Unbounce

NOVEMBER 7, 2019

Effective ecommerce landing pages aren’t just about big logos and shiny product photos—they’re about giving shoppers the information, direction, and experience they need to smash that “Buy Now” button. A lot of shoppers skim or skip over the content you write, and they usually end up missing those key product details.

eCommerce 145

eCommerce Shoppers Shipping Manufacturing 145

Rock Content

SEPTEMBER 5, 2023

For digital-age shoppers, the internet and Google are more than just a way to kill some spare time or satisfy their curiosity on a few random topics. Over 80 percent of shoppers start their product-buying journey with at least one round of online research. Is UGC Good for SEO?

User-Generated 97

User-Generated SEO Shoppers Copywriting 97

Rock Content

JULY 9, 2023

The importance of creating compelling ad copy is that, when done right, it can draw more attention to your brand, entice consumers to engage or interact and spur shoppers to take action. Include those shoppers who recently added items to their carts, as well as those who abandoned their carts for one reason or another.

Shipping 98

Shipping Copywriting Shoppers Retail 98

Vertical Response

JULY 7, 2024

Seventy percent of shoppers turn to Instagram for their next purchase, leveraging the platform’s shoppable posts and Reels. Brands can use Stories to share behind-the-scenes content, product launches, and real-time updates. Instagram is also a powerhouse for shopping and e-commerce.

Gen Z 101

Gen Z Branding User-Generated Influencer Marketing 101

Sprout Social

FEBRUARY 3, 2022

Campaigns involve promoting content and creatives (think: ads, videos, photos, blog posts, copywriting) across various marketing channels (think: social media, email). . Copywriting for ads, emails and landing pages. Copywriters. Entice shoppers with holiday campaigns. Figure out your necessary resources and deliverables.

Customer 145

Customer Copywriting Marketing Marketers 145

Rock Content

MAY 10, 2024

Modern shoppers love to engage directly with brands, and social shopping enhances this process. Content helps shoppers make informed purchasing decisions, supports strong customer-brand connections , and can help showcase the unique appeal of a product. Shoppers may worry that the company’s products are equally subpar.

Shoppers 97

Shoppers Gen Z Digital Marketing User-Generated 97

AWeber

JANUARY 9, 2024

5 - Unlock the power of copywriting psychology Boost your open rates and conversions by leveraging proven copywriting techniques when writing nurture email subject headers and CTAs. Try the “sell me a pencil” copywriting exercise: Grab the nearest object (or pencil) and make a list of 3 things it does to make your life better.

Customer 114

Customer Copywriting Email Marketing User-Generated 114

AWeber

MAY 31, 2024

Statista 51% of online shoppers prefer email communications more than any other channel to receive promotions - eMarketer Email marketing open statistics 31.3% - 35.7% is the average open rate of an email - WPShout 42% of subscribers open based on the email sender name - Mirabel’s Marketing Manager Welcome emails have an open rate 2.5x

Copywriting 98

Copywriting Shoppers Email Marketing User-Generated 98

Hubspot Marketing

JANUARY 7, 2024

Marketing Copywriting Copywriting is a foundational part of marketing and advertising. Content and copywriters create copy for: Blogs Websites Ads Email Landing pages Social media They use language to encourage, educate, and inform. consumers from Salsify , 46% of shoppers will pay more for a brand they trust.

Copywriting 126

Copywriting CMO PR Social Media Marketing 126

Marketing Insider Group

FEBRUARY 5, 2024

Zippia) 76% of marketers using generative AI apply it for basic content creation and copywriting tasks. Salesforce Research) Image Source: HubSpot 3 in 4 American shoppers say customer experience is the deciding factor when choosing between competing brands. Adobe Analytics) 57% of online shoppers report shopping internationally.

Digital Marketing 120

Digital Marketing Marketing Strategy Shoppers User-Generated 120

Buffer Marketing

JANUARY 4, 2024

Use a startling fact, pose a compelling question, or make a bold, unexpected statement. This hook is the gateway to your message, designed to stop scrollers in their tracks.  I just sent an email to my 62,457 newsletter subscribers with this subject line… If you combine all the words used in both bits, it adds up to 12 words in total.

Transform 139

Transform Finance Copywriting Shoppers 139

Neil Patel

MAY 18, 2021

Seventy-seven percent of mobile shoppers say they are more likely to purchase from websites that allow them to purchase quickly. Hire People Who Align With CRO Principles CRO programs often involve data, strategy, design, copywriting, and web development. From that same cohort, 32.3

Education 138

Education Customer Acquisition Copywriting Shoppers 138

Unbounce

SEPTEMBER 1, 2020

What’s the difference between a window shopper and a customer? The secret to good copywriting is balancing cleverness with clarity. This not only builds excitement and creates a sense of exclusivity around the product, but also motivates shoppers to commit to a future purchase. Or an anonymous lurker from a known lead.

