Sprout Social

SEPTEMBER 12, 2024

For example, a creator can assist with Instagram caption ideas and other social media copywriting needs. Edutainment According to our report, 66% of social users find “edutainment” to be the most engaging of all brand content—surpassing memes, serialized content or skits. You should meet your audience where they are.

Management 135

Management User-Generated Key Performance Indicator Transform 135

Neil Patel

MARCH 30, 2021

The principal way to accomplish this is SEO copywriting. Your content needs to accomplish two goals: solve a particular problem appeal to the end-user (customers, clients, prospects, readers, etc.), That’s what SEO copywriting is all about. Don’t worry if you can’t afford an expensive SEO copywriter.

Copywriting 145

Copywriting SEO User-Generated Branding 145

Martech

NOVEMBER 22, 2024

.” The deployment of genAI in the customer journey means that recommendations or additional items for a shopping list can be generated without feeding the shopping list into a third-party LLM like ChatGPT (Lerallut’s example was AI suggesting a good Burgundy to accompany a boeuf Bourguignon ). Bringing consumers on board.

User-Generated 111

User-Generated Copywriting Retail Customer Journey 111

Hubspot Marketing

SEPTEMBER 30, 2024

Marketers are no strangers to using marketing automation tools to personalize emails, generate leads, or set up workflows. Personalization at Scale According to HubSpot’s 2024 State of Marketing Report , 77% of marketers who use generative AI say it helps them create more personalized content. It cannot read your mind.

Thought Leadership 134

Thought Leadership User-Generated Marketers Marketing 134

Martech

APRIL 1, 2025

Its the foundation of brand credibility, lead generation and customer engagement. Unlike social media, which has algorithms dictating visibility, your website is a platform you own, so you have complete control over messaging, user experience and conversion pathways. This step helps: Focus on functionality and user flow.

Transform 128

Transform SEO User-Generated Copywriting 128

SocialPilot

DECEMBER 23, 2024

But, did you know: In Hubspot’s 2023 survey on The State of AI in Marketing, it was revealed that 33% of marketers use AI for idea generation, 28% for copywriting, 26% for creating marketing images, and 25% for summarizing texts. Generate creative ideas for celebrating [specific holiday or season] on my social media channels.

User-Generated 124

User-Generated Social Media Marketing Promotion Transform 124

Search Engine Land

SEPTEMBER 27, 2024

With its broad skill set encompassing research, copywriting, technical insights and digital PR, SEO professionals are uniquely positioned to bridge gaps between different marketing disciplines. This makes copywriting a valuable skill to share and train other teams on. This alignment between teams is vital for a successful strategy.

Digital Marketing 105

Digital Marketing SEO PR Copywriting 105

Jeff Bullas

FEBRUARY 23, 2023

Tip: Jeff uses BuzzSumo to generate content ideas, create high-performing content, monitor its performance, and identify influencers. Copyhackers Niche : Copywriting/Startups/Marketing/Freelancing Amount : $325 Payment Method : Paypal Copyhackers is interested in practical content for startups, marketers, freelancers , and designers.

Copywriting 360

Copywriting Finance Health User-Generated 360

Marketing Insider Group

JANUARY 29, 2024

Today, we’re sharing our top tips on ChatGPT copywriting prompts to get those precise, useful responses. Keyword Research and Idea Generation As marketers, we know the power of the right keywords. .” Tip: Use the AI-generated draft as a foundation. Tip: Use the AI-generated outline as a skeleton.

Copywriting 121

Copywriting User-Generated SEO Market Trends 121

Hubspot Marketing

JULY 16, 2024

Everyone knows that ChatGPT can generate content on nearly any topic you can imagine (some information might be made up, but that’s a story for a different article). Categorize them into informational, navigational, transactional, general, and commercial categories. What I like about ChatGPT is that it’s a good idea generator.

SEO 136

SEO User-Generated Transform eCommerce 136

Martech

JUNE 9, 2025

Personalization engines AI can create highly personalized customer experiences by analyzing user behavior and preferences. Content generation Beyond basic copywriting, AI can assist in generating various types of content, including blog posts, social media updates, and even video scripts.

Copywriting 80

Copywriting Price User-Generated Marketers 80

Martech

APRIL 9, 2025

Beyond content creation: The rise of process-driven automation For many, generative AI first proved its value through email copywriting. Its the ability to handle complex, repetitive tasks at scale with fewer resources or tackle functions that once required specialized skills, like video or audio content generation. Recent U.S.

