DirectMail2.0

MAY 28, 2025

Top-performing marketers, printers, and agencies are outsmarting their competition, winning more business, and supercharging their direct mail results. Transcript: 0:00 let’s go ahead and get started my name is Morgan DiGiorgio I am the chief revenue officer for Direct Mail 2.0

Direct Mail 52

Direct Mail Education Retail Advertising 52

Hubspot Marketing

JULY 22, 2024

Do you take a good, hard look at your team's marketing strategy every year? Without an annual marketing plan, things can get messy — and it's nearly impossible to put a number on your budget for the projects, hiring, and outsourcing over the course of a year if you don't have a plan. You should. Conduct a situation analysis.

Marketing Plan 108

Marketing Plan Marketers Marketing Social Media Marketing 108

Vertical Response

JANUARY 31, 2025

In this article, well walk you through practical strategies, from calculating ROI to optimizing your campaigns for better returns. Integrating email into your overall marketing program is essential for enhancing your marketing strategies and outcomes.

Email Marketing 52

Email Marketing Non-Profit Customer Acquisition Direct Mail 52

Duct Tape Marketing

JANUARY 10, 2025

Many small business owners struggle to create marketing strategies that deliver measurable growth. Enter Marketing Leadership as a Service (MLaaS) a powerful solution that bridges the gap between effort and impact by providing the strategic guidance small businesses need to thrive. If this sounds familiar, youre not alone.

CMO 41

CMO Transform Marketers Marketing 41

Customers.ai

DECEMBER 23, 2024

Heres how it transforms your email marketing strategy: 1. It connects engagement data across your entire marketing stack. Were talking Facebook Ads, Google Ads , direct mail , and more. These metrics help you identify loyal customers, re-engage inactive ones, and fine-tune your long-term email marketing strategy.

Price 71

Price Email Marketing Transform Direct Mail 71

Spiralytics

MAY 2, 2025

NucleausResearch ) In 2019, the global data visualization market size stood at USD 8.85 of marketers said that over 75% of their content this year was all about visuals. revealed that at least 20-50% of their overall content marketing strategy contained visual content. for every dollar spent. during the forecast period.

Transform 52

Transform Direct Mail Analytics User-Generated 52

Use Insider

NOVEMBER 13, 2024

These personalization capabilities make your emails as relevant as possible to each recipient, ensuring high open rates, more conversions, and a better ROI on your email marketing spend. For example, Chow Sang Sang used Insider to implement crowd-sourced recommendations in their email marketing strategy.

Customer Journey 52

Customer Journey User-Generated eCommerce Marketers 52

DirectMail2.0

DECEMBER 31, 2024

In this new interview series, Payton chats with industry leaders in printing and mailing to uncover trends, challenges, and opportunities shaping the future of direct mail marketing. Episode 1 features Christiana Trenum of Planet Direct Mail in Manassas, Virginia.

Direct Mail 59

Direct Mail Price Real Estate Place 59

Vertical Response

JULY 14, 2025

This article explores their roles, types, tax-exempt status, annual reporting requirements, funding sources, and marketing strategies. Effective marketing strategies, including content, social media , and event marketing , are essential for nonprofits to engage supporters and secure ongoing funding.

Non-Profit 52

Non-Profit Event Marketing Marketing Mix Education 52

DirectMail2.0

MARCH 26, 2025

This comprehensive report explores omnichannel marketing, highlighting key trends, data-driven insights, and the strategies that are driving success.

Whitepaper 52

Whitepaper Direct Mail Marketers Marketing 52

Hubspot Marketing

JULY 17, 2025

At the same time, its Workflows automatically route gifts to the correct campaign and update donor records in real-time, ensuring every gift from galas, Facebook fundraisers, or direct mail flows into unified contact records without manual entry.

CRM 68

CRM Finance Transform Non-Profit 68

Vertical Response

JULY 6, 2025

AI and machine learning technologies are increasingly used to predict customer actions and optimize email marketing strategies. Moreover, AI can assist in generating content ideas and drafting emails, streamlining the creative process for marketers. Additionally, businesses should send emails that resonate with their audience.