User-Generated 145

User-Generated eCommerce Shoppers Real Estate 145

Neil Patel

JANUARY 27, 2023

Bloggers and content marketers do this, too, using copywriting strategically with post timing and frequency. They can match travel content for the winter season and lightweight jackets to show shoppers how they don’t have to sacrifice warmth—even when they’re traveling. We see paid search pros doing this by analyzing when to advertise.

SEO 126

SEO B2C Shoppers User-Generated 126

Duct Tape Marketing

SEPTEMBER 26, 2013

Some companies, particularly those in the Consumer Packaged Goods (CPG) industry are creating special mobile sites that allow shoppers to click a photo or link to immediately contact a special call center; these call centers can be used for spontaneous surveys to gather details on shopper needs, preferences and concerns.

Shoppers 66

Shoppers Copywriting Market Research User-Generated 66

Neil Patel

FEBRUARY 3, 2023

Source: Statista For example, more than 60% of shoppers prefer AR to enhance their shopping experience Web-based Augmented Reality, or WebAR, allows users to virtually try on accessories, clothes, shoes, and more without being in-store. AR Is No Gimmick Statista reports that there will be over 1.7 billion mobile AR users globally in 2024.

User-Generated 145

User-Generated SEO Transform Entertainment 145

Neil Patel

OCTOBER 16, 2020

66% of shoppers prefer shopping online rather than from malls or stores. Additionally, these specialists are well-versed in the art of copywriting , which helps convey your value and offer better to your audience. Let’s consider the following statistics: Google ads produce 3.5 billion interactions every day.

User-Generated 136

User-Generated Price Key Performance Indicator Transform 136

Scoop.it!

SEPTEMBER 7, 2022

If you want more tips on blogging, you can always look up specific resources online, such as copywriting for coaches , SEO blog writing, outsourcing your content, etc. Most searchers or shoppers would like to see your products from a different angle, which is why most ecommerce store owners leverage video tutorials on how to use a product.

Content Marketing 104

Content Marketing Affiliate Marketing Whitepaper User-Generated 104

Sprout Social

MARCH 13, 2017

One study found that 50% of shoppers use their smartphones while shopping in stores to research products before they buy them. According to BrightLocal’s study, most shoppers require at least a three-star rating before they’ll consider using a company. This has actually already started happening.

Influencer Marketing 111

Influencer Marketing Shoppers Non-Profit Food 111

Hubspot Marketing

DECEMBER 19, 2023

The marketplace found that 90% of Etsy shoppers rated the quality of product images as the most crucial factor when deciding to buy. The Takeaway 9 out of 10 shoppers price check on Amazon. Image Source Anyword Anyword is an AI copywriting assistant. Etsy data evidences this point. Long story short? Gil Clark Jr.

Price 123

Price Transform User-Generated Market Trends 123

Neil Patel

AUGUST 30, 2021

This tool is great for content writers, bloggers, copywriters, and marketers who want to generate new content ideas or find out what users are searching for about a given topic. Reviews provide a snippet of information that helps shoppers weigh whether to go with a particular product or store. Use the right keywords in file names.

SEO 145

SEO User-Generated Retail Price 145

Neil Patel

APRIL 12, 2021

Nielsen research on consumer trust in marketing shows that 92% of consumers trust recommendations they get from friends and family, while 70% of shoppers trust opinions from other consumers that are published online, such as reviews. You can also implement this winning Apple strategy by creating more case studies.

Marketing Mix 143

Marketing Mix Retail Price Marketing 143

Unbounce

MAY 13, 2024

A prolific international keynote speaker, Oli is on a mission to rid the world of marketing mediocrity by using data-informed copywriting, design, interaction, and psychology to create a more delightful experience for marketers and customers alike. AI copywriting : Quickly generate copy for your pages, ads, emails, and more with AI.

Price 105

Price eCommerce Copywriting User-Generated 105

AWeber

JANUARY 23, 2024

Time-saving content creation tools Not everyone is a natural born designer or copywriter. If a shopper spends $300 within three months, they could be automatically moved to your dynamic “VIP customer” segment, so you can send them targeted newsletters encouraging them to buy even more. For instance, imagine you run an ecommerce store.

Price 113

Price eCommerce Affiliate Marketing User-Generated 113

Duct Tape Marketing

JUNE 24, 2016

For brick-and-mortar retailers, mobile also presents the opportunity to deliver personalized offers to in-store shoppers by using beacon technology. Roy Rasmussen, co-author of Publishing for Publicity, is a freelance copywriter who helps small businesses get more customers and make more sales. The Emergence of Beacon Marketing.

