Sat.Jul 09, 2022 - Fri.Jul 15, 2022

article thumbnail

Amazing Selling Machine 13 Review (Still Worth it in 2022?)

Dreamgrow

Last Updated on July 12, 2022 by Karl The Amazing Selling Machine (ASM) was both. Read more The post Amazing Selling Machine 13 Review (Still Worth it in 2022?) appeared first on Dreamgrow. [This is a content summary, continue reading on our website!].

eCommerce 279
article thumbnail

Inbound Marketing: Unique Ways to Increase Blog Traffic

Aspiration Marketing

You know content matters. But the content marketing space keeps getting noisier and noisier, which makes it harder and harder to be heard.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

36 Beautiful New Ebook Templates [Free Download]

Hubspot Marketing

Did you know that landing pages have the highest conversion rate at 23% than other types of signup forms? It’s true, but landing pages don't convert visitors to leads all by themselves. If they don’t have attractive and compelling offers behind them, they won't generate the leads your sales team is looking for. That's why it's so important to create valuable content people want to download, and then package it in a way that's visually appealing to your readers.

eBook 145
article thumbnail

The Spam Report: The State of Unsolicited Marketing in 2022 (plus, tips from 7 legit marketers)

Orbit Media Studios

No one likes interruptions. We don’t even like distractions. We prefer to get our marketing on our own terms. We love advice. We tolerate ads. And we hate spam. These are really the three types of marketing: content marketing, advertising and spam. This is the problem with Spam: you gave no permission, implicit or explicit. They shouldn’t have been able to reach you.

article thumbnail

A Data Revolution: Why Your AMS/CRM Needs a Native Data Warehouse

Unlock the Power of Historical Data A Data Revolution: Why Your AMS/CRM Needs a Native Data Warehouse Today’s association leaders need more than real-time snapshots—they need the full story. MemberSuite: A Data Revolution reveals how a native data warehouse transforms your AMS into a strategic decision-making engine. In this free eBook, you’ll discover: The difference between a database and a data warehouse—and why it matters How to gain historical visibility into membership, engagement, events,

article thumbnail

How To Use AI-Generated Content the Right Way (and Avoid the Downsides)

Content Marketing Institute

Don’t believe the hype around AI-generated content. But that doesn’t mean you should ignore its potential. Learn why, plus the benefits and limitations of this real-life experiment.

145
145
article thumbnail

Inbound versus PPC: Choosing the Right Marketing Strategy

Aspiration Marketing

When looking at marketing strategies for your business, it’s crucial to first thoroughly understand your options, and how they operate both independently and in tandem. Are you seeing good traffic metrics for your site, but not seeing those visits convert to sales? Or have you recently seen a decline in website visitors and want to see those numbers increase to their old level?

More Trending

article thumbnail

Tips For Writing Social Media Interaction Posts That Get Noticed via @sejournal, @IngridPAdames

Search Engine Journal

Discover the 10 best tips to write posts that attract and engage your audience on any social media platform. The post Tips For Writing Social Media Interaction Posts That Get Noticed appeared first on Search Engine Journal.

SEO 144
article thumbnail

Google Search Indexing Issue On July 15th - Google Not Indexing New Content

Search Engine Roundtable

There is a confirmed indexing issue in Google Search as of prior to 7 am ET this morning. None of the articles I posted this morning on this site are showing yet in Google Search, even when I search for it by the exact title or do a site command. Google is not indexing new, freshly published, content as of earlier this morning.

142
142
article thumbnail

YouTube influencer marketing guide to boosting brand awareness

Sprout Social

YouTube is the second most popular platform for influencer marketing, with 70% of marketers agreeing it’s an important part of their influencer marketing strategy. This means that if you’re looking for a new outlet for your brand’s influencer marketing strategy , YouTube is a great place to start. However, because YouTube is a video-only platform, working with influencers will be a bit more involved than it might be on a platform like Instagram.

article thumbnail

How to Create a Great Social Media Strategy Plan in 2022

Hubspot Marketing

Many businesses find creating a social media strategy overwhelming. There are so many networks available, and they’re constantly adding new features to learn and integrate into your plan. If you don’t have a full-time team of social media experts at your disposal, it’s even harder. But the fact is that your success depends on having a sensible and straightforward strategy that fits your resources and goals.

article thumbnail

From Curiosity to Competitive Edge: How Mid-Market CEOs Are Using AI to Scale Smarter

Speaker: Lee Andrews, Founder at LJA New Media & Tony Karrer, Founder and CTO at Aggregage

This session will walk you through how one CEO used generative AI, workflow automation, and sales personalization to transform an entire security company—then built the Zero to Strategy framework that other mid-market leaders are now using to unlock 3.5x ROI. As a business executive, you’ll learn how to assess AI opportunities in your business, drive adoption across teams, and overcome internal resource constraints—without hiring a single data scientist.

article thumbnail

SEO Maintenance: A Checklist For Essential Year-Round Tasks via @sejournal, @coreydmorris

Search Engine Journal

By breaking SEO down into daily, monthly, quarterly, and annual process-driven tactics, you can plan more effectively and improve ROI. The post SEO Maintenance: A Checklist For Essential Year-Round Tasks appeared first on Search Engine Journal.