Email Marketing 52

Email Marketing Marketers Marketing User-Generated 52

Adobe Experience Cloud Blog

OCTOBER 10, 2016

Author: Patrick Groover Have you taken a close look at your direct mail lately? To some, direct mail may seem like a marketing method of the past. Rethinking Direct Mail. Traditional direct mail campaigns usually targeted a large number of individuals with the same piece of communication.

Direct Mail 134

Direct Mail Marketing Automation Platform Thought Leadership Shipping 134

SMEI

MARCH 10, 2022

Learn To Create A Marketing Strategy That Gets Your Products And Services In Front Of Motivated Buyer With This 13 Step Guide. A marketing strategy is a plan of action that will help you achieve your business goals. A great marketing plan will give you a sustainable competitive advantage. What are your objectives?

Marketing Strategy 217

Marketing Strategy Marketers Marketing Target Market 217

DirectMail2.0

JUNE 18, 2024

Are you looking to maximize the impact of your direct mail campaigns? This insightful webinar explores the powerful synergy between competitive intelligence and omnichannel marketing to enhance your direct mail results. Paul Bobnak, Direct Mail Evangelist & Content Creator at Who’s Mailing What!

Direct Mail 101

Direct Mail Marketers Marketing Copywriting 101

Marketing Insider Group

NOVEMBER 6, 2018

Chances are you can benefit from integrating both email and direct mail marketing into your current marketing plan. As a business, both marketing methods have their benefits. The post 10 Ways Email and Direct Mail Marketing Can Complement One Another appeared first on Marketing Insider Group.

Direct Mail 110

Direct Mail Marketers Marketing Marketing Plan 110

Adobe Experience Cloud Blog

AUGUST 13, 2018

If you’re reading this blog, that probably means that you keep up to date on the latest marketing trends and news. If so, you have probably heard of the GDPR, and are currently trying to figure out how to navigate this new regulatory environment and maintain an effective marketing strategy. The GDPR and Direct Marketing.

Direct Mail 93

Direct Mail Law Thought Leadership Direct Marketing 93

Marketing Insider Group

DECEMBER 13, 2022

Direct mail is one of the most classic and effective marketing tools nonprofits can leverage for fundraising. However, determining how it fits into your strategy can be quite a marketing challenge. Here are some pieces of information to include for personalizing direct mail: First and last name.

Direct Mail 87

Direct Mail Copywriting Marketers Marketing 87

Hubspot Marketing

AUGUST 10, 2022

Every day, we're on the receiving end of a direct marketing campaign. In this article, you'll learn the benefits of a direct marketing strategy, how it works, and the benefits of leveraging it. The Benefits of Direct Marketing. How to Create a Direct Marketing Strategy.

Direct Marketing 143

Direct Marketing Marketing Strategy Direct Mail Target Market 143

Neil Patel

NOVEMBER 26, 2020

That’s because luxury marketing strategies don’t follow the same rules as mass-market brands. Today, I’m going to show you exactly how to take your luxury brand online with the best luxury marketing strategies. All that’s to say: digital marketing must be a key part of a luxury brand’s strategy going forward.

Marketing Strategy 145

Marketing Strategy Gen Z Marketers Marketing 145

Aspiration Marketing

JANUARY 17, 2023

There was a time when marketers tried to make sales by interrupting their customers. Old-style outbound marketing methods like radio and TV ads, telemarketing, direct mail, trade shows, and cold calls, of course, still work; if done right, they can still yield a good ROI.

Telemarketing 247

Telemarketing Advertising Advertisers Outbound Marketing 247

Adobe Experience Cloud Blog

JULY 17, 2019

You need to reach your prospects and customers wherever they are, regardless of channel—using direct mail, email, social, and more. To be clear, the focus of your ABM strategy and cross-channel engagement should actually be on your customer, not the channels they engage on. The first is simple: Particular channels don’t matter.

Marketing Strategy 132

Marketing Strategy Direct Mail Thought Leadership CMO 132

DirectMail2.0

SEPTEMBER 30, 2024

Morgan DiGiorgio & Brad Kugler presented this session to hundreds of attendees at The World’s Largest Virtual Direct Mail Conference called DELIVERED 2024! I am the senior vice president sales and marketing for Direct 0:06 Mail 2.0 million pieces mailed all right 10:20 from those 28.6

Direct Mail 59

Direct Mail Marketing Automation Platform Customer Education 59

Adobe Experience Cloud Blog

MARCH 19, 2020

Offline channels like direct mail, however, remain incredibly effective at driving awareness and engagement. In addition, sending physical and digital items like direct mail, custom gifts, corporate swag to your audience creates a more emotional experience than digital outreach —meaning it’s a better tool for building relationships. .

