Marketing Insider Group

FEBRUARY 10, 2025

Retaining customers can be challenging, but it’s far more lucrative than finding new ones. According to SimplicityDX, the average business spends $29 acquiring a new customer while a repeat customer generates $39, so customer loyalty is a massive moneymaker.

CRM 95

CRM Customer Transform Customer loyalty 95

Vertical Response

AUGUST 25, 2024

Effective holiday planning can foster customer loyalty and successful marketing outcomes. Transform your store with festive decorations and eye-catching displays. Hosting holiday-themed events, contests, and activities engages customers and fosters community spirit, attracting more foot traffic and boosting sales.

Marketing Strategy 105

Marketing Strategy Non-Profit Shoppers Shipping 105

Set Up

NOVEMBER 26, 2024

Black Friday has undergone a dramatic transformation since its chaotic in-store origins in the 1960s. What we know as Black Friday is a Fading Fad Black Friday is transforming into a multi-week affair, diluting the exclusivity of deals and the urgency to shop on a single day. Consumer Behavior: What’s Changing? million last year.”

Transform 59

Transform Retail Shoppers Price 59

Sales Force: CMO

JUNE 13, 2024

Are you using your retail data from holiday shoppers effectively? The data you collect around special occasions and celebrations provides a wealth of information that, if used right, can make shopping easier for your loyal customers and gain you lots of new ones. Do I gravitate towards certain categories?

Retail 98

Retail Shoppers Transform CRM 98

Marketing Insider Group

SEPTEMBER 17, 2024

How Can We Re-Imagine the Ways of Organizing Companies to Deliver Better Customer Experiences? The term ‘channel-less’ has crept into everyday circulation in industries like retail, for example. He said, “…there are certain things our customers simply ‘expect’ us to know when we communicate with them.”

Customer 77

Customer Transform Entertainment Real Estate 77

Content Marketing Institute

JANUARY 1, 2018

Indeed, as customers increasingly use their smartphones on the go, brands must offer mobile-friendly sites and easy ways to obtain customer service. However, optimization is just one way to earn loyalty. Here are five ways mobile can be used as a platform for driving satisfaction and loyalty. Mobile apps.

Customer loyalty 60

Customer loyalty Customer Transform Retail 60

Customers.ai

JANUARY 3, 2025

Ecommerce Example : A fashion retailer notices customers spending extra time on product pages featuring video reviews and detailed size guides. Why It Works : Retargeting aligns perfectly with the path to purchase by picking up where customers left off, whether thats browsing a product or hesitating at checkout. The result?

Customer 88

Customer eCommerce Shipping Customer Journey 88

Neil Patel

DECEMBER 21, 2020

It transforms the data you have into natural-sounding text. Plus, natural language generation’s capabilities have transformed recently, meaning improved accuracy. From the first time a customer interacts with you to the follow-up and personalization of your marketing efforts, natural language generation can play a role in every stage.

Digital Marketing 144

Digital Marketing Transform Customer loyalty User-Generated 144

Marketing Insider Group

DECEMBER 19, 2024

These include: Heightened customer loyalty. A strong community means meaningful customer relationships, more trust, and high-quality engagement from your customers. All these factors make customers loyal and willing to spend money at your business.

Transform 58

Transform Customer loyalty Retail Communications 58

Econsultancy

JANUARY 24, 2022

Luxury retailers do not typically offer loyalty programs, with regular point-based price discounting schemes going against the high-end and aspirational style of branding that the luxury sector is known for.   So, how else are luxury brands inspiring loyalty? Investment in digital clienteling tools.

Customer loyalty 62

Customer loyalty Customer Branding Gen Z 62

Welcome Software

DECEMBER 4, 2024

Customer experience management (CXM) is the process of optimizing every detail of the customer lifecycle, from their first encounter with a landing page to their thousandth purchase. You might decide to order it directly through an online retailer. Today's customer journey looks more like a spider web. The challenge?

Management 52

Management Customer Customer Journey Shipping 52

Martech

OCTOBER 4, 2023

In the past, customer loyalty was earned with a friendly smile at the corner store. Now, leveraging an omnichannel loyalty program is not just an advantage but a necessity. The transformation of customer loyalty in the age of omnichannel commerce can help your brand thrive by embracing this evolution.

