Hootsuite

DECEMBER 2, 2019

Your instinct might tell you that if you’re targeting millennials, you should skip Facebook and focus on Instagram and Snapchat. But the data shows that 84% of millennials still use Facebook. Imperfect Foods gained important audience insights with Pinterest’s interest targeting. Try it free today. Get Started.

Food 145

Food Gen Z Social Media Marketing Millennials 145

Sprout Social

AUGUST 24, 2021

Bringing back alllll the comfort foods of my childhood. Army food goulash. The fast-food brand’s social media manager, overwhelmed by fans’ passionate pleas, used social listening to create a fan-driven pitch to put the drink back on the menu. Campbell’s soup making a return for dinner prep this week. Mushroom chicken.

Food 143

Food Millennials PR Marketing 143

Hootsuite

JUNE 12, 2020

How to view analytics for Instagram Stories in Commerce Manager. Businesses that use Instagram Checkout can also track analytics for shoppable Instagram Stories in Commerce Manager. In Commerce Manager , click Insights from the left-hand menu. Millennials have been accused of avoiding phone calls. Source: Creator Studio.

Analytics 145

Analytics Millennials Promotion Management 145

SmartBrief - Marketing

DECEMBER 10, 2024

Forget the mall food court, the parking lot behind the 7-Eleven and the local bar when it comes to youth hangouts. For 40% of millennials and members of Generation Z, video games are the primary social outlet , a Deloitte study revealed. Last year, the Snapchat AR game was looking to attract the interest of marketers.)

Gen Z 111

Gen Z Transform Entertainment Millennials 111

Hubspot Marketing

JANUARY 30, 2024

And while I don’t consider myself a food connoisseur by any means, I was a food journalist in a past life, so I continue to stay on top of the latest stories and trends surrounding the restaurant industry. That’s because I, like many millennials, grew up hearing the iconic “I want my baby back ribs” jingle on TV and the radio.

Food 125

Food Marketing Marketers Millennials 125

Hubspot Marketing

JULY 30, 2023

Social media takes the lead for product discovery among Gen Z, Millennials, and Gen X, beating out internet search. When it comes to actually buying products on social media, over one in five Gen Z, Millennial, and Gen X social media users have made an in-app purchase in the past three months. But whose job is it to respond?

Social Media Marketing 145

Social Media Marketing Gen Z Global Marketing Millennials 145

Neil Patel

NOVEMBER 16, 2020

There’s a major push towards attracting millennials with improved delivery options, increased brand diversity, and better customer service. If you target millennials , this is the platform for you. Alcohol Event tickets Gambling products Tobacco Any food requiring refrigeration, i.e., not shelf-stable. There’s so much autonomy.

Product 145

Product Shipping Price Millennials 145

Content Marketing Institute

OCTOBER 7, 2017

Today’s buying committees are diverse; Millennials are already taking their seats among Generation X and Baby Boomers at the buying table, making navigating the already complicated buying environment even harder, thanks to their different preferences. Their report, The Millennials Are Here! The deep dive – Industry analysis. (34:42):

Content Marketing 109

Content Marketing Millennials Marketing Marketers 109

Sprout Social

MARCH 13, 2025

Millennials: seven hours and 45 minutes. Per ANZ managing director, Melinda Petrunoff , Pinterest is helping retailers reach young audiences. A curated mix of stylish fashion, home, food and beauty items, its Pinterest feed attracts an average of two million monthly views. Gen X: six hours and five minutes. million in 2028.

Gen Z 58

Gen Z User-Generated Influencer Marketing Law 58

Sprout Social

SEPTEMBER 3, 2020

Food for thought: according to the most recent Sprout Social Index , live video was cited as a priority for a whopping 56% of brands. For brands targeting a millennial or Gen Z audience that has even the mildest interest in gaming, the platform is a potential goldmine. Why does Twitch matter for marketers? Good question!

Gen Z 143

Gen Z Branding Millennials Real Estate 143

Hootsuite

JANUARY 7, 2020

For instance: Nature, Travel, Fashion, Food, Home, Beauty, Science & Tech, etc.That said, the algorithm is better at populating some topics than others. Millennials did! The post How to Get on The Instagram Explore Page in 2020 appeared first on Hootsuite Social Media Management. We sure are.). View this post on Instagram.

Millennials 145

Millennials User-Generated B2C Fashion 145

Hootsuite

JULY 8, 2020

You can start with broad categories like millennials or single dads. The social marketing manager? If you’re not already, now would be a great time to incorporate UTM codes into social posts, either manually or using a social media management platform like Hootsuite. Are they start-ups or enterprise-level brands?

