Hubspot Marketing

APRIL 15, 2025

Im calling out a few favorites from categories like productivity, audience growth, learning, and even building your own tools. You can try these tools tomorrow to start being more productive. AI Tools for Productivity and Audience Growth My Top Picks 1. You can actually build real products for yourself in a matter of minutes.

Product

Sprout Social

MARCH 14, 2025

Within minutes, the product sells out. Live social shopping is a virtual event that combines live product demonstrations with the connective power of social media. Like QVC for Gen Z, brands and influencers can showcase their products via a livestream shopping platform. Sounds too good to be true? What is live social shopping?

Branding

Sprout Social

SEPTEMBER 23, 2024

But at this early stage of the AI revolution, we are approaching AI as a powerful booster that builds on existing strengths, as well as an assistant that shields individuals from tedious tasks—preserving time and energy to enhance creative, strategic work. trillion annually.

Transform

Martech

FEBRUARY 26, 2025

In a crowded market, it’s no longer enough to push out product features or ROI claims. Whether humor, compassion, energy or honesty, showing your brand’s personality makes you more relatable and memorable. If buyers can’t afford your product now, they’ll remember who helped them when they can in the future.

Whitepaper

Hubspot Marketing

SEPTEMBER 23, 2024

Visual storytelling can build an authentic, emotional connection between your brand and its audience, leading to loyal consumers who are invested in your story, products, and services. Can real customers offer testimonials of how your product or service helped them? Why is visual storytelling important?

Food

Hubspot Marketing

APRIL 4, 2025

Decision-makers are excited about AI but have yet to unlock its productivity potential. Many people may see AI tools as fun new toys but struggle to recognize their potential as useful productivity tools. When people see AI as just a fun novelty, theyre unlikely to invest their time and energy into implementation.

Transform

Hubspot Marketing

SEPTEMBER 20, 2024

Consumers will feel like they belong with you whenever you demonstrate that you see them, understand them, and have created products, content, and experiences with them in mind. Do this : Focus your energy on creating a minimum viable funnel with the content you need to attract and convert consumers first.

Customer

Buffer Marketing

JANUARY 7, 2025

You can use text prompts like "Find moments that are most likely to resonate with busy parents" or "Find high-energy clips" and the AI will identify the most relevant sections of your video. So, instead of just tracking mentions, you get valuable insights into how people feel about your brand, products, or campaigns.

Price

Backlinko

DECEMBER 28, 2024

Provide an Excellent Experience If you wow customers with amazing products, services, and customer support, theyll be more likely to leave you a Google review. Focus your energy on two things: making it super easy for customers to leave reviews and delivering service that’s worth talking about.

User-Generated

Hubspot Marketing

DECEMBER 20, 2024

Well, Suleyman says, AI could research trends online, find what sells on Amazon, generate images of products, and send them to manufacturers on Alibaba. AI could then email back and forth to refine the requirements and continually update marketing materials and product designs based on buyer feedback, Suleyman writes. Its effort.

Manufacturing

Jeff Bullas

MAY 22, 2025

Sustainable AI Sustainable AI focuses on reducing the environmental impact of AI models through energy-efficient algorithms and infrastructure. Why it matters: Training massive AI models can consume more energy than entire countries—making eco-conscious development a critical priority for long-term innovation.

Transform

Hubspot Marketing

SEPTEMBER 30, 2024

You can also have AI read the tonality of someone’s responses, allowing you to respond at the energy level that someone is inputting.” You can also localize ads, product marketing assets, and SEO content. “AI provides a memory of the conversation that you can incorporate into future messages,” says Petrullo.

Thought Leadership

Sprout Social

OCTOBER 10, 2024

While still wanting to be entertained, consumers are also most likely to engage with educational product content and contests and giveaways. It’s the top channel for news and product discovery among the age cohort. Your product team, on the other hand, might be focused on improving customer satisfaction ( CSAT ) scores.

Gen Z

Sprout Social

SEPTEMBER 26, 2024

Want to increase productivity? An all-in-one tool that offers end-to-end management and Facebook analytics tools and that integrates with your other social channels will save you time and energy. Tags allow you to associate incoming or outgoing messages with your brand’s product launch, campaign or other initiative.

Analytics

Sprout Social

DECEMBER 2, 2024

Many leading brands rely on influencer marketing to raise awareness about their products, build brand recognition and increase their overall sales. Regardless of product, partnering with an influencer can get your business in front of the right audience. Influencers and creators play a pivotal role in global social media marketing.

Influencer Marketing

Litmus

OCTOBER 29, 2024

This highlight videos sums up the energy and enthusiasm of the day perfectly. Foundations of Online Marketing Success: Review-Plan-Execute Dave Charest guided us through yoga-inspired tips to ignite word-of-mouth buzz, boost productivity, and create a winning online marketing strategy.

Copywriting

AWeber

MAY 15, 2025

The best part: you dont need a product, an existing audience, or tech skills to get started. In simple terms, its a way to earn a commission by promoting another companys or persons products. You share a unique linkvia your website, emails, videos, or social media postsso your audience can buy products or sign up for services.

Affiliate Marketing

Martech

DECEMBER 30, 2024

Theyll have the real-time data insights, and genAI content production to rapidly deliver hyper-personalized messages and experiences. Customers arent just using keywords to find products and brands, theyre searching more conversationally. AI will also be used to analyze scenarios and help make decisions.

