Martech

AUGUST 9, 2023

The platform has made the changes in a bid to improve insights, expand access to the Search top slot, reduce onboarding time for local inventory ads, and enable marketers to quantify the impact of online-only bidding vs. Smart Bidding for store visits. What’s new? What has Google said? Why we care. Get MarTech!

Transform 95

Transform Shoppers Shipping Retail 95

SocialPilot

JANUARY 31, 2024

In this market, the insights derived from influencer marketing case studies become invaluable. Influencers are starting to hold a major place in every brand’s online marketing campaigns, and so are influencer marketing case studies. These personalities have a great online presence, and their audience strongly trusts them.

Influencer Marketing 87

Influencer Marketing User-Generated Education CRM 87

Backlinko

MAY 14, 2024

You’ll learn: How to figure out who wants what you’re selling How to make your business stand out from the crowd How to use nine effective marketing channels Ready to cut through the noise? Knowing your target audience is concerned about the cost of healthy foods gives you insight into one of their challenges.

PR 103

PR Customer loyalty User-Generated Marketing 103

Customers.ai

FEBRUARY 8, 2024

Ecommerce stores lose an eye-popping $18 billion a year to cart abandonment. In this blog post, I’ll dig into: What is Cart Abandonment Recovery? Try it Free, No Credit Card Required Get The X-Ray Pixel What is Cart Abandonment Recovery? Sure, that’s the definition but we want to understand what it actually means.

Shoppers 110

Shoppers eCommerce Outbound Marketing Shipping 110

Search Engine Land

DECEMBER 6, 2023

Inventory structuring for an SEO-friendly taxonomy Use generative AI to examine the current content on a website, whether it’s product listings on an online store or the entire collection of articles for a web publisher. It also improves user experience to drive engagement and conversions.

SEO 127

SEO User-Generated Transform Market Trends 127

Hubspot Marketing

JANUARY 12, 2023

Tap in for campaign deep dives, the latest marketing industry news, and tried-and-true insights from HubSpot’s media team. Brown first gained momentum online in 2017 when she posted a viral video on Facebook raving about the TTLA sandwich from Whole Foods, eventually becoming a brand ambassador for the grocery chain. Authenticity.

Food 118

Food Branding Product Marketing 118

SMA Marketing

JANUARY 11, 2024

The problem is a lot of people have no idea what any of these things mean. We will break down some of the most common marketing abbreviations to give you better insight into what they mean. A content management system is what it sounds like. It’s a system that manages your content, like WordPress.

Digital Marketing 98

Digital Marketing COS Key Performance Indicator CRM 98

Hubspot Marketing

MAY 24, 2023

All it takes is a more insightful perspective on where your customer is coming from, their needs, and how your brand can help them meet their goals. To truly understand your customers’ experiences with your brand, take time to dive into each step of their journey so you can better understand what they may want or need during each stage.

Marketing 127

Marketing Marketers Entertainment Education 127

Unbounce

MARCH 12, 2024

/ Ecommerce From pixels to profits: How to sell digital products online By Paul Park. Nope, you can make this into a rock-solid reality by selling digital products online. In this blog post, we’ll unpack the secrets to getting your digital product online and into the hands (or ears, or brains) of your customers.

Product 59

Product eCommerce eBook Shipping 59

Rock Content

APRIL 17, 2024

Whether you’re a Fortune 500 company selling globally or a small, local family business, you’ll need a strong online presence to attract and grow your audience. Trends consistently prove that customers, whether B2B or B2C, do their research online before buying. What does my target audience look for in products or services?

Digital Marketing 52

Digital Marketing Whitepaper B2C Entertainment 52

Search Engine Land

FEBRUARY 21, 2024

To effectively reach and engage customers, businesses must adopt a multichannel marketing approach, leveraging various online and offline channels based on customer preferences. Consumer behavior has become more complex and unpredictable. Let’s explore how SEO enhances different marketing efforts.

Customer Journey 112

Customer Journey SEO Customer Transform 112

Search Engine Land

SEPTEMBER 11, 2023

Here’s why SEO may not be the best fit for a business, with alternatives and insights into when it may be a more valuable investment. So what do you do? While SEO can be highly effective, it’s not a one-size-fits-all solution for all businesses. SEO might not be the immediate answer to your digital marketing needs.