Copywriting 50

Copywriting Shoppers Marketing Marketers 50

Hubspot Marketing

DECEMBER 14, 2023

The rest of the ad copy reminds shoppers that Amazon has kitchen and dining supplies from hundreds of popular brands, assuming that the person seeing this ad may need more groceries or supplies in addition to the beverage. The first one is designed to target the US market.

eCommerce 102

eCommerce Advertising Advertisers Promotion 102

Sprout Social

OCTOBER 1, 2018

Check out how Topshop tracks whether Instagram followers are converting to shoppers via the Curalate link in their bio. Content: Did you get a landing page written by a professional copywriter? Rather than use a generic link, URL trackers help tie clicks to specific campaigns and calls-to-action. Measure this investment per-campaign.

Analytics 75

Analytics Whitepaper Copywriting Shoppers 75

Sachs Marketing Group

NOVEMBER 10, 2023

There are different types of content uniquely suited for ecommerce websites, each designed to engage shoppers at various stages of their journey. They not only serve as a valuable resource for shoppers but also improve your site’s credibility and authority. Need Help Creating Content for Your Ecommerce Website?

eCommerce 52

eCommerce Entertainment User-Generated Shoppers 52

CXL

MAY 27, 2022

Otherwise, the best you’ll achieve is entertaining window shoppers. Follow proven copywriting formulas to describe a problem and position your product as the solution. Use it to kill two birds with one stone: create original and engaging content, and position your brand in a way that stands out to your target audience.

Thought Leadership 96

Thought Leadership eBook User-Generated CRM 96

Hubspot Marketing

JANUARY 10, 2024

By combining visually engaging content with adept ecommerce copywriting, you don't just remind visitors of what they viewed — you actively address their queries and showcase the undeniable value of your offerings. A well-executed remarketing campaign is your tool to convert those passive browsers into eager shoppers.

User-Generated 105

User-Generated Advertising Advertisers Millennials 105

DirectMail2.0

JUNE 18, 2024

Transcript below: 0:00 Welcome to our webinar where we’re going to discuss today how you can get an edge on Direct Mail with competitive 0:06 intelligence and Omni Channel marketing my name is Morgan DiGiorgio I am the senior vice president sales and marketing for Direct Mail 2.0 billion industry 1:40 with 10.9 and and 45:08 soon to be dm2 do.ai

Direct Mail 101

Direct Mail Marketing Marketers Copywriting 101

Buffer Marketing

JANUARY 4, 2024

Use a startling fact, pose a compelling question, or make a bold, unexpected statement. This hook is the gateway to your message, designed to stop scrollers in their tracks.  I just sent an email to my 62,457 newsletter subscribers with this subject line… If you combine all the words used in both bits, it adds up to 12 words in total.

Transform 52

Transform Finance Copywriting Shoppers 52

AWeber

SEPTEMBER 19, 2023

You don’t have to be an expert copywriter to create an enticing product description. A reported 75% of online shoppers rely on product photos when deciding on their potential purchase, after all. You can plug some details into modern AI tools like ChatGPT and give your new description a quick edit. High-resolution images.

Shipping 64

Shipping Transform SEO Promotion 64

Customers.ai

DECEMBER 12, 2023

Jasper AI particularly excels in copywriting and content strategy. Ecommerce Tool #25 – Aidaptive Autonomous Intelligence Platform Aidaptive is an intelligence platform designed to deliver personalized shopping experiences to ecommerce shoppers. Ecommerce Tool #22 – Jasper AI Copilot Jasper.ai

eCommerce 107

eCommerce PR User-Generated Marketing 107

Unbounce

MAY 15, 2024

Cart abandonment rate, on the other hand, shows how often shoppers leave your site without completing their purchase. AI copywriting : Quickly generate copy for your pages, ads, emails, and more with AI. High abandonment rates may signal issues with the checkout process. Remember—what gets measured gets managed.

Non-Profit 59

Non-Profit Customer Acquisition User-Generated eCommerce 59

Sprout Social

OCTOBER 1, 2018

Check out how Topshop tracks whether Instagram followers are converting to shoppers via the Curalate link in their bio. Content: Did you get a landing page written by a professional copywriter? Rather than use a generic link, URL trackers help tie clicks to specific campaigns and calls-to-action. Measure this investment per-campaign.

Analytics 48

Analytics Whitepaper Copywriting Shoppers 48

Unbounce

JUNE 12, 2024

Simplify navigation and minimize distractions : A clean and simple layout helps online shoppers find what they need quickly, reducing the likelihood of abandonment. If you’re struggling to come up with good ideas or stuck staring at a blank page, you can use Smart Copy inside Unbounce to work alongside your very own AI copywriting assistant.

eCommerce 52

eCommerce Customer loyalty User-Generated Shipping 52