.

Place

Neil Patel

OCTOBER 8, 2020

When it comes to creating content for backlinks, there’s no substitute for high quality content that people want to read. In this sense, the best content will likely come from combining your industry insights with the skills of a link building consultant. Conclusion.

SEO

Bannerflow

APRIL 15, 2021

A creative approach is now essential in marketing and has become increasingly prominent across numerous, if not all, industries. For any brand, standing out from the competition can be imperative and that’s where creative digital and content marketing can play a huge role. Why is creative marketing important?

Transform

Moz

JUNE 28, 2020

Posted by Domenica Fractl has produced thousands of content marketing campaigns across every topic, and for the past seven years, we’ve been keeping track of each and every campaign in order to refine and improve the content we produce on behalf of our clients. Client data. Think of this article, for example.

Entertainment

Sprout Social

FEBRUARY 21, 2022

As a professional network and learning tool, LinkedIn is a great home for thought leadership and industry insights. Utilizing LinkedIn Live is a great way to reach new audiences with your previously live-streamed content—just be transparent that the event is a rebroadcast. Create a Live stream.

Thought Leadership

Bannerflow

MARCH 11, 2022

Content is still king. Nearly half of the respondents in our State of In-Housing Report said demand for content has increased in the last twelve months. Content marketing is the cornerstone of an effective strategy and connects companies directly with their customers. Good content builds credibility for any company.

Market Trends

Scoop.it!

DECEMBER 21, 2023

With this data in hand, you can create and embed interactive charts and dashboards into your curated content, making it more engaging and informative for your audience. Image Source ) Other data points you can implement include: Stats Expert quotes Screenshots Infographics Custom images Diagrams Industry insights Case studies 6.

Fashion

Moz

JUNE 28, 2020

Posted by Domenica Fractl has produced thousands of content marketing campaigns across every topic, and for the past seven years, we’ve been keeping track of each and every campaign in order to refine and improve the content we produce on behalf of our clients. Client data. Think of this article, for example.

Entertainment

Sachs Marketing Group

APRIL 3, 2023

You’ve spent countless hours meticulously building an inbound marketing strategy that includes social media, blog posts, and search engine optimization. You’ve even dabbled in content marketing and have built an impressive library of resources. What could be missing from your inbound strategy?

Email Marketing