SEO 141

SEO User-Generated Energy Promotion 141

Buffer Marketing

MAY 2, 2024

I call it the “What, Why, How Method” It’s rooted in goal-setting theory and relies on answering a series of questions that serve as a North Star for achieving your goal of making money from videos you create.   What do you want to achieve? It’s a low-hanging fruit for anyone with a smartphone. 

Affiliate Marketing 78

Affiliate Marketing Manufacturing User-Generated Promotion 78

Businesses Grow

APRIL 8, 2024

Here it is: “Oh for that (marketing) it will mean that 95% of what marketers use agencies, strategists, and creative professionals for today will easily, nearly instantly, and at almost no cost be handled by the AI. The quote went viral and spurred some heated online discussion. Is this true?

Non-Profit 83

Non-Profit Law Transform Marketing 83

Sprout Social

NOVEMBER 30, 2023

Competition is a normal part of business–and it’s what drives innovation. What is competitor analysis in marketing? What are the steps for a marketing competitor analysis? Determine your competitors To find your direct competitors, turn to search engines, social media and customer insights to learn who’s competing against you.

CRM 101

CRM Whitepaper Marketing Marketers 101

Martech

FEBRUARY 23, 2024

What strategies can increase the likelihood of form fills? Categorizing assets by their type, such as “blog post” or “podcast,” simplifies content selection based on audience preferences and platform requirements. In the digital age, personalizing the user experience remains a paramount goal for marketers.

Transform 92

Transform Customer Journey Analytics Millennials 92

Customers.ai

MARCH 6, 2024

The ability to transform anonymous website visitors into well-understood leads is not just an advantage; it’s a necessity for companies looking to thrive in a competitive online landscape. with HighLevel is a game-changer for internet marketers, SEO companies, and all types of online businesses. The integration of Customers.ai

Transform 60

Transform Customer Journey Outbound Marketing Shipping 60

Jeff Bullas

MARCH 14, 2023

Affiliate marketing is quickly becoming a very popular way for beginner and budding entrepreneurs to make money online. So first, let’s ensure you know exactly what affiliate marketing is and how it works. So first, let’s ensure you know exactly what affiliate marketing is and how it works.

Affiliate Marketing 182

Affiliate Marketing Health Fashion Marketing 182

Marketing Insider Group

OCTOBER 16, 2023

And what sets great content apart from the rest? In this blog post, we explore some of the top content marketing research tools that have not only revolutionized the way we work, but are also part of our own toolkit. Let’s break down what it offers: Content discovery. Understand what your competitors are doing.

Market Research 102

Market Research Content Marketing Analytics SEO 102

Digital Marketer

JUNE 7, 2023

Whether you’re new to social media or looking to enhance your existing social media strategy for ecommerce, this blog is here to help. What is Ecommerce Social Media Marketing? What’s the benefit of having a social media presence? What Are the Benefits of Using Social Media for Ecommerce?

eCommerce 86

eCommerce Gen Z Millennials Social Media Marketing 86

Customers.ai

MARCH 6, 2024

The ability to transform anonymous website visitors into well-understood leads is not just an advantage; it’s a necessity for companies looking to thrive in a competitive online landscape. with HighLevel is a game-changer for internet marketers, SEO companies, and all types of online businesses. The integration of Customers.ai

Transform 52

Transform Customer Journey Outbound Marketing Shipping 52

Backlinko

MARCH 13, 2024

Brands leverage market research insights to introduce customer-focused offerings and improve their experiences. Online/mobile quantitative research services accounted for 35% of worldwide revenues of market research companies. Online traffic/web analytics 9.7% Online/mobile qualitative research 6% Telephone CAITI 3.6%

Market Research 86

Market Research Non-Profit Transform Marketing 86

Vertical Response

MARCH 22, 2024

oSeeking a profitable business idea online? This essential guide is designed to spark your entrepreneurial spirit with 20 creative and viable online business opportunities for 2024. Without the fluff, we provide straightforward insights into each idea, highlighting the potential for growth and success.

Transform 70

Transform Affiliate Marketing Shipping Education 70

Search Engine Land

JULY 31, 2023

An HVAC company, hardware store, or real estate agent may not have the time, budget or capacity to roll out an exhaustive content marketing program that a B2B SaaS startup would implement to gain market share. To heed the advice of creating content, many local businesses default to blogging. What you do. What makes you unique?