Transform 129

Transform Marketers Marketing Copywriting 129

Backlinko

JULY 22, 2024

This turns your site from an afterthought into an asset that generates leads and sales. Now it generates over 680K monthly sessions, with 74% coming from organic searches. Now it generates over 680K monthly sessions, with 74% coming from organic searches. And make your site more user-friendly.

SEO 123

SEO Law User-Generated Analytics 123

Hubspot Marketing

JUNE 25, 2025

When generative AI first came out, I was skeptical. While it came up with some good ideas, I saw it more as a novelty than a real copywriting tool. Honestly, I didn’t believe “great” and “on-brand AI copywriting” would ever belong in the same sentence. And, I’m going to show you how. It really comes down to personal preference.

Copywriting 87

Copywriting Branding User-Generated Communications 87

Martech

JANUARY 13, 2025

I am the first generative AI chatbot for marketing technology professionals. Dig deeper: Are these email subject lines deceptive, clever copywriting or bad data at work? Its free and includes multiple expert personas to choose from, as well as an image generator. I am trained with MarTech content. Processing.

Customer loyalty 110

Customer loyalty Copywriting Communications User-Generated 110

Backlinko

DECEMBER 27, 2024

Generative AI refers to technology that uses machine learning models to create content. For example, different generative AI models can understand coding, visual, scientific, and human languages. How Generative AI Works Gen AI uses libraries of existing material to produce original content. Heres how the process works.

Transform 118

Transform User-Generated Manufacturing eCommerce 118

Backlinko

SEPTEMBER 6, 2024

AI copywriting involves using artificial intelligence tools to generate compelling marketing copy. You can use it to create: Snappy taglines Persuasive product descriptions Attention-grabbing social media posts There are lots of AI copywriting tools out there. But AI isn’t there to replace copywriters.

Copywriting 103

Copywriting User-Generated Price Promotion 103

Scoop.it!

NOVEMBER 7, 2024

That the role of artificial intelligence (AI) in email marketing is expanding beyond simple copywriting to tackle some of the more intricate tasks is no fresh update. As Jaina Mistry , Director of Content and Email Marketing, Litmus notes- “While generative AI is making waves, that’s not the only AI out there. Take Stripo, for example.

Fashion 105

Fashion Transform User-Generated Email Marketing 105

Scoop.it!

DECEMBER 26, 2023

Naturally, thus, businesses are continuously looking for ways to enhance their email copywriting heft in a bid to position themselves heads and shoulders above their competitors comfortably. Why Embrace AI Email Copywriting? Let’s take a look at the various ways in which using AI tools for email copywriting can benefit your business.

Copywriting 105

Copywriting User-Generated Communications Email Marketing 105

Rock Content

SEPTEMBER 5, 2023

User-generated content – including blog posts, photos, social media content, and reviews – gives consumers what they’re looking for. User-generated content keeps people talking about you and helps supply Google with the steady stream of new content it wants to see from brands. Incorporate UGC in blog posts and articles.

User-Generated 97

User-Generated SEO Shoppers Copywriting 97

Sprout Social

JANUARY 22, 2025

Lead generation Food for thought: nearly one-fourth of all B2B digital advertising happens on Linkedin. Through organic content and ads, generating leads on LinkedIn can become a long-term, consistent channel for your brand. This graphic and video from Donut highlight how brands can grab the attention of users with strong visuals.

Marketing Strategy 127

Marketing Strategy Content Marketing Thought Leadership Marketers 127

Martech

DECEMBER 6, 2024

The relationship between marketers and generative AI has been complicated from the start. Many marketers have approached AI-generated content with understandable skepticism, questioning its ability to capture the nuanced voice and creativity that great marketing demands. They have good general knowledge.

Transform 129

Transform Analytics User-Generated Education 129

Buffer Marketing

JULY 22, 2024

  You might use influencer-generated or user-generated content within your ads, but the ads are displayed from your own account (except in influencer whitelisting, where you run ads using a creator’s account). This objective will dictate what types of ads you run, what copywriting you use for your ad copy, and more.

Advertising 103

Advertising Advertisers Gen Z Social Media Marketing 103

Hubspot Marketing

DECEMBER 10, 2024

SEO should get you to the top of Google for your most desired keywords, including money-generating keywords. AI overviews are not that significant yet; users are scrolling to the organic listing. Source Your website hierarchy is key to navigation that is easy to follow for both users and search engine bots. Heres an example.

SEO 127

SEO Gen Z Finance Transform 127

Hubspot Marketing

NOVEMBER 5, 2024

These conversion rate tools provide users with a visual representation of the most visited places on their websites. Lynch told me he likes using heat maps because they create a timeline where you determine the sequence of button clicks by users. If you’re not sure which landing page converts the most users, consider A/B testing.

