Hootsuite

OCTOBER 18, 2024

Businesses use it to: showcase their products or services (perhaps more importantly) engage with their customers on a personal level The intended outcomes can range from the somewhat abstract (like brand building ) to the very specific (like selling products through social commerce ). through increased sales or by growing your mailing list).

Social Media Marketing 113

Social Media Marketing Marketing Strategy Marketing Marketers 113

Sprout Social

MARCH 27, 2025

On TikTok, the name of the game is entertainment (even more than other platforms), so brands have the opportunity to lean into product edutainment with influencers. By thinking beyond short-term sponsorships, brands can drive deeper customer loyalty and long-term ROI. TikTokMadeMeBuyIt).

Gen Z 97

Gen Z Affiliate Marketing Influencer Marketing User-Generated 97

Search Engine Land

AUGUST 12, 2024

Their marketing strategy includes an entertainment factor. While immediate returns are important, investing in long-term strategies for brand awareness and customer loyalty is equally crucial. Dollar Shave Club might have faced what some would consider wasted ad spend with this strategy.

Key Performance Indicator 85

Key Performance Indicator Advertising Advertisers Analytics 85

SocialPilot

JUNE 18, 2025

This consistent, educational, and entertaining content helped them build a 7-figure business with social media as their primary traffic driver. Retail Retail businesses, especially B2C eCommerce brands, benefit the most from social media’s ability to create visual, engaging content that drives awareness and converts followers into customers.

Real Estate 59

Real Estate Transform User-Generated Education 59

Martech

JANUARY 14, 2025

AI is transforming the creative process, with consumers split on its impact some embracing it, others spotting flaws, said Julie Clark, SVP, media and entertainment at TransUnion. These personalized experiences will be relevant throughout the customer journey and, specifically, for more personalized ads.

Advertising 129

Advertising Advertisers Transform Shoppers 129

Vertical Response

OCTOBER 27, 2024

They help in developing an email list, converting subscribers into customers, and building trust and loyalty. Unlike aggressive sales tactics, newsletters focus on education and entertainment, fostering subscriber engagement and maintaining a strong connection with your audience.

Key Performance Indicator 96

Key Performance Indicator Email Marketing Communications Transform 96

Sprout Social

MARCH 18, 2025

This promotion was a well-timed effort given their strategic reinvestment in the UK market, helping them grow customer loyalty and expand to new audiences. The play: Influencer marketing and customer engagement efforts are too often framed as opposing ideas (i.e.,

Health 63

Health Influencer Marketing Food Retail 63

SocialPilot

JULY 21, 2025

They needed to foster deep customer loyalty and trust, proving their commitment to the customer experience beyond the shopping cart. What They Did Zappos extended its renowned customer service philosophy directly onto social platforms. education, entertainment, testimonials).

Transform 58

Transform Retail Fashion Traditional Marketing 58

Welcome Software

AUGUST 23, 2024

Customer example: SeaWorld Parks & Entertainment achieved a 50% reduction in bottom-of-funnel failure rate by optimizing their online ticket purchase funnel. Does increased transparency about your practices boost customer loyalty and repeat purchases?

User-Generated 40

User-Generated Price Shipping Product 40

Marketing Insider Group

SEPTEMBER 17, 2024

Let me share another example in Caesars Entertainment. Caesars Entertainment is the World’s largest gaming company due in no small part to its commitment to data-driven marketing and customer service.

Customer 78

Customer Transform Entertainment Real Estate 78

illumin

JULY 25, 2024

With digital OOH advertising, you can even target specific audiences with tailored messages that help increase brand recognition and customer loyalty. Interactivity is especially useful in smaller settings where individuals may want more information or entertainment from a digital screen.

Advertising 95

Advertising Advertisers Retail Customer loyalty 95

Martech

NOVEMBER 28, 2023

It empowers businesses to customize experiences and services based on individual customer needs and preferences, ultimately leading to heightened satisfaction and loyalty. Ready to explore how personalized approaches can enhance customer loyalty in the hospitality sector?

Customer loyalty 111

Customer loyalty Customer Food Entertainment 111

Bannerflow

NOVEMBER 22, 2021

As a brand in the entertainment space, tapping into display advertising trends for 2021 and beyond could be key to maintaining relevance and customer loyalty. The in-home entertainment industry has experienced a boom across the board over the past two years as a result of the Covid-19 pandemic. Tap into key shopping days.