Fashion 145

Fashion Food Analytics Retail 145

Content Marketing Institute

JANUARY 9, 2018

Filipino blogger Vern Enciso is passionate about fashion, food, and music; her interests brought new ideas to the video series, as well as a distinct audience. Producer/director Fraser Morton at Click2View explains, “It was my job to find millennial talent who embodied the solo traveler. Tell real stories in your videos.

Fashion 111

Fashion Food Millennials Entertainment 111

Rock Content

OCTOBER 21, 2015

For content managers, the report served as a reminder that new media strategies can be instructive both in terms of content creation and delivery. ” In this post, we’ll briefly examine the lessons content managers can learn from three new media organizations—Business Insider, Vice and Vox.

Millennials 92

Millennials Fashion Food Entertainment 92

Sprout Social

APRIL 7, 2020

Marketers have never managed social media during a global pandemic and there is no guidebook detailing what to do in certain situations. The conversation saw a 9% uptick in overall sentiment; Millennials and Generation Z posted 87% of all positive content posted in March. million messages throughout the month.

Branding 139

Branding Transform Gen Z Entertainment 139

Hootsuite

AUGUST 10, 2021

Civic Science found that 14% of 18-to-24-year-olds and 11% of millennials had bought something within the last six months because a blogger or influencer recommended it. 100,000 to 1 million followers, like food and travel creator Jean Lee (115K followers). But don’t expect to stage-manage the entire campaign. 93% of U.S.

Influencer Marketing 145

Influencer Marketing Marketing Marketers Affiliate Marketing 145

Hootsuite

JANUARY 13, 2022

Remember when Fyre Festival was marketed as an “ immersive music festival over two transformative weekends,” but the event was actually rain-soaked tents in a field with no electricity or food? For smaller brands or those just starting out, UGC is cheaper and easier to manage than investing in larger-scale brand awareness campaigns.

User-Generated 145

User-Generated Transform Gen Z Social Media Marketing 145

Hubspot Marketing

JANUARY 5, 2021

Videos of cats, babies tasting lemons for the first time , food recipes — you name it, we love it. Kelsi Yamada , an associate marketing manager who works on HubSpot’s social media campaigns, says it's a low-commitment and engaging way to connect with your audience. Let’s face it, we love videos. Takeaways for Video Marketers.

Gen Z 145

Gen Z User-Generated Real Estate Education 145

Sprout Social

OCTOBER 31, 2018

ICYMI: Food-Allergy Friendly Options Available on Disney’s Mobile Order [link] pic.twitter.com/Uxg9zuBiWk. For B2C brands catering to the millennial and Gen Z demographics, networks like Instagram & Snapchat provide high value. — The DIS (@TheDIS) October 25, 2018. A4: Depends on who your audience is.

Branding 111

Branding Gen Z Food Millennials 111

Sprout Social

JUNE 20, 2024

Influencer marketing in the UK If you’re a brand looking to reach Gen Z and millennial consumers in the UK, influencers should be part of your marketing strategy. A 2023 survey of UK consumers also found that 84% of Gen Z and 68% of Millennials followed influencers. Preferences also vary by age. How much do UK influencers charge?

Gen Z 54

Gen Z Millennials Food Fashion 54

Marketing Insider Group

OCTOBER 21, 2019

Event managers focus on bringing in great keynote speakers , awesome venues, food, and parties, and more. LinkedIn is often a good platform to focus on for B2B marketing, however, if you’re putting on a fashion event aimed at millennials, Instagram might be a better choice. Your marketing strategy is one of them.

Event Marketing 100

Event Marketing Millennials Fashion Marketing 100

Hubspot Marketing

MAY 1, 2017

It was an effort to reach millennials , in which each bottle contained one of the most popular first names assigned to that generation. Because Twiddy observed that trend (among others), it allowed the owners of its managed properties to start experimenting with pricing for that particular week as early as January. The Example.

Personalized Marketing 145

Personalized Marketing COS Branding Price 145

Sprout Social

JUNE 22, 2021

With a tool like Sprout Social, marketers can keep their inboxes organized and efficiently manage their Instagram DMs to ensure no message gets left behind. An online review management strategy is a must-have for any brand that wants happy customers and a shot at cultivating a brand advocacy program. million US users.

Customer 140

Customer Gen Z User-Generated Health 140

Neil Patel

JUNE 22, 2021

Target Millennials and Gen Z With Adaptive Content. Millennials and Gen Z now make up a huge segment of the U.S. Find out more about how to market to Millennials , and target Gen Z. For example, Lyyti.com, an online event management software company, ran a split test on their product pages. population. Your Questions.”

Content Marketing 145

Content Marketing Gen Z User-Generated Marketing 145

Hootsuite

JULY 15, 2019

80% of Twitter users are affluent millennials. The food industry, unsurprisingly, received the most engagement when they posted at 12 p.m. 45% of LinkedIn users are in upper management. The post The Best Time to Post on Facebook, Instagram, Twitter, and LinkedIn appeared first on Hootsuite Social Media Management.

