Search Engine Land

OCTOBER 4, 2023

Google says that the point of helpful content updates is to promote helpful, reliable, people-first content, and has directed affected site owners to review their help page for information on how to self-assess content if they feel negatively impacted. As a review, if you are running any pop-up (email, newsletter, ebook, etc.)

Health 135

Health Food User-Generated eBook 135

Sprout Social

JANUARY 21, 2021

Reaching audiences who missed a piece of content on its first round of promotion. A three minute video based on an eBook may work well for YouTube, but is likely too long for Twitter. Plenty of free tools exist to do this, and GIFs make for fun, eye-catching posts that can be used to promote a piece of content.

Whitepaper 145

Whitepaper eBook Health Industry Insights 145

Marketing Insider Group

JULY 13, 2015

For example, a health insurance company may think providing healthy recipes would be something their audience would find of interest. Salesforce’s content marketing manager, Amanda Nelson explained her team’s system saying, “We had one eBook called ’30 Ways to Create Your Social Media Plan.’ Shameless promotional plugs turn them off.

Content Marketing 110

Content Marketing Transform eBook Fashion 110

Marketing Insider Group

JUNE 1, 2015

For example, a health insurance company may think providing healthy recipes would be something their audience would find of interest. Salesforce content marketing manager Amanda Nelson explained her team’s system saying: “We had one eBook called ’30 Ways to Create Your Social Media Plan.’

Content Marketing 111

Content Marketing eBook Transform Fashion 111

Customers.ai

NOVEMBER 21, 2024

The cool thing about UGC is you aren’t just promoting your product, you’re showing real, tangible proof that it works and that’s the ultimate trust-builder. No lengthy captions needed—the visuals instantly tell the story of convenience, health, and transformation. Keep it authentic : Don’t over-edit UGC; leave it raw and real.

Transform 84

Transform User-Generated Outbound Marketing Product 84

Marketing Insider Group

SEPTEMBER 21, 2020

Downloading an ebook or white paper. You may dive deeper into the options they have to solve their problems and entice them to learn more about how your solution will help by downloading an ebook or demoing your product. Twitter is useful for fast-paced industries such as technology, marketing, finance, and health.

Whitepaper 144

Whitepaper eBook Key Performance Indicator User-Generated 144

Unbounce

NOVEMBER 7, 2019

Why Not Just Use Product Pages for Your Ecommerce Campaigns and Promotions? Their marketing team set up an “Exclusive Shortlist Offer” on a landing page, so they could carefully control who the promotion went out to—rather than make it available to every single visitor who happened across their website. Thistle knows its audience.

eCommerce 145

eCommerce Shoppers Shipping Manufacturing 145

Hubspot Marketing

MAY 11, 2020

At HubSpot, before we began creating new content for the new environment, we significantly reduced the frequency of our social media posting, dialed back the promotion of a major product launch ( CMS Hub ), and created a centralized set of guidelines on how we as a company should be communicating during this crisis.

Content Marketing 145

Content Marketing Marketing Marketers Communications 145

AWeber

OCTOBER 24, 2023

Some of the most popular coaching services include: Financial Business Health & Wellness Fitness Executive Relationship Mindset And Confidence If you have a skill or experience that can improve people’s lives (or businesses), consider launching a career as a coach. Consider joining Facebook and LinkedIn groups and forums.

Non-Profit 105

Non-Profit Transform Price Health 105

Hubspot Marketing

JANUARY 5, 2024

No matter how good my writing is, my readers still don't necessarily want to hear my advice on protecting your mental health while working from home. Let's say you're creating an ebook: "A Comprehensive Guide to Excel." Trello’s article never discusses or promotes its product. Now, that's purposeful. my Rel=nofollow blog post).

Health 113

Health Entertainment SEO eBook 113

Hubspot Marketing

NOVEMBER 30, 2016

I'm a person in my 20s, and I used to write about health care. This is an article I would definitely be interested in reading, and it helps that the ad appears like a native post promoting an article in my New Feed. You can promote multiple of anything, not just products -- like different blog posts, ebooks, or webinars.

Advertising 145

Advertising Advertisers Price Promotion 145

Rock Content

FEBRUARY 16, 2024

Examples include blog posts, ebooks, white papers, listicles, how-tos, and social media posts. For example, check out this list of health information resources for marketing in 2024. Promote content: You can do content promotion by sending email messages, posting on social media, connecting with influencers, and posting ads.