Entertainment 98

Entertainment Advertising Advertisers Customer loyalty 98

Scoop.it!

JULY 20, 2023

Today, let’s break down what tailored curation is, how it works, and how you can leverage the most niche content to boost customer loyalty and more. The post The Art of Tailored Curation: Leveraging Niche Content to Boost Customer Loyalty appeared first on Scoop.it What is Tailored Curation?

Customer loyalty 98

Customer loyalty Gen Z Customer Key Performance Indicator 98

Search Engine Land

NOVEMBER 28, 2023

It empowers businesses to customize experiences and services based on individual customer needs and preferences, ultimately leading to heightened satisfaction and loyalty. Ready to explore how personalized approaches can enhance customer loyalty in the hospitality sector?

Customer loyalty 87

Customer loyalty Customer Food Entertainment 87

Jeff Bullas

MARCH 6, 2023

Generative AI has many applications in various fields, including art, music, and entertainment, as well as more practical applications, such as data augmentation and content creation. For example, a generative model that was trained on images of cats can generate new images of cats that have never been seen before.

Transform 279

Transform Manufacturing User-Generated Customer loyalty 279

Econsultancy

JANUARY 24, 2022

While these digital tools can help to naturally foster customer loyalty, luxury retailer Farfetch uses the opposite tactic, by only offering its clienteling and personal styling service, via its partner Wishi, to Platinum and Gold members of its Access loyalty program (as well as its Private Client tier).

Customer loyalty 62

Customer loyalty Customer Branding Gen Z 62

Hubspot Marketing

JANUARY 16, 2020

Once those companies have brought on new customers, they can work on customer loyalty and build a relationship with their consumers. On the other hand, with discretionary income industries, such as travel or non-essential goods like entertainment and leisure, the economy can have a major impact on market share.

Law 145

Law Customer loyalty Price Food 145

Martech

AUGUST 17, 2021

Your All Access pass unlocks 75+ tactic-rich sessions featuring experts from Amazon Web Services, HBO Max, United States Soccer Federation, Sony Interactive Entertainment, Michael Kors , and dozens more. In just two days, you’ll be able to: Integrate cross-channel experiences that meet your customers where they are. and loads more.

Customer loyalty 107

Customer loyalty Entertainment Customer Branding 107

Hubspot Marketing

AUGUST 28, 2019

Ultimately, when done right, email confirmations can help create customer loyalty, build awareness around other products or services, and drive traffic to your blog or social media accounts. Outlines next-steps, i.e. when the customer should expect an order to ship, or how the customer can find/track their order.

Shipping 145

Shipping eCommerce Customer loyalty Shoppers 145

Neil Patel

JANUARY 19, 2021

Increase Customer Loyalty. In time, they build trust in your brand, and customer loyalty grows as a result. Entertain Audience. At least 60 percent of social media users want entertaining content, which is why it’s so important to bring your tweets to life. I’ll keep this one short and sweet. They add up.

Customer loyalty 145

Customer loyalty Transform Entertainment User-Generated 145

Hubspot Marketing

AUGUST 3, 2018

Imagine that technology transforming not only entertainment and competition, but also being leveraged by every industry. Financial processes, data entry, fraud detection, and customer loyalty are only a few areas in which AI can make a tremendous difference. Applications and Advancements of AI. Better Living Through Automation.

Transform 145

Transform Customer loyalty Energy Entertainment 145

Hubspot Marketing

AUGUST 27, 2019

Engaging with your audience will help boost brand awareness and create customer loyalty. It can also help inform your knowledge of brand perception, and gain a deeper understanding of what your customers care about. In short -- if your brand is on Instagram, you need to be communicating and engaging with your audience.

Entertainment 145

Entertainment Customer loyalty Retail User-Generated 145

Neil Patel

APRIL 23, 2021

It can help you build brand awareness , customer satisfaction, customer loyalty, word of mouth, and referrals, and more. Here are a few ways it can be used in your business: Train your staff to prepare for difficult or tricky customer service situations. 5 Ways to Use X Reality in Business. Conclusion.

Automobile 144

Automobile Entertainment User-Generated Shoppers 144

Marketing Insider Group

MAY 20, 2020

Entertains. Continually research your existing audience and new markets to look at what matters to your customers and potential customers – and talk to them. With social media and customer service channels, you can always stay on top of what matters to them. This consistency will help to develop real customer loyalty.

