Scoop.it!

NOVEMBER 7, 2024

Here’s how marketers can use AI to enhance email designs and make email campaigns stand out: High-Quality Visuals You can start by describing what you need—like a vibrant cityscape for a travel promotion—and watch as AI brings your vision to life, producing detailed and eye-catching visuals that are often hard to achieve with traditional methods.

Fashion 105

Fashion Transform User-Generated Email Marketing 105

Hubspot Marketing

OCTOBER 7, 2024

Beyonce recently started a hair care line called Cecred, and to prove to the naysayers that the brand's products work, she walked viewers through her usual hair wash day. The video shows her using the Cecred products in her hair while her voiceover explains her process. It adds legitimacy to her brand. 4 TikTok Video Examples 1.

Video Marketing 126

Video Marketing Marketers Marketing Fashion 126

Sprout Social

JULY 23, 2024

5 of the best brands on Pinterest More brands are using Pinterest as not only a place to upload shareworthy images, but to promote products and drive conversions. The brand’s Pinterest profile gets over 10 million monthly views using a mix of keywords and product-focused hashtags.

Gen Z 130

Gen Z Branding Retail Content Placement 130

Hubspot Marketing

JULY 22, 2024

My audience wants to know what makes me different, why I create content, why they should trust the information I put out, and why I might promote a product or service. On the other hand, if you're in a fashion or social media marketing firm, you should be creative and visual. Clunky work boots or delicate fashion boots?

Fashion 105

Fashion Energy Price Product 105

Hubspot Marketing

OCTOBER 11, 2024

And in others, the inner workings and processes have been considerably more intricate, sometimes including a product manufacturer, global distributor, and hundreds of independent retail organizations operating around the world. Put simply, when B2B2C marketing is utilized effectively, everybody wins.

Manufacturing 128

Manufacturing B2C eCommerce Marketers 128

Hootsuite

NOVEMBER 28, 2024

It’s a visual search engine, productivity tool, and e-commerce powerhouse for brands of all sizes. Key takeaways Pinterest marketing is the practice of using the platform as a visual search engine to help relevant audiences discover products or services. Proof: 80% of Pinners have discovered a new brand or product on Pinterest.

Gen Z 119

Gen Z Affiliate Marketing Fashion Social Media Marketing 119

Sprout Social

MARCH 14, 2025

Within minutes, the product sells out. Live social shopping is a virtual event that combines live product demonstrations with the connective power of social media. Like QVC for Gen Z, brands and influencers can showcase their products via a livestream shopping platform. Sounds too good to be true? What is live social shopping?

Branding 116

Branding Gen Z Energy Shoppers 116

Hubspot Marketing

AUGUST 19, 2022

With that in mind, you're probably wondering how to promote your YouTube channel so that it stands out above the rest. And how much will promotion cost? Fortunately, there are many tools, tips, and tricks you can use to promote your YouTube channel without having to spend a lot of money — or any money at all. Post regularly.

Promotion 145

Promotion Fashion Analytics Retail 145

Sprout Social

APRIL 21, 2025

Access targeted audiences You know your products and services arent for every single person out there. Brands have the opportunity to support financial literacy efforts in the space, as well as offer products, apps and services they may have that help consumers budget and manage their money better.

Branding 98

Branding Finance Fashion Health 98

Sprout Social

OCTOBER 11, 2024

You never know who is talking about your brand or products and how they’re using them in their daily lives. Fashion SKIMS became the official underwear partner of the WNBA this year. Other fashion brands like David Yurman and Savage x Fenty are partnering with athletes who share a passion for both style and their sport.

Transform 92

Transform Fashion Gen Z Food 92

Jeff Bullas

JANUARY 30, 2023

Trends can be seen in many different areas, such as fashion, technology, and societal attitudes. Fads are mostly seen in pop culture, fashion, and consumer products. Affiliate marketing : You can earn a commission by promoting other people’s products on your blog.

Fashion 290

Fashion Affiliate Marketing PR Industry Insights 290

Jeff Bullas

JANUARY 31, 2023

It can be a valuable undertaking if you know what you’re doing – essentially, you earn commission on products by promoting them to followers on social media. Here, you can provide a link to whatever products you’re promoting so your followers will have easy access to purchase them.

Affiliate Marketing 264

Affiliate Marketing Promotion Marketers Marketing 264

Marketing Insider Group

JANUARY 20, 2025

Whether you need thought leadership pieces, how-to guides, or promotional blogs, theyve got you covered. Delegating these steps to an agency allows your employees to focus on driving revenue, managing client relationships, or developing new products. Image source 1. Image source 4.