SEO 143
article thumbnail

How to Pitch an Article (and Get an Enthusiastic Response)

CopyBlogger

If you want to write about anything you’d like, as often as you’d like, there’s a place for that: Your. Continue Reading. The post How to Pitch an Article (and Get an Enthusiastic Response) appeared first on Copyblogger.

Place 141
article thumbnail

How To Make LinkedIn Your Top Social Media B2B Marketing Platform

Content Marketing Institute

A lot of B2B marketing happens on LinkedIn. A presence on the platform isn’t enough. It’s about optimizing your brand’s presence, from the page to organic content and paid opportunities. Here’s how to do that.

Marketing 139
article thumbnail

Calculating Correlation in Excel: Your How-To Guide

Hubspot Marketing

Microsoft Excel lets you do more than simply create spreadsheets — you can also use the software to calculate key functions, such as the relationship between two variables. Known as the correlation coefficient, this metric is useful for measuring the impact of one operation on another to inform business operations. Not confident in your Excel skills?

article thumbnail

Prospect, Personalize, Profit: The New Way Sales & Marketing Teams Are Aligning with AI

Speaker: Kevin Burke, Founder & Managing Director at Digital One and AI & Automation Consultant

AI and automation are currently transforming the way sales and marketing teams operate. Generative AI crafts personalized outreach at scale, while conversational AI bots are engaging prospects in real time. Robotic process automation streamlines manual workflows by triggering tasks the moment a prospect takes a key action, and advanced AI analytics surface hidden patterns in the pipeline, improve forecasting, and help teams make data-driven decisions with confidence.

article thumbnail

5 successful crisis communication examples brands can learn from

Sprout Social

In today’s fast-moving market, it’s more critical than ever for brands to be agile and resilient in the face of unfavorable public opinion. To that end, we’ve rounded up a handful of successful crisis communication examples and synthesized them into a list of lessons marketers can learn from them. Why is it important to learn from the work of others?

article thumbnail

Drive Email Engagement with Embedded Video

Practical eCommerce - Marketing

Embedded videos in marketing emails can increase clicks by upwards of 300%. Here's our primer on dos, don'ts, and getting started. The post Drive Email Engagement with Embedded Video appeared first on Practical Ecommerce.

eCommerce 137
article thumbnail

Where We Are Today With Google’s Mobile-First Index via @sejournal, @mindyweinstein

Search Engine Journal

Let's deep dive into what Google is looking for in mobile usability, how you can meet Google’s expectations of mobile-first best practices, and more. The post Where We Are Today With Google’s Mobile-First Index appeared first on Search Engine Journal.

SEO 135
article thumbnail

Should You Pay a PR Firm? [+PR Tactics You Can Manage In-House]

Hubspot Marketing

It's a question almost every fast-growing company runs into: should we hire a PR firm or build an in-house team? And if you wrestle with this question long enough, it quickly spirals into an endless back-and-forth ( "on the other hand… "). The truth is, depending on your specific goals, resources, and budget, one path may make more sense than the other.

PR 138
article thumbnail

Neuroscience of B2B Buyer Behavior: Strategies for Influencing Buyer Choices

Speaker: Speakers:

Ever wonder what really makes B2B buyers tick? Spoiler alert: it’s not just logic. Join us for our next session of the B2B Growth Show, "Neuroscience of B2B Buyer Behavior: Strategies for Influencing Buyer Choices" with Grant C. Gooding, where science meets strategy. You'll get the insider scoop on how emotions secretly drive decisions and how you can tap into them to win buyers over.

article thumbnail

How to get verified on TikTok: 6 tips and tricks

Sprout Social

It’s important for your brand to prove credibility every chance it gets—and on social media, that often means getting verified. Verification comes with a little blue checkmark on your name, a distinction that’s similar across all social media platforms. If you’ve been running your brand’s TikTok account and you’re wondering how to get that little blue checkmark, you’re in the right place.

article thumbnail

21 Tools to Sell Products on Pinterest

Practical eCommerce - Marketing

Pinterest provides tools to help merchants promote and sell products. Here is a list of tools for creating shops, product catalogs, ad campaigns, live events, and more. The post 21 Tools to Sell Products on Pinterest appeared first on Practical Ecommerce.

Product 136
article thumbnail

What is Customer Experience: 7 Tips to Improve Your CX

Hootsuite

Customer experience, or CX, is one of those phrases that’s been tossed around a lot in recent years. It’s not just another industry buzzword. Done right, c ustomer experience will help you increase sales and improve brand loyalty. We’ll break it down for you in this post. You’ll learn what customer experience is and why it’s important. Plus, seven tips to get you started, four tools to make your life easier, and how to measure it.