Branding 143

Branding Customer loyalty Price Entertainment 143

Adobe Experience Cloud Blog

MARCH 3, 2014

It was entertaining, visually appealing, and somehow managed to mock itself while seeming attractive. Last week on the blog, we talked about brand loyalty. Author: Phillip Chen Five years I ago, I fell in love with a body wash. I was completely infatuated. To watch the ad on YouTube, click here.

Thought Leadership 134

Thought Leadership Customer Acquisition Customer loyalty Entertainment 134

Econsultancy

APRIL 25, 2022

For brands, tighter budgets could have an impact on customer loyalty. “Those who recognise the difficulties faced by a large portion of the UK will see increased customer loyalty,” he suggests, “compared to another brand which increases its prices in-line with inflation.”

Branding 95

Branding Customer loyalty Entertainment Price 95

Marketing Insider Group

JUNE 24, 2010

Entertain : Consider games and entertainment applications if appropriate. Michaels B2BMarketingInsider blog is dedicated to sharing the ideas, topics and marketing strategies that drive real results like sales, leads, and higher customer loyalty. Sherwin-Williams Color Snap and Springpad are great examples.

Telemarketing 88

Telemarketing Customer loyalty Entertainment User-Generated 88

Sprout Social

SEPTEMBER 14, 2020

Not only does a quick response time help resolve problems faster, it can also contribute towards customer loyalty. One Gartner study found customers are more likely to stick with brands long-term when their service expectations are met. To find new accounts to like and follow, consumers look to the suggestions in their feed.

Marketing Strategy 145

Marketing Strategy Marketing Marketers Customer loyalty 145

Sprout Social

JANUARY 26, 2021

Each month, more than one billion people around the world use Instagram for entertainment, inspiration, shopping and more. There are several ways people and businesses can drive customer engagement through direct messaging: Send images and videos that are informative or entertaining. Build brand loyalty and retention.

Shipping 144

Shipping Entertainment Management Customer loyalty 144

Hubspot Marketing

NOVEMBER 17, 2022

They give customers a peek into your company’s trajectory and build customer loyalty by allowing them to align their support with your vision because they believe in the future of your brand as well. Disney : To be one of the world's leading producers and providers of entertainment and information. Image Source.

Non-Profit 145

Non-Profit Health Food Energy 145

Marketing Insider Group

JANUARY 14, 2014

Let me share another example in Caesars Entertainment. Caesars Entertainment is the World’s largest gaming company due in no small part to its commitment to data-driven marketing and customer service.

Customer 101

Customer Entertainment Real Estate CRM 101

Neil Patel

AUGUST 12, 2021

It’ll earn you good press and build a positive reputation while increasing customer loyalty. Ask customers what they’d like to see changed, what new menu items they’d love, or what specials would bring them back. Remember, most users head to social media to be entertained, so make sure to keep their interest.

Food 145

Food User-Generated Social Media Marketing Marketing 145

Martech

OCTOBER 25, 2022

But while automation and reduced human involvement can lower operating costs and offer lower-effort experiences for customers, it also risks a less personal customer relationship, especially if automation is designed more for operational benefit than for better customer experience. Get MarTech! In your inbox. Processing.

Customer 98

Customer Customer loyalty Entertainment Retail 98

Content Marketing Institute

DECEMBER 12, 2018

These marketers also are more likely to report using content marketing successfully to reach goals such as educating the audience and building customer loyalty. But what does content that builds loyalty look like?

B2C 102

B2C Content Marketing Education Customer loyalty 102

Neil Patel

MARCH 10, 2021

When you get home and have some leisure time, you might be tempted to read fiction or books for entertainment. These types of entertainment cause us to be passive and just take in information. Limiting your entertainment time is a sacrifice that must be made to become a successful entrepreneur.

Entertainment 145

Entertainment Finance Promotion Management 145

Hootsuite

MAY 31, 2022

Entertainment. It’s a good way to build customer loyalty. On desktop, click on the storefront icon located on the top navigation bar. You can also click the Facebook Marketplace option on the left-hand menu. Facebook Marketplace organizes listings into 19 categories including: Apparel. Electronics. Garden & outdoor.

Shoppers 145

Shoppers Retail Price eCommerce 145