Thought Leadership 103

Thought Leadership Retail Fashion SEO 103

Jeff Bullas

MARCH 14, 2023

The affiliate marketing programs in this article are the easiest ones to use and feature products that are among the easiest to get clicks for. It is a process where you promote someone else’s product or service and earn a commission when someone decides to purchase by clicking on your link. What is the commission rate?

Affiliate Marketing 246

Affiliate Marketing Health Fashion Marketers 246

Martech

JULY 16, 2024

For instance, a fashion brand can use a loyalty member’s purchase history to recommend complementary clothing items or outfit upgrades, thereby increasing the chances of additional sales. Cost savings Loyalty programs are not only a money maker, they are also a money saver.

Transform 110

Transform Customer loyalty Fashion Promotion 110

Hootsuite

OCTOBER 18, 2024

Engaging in Reddit communities by sharing expertise and being genuinely helpful — rather than explicitly promoting a brand, product or service — builds trust and brand loyalty over time. When they have a problem with a product, they turn to Reddit to ask for help. Is Reddit a good platform for marketing? Reddit is… interesting.

Marketers 98

Marketers Marketing Promotion User-Generated 98

Jeff Bullas

MARCH 15, 2023

Always provide a link to your blog Product links and links to your blog are crucial when it comes to making money on Instagram! Show off your products, tell them your brand story, create graphically altered images and get creative. Always be sure to share photos of your latest products. Check out Kicksta here.

User-Generated 357

User-Generated Fashion Product Place 357

Hubspot Marketing

DECEMBER 6, 2024

Fashion brand Tory Burch focuses on community and support through the Tory Burch Foundation, which has a number of programs designed to empower women entrepreneurs, including through a fellows program, providing access to capital, education, and other online resources. For many, thats what attracted them to the brand in the first place.

Communications 108

Communications Branding Shoppers Fashion 108

Sprout Social

JANUARY 15, 2025

Affiliate influencer marketing, or influencer affiliate marketing, is a type of brand partnership where influencers earn a commission for driving product or service sales through their content. Here’s how it typically works: A brand partners with influencers to promote their product or service through social media content.

Influencer Marketing 98

Influencer Marketing Affiliate Marketing Branding Gen Z 98

Sprout Social

MAY 8, 2025

Find out what people really think about your competitors and compare that to the sentiment towards your products or services. This user-generated content may give you innovative ideas for new campaigns and products. Reveals buying behaviors and product preferences Reddit trends help brands understand what people like to buy and why.

Gen Z 123

Gen Z User-Generated Industry Insights Health 123

Hubspot Marketing

MARCH 26, 2025

Are you aiming for product education, brand awareness, or driving traffic? Streamline video production. Whether youre on the planning or production side of your campaign, finding an easy-to-use, dedicated video app will let you spit out clips and videos for faster results. Define big-picture marketing goals.

Video Marketing 105

Video Marketing Entertainment Marketers Marketing 105

Sprout Social

SEPTEMBER 26, 2024

Meanwhile, influencer engagement in the fashion industry is slightly lower at 0.99%. Take advantage of your Instagram Stories Speaking of Stories, make sure to use them to promote your latest posts. Don’t be afraid to sprinkle some cross-network promotional posts to encourage more followers.

User-Generated 120

User-Generated Food Analytics Promotion 120

SocialPilot

APRIL 22, 2025

In the USA, 96% of fashion brands are on Instagram. This being said, there is no doubt that Instagram is one of the main tools for marketing and promotion tactics. You can also ask such customers for their feedback , be it about increasing your products price or introducing a new service.

Fashion 105

Fashion Promotion Branding Price 105

Sprout Social

APRIL 10, 2025

Major national events like Wimbledon, Glastonbury and London Fashion Week also tend to create their own region-specific trends. million SMEs in the UK now use TikTok to market their products directly to customers, which is a growing trend for the platform.

Gen Z 101

Gen Z Food Fashion Millennials 101

Buffer Marketing

JANUARY 23, 2025

Its cross-promotion features make it a great choice for creators looking to boost engagement. RedNote is built around lifestyle content, such as beauty, fashion, travel, and food. The platform allows creators to link directly to products, making it a natural fit for influencers and product-focused content.