Customer 120

Customer Non-Profit Customer loyalty Transform 120

Sprout Social

NOVEMBER 16, 2021

Social commerce is booming, thanks in part to the pandemic accelerating digital transformation. For example, fashion retailer River Island has over 160 active tags they apply to content to track more qualitative insights like consumers’ preferences for UGC content versus official brand photography. Shoutout to @MeUndies !

Transform 145

Transform Customer Journey Shoppers Customer loyalty 145

Neil Patel

OCTOBER 19, 2021

As an entrepreneur, the move towards e-commerce and digital transformation shouldn’t pass you by. First, let’s look at the two main different types of retail traffic along with their advantages and disadvantages. E-commerce has dominated the retail sector for years now, and that’s not going to change, according to forecasts.

Shipping 140

Shipping Shoppers Retail Transform 140

Martech

JUNE 22, 2023

Our understanding of customer relations has undergone a remarkable transformation in recent years. In the face of the enduring impact caused by the Covid-19 pandemic and the imminent threat of an economic downturn, we are now reassessing the concept of brand loyalty and exploring new avenues to achieve it. 64%), the U.K. (59%)

Gen Z 109

Gen Z Customer loyalty Transform Shoppers 109

Sprout Social

FEBRUARY 21, 2024

What is a Net Promoter Score Net Promoter Score measures customer loyalty by gauging whether or not a customer would refer your business to a friend or colleague. It’s calculated by asking customers to rate the likelihood of their referral on a scale of zero to ten.

Promotion 131

Promotion Transform Customer Journey Customer loyalty 131

Use Insider

MAY 2, 2024

The benefits of tailoring discounts to your customers Yes, discounting works. But only when done to increase customer loyalty—by tailoring discounts to your customers. To achieve that, you need to start with a full 360-degree view of your customers, including their behaviors, preferences, past purchases, and more.

Retail 52

Retail eBook eCommerce Customer Acquisition 52

Litmus

JULY 20, 2022

Early 2020 saw commerce transform as people transitioned to online shopping by necessity. In fact, by 2025, global ecommerce will generate over $7 trillion , contributing to over 24% of total global retail shares. What does that double-digit growth mean for retailers? But the trend was already starting. Learn more.

Shoppers 90

Shoppers Transform Retail CRM 90

Search Engine Land

OCTOBER 4, 2023

In the past, customer loyalty was earned with a friendly smile at the corner store. Now, leveraging an omnichannel loyalty program is not just an advantage but a necessity. The transformation of customer loyalty in the age of omnichannel commerce can help your brand thrive by embracing this evolution.

Non-Profit 84

Non-Profit Customer Customer loyalty Transform 84

Sprout Social

JUNE 12, 2023

Below are some customer experience metrics to keep an eye on: Net Promoter Score (NPS): This score measures customer loyalty and satisfaction by asking customers how likely they are to recommend your business, product or service to a friend or colleague on a scale of 0-10.

Customer 145

Customer Customer loyalty Customer Journey Transform 145

Marketing Insider Group

MARCH 8, 2021

Converting into customers. Keep track of other growth metrics as well when you can attribute them to content: cost/lead, value of each sale, customer loyalty and churn rates, etc. You can publish high-quality content much more frequently if you transform it into multiple formats. Sharing or forwarding your content.

Gen Z 145

Gen Z Thought Leadership Key Performance Indicator Transform 145

SocialPilot

JANUARY 19, 2025

Positive reviews not only boost your online reputation but also drive sales and customer loyalty. Industry-Specific Online Review Statistics Customer review stats reveal how online feedback impacts different industries, from healthcare and hospitality to retail and beyond.

Shoppers 50

Shoppers Customer loyalty Transform Management 50

Econsultancy

MARCH 7, 2022

I recently spoke with Owen Frivold, EVP of strategy at Hero Digital – a company whose work is described on its website as “building experiences for transformational growth” We talked about how physical stores can use technology in the future to deliver a competitive edge.

Retail 55

Retail Transform eCommerce Shoppers 55

Use Insider

JULY 12, 2023

With her passion for customer-centric strategies and commitment to continuously improving the customer experience, Roisin is a key player in shaping Clarins’ success in the competitive beauty industry. What ​​does a 360-degree customer experience mean for Clarins? It was split between online and offline customer databases.

eCommerce 96

eCommerce Management Customer Retail 96

Hubspot Marketing

OCTOBER 24, 2023

Machine learning, a subset of AI, is a powerful tool that's rapidly transforming marketing. Machine learning has long been an integral part of Amazon, one of the largest retailers in the world. Sephora built long-term customer loyalty with Sephora Virtual Artist. Amazon increased its net sales by 9%.