Direct Mail 164

Direct Mail eBook Thought Leadership CRM 164

Whos Mailing What

JULY 25, 2024

Technology has significantly influenced how organizations do their marketing strategies in today’s rapidly advancing digital age. In these circumstances, businesses must have the proper methods to navigate the shifting landscape […]

Direct Mail 98

Direct Mail Customer Marketers Marketing 98

Sachs Marketing Group

JANUARY 17, 2024

There are clear differences between online vs. offline marketing strategies for small businesses. Online marketing offers unparalleled audience targeting and analytics but demands digital savvy and constant adaptation to evolving platforms. What is Online Marketing?

Marketing Strategy 97

Marketing Strategy Direct Mail Marketers Marketing 97

DirectMail2.0

APRIL 24, 2024

It’s easy to overlook the humble beginnings of marketing communication. Direct mail marketing, a cornerstone of modern advertising, has a rich history that stretches back thousands of years. In Egypt, around 1000 BCE, papyrus scrolls were used to distribute sales messages offering goods and services.

Direct Mail 52

Direct Mail Transform Advertisers Advertising 52

DirectMail2.0

APRIL 15, 2024

In the annals of marketing history, one might not expect to find the origins of modern direct mail campaigns nestled amidst the ashes of a medieval cathedral. The brilliance of Bishop Regnault’s approach lay in its directness and personalization—a hallmark of effective direct mail marketing even by today’s standards.

Direct Mail 52

Direct Mail Communications Promotion Marketing Strategy 52

Martech

JULY 31, 2023

Account Based Marketing is intrinsically strategic. ABM is a B2B marketing strategy that focuses on working with target accounts to market in a measured and structured way. If you’re entirely new to ABM check out our introduction guide to account-based marketing , then circle back to learn how to apply it.

Marketing Strategy 98

Marketing Strategy Logistics Direct Mail Marketers 98

Content Marketing Institute

MAY 14, 2018

Many marketing teams tremble when contemplating video production. But video is a necessary component in most content marketing strategies. Too many marketers drive up costs and diminish video’s overall value by falling into the trap of creating multiple one-off videos. Don’t fall into the trap of one-off videos.

Video Marketing 112

Video Marketing Marketing Strategy Key Performance Indicator Transform 112

Neil Patel

FEBRUARY 17, 2021

With the competition for customers becoming stiffer by the day, brands have to be savvy about the way they do their marketing. You must employ marketing strategies that work. One such marketing strategy is direct response marketing. 4 Key Components of Direct Response Marketing.

Direct Mail 144

Direct Mail Marketers Marketing User-Generated 144

Whos Mailing What

FEBRUARY 16, 2023

Let’s analyze why and how a combined email and direct mail marketing strategy can help take your marketing campaigns to the next level.

Direct Mail 52

Direct Mail Marketers Marketing Marketing Strategy 52

Whos Mailing What

FEBRUARY 16, 2023

Let’s analyze why and how a combined email and direct mail marketing strategy can help take your marketing campaigns to the next level.

Direct Mail 52

Direct Mail Marketers Marketing Marketing Strategy 52

Buffer Marketing

APRIL 25, 2024

Direct mail is such a cool marketing strategy. Even though advertising via mail has been done for centuries , it's still a relatively untapped marketing concept in the e-commerce world — meaning there’s a lot of potential for small businesses to stand out.

Direct Mail 114

Direct Mail Branding Customer Acquisition Advertisers 114

Hubspot Marketing

JULY 28, 2022

We’re also talking about the next idea that’s going to help business operators, including insights on emerging consumer trends they can leverage in their marketing strategies. Forget loyalty points — gifting is the new customer retention strategy. Direct Mail Marketing. Return of Retro.

Direct Mail 126

Direct Mail Gen Z Fashion Manufacturing 126