Thought Leadership 109

Thought Leadership Fashion Energy Food 109

Buffer Marketing

NOVEMBER 4, 2024

More than  200 million businesses  (mostly small businesses) use Facebook tools, and  more than seven million advertisers  actively promote their business on Facebook, which makes it a pretty safe bet if you want to have a presence on social media.  Be aware, though, most subreddits do not allow self-promotion.

Branding 123

Branding Social Media Marketing User-Generated Advertising 123

Sprout Social

JANUARY 27, 2025

YouTube: Utilize video content to offer comprehensive product reviews and exclusive peeks behind the scenes of your brand, building transparency and trust. Whenever youre running a sale, launching a new product or promoting a special offer, you need to let your social media followers know. Promote your products on social media.

Retail 86

Retail Shoppers User-Generated Customer Journey 86

Sprout Social

JUNE 18, 2025

Although Gen X isn’t easily influenced to purchase things because of social media, 40% of Gen X consumers use Facebook to find and buy products. They also head to YouTube for more practical content, like how-to videos, product reviews and fitness follow-alongs. Use these insights to build and refine your Facebook marketing strategy.

User-Generated 120

User-Generated Influencer Marketing Marketers Marketing 120

Buffer Marketing

DECEMBER 11, 2024

An upbeat track can make your product tutorial exciting, while a mellow background tune might help your content feel more intimate. Browse their collections by mood to find the right vibe for your video — like action/sports, feel-good, and fashion/lifestyle. ⚡ What counts as commercial use?  

Price 21

Price Fashion Energy Place 21

Sprout Social

MARCH 27, 2025

Forty-six percent of Australians have purchased an item after seeing an influencer promote it. For example, Chef Adam Liaw often showcases products on his Instagram, including the Samsung Smart Fridge and Noritake kitchenware. Followers prefer influencers to show how a product works, rather than simply endorsing it.

Influencer Marketing 89

Influencer Marketing Marketers Marketing User-Generated 89

Hubspot Marketing

OCTOBER 28, 2024

Anytime there’s something happening in the news, Polymarket spins up a betting market for it, which they then make content to promote. Memes are baked into their product UX and philosophy. Yes, I wrote a book called Memes Make Millions , but they can only make you millions if you have a good product and message.

Marketing Strategy 103

Marketing Strategy Marketers Marketing Fashion 103

Hootsuite

JULY 21, 2022

Here’s an example of a simple ROI calculation: Let’s say we’re an online fashion retailer. It’s a good idea to calculate your marketing ROI based on your gross profit for your product or service, not your gross revenue. This number will include everything it costs to produce your products.

Promotion 126

Promotion Finance Analytics User-Generated 126

Sprout Social

DECEMBER 12, 2024

Surreal Cereal: The unusual LinkedIn darling Surreal Cereal, the high protein, low sugar cereal, uses LinkedIn to draw attention to its latest product launches, brand partnerships, out-of-home advertising campaigns and to comment on the oddities of office culture. They weave in the product somehow, on one of the very last slides.

Gen Z 88

Gen Z Branding Retail Education 88

Sprout Social

DECEMBER 2, 2024

Many leading brands rely on influencer marketing to raise awareness about their products, build brand recognition and increase their overall sales. Regardless of product, partnering with an influencer can get your business in front of the right audience. Influencers and creators play a pivotal role in global social media marketing.

Influencer Marketing 111

Influencer Marketing Food User-Generated Affiliate Marketing 111

Buffer Marketing

DECEMBER 4, 2024

Brands are more likely to collaborate with influencers who have a substantial following, as it guarantees a wider reach for their products or services. Cross-promotion becomes more effective, allowing you to grow your audience across different channels and solidify your online presence. Are they mostly teenagers interested in fashion?

User-Generated 87

User-Generated Fashion Gen Z Analytics 87

Sprout Social

MAY 12, 2025

According to The 2025 Sprout Social Index , 39% of Australian social users turn to TikTok to keep up with trends in many areas, from finance to fashion, technology to travel. Stats on TikToks impact on business in Australia TikTok has transformed the way businesses generate leads, connect with customers and sell their products and services.

Gen Z 63

Gen Z Transform Fashion Food 63

Buffer Marketing

APRIL 30, 2025

💡 Bonus tip : The Instagram app also supports shoppable galleries, product tagging, and built-in analytics when you link your profile to a website — making it easier to track what’s driving clicks. Unsplash offers over 3 million high-resolution images contributed by photographers worldwide.

User-Generated 105

User-Generated Analytics Fashion Management 105