Customer 135
article thumbnail

Google Brings Optimization Score To Performance Max Campaigns via @sejournal, @MattGSouthern

Search Engine Journal

Google is rolling out six new features for Performance Max campaigns, including the long-awaited optimization score. The post Google Brings Optimization Score To Performance Max Campaigns appeared first on Search Engine Journal.

135
135
article thumbnail

Unlocking the Power of Martech for the Non-Technical Marketing Leader

Speaker: Speakers:

Are you struggling to highlight your impact and showcase the results of your team’s marketing efforts? Do you find it challenging to build more effective campaigns that drive meaningful results? The key may lie in unlocking the power of marketing technology (martech)—but as a non-technical marketing leader, navigating this landscape can feel daunting.

article thumbnail

The Metaverse: What it is and why it matters for brands

Sprout Social

The pandemic ushered in a new era where the virtual and physical worlds coexist, so it’s no surprise the metaverse has been a buzzword on the internet over the past few years. But what exactly is it? Is it Mark Zuckerberg’s latest big idea , or a techie’s newfangled dream? Or is it something brands can genuinely take advantage of? The short answer is yes.

Branding 134
article thumbnail

Google Updates & Penalties with Barry Schwartz

Internet Marketing Ninjas

Jim Boykin, Founder and CEO of Internet Marketing Ninjas , and Ann Smarty, IMN’s analyst, are joined by Barry Schwartz to talk about Google’s updates and penalties, and how to recover your site once you’ve been effected. Barry Schwartz is the CEO of RustyBrick , a New York Web service firm specializing in customized online technology that helps companies decrease costs and increase sales.

SEO 131
article thumbnail

The Top Video Marketing Tactics Brands are Investing In [+Which Are Losing Steam]

Hubspot Marketing

Video marketing is becoming more and more integral to a brand's success. If you're a marketer trying to craft the best video marketing strategy for your brand, it helps to know the top video marketing tactics brands are investing their time and money in. Fortunately, the HubSpot Blog recently surveyed over 500 marketers across the globe about their video marketing tactics, what seems to be working, and which tactics are worth reconsidering.

article thumbnail

Prime Day contributed to significant e-commerce growth this year

Martech

Amazon Prime Day, a two-day event held this year on July 12 and 13, outperformed last year’s event by 8.5%, according to the Adobe Digital Economy Index. Total U.S. online sales came in at $6 billion the first day, and $5.9 billion the second day. This comes against the background of a three-month slowdown in online inflation, also reported by Adobe.

Shoppers 129
article thumbnail

State of AI in Sales & Marketing 2025

AI adoption is reshaping sales and marketing. But is it delivering real results? We surveyed 1,000+ GTM professionals to find out. The data is clear: AI users report 47% higher productivity and an average of 12 hours saved per week. But leaders say mainstream AI tools still fall short on accuracy and business impact. Download the full report today to see how AI is being used — and where go-to-market professionals think there are gaps and opportunities.

article thumbnail

Social media in Europe: 15 stats to inform your strategy

Sprout Social

Managing a social presence across U.S. and European markets is a unique challenge for U.S-based marketers. Little nuances in platform and communication preferences can become major cultural differences when combined. To put it simply, social media in Europe is way different from social media in the U.S. Despite these differences, you don’t need to add “armchair cultural anthropology” to your ever-growing list of social media management skills.

Gen Z 130
article thumbnail

Ban These Words and Phrases From Your Communications Right Now (an A-to-Y Guide)

Content Marketing Institute

Are you guilty of letting any of these overused, meaningless, or confusing words, phrases, or categories of no-nos slip into your content? You won’t do it again after reading this list suggested by Content Marketing World speakers. Brace yourself for the fingernails-on-blackboard effect.

article thumbnail

5 Questions to Ask Yourself Before Launching a Digital Advocacy Campaign

Hubspot Marketing

Digital advocacy efforts are vital for enabling nonprofit organizations to cut through the noise and win campaigns. Without digital advocacy, it can be difficult to measure the success of your campaigns — or even know if you're winning, at all. In fact, 94% of advocacy campaigners believe the opposing side is winning , and 86% believe they should embrace more impactful tactics.

Place 129
article thumbnail

7 Data-Driven Content Strategy Tips For Improving Conversions via @sejournal, @kristileilani

Search Engine Journal

In this helpful guide, we’ll give you a step-by-step approach to developing, implementing, and optimizing your very own data-driven content strategy. The post 7 Data-Driven Content Strategy Tips For Improving Conversions appeared first on Search Engine Journal.

Analytics 128
article thumbnail

Making the Moment: The Art of Creating Events That Drive Results

Speaker: Aja Bradley Kemp, Founder & Chief Experience Officer at Conversate Collective

In a world where every brand is vying for attention, how do you make your events stand out? ✨ From creative swag strategies to immersive brand experiences, the key lies in fostering real connections that inspire action and leave a lasting impression. Whether you're planning a large-scale conference or an exclusive executive gathering, this session will explore how to elevate event engagement, strengthen brand perception, and maximize ROI.