B2C 112

B2C Millennials Food Retail 112

Buffer Marketing

OCTOBER 18, 2023

Remember when all you could do on Instagram was share oversaturated images of your food? Insights on desktop In a helpful move for social media managers everywhere, Instagram’s analytics , Instagram Insights, is now available on desktop, too.  Instagram is one social media platform that is evolving at a rate of knots.

User-Generated 143

User-Generated Millennials Food Analytics 143

Sprout Social

JANUARY 16, 2020

Many will try, but few will actually manage to receive the sort of universal reach they’re looking for. food and restaurant brands like Wendy’s, Denny’s and MoonPie regularly publish memes and tweets that go viral due to their sense of humor. Viral campaigns are sort of like “lighting in a bottle” for brands. Good question!

Gen Z 131

Gen Z Marketing Marketers Millennials 131

Hubspot Marketing

NOVEMBER 6, 2019

To help you determine what ad strategy is right for you and where to put your first podcast dollars, I spoke with Sam Balter, HubSpot's Podcast Manager, and did some additional research to comprise a list of helpful strategies for finding, vetting, and advertising in a podcast that aligns with your brand. Consider podcast demographics.

Advertisers 111

Advertisers Advertising Millennials Promotion 111

Duct Tape Marketing

MAY 22, 2024

She is also the author of “You Can’t Market Manure at Lunchtime and Other Lessons from the Food Industry for Creating a More Sustainable Company.” And she's also the author of You Can't Make, you Can't Market Manure at lunchtime and other lessons from the food industry for creating a more sustainable company.

Transform 93

Transform Food Millennials Price 93

Sachs Marketing Group

SEPTEMBER 28, 2022

But with those obvious answers out of the way, how much time and energy should you put into your social media management? . If your target audience are millennials or older generations, focus on Facebook and Twitter. Managing an ad campaign on social media requires you to know what you’re paying for and establishing a concrete goal. .

Whitepaper 76

Whitepaper Retail Millennials Energy 76

SocialPilot

APRIL 23, 2025

48% of Gen Z and 47% of millennial consumers prefer to learn about new products through short-form video platforms like TikTok and Instagram Reels. 48% of Gen Z and 47% of millennial consumers prefer to learn about new products through short-form video platforms like TikTok and Instagram Reels.

PR 40

PR Branding Whitepaper Thought Leadership 40

Neil Patel

JUNE 3, 2021

In this example, Company A has written the goals of the campaign in paragraph form: This campaign will partner with a young, highly connected influencer with access to the tech-savvy millennial group. Networks tend to focus on specific genres, such as Dad bloggers, lifestyle influencers, or food enthusiasts.

Influencer Marketing 122

Influencer Marketing Marketing Marketers Millennials 122

Sprout Social

NOVEMBER 15, 2021

Pinterest Trends forecasts what’s next in fashion, food, beauty and more using data from Pinterest users across the US, UK and Canada. Social data can answer a brand’s most important questions about how to manage, expand and grow their business. Pinterest Trends. Design and creative resources.

Copywriting 98

Copywriting Social Media Marketing CMO Marketing 98

Hootsuite

JUNE 7, 2022

Generation Z and Millennials are most likely to make decisions based on personal, social, or environmental values. Food brand Omsom humanizes its brand by sharing its story. The post 22 Ways To Take Your Instagram Campaigns to the Next Level appeared first on Social Media Marketing & Management Dashboard. Cause campaign.

Gen Z 145

Gen Z User-Generated Promotion Advertisers 145

Hubspot Marketing

FEBRUARY 23, 2024

Over one in five Gen Zers and almost 25% of Millennials have contacted a brand on social media. Social media managers now have to route customer service questions to the right people—and if they don’t, it reflects poorly on the brand overall. It’s also great for marketing teams looking to stay on the cutting edge of innovation.

Direct Mail 116

Direct Mail Marketing Marketers Social Media Marketing 116

Hubspot Marketing

AUGUST 9, 2023

For example, a presentation on social media targeted at Gen Z will differ from that targeted at Millennials. How to effectively delegate tasks Buy back your time: Ways and benefits Six business principles of time management How to effectively plan ahead? Step 3: Be novel. Why does Bill Gates love AI?

Neuromarketing 98

Neuromarketing Gen Z Energy Transform 98

Hootsuite

JUNE 26, 2019

Millennials, single moms, kids with kanines? The #IKEA KLASEN grill doubles as a food prep station, making hosting a barbeque a breeze. The post 14 Social Media Best Practices You Should Follow in 2019 appeared first on Hootsuite Social Media Management. And then they won’t give you what you want (their business). Get Started.

User-Generated 112

User-Generated Analytics Millennials Copywriting 112