User-Generated 133

User-Generated Price Retail Marketers 133

Vertical Response

MARCH 22, 2024

With e-commerce projected to represent nearly 25% of global retail sales by 2025, and revenues expected to reach a staggering $8.1 Transformative Online Business Models to Consider As we delve deeper into the world of online businesses, let’s explore some transformative business models.

Affiliate Marketing 97

Affiliate Marketing Transform Shipping Education 97

Econsultancy

DECEMBER 8, 2021

Maria Tikhonova is the COO and co-founder of eyezon – a video shopping sandbox that connects ecommerce shoppers with retailers through live streaming. I recently caught up with Maria to find out more about eyezon, the benefits of live-streaming for ecommerce retailers, and the key to capturing customer loyalty.

eCommerce 52

eCommerce Transform Retail Logistics 52

Search Engine Land

JUNE 22, 2023

Our understanding of customer relations has undergone a remarkable transformation in recent years. In the face of the enduring impact caused by the Covid-19 pandemic and the imminent threat of an economic downturn, we are now reassessing the concept of brand loyalty and exploring new avenues to achieve it. 64%), the U.K. (59%)

Gen Z 63

Gen Z Customer loyalty Transform Shoppers 63

Use Insider

AUGUST 24, 2023

For marketers, this means that Black Friday is no longer just an American event— it’s an international retail event that presents immense opportunities for growth. One powerful approach to engaging potential customers is through gamification, which transforms mundane interactions into playful experiences.

Retail 52

Retail Branding eBook Shoppers 52

Marketing Insider Group

SEPTEMBER 14, 2023

You can publish high-quality content much more frequently if you transform it into multiple formats. Meanwhile, a keyword like “best SaaS for retail e-commerce” shows that the searcher is further along in the buyer’s journey and closer to making a purchase. It’s easier to optimize when you know what you’re looking for.

Content Marketing 134

Content Marketing Thought Leadership Gen Z Marketers 134

Use Insider

AUGUST 21, 2023

Contentsquare’s 2023 Retail Digital Experience Benchmark report found that slow-loading pages (those which take more than 3 seconds) were the biggest friction factor, impacting 1 in 5 retail site sessions. This can damage your customer’s experience with your brand and impact bounce rates. when load time is over 2 seconds to 43.8%

Marketing Strategy 52

Marketing Strategy Customer loyalty eBook Retail 52

Neil Patel

JUNE 7, 2021

This technique is especially useful if you have an email list , allowing you to collect more user data and re-engage with customers that have abandoned their cart. Home Depot is easily the largest home improvement retailer in the U.S., It’s about transforming your store into an experience. Home Depot.

Shoppers 102

Shoppers Fashion Marketers Marketing 102

Use Insider

JUNE 26, 2023

5 use cases for Wishlist Reminders Brands that effectively leverage Wishlist Reminders can transform their customer engagement, conversion, and retention metrics with tailored messaging. These reminders act as gentle nudges to customers, reviving their interest in saved items and creating a sense of urgency and exclusivity.

Customer Journey 52

Customer Journey Transform Customer Price 52

Bannerflow

OCTOBER 3, 2019

Plus, customer loyalty has never been lower! Challenges and solutions for boosting customer loyalty. Your competitors are working continuously to reach your customers with even better devices and better offers. And with so many providers out there, retaining customer loyalty can be a challenge.

Advertising 40

Advertising Advertisers Transform Customer loyalty 40

Hubspot Marketing

AUGUST 9, 2023

Is AI revolutionizing the retail industry?

Neuromarketing 98

Neuromarketing Gen Z Energy Transform 98

Use Insider

JULY 8, 2023

Director of eCommerce | Leading retail brand | Read more 5-star reviews on G2 Why do businesses need to rethink their WhatsApp strategy? Customer expectations have changed. The most-loved brands are the ones that put their customers first, whether it’s with personalized messages and recommendations or with seamless buying experiences.

Branding 52

Branding Transform eBook Customer Acquisition 52

Use Insider

FEBRUARY 19, 2024

It’s a software solution that serves as a centralized hub for real-time collecting, managing, and analyzing customer data from various sources for data-driven targeting. The best customer data platforms , like Insider, are transformative for businesses looking to stay competitive, improve their marketing efforts, and work more efficiently.

Customer 52

Customer Transform Shoppers Law 52