B2C 126

B2C Millennials Customer Journey User-Generated 126

Sprout Social

NOVEMBER 4, 2024

According to Sprout Social’s 2024 Social Media Content Strategy Report , social media users connect and consume content differently across social platforms. While LinkedIn is a great space for sharing thought leadership content, be sure to think about what else social media users want to see on that channel. It’s a win-win.

Whitepaper 119

Whitepaper User-Generated Thought Leadership Copywriting 119

Litmus

JULY 31, 2024

It’s important to note that this personalization “strategy” was typically built in at the copywriting phase based on fields we knew we had available to us. No one thinks their data is clean today, but I dare say things weren’t better ten years ago. We personalized where we could because it worked.

Logistics 110

Logistics Customer Journey Copywriting User-Generated 110

Unbounce

JANUARY 6, 2025

The primary use cases for landing page funnels are: Lead generation : Capturing email addresses and contact information. Sales conversion : Turning leads, trial users, or freemium users into paying customers. At this stage, the goal is to attract a wide audience and generate interest in your products or services.

User-Generated 111

User-Generated Price Copywriting Analytics 111

Hubspot Marketing

JANUARY 22, 2025

Landing page split testing helps you conduct an effective page rewrite by showing your pages performance among your audience to improve conversions and user experience. And, to help us do so, I chatted with Rachael Pilcher , B2B SaaS conversion copywriter at Mighty Fine Copy. Understand user behavior. Improve conversion rates.

Place 118

Place User-Generated eBook Marketers 118

Backlinko

NOVEMBER 22, 2024

You can use it to improve the content or share it with your copywriting team to make changes. Scale Content Creation and Optimization BrightEdge’s generative AI speeds up SEO management tasks and streamlines content creation. Copilot can also generate outlines and fully written first drafts. The best part?

SEO 99

SEO Price User-Generated Analytics 99

Hubspot Marketing

SEPTEMBER 24, 2024

Generative AI can help us write content faster. In my opinion, there’s a time and a place for generative AI. I’ve used generative AI for emails, my website, paragraphs within articles, and even some articles that are almost entirely written with AI. I tested the generative AI and found it very easy. Still unsure?

User-Generated 101

User-Generated Price Marketers Marketing 101

Neil Patel

JUNE 25, 2025

If you can make paid media work, you’ll generate a supply of customers that isn’t dependent on the whims of Google, the shifting priorities of social media algorithms, or unpredictable referrals. In the LinkedIn ad below, Microsoft prompts users in the banking space to download an eBook. But which channels are right for you?

User-Generated 97

User-Generated Advertising Advertisers Direct Mail 97

Hubspot Marketing

MAY 20, 2025

One of the biggest reasons Im a late(r) convert to AI is that AI-generated content usually has some tells. In fact, while Im 100% on board with using AI to brainstorm or flesh out ideas, I will never advocate blindly publishing AI-generated social, blog, or email content. Thats because generative AI has some specific telltale signs.

Thought Leadership 106

Thought Leadership Energy User-Generated Copywriting 106

Vertical Response

JULY 7, 2024

Facebook – The Go-To Platform for Businesses Unrivaled in popularity, Facebook boasts 3 billion monthly active users worldwide, securing its position as the world’s most popular social media platform. With over 2 billion monthly active users, it’s particularly popular among younger adults, especially those under 35. With over 2.5

Gen Z 101

Gen Z Branding User-Generated Influencer Marketing 101

Martech

MARCH 31, 2025

At the top of that list is anything related to content generation. AI-powered copywriting, image creation and automated email drafting were groundbreaking a few years ago, but they are available in nearly every software suite today. They attract funding and generate buzz but quietly disappear when the technology fails to deliver.

Transform 99

Transform Copywriting User-Generated Price 99

Orbit Media Studios

APRIL 30, 2025

Stage Zero: The AI User It started with a poem. In that moment, you became an AI user. You were an ad hoc AI user. Each one is really a Generate training data button for your helpful AI analyst. Highly skilled AI users rarely chat back-and-forth to edit their AI responses. That first prompt was your first step.

Transform 92

Transform User-Generated CMO Copywriting 92

Hootsuite

OCTOBER 2, 2024

A good guide to freelancer rates in 2024 can be found on the Editorial Freelancers Association website: Graphic design: $47.50–$85/hr Copywriting: $62.50–$100/hr Copy editing: $50–60/hr Translation: $50–70/hr Influencer marketing Working with influencers (aka content creators) is an easy way to expand the reach of your social media campaigns.

B2C 114

B2C CMO Copywriting Analytics 114