Backlinko

AUGUST 10, 2021

I’m super excited to announce the completely updated Content Marketing Hub. We launched the first version of Content Marketing Hub last year. You can check out the new Content Marketing Hub 2.0 right here: Visit The Content Marketing Hub. I’m super happy with how Content Marketing Hub 2.0

Content Marketing 98

Content Marketing Copywriting Marketing Marketers 98

Search Engine Land

MAY 12, 2023

What if you had a hub on your website where all your visitors could discover your amazing content? What if this hub helped your audience get solutions and answers, find relevant information, learn about your products/services, and discover new content? It makes your content on specific topics much easier to find.

Whitepaper 96

Whitepaper eBook SEO Education 96

Martech

JULY 19, 2023

HubSpot’s June releases include new tools for AI Content Assistant, reporting improvements, new HubSpot Payments and subscription features. Content Assistance has been available for social media since May. Creating SEO-optimized page titles, post titles, and meta descriptions for blogs, website pages, and landing pages.

Customer Journey 94

Customer Journey Law Analytics CRM 94

Lynton Web

JANUARY 22, 2024

Ready to see the future of website design? Then, it's time to introduce Rubric, Lynton's latest premium CMS Hub Theme. Rubric's intuitive design allows for complete creative control, ensuring your website truly reflects your brand. Let's dive into what makes Rubric a game-changer in the digital realm.

Price 64

Price Education Customer Branding 64

Hubspot Marketing

NOVEMBER 3, 2023

They can assess where your traffic and leads are coming from, what content they interacted with, if and when they converted, and how long it took to become a customer. You will need some marketing software (like HubSpot Marketing Hub) to do this. You can also examine subsets of your website (like your blog vs. your product pages).

Marketing 113

Marketing Marketers Analytics Energy 113

Businesses Grow

JANUARY 8, 2024

This post covers 10 non-obvious social media trends: Marketing speed Why social media will upend search The big new platform on the horizon Why influence is everything Social listening platforms in trouble The essential role of community Social commerce Designer commerce Watermarked content Local content hubs 1.

Gen Z 128

Gen Z Whitepaper Influencer Marketing User-Generated 128

Hubspot Marketing

NOVEMBER 14, 2023

If you need to create content, whether it's an email, a landing page, a blog post, or a social post, you can tell the software the audience you’re writing to, the message you want to communicate, the length, and the tone you’d like to convey. In return, I received a list of blog post ideas I can pursue.

Price 104

Price User-Generated Marketing Marketers 104

Search Engine Land

SEPTEMBER 6, 2023

As a website’s content grows, its organization and structure often suffer. Many website owners publish content without a cohesive internal linking or content organization strategy, confusing visitors and search engines. But there’s a solution.

SEO 140

SEO Digital Marketing Health Social Media Marketing 140

Lynton Web

FEBRUARY 26, 2024

Whether you're considering a slight website refresh or a complete overhaul, this blog will equip you with the insights, inspiration, and strategies necessary to successfully navigate the complexities of website redesign. Consider the user experience, design aesthetics, and functionality of your site.

Key Performance Indicator 59

Key Performance Indicator SEO Inbound Marketing Fashion 59

Hubspot Marketing

APRIL 21, 2022

You can create this experience by content mapping. Content mapping allows you to create highly targeted, personalized content at every stage of the buyer’s journey , helping to nurture leads and prospects toward a purchase decision. Why is content mapping important? When it comes to content, one size rarely fits all.

Price 145

Price CRM Marketing Marketers 145

Hubspot Marketing

DECEMBER 1, 2023

Instead, marketers and designers need to take a more strategic approach. Table of Contents How to Create a Lead Generation Website How to Increase Leads on Your Website How to Create a Lead Generation Website To understand how to optimize our website, we'll have to first gain a basic understanding of the lead generation process.

User-Generated 108

User-Generated Whitepaper eBook Analytics 108

Hubspot Marketing

APRIL 20, 2023

HubSpot Marketing Hub Source: HubSpot Overview: HubSpot Marketing Hub is a suite of tools that aim to help marketers funnel leads through the attract, engage, and delight stages of the marketing flywheel. Features: HubSpot Marketing Hub has multiple features designed for lead generation, including a lead capture tool.

Price 102

Price CRM User-Generated B2C 102

Neil Patel

APRIL 1, 2023

Every content strategy recipe needs its secret sauce: keywords. They spice up your content and give your site texture to capitalize on traffic. But your recipe falls apart if you don’t align the right keywords with the right content. So, get an edge by adding a keyword mapping tool to your content strategy toolbox.

