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How to Sell During a Trade War

SMEI

Consider nearshoring to bring production closer to your target market. Leverage Digital Platforms for Global Reach E-commerce and digital marketing have made it easier than ever to reach international customers without the need for a physical presence. Obtain necessary certifications and product approvals for target markets.

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How to Identify Your Ideal Target Markets for Paid Campaigns

Neil Patel

What’s far more important is getting your target market right. Your target market is the people you want to buy your product or service. Demographics are actually subsets of a target market. For example, a car insurance company’s target market could be “all car owners.”

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Marketers Claim a Broader Role and Increased Influence Amid Pressures

The CMO Survey

Smaller improvements were made in ensuring that the marketing strategy created by generative AI produces is a good fit for the brand and target markets. reduction in marketing overhead costs (versus 7.0% The investment is delivering tangible results: 8.6% improvement in sales productivity (up from 5.1% in Spring 2024) 8.5%

Transform 130
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Getting B2B Ecommerce Right — Here's What I Learned From Experts

Hubspot Marketing

Each page had its own set of statistics, examples, and testimonials specific to that sector — whether it was healthcare, finance, or logistics — and each vertical got a narrative that showed an understanding of their unique challenges and priorities.” They outline their solutions for healthcare, education, finance, and more.

eCommerce 121
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How to Use HubSpot's Lead Scoring to Better Inform Your Marketing and Sales Teams

Lynton Web

Decision-makers like directors or C-level executives typically warrant higher scores than individual contributors, though this should be calibrated based on your specific sales process and target market. The prospect's department and functional role matter, too.

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How to Sell During a Trade War

SMEI

Consider nearshoring to bring production closer to your target market. Leverage Digital Platforms for Global Reach E-commerce and digital marketing have made it easier than ever to reach international customers without the need for a physical presence. Obtain necessary certifications and product approvals for target markets.

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How Financial Services Businesses are Using Automation

Hubspot Marketing

The finance industry lends itself well to AI. One search for AI tools in the finance sector, and you’ll find millions of results. The key is knowing what to trial, where to bring AI to benefit your finance business and customers, and how to get started. Plus, the tools that you should trial for your finance business.

Finance 122