Marketing Strategy 98

Marketing Strategy Whitepaper eBook Marketing 98

Hubspot Marketing

JANUARY 30, 2020

So content like an ebook or template can be turned into a call-to-action to entice readers to find out more. Health and Fitness (Interviews and Guides). Blogs are a powerful content resource, especially for product promotion. Finally, content offers are a way for you to leverage any content resources you have and monetize them.

Fashion 145

Fashion Food Thought Leadership eBook 145

Exposure Ninja

JULY 21, 2022

Assess Your Website’s Current Health and Performance. Promote Your Website and Consider Inorganic Boosters. Assess Your Website’s Current Health and Performance. Make a note of any advertising you see from them as you do your research; are they promoting themselves using PPC, retargeting or banner advertising methods?

Health 98

Health SEO Advertising Advertisers 98

Buffer Marketing

APRIL 10, 2024

To maximize your earnings with Live Badges, consider the following tips: Promote your upcoming live broadcast : Let your followers know when you'll be going live and what topics you'll discuss. You can promote your subscription offerings on Instagram and direct your followers to your chosen platform to sign up.

Affiliate Marketing 119

Affiliate Marketing Non-Profit Finance Promotion 119

Hootsuite

MARCH 31, 2020

This is often required for regulatory compliance in industries like health care and finance. A brand advocate is a customer who loves your brand so much that they promote your products or services without being asked. A dark post is an unpublished social post promoted as an ad to a specific audience. Brand advocate. Dark post.

User-Generated 145

User-Generated Social Media Marketing Promotion Analytics 145

Search Engine Land

MARCH 3, 2023

It details how you’ll create, manage, publish, promote, and maintain content to meet your brand goals. Plan how you’ll promote. You'll write about related topics your audience cares about, like training, knee health, running events, etc. How often will you promote content on social media? Define your audience.

Real Estate 99

Real Estate Key Performance Indicator SEO Whitepaper 99

Neil Patel

JANUARY 21, 2021

Check Your Site’s Health. After looking at keyword search engine rank and site speed, assess the overall health of your site before you start to optimize. Try the MxToolBox Domain Health Report tool to check for major issues in five different categories: general site problems, blacklist, mail server, web server, and DNS.

SEO 145

SEO User-Generated Analytics Health 145

Duct Tape Marketing

MAY 19, 2022

Dysfunctional teams hold their organizations back but great leadership teams accelerate their health and productivity. Belay is offering their latest ebook, delegate to elevate for free to all of my listeners. Now in this ebook, you'll learn how to reclaim time to focus on what you can do by delegating to download your free copy.

eBook 93

eBook Health Management Product 93

Hubspot Marketing

JANUARY 7, 2024

According to Merriam-Webster , marketing is "the process or technique of promoting, selling, and distributing a product or service." The day-to-day activities of a marketer depend on what they’re marketing, whom they’re targeting, and what platforms they use to promote products or services.

Copywriting 127

Copywriting CMO PR Social Media Marketing 127

SocialPilot

JANUARY 26, 2024

Instruct the AI on the platform or the format you’re targeting, what product/service you want to promote, who your target customers are, and what exactly you are looking for. ” “Create an outline for an informative eBook that addresses common pain points in [Industry], to be used as a lead magnet on our website.”

Transform 105

Transform User-Generated Marketing Marketers 105

Scoop.it!

MAY 26, 2022

Ask the people who write and read blogs, ebooks, newsletters, and infographics, and they will all admit that imagery can even transform text-centric content and create a more memorable, absorbable, and enjoyable reading experience. Tomorrow, you can use illustrations to showcase processes or add context to your posts.

Content Marketing 111

Content Marketing Marketing Marketers User-Generated 111

AWeber

DECEMBER 13, 2023

Unlike other landing pages designed to capture leads (email subscribers) by offering free content or promotional specials, the purpose of a product landing page is to sell a product. Whether you’re selling webinars, ebooks, coaching services, cupcakes -- or anything in between, a product landing page can help boost your sales.

Product 116

Product Price Copywriting Shipping 116

Neil Patel

NOVEMBER 3, 2020

This theme cuts across different industries such as education, business, web design, marketing, health and fitness, and many more. If you’ve just launched your book (whether ebook or hardcopy), or you want to create in-depth content that will generate organic traffic for you, this magazine theme will do the job right, from the very beginning.

Content Marketing 144

Content Marketing Marketing Marketers Food 144

Neil Patel

APRIL 20, 2021

online course, ebook, software), so you naturally want others to believe in it, too. Also, difficult and upsetting subjects such as Alzheimer’s disease, brain damage, post-traumatic stress disorder, or other mental health issues can be difficult to sell to a reader. Influence marketing is here to stay, so you should embrace it.