Transform 140

Transform SEO Branding Product 140

Hubspot Marketing

SEPTEMBER 25, 2023

HubSpot Marketing Hub offers AI tools including Content Assistant, a content creation tool for bloggers and web copywriters. Specifically, Content Assistant can help you generate topic ideas for blogs, create blog outlines, write paragraphs, professional prospecting or marketing emails, and more within a Marketing Hub account.

Transform 116

Transform Price User-Generated CRM 116

Hubspot Marketing

MARCH 14, 2023

It is the foundation of acquiring a customer audience and helping them learn more about your products and services with authentic, informative, and engaging content. According to HubSpot research , content that reflects your brand’s values and showcases your products/services have the highest ROI on Instagram. Create engaging content.

Gen Z 115

Gen Z User-Generated Social Media Marketing Millennials 115

Many Chat

JULY 8, 2022

They are a powerhouse tool for getting your content and brand noticed. Instagram hashtags act as a search engine of sorts—they help filter content to specific niches and industries based on the tags you use. Here are some questions to ask to filter out the good from the bad: Does it suit your type of content?

Fashion 111

Fashion Food Influencer Marketing Promotion 111

Hubspot Marketing

APRIL 20, 2021

You pick keywords related to your business, create content with those keywords, and you’re set to watch your site grow — a simple three-step process, right? Thankfully, there are various tools specifically designed to help you with SEO, build domain authority, and achieve high ROI. It can be difficult to get your feet off the ground.

SEO 128

SEO Digital Marketing User-Generated Management 128

AWeber

APRIL 26, 2022

There are tons of places on your website you can add sign up forms: Navigation bar Footer A homepage section A specific sign up page Blog sidebar or footer Popups anywhere on the site And many more. Use your newsletter hub. Even if you don’t have an audience yet, you can still send broadcasts and they’ll show up on your newsletter hub.

Promotion 127

Promotion Thought Leadership Place Advertising 127

Lynton Web

OCTOBER 1, 2022

Bussin’ and Brightlane, created for the restaurant/food service and event/conference industries, make it easy to design a website that accelerates your business forward. What is the CMS Hub Theme Bussin’? Blog Listing. Blog Author. Blog Content Modifier. Blog Listing. Blog listing Featured Posts.

Food 52

Food Price Branding Customer 52

Marketing Insider Group

MAY 31, 2023

Customer journey mapping tools can range anywhere from cloud-based platforms to collaborative design tools, but they all have the potential to help you better understand your customers, improve your marketing efforts, and drive more sales. Consideration. The customer has narrowed down their opinions and is ready to make a purchase decision.

Customer Journey 99

Customer Journey Customer Whitepaper Marketing 99

Sprout Social

APRIL 26, 2023

What used to be a place to post job openings has become a go-to hub of thought leadership and engaging content for job-seekers, employees, investors and customers alike. This content explosion isn’t imagined. So we designed an experiment to find out. Our social team designed an experiment to answer this question. “I

Thought Leadership 103

Thought Leadership Analytics Place Marketing Strategy 103

Duct Tape Marketing

MAY 6, 2020

Both SEO and content creation strategies cannot be implemented successfully without keyword research. Creating content that is ranking and speaks to the intent and needs of your ideal audience requires an understanding of which keywords matter to the relevant searches. They’re on the hunt for ideas. Keywords Everywhere Extension.

Energy 101

Energy Finance SEO Advertising 101

Tiecas

NOVEMBER 10, 2023

In this blog post, I will discuss the most effective SEO strategies for manufacturers and industrial companies for the next year and beyond. Google’s algorithm prioritizes seamless browsing, so manufacturers and industrial companies should focus on easy navigation, fast-loading, and valuable content.

Manufacturing 52

Manufacturing SEO User-Generated Video Marketing 52

Hubspot Marketing

JUNE 28, 2018

From the moment you log in to Facebook, to the shows recommended to you on Netflix, to the questions you have for Google, the content you most enjoy online was customized and served up to you for a reason. Because you're serving them content that reflects their current level of interest and knowledge on the subject.

Real Estate 144

Real Estate Inbound Marketing Education Customer 144

Hubspot Marketing

JULY 15, 2022

Additionally, with tools like HubSpot's Marketing Hub and Hootsuite , working on PR-related tasks — like sending promotional emails and social monitoring — has never been easier. Blog writing. A great way to engage with an audience is through owned channels, like a company blog. You haven't found a good fit with an agency.