Transform

Buffer Marketing

NOVEMBER 14, 2024

As long as you’re clever with your tweaks, content repurposing can save you loads of time and energy.  It  explains  the ingredients used, how their products help specific issues, and mentions the studies that back up their claims. But when you’re sharing an aesthetic product image, shorter is sweeter.

Social Media Marketing

Buffer Marketing

JANUARY 8, 2025

By crossposting strategically, you can focus your energy on creating high-quality content that resonates with your followers without burning out. Save time For busy creators and small businesses managing multiple pages, crossposting is a smart way to maintain a consistent posting cadence across social platforms in less time.

Energy

Hubspot Marketing

JULY 22, 2024

My audience wants to know what makes me different, why I create content, why they should trust the information I put out, and why I might promote a product or service. Describe the products and services you offer. This is an excellent way to promote your business without having your products or services come off as hard-sell.

Fashion

Backlinko

JULY 22, 2024

First, put yourself in your customers’ shoes and brainstorm questions they might have about your product, service, or industry. Enter your product or service, and the tool will list question-based keywords. For example, a homepage, about us, contact, and products/services page.

SEO

Sprout Social

OCTOBER 11, 2024

million in 2023 from brand endorsement deals, including her partnership with Accelerator Active Energy. You never know who is talking about your brand or products and how they’re using them in their daily lives. Download our CMO 2025 social content strategy pre-mortem to facilitate more productive planning for you and your team.

Transform

Buffer Marketing

AUGUST 6, 2024

  According to a survey from Edelman and LinkedIn , 64 percent of B2B decision makers say that an organization's thought leadership content is a more trustworthy basis for assessing its capabilities and competency than its marketing materials and product sheets.

Thought Leadership

Sprout Social

JANUARY 15, 2025

Affiliate influencer marketing, or influencer affiliate marketing, is a type of brand partnership where influencers earn a commission for driving product or service sales through their content. Here’s how it typically works: A brand partners with influencers to promote their product or service through social media content.

Influencer Marketing

Businesses Grow

SEPTEMBER 23, 2024

But before I get to the dazzling marketing lesson from Ed Sheeran, let’s talk about the marketing problem with soap … The new influencer landscape I recently attended a meeting at a CPG company famous for its iconic soap products. These aren’t just kids shilling energy drinks. It’s a match made in heaven.

Manufacturing

Set Up

OCTOBER 1, 2024

These tools, like Brandwatch, Mentio, Meltwater, and Talkwalker, allow marketers to pick up on mentions of their Brand or products that happen in these semi-private or open platforms, giving a window into hidden conversations and insightful feedback. Read more: It’s Giving… Marketing to Gen Z

Gen Z

Martech

MAY 2, 2025

Sales productivity could skyrocket if companies had a solid indicator of customer readiness. The fact that someone engages with website content does not necessarily signal near-term intent to buy your product. Improved productivity would also be beneficial. Here are some suggestions for adaptation.

Non-Profit

Marketing Insider Group

OCTOBER 16, 2024

These can be anything from their purchasing patterns to their past interactions with different product pages. Amassing this information is critical to being able to determine the “next moves” of specific customer segments and avoid wasting energy and funds on blanket marketing campaigns.

Marketing Strategy

Buffer Marketing

OCTOBER 24, 2024

It takes far less mental energy. Different audiences use different platforms to discover new products and services. Ask your existing audience how they found you and which social network they browse to learn about new products in your niche. But they aren’t there to learn about your product.

Management

Marketing Insider Group

MARCH 24, 2025

While following your social media strategy, periodically assess engagement and conversions through these platforms to identify which ones are worth investing more time and energy into and which may not be worthwhile to continue using. Consistently post appealing content. In marketing, consistency is the name of the game.

User-Generated

Buffer Marketing

JULY 10, 2025

Let’s start at the beginning: Instagram marketing is the process of using Instagram to promote your brand, product, or service. of Instagram users (aged 16+) use Instagram to follow or research brands and products. This could be a link to the products you love, answers to FAQs, or a list of your products/services.

User-Generated

Search Engine Land

SEPTEMBER 11, 2024

Less is usually more: Focus on impact over quantity Through years of observing audits produced by various SEO agencies, I’ve noticed a common oversight: many fail to consider the limited resources – time and energy – available to companies. This transparency builds trust, which is crucial for a long-term, productive relationship.

SEO

Buffer Marketing

JANUARY 23, 2025

The platform allows creators to link directly to products, making it a natural fit for influencers and product-focused content. If your content leans heavily into lifestyle topics or product recommendations, RedNote could be a great option. Why consider RedNote? And it's okay to feel that way.

Thought Leadership

Hubspot Marketing

DECEMBER 18, 2024

In that case, you should audit your website to improve conversion-focused pages, such as case studies or product/service comparisons. According to a recent Contentoo-HubSpot study , refreshing content has proven to increase traffic and conversions while lowering content production costs by over 80%.

Marketing Strategy

Hubspot Marketing

MAY 20, 2025

Over 32% of marketers say product demonstrations or tutorials perform best on social media, with user-generated (22.5%) and behind-the-scenes (22%) content right on its heels. It usually feels generic and removes all the energy from your voice. Your voice with all its quirks, edges, and energy is what cuts through.

Thought Leadership

Buffer Marketing

FEBRUARY 6, 2025

After all, 45 percent of users continued searching for more info about a product or service after discovering something on the TikTok app. A TikTok business account is suitable for people using the TikTok app to promote their products or services. It can be a product page or some more info about your business.

SEO