Millennials 141

Millennials Education User-Generated Advertising 141

Campaign Monitor

MARCH 3, 2022

Similar to how weights and cardio serve different aspects of health and fitness, both email and SMS marketing can have a huge impact on marketing efforts but serve different purposes. Promote long-form content. If you’re sharing detailed or extensive content, email is one of the best mediums to promote it.

Email Marketing 68

Email Marketing Law Marketing Marketers 68

Digital Marketer

JULY 7, 2023

However, brainstorming ideas, crafting and editing content, and promoting it can be time consuming, overwhelming, and let’s face it: you’d rather outsource it or, at the very least, get some help. Here are the topics discussed in the ebook: [Add in details here]” 6. You may have heard of it (in reality, who hasn’t?)

Marketing Strategy 80

Marketing Strategy Content Marketing Marketing Marketers 80

InTouch Marketing

JANUARY 31, 2024

Social Media Marketing: Objective: Utilize social media platforms to promote products or services, connect with the audience, and build brand awareness. Email Marketing: Objective: Sending targeted messages and promotional content directly to a specific group of people via email.

Affiliate Marketing 86

Affiliate Marketing Inbound Marketing Direct Mail Traditional Marketing 86

Lusha

JANUARY 26, 2021

You’ll be surprised to find that many started off with audio issues, poor consistency, very little promotion, distribution, or reviews to drive SEO. Use that to your advantage to promote your company and pump your pipeline with new leads. ???? Tip: Start diagnosing the health of your email list and delete unengaged contacts.

eBook 52

eBook CRM SEO Management 52

AWeber

SEPTEMBER 19, 2023

If you’re using Etsy, you’ll notice the following niches are popular: Crafts (beads, jewelry, handmade items) Home decor Stickers and magnets Mugs Prints Apparel On Amazon, you’ll find some niches overlap: Apparel Health and nutrition Gifts Beauty products Grooming Pets Have you settled on two or three niche options you want to sell?

Shipping 64

Shipping SEO Transform Promotion 64

Unbounce

SEPTEMBER 12, 2023

The best lead generation landing pages offer visitors something enticing, like a free ebook, a webinar, a free trial, or just evoke a sense of curiosity and make the visitor want to learn more. showing a real-life recipe displayed on a mobile device is a summary of membership value alongside a short promotional video.

User-Generated 59

User-Generated eCommerce Whitepaper Copywriting 59

Rock Content

AUGUST 7, 2020

Then, marketers could capture the public’s attention, promote their products, their proposals, and see their own business strategies. Check out our ebook about Market Intelligence and see how to stand out with data monitoring! What are the stages of consumer evolution? Marketing has always been crucial to companies.

Customer 59

Customer Inbound Marketing Advertising Advertisers 59

Duct Tape Marketing

AUGUST 23, 2023

It's funny because for a founder, no matter how good the financial outcome, leaving a company you started that you sacrificed your family for is like fraught with mental health issues. I was the face of this company, became overweight, became insufferable, and the Peloton community is what saved me and brought my mental health to stability.

Energy 64

Energy Whitepaper Health Transform 64

Duct Tape Marketing

MARCH 17, 2023

They may even save your life, but they don't produce long-term health and wellness. You know, those are all kind of things that in many cases are just kind of getting the name, keeping the name out there when we then decide there's something we wanna promote and we put ads behind it. And so you need 'em both.

Marketing Strategy 96

Marketing Strategy B2C CMO Marketing 96

Exposure Ninja

JUNE 21, 2022

Google holds financial and health websites to a higher standard than other sites, due to the impact false information can have on their users. A great way to keep these people in your sales pipeline is to offer them free resources, such as downloadables or eBooks. Optimise your website content for SEO. Social media ads.

Digital Marketing 59

Digital Marketing Marketing Strategy Finance Marketing 59

CXL

NOVEMBER 22, 2022

Run customer questionnaires to work out your Net Promoter Score (NPS). For example, if you’re giving away an ebook, don’t say “click here”, say “download your free guide.” If you want to measure your true CAC to get an idea of overall business health, include all costs related to day-to-day operations. Test different CTA copy.

Digital Marketing 88

Digital Marketing Customer Acquisition Analytics Non-Profit 88

Lusha

NOVEMBER 11, 2024

This could include: Blog posts Articles Ebooks Whitepapers Webinars Social media posts The goal is to teach and engage potential customers, building trust and credibility along the way. It’s a crucial indicator of your company’s financial health and growth potential.

CRM 52

CRM Whitepaper User-Generated Non-Profit 52