PR 129

PR Management Communications Promotion 129

Neil Patel

JANUARY 18, 2022

I know you don’t have the time or bandwidth to sit and fiddle with back-end code and figure out how to design a beautiful landing page. What about hiring a web designer or a developer? While designers and devs are excellent at their jobs, their services aren’t cheap. Let’s face it. The result? The best part?

Price 109

Price CRM Analytics Digital Marketing 109

Content Marketing Institute

MAY 16, 2019

Before you run to your creative director to ask for a redesign of your blog, content hub, or website, take a beat. And read expert advice from two designers who know what can go wrong and how to help it go right.

Content Marketing 89

Content Marketing Marketing Marketers 89

Sprout Social

SEPTEMBER 14, 2023

Customer marketing refers to marketing methods, campaigns and activities designed to build connection and loyalty with existing customers by elevating their experience with your brand or products. This can be done through re-sharing customer content, responding to reviews and going above and beyond with your social responses.

Customer Marketing 120

Customer Marketing Branding Customer User-Generated 120

Lynton Web

NOVEMBER 16, 2022

What is the Upgraded CMS Hub Theme Framework+? If you already use Framework, purchasing Framework+ does not integrate the new content into your free theme. Blog Listing. Hero - Overhanging Content. Recent Blog Posts. Blog Post Author. Blog Featured Posts. Blog Listing. Hero - Blog Post.

eBook 52

eBook Price SEO Customer 52

Marketing Insider Group

MARCH 13, 2023

In spirit of 2023’s Oscar Awards, we’re naming 10 small businesses that we believe deserve recognition for the best content marketing. Every great business owner knows that committing to the best content marketing practices can take your profits to the next level. But what exactly are the best content marketing practices?

Content Marketing 85

Content Marketing Real Estate User-Generated Marketing 85

Hubspot Marketing

MARCH 18, 2020

Skills needed: Content creation, graphic design, basic SEO knowledge, social media management, project management. This team will need to have knowledge of how to make engaging content to drive brand awareness, generate leads, and connect with audiences. Content Creator. Content Media Strategist. Potential roles.

Inbound Marketing 120

Inbound Marketing SEO Transform Communications 120

Tiecas

MARCH 21, 2024

My team and I helped a mid-sized valve manufacturer increase leads by 31% by rewriting and revamping their product-centric content to address engineers’ real-world challenges. Your content needs to be technically sound, solution-oriented, and backed by data or proof points. Ready to dive into a perspective you won’t find anywhere else?

Manufacturing 75

Manufacturing Transform Marketing Marketers 75

Hubspot Marketing

NOVEMBER 30, 2022

As you create the strategy, also start considering which type of content you'll use to attract a prospective customer's attention during the awareness, consideration, and purchase decision stage. You'll need to produce this content in the next step. Create promotional content. Set a goal for the launch.

Product 145

Product Food Product Marketing Market Research 145

Neil Patel

FEBRUARY 8, 2021

Disclosure: This content is reader-supported, which means if you click on some of our links that we may earn a commission. of the world uses WordPress to manage their content. WordPress is my go-to for managing my NeilPatel.com blog as well as my other websites. Built-In Blog. I am part of that nearly 40%.

Non-Profit 129

Non-Profit SEO eCommerce User-Generated 129

Duct Tape Marketing

SEPTEMBER 3, 2019

How to Do Keyword Research for Content that Generates Leads written by John Jantsch read more at Duct Tape Marketing. But the way that you undertake keyword research for your homepage will be different from how you settle on the right search terms for your content like blog posts and podcasts. Turn to Auto-Suggest.

Finance 78

Finance Customer Journey SEO Management 78

Hubspot Marketing

FEBRUARY 13, 2023

The Hubspot Blog surveyed 1,283 social media marketers around the globe to determine which trends they leverage, the channels they use, and their plans for 2023. Active, self-sufficient communities can become hubs for customers to ask and answer questions, which alleviates pressure on customer support teams. They can cut costs.

Branding 144

Branding Social Media Marketing User-Generated Entertainment 144

Sprout Social

SEPTEMBER 18, 2023

In this blog, we’ll cover: How to budget for your marketing needs Optimizing your marketing budget: Best practices Marketing budget breakdown Sample marketing budget How to budget for your marketing needs To set a marketing budget, you will need to look at past records, do thorough market research and analyze your team’s needs.

Social Media Marketing 127

Social Media Marketing Marketing Marketers Influencer Marketing 127