Manufacturing 87

Manufacturing Price Real Estate Retail 87

Rock Content

MAY 11, 2024

That is why today we are going to look into how to calculate it properly and what benefits a business can get knowing its Customer Acquisition Cost. What is Customer Acquisition Cost (CAC)? Or more complex, like calculating the cost of a long content development campaign for your blog or website. How to Calculate CAC?

Customer Acquisition 52

Customer Acquisition Customer CRM Key Performance Indicator 52

Scoop.it!

NOVEMBER 2, 2023

While that’s the goal of every marketer, reaching it requires that you dive deep into your user’s mind and heart–What influences them? What motivates them? What are their pressing challenges? And 81% of online customers want seamless transfers between digital touchpoints throughout their buying journey.

Digital Marketing 84

Digital Marketing Gen Z Manufacturing Customer Journey 84

Unbounce

APRIL 19, 2024

When it comes to your online marketing game, high conversion rates are key to making those sales. Whether you’re on the right track or need to up your sales game, studying and learning from what other businesses have done to achieve success is a slam dunk. TABLE OF CONTENTS What is CRO and how can it improve your sales and marketing?

User-Generated 52

User-Generated Transform eBook Non-Profit 52

Search Engine Land

SEPTEMBER 11, 2023

This article distills valuable insights and recommendations, offering a roadmap for success in a field where reputation and backlinks no longer guarantee instant returns. What can be the reason behind these movements? Below are some snapshots of the websites’ performance.

Affiliate Marketing 137

Affiliate Marketing Marketing Marketers SEO 137

Digital Marketer

MARCH 1, 2024

million blogs are published each day. It is seen that companies that post 15 blog posts a month generate almost 1200 new leads per month on average. It is seen that companies that post 15 blog posts a month generate almost 1200 new leads per month on average. Or Iron Man without his tech-suit. Content Marketing 7.5

User-Generated 100

User-Generated Influencer Marketing Social Media Marketing SEO 100

Backlinko

FEBRUARY 19, 2024

Competitor analysis, a critical skill for any marketer, provides insights that can be the difference between leading the market or lagging behind. Get ready to transform your approach to competition, armed with tools and insights that put you ahead in the digital marketing game. What is Competitor Analysis? Let’s dive in.

SEO 88

SEO User-Generated Advertising Advertisers 88

Adobe Experience Cloud Blog

AUGUST 6, 2020

For many, that meant a major transition to completely online sales and service, as was the case for Minnesota-based Legacy Toys, which had been established and developed based on providing an in-store, hands-on customer experience. Leverage real-time customer insights. ” Adapt and advance your business during a pandemic.

Transform 174

Transform Shipping Entertainment Communications 174

Neil Patel

APRIL 5, 2023

All you need to know now is what your competitors are doing well. Competitive research tools help you capture detailed insights into your rivals’ strategies. However, their insights can be so valuable that you might consider such tools an essential piece of the complex marketing pie.

SEO 133

SEO Price Analytics User-Generated 133

Sprout Social

NOVEMBER 1, 2023

Behind-the-scenes content humanizes brands, strengthens their online presence and nurtures customer relationships. Behind-the-scenes content humanizes brands, strengthens their online presence and nurtures customer relationships. What is behind-the-scenes (BTS) content?

Transform 87

Transform Manufacturing Education Entertainment 87

Hubspot Marketing

FEBRUARY 22, 2023

In this article, we’ll explain what a lead magnet is, as well as provide lead magnet ideas you can create today by repurposing content you already have. Every blog post in your archive has the potential to generate new leads for your company, so let's make sure that your blog is a lead-generating machine. Be trustworthy.

eBook 145

eBook Finance User-Generated Transform 145

Customers.ai

FEBRUARY 7, 2024

With his forward-thinking approach, he’s pushing the envelope on what advertising can achieve, making it clear that it’s all about weaving brands into the fabric of daily life​. Jumping into the ad scene is like entering a party where everyone’s talking at once. You’ve gotta know who to listen to.

Transform 103

Transform eCommerce Non-Profit Advertising 103

Campaign Monitor

MARCH 21, 2024

When customers buy a specific product from me, what are they interested in seeing next, and can I send them relevant suggestions? The welcome email is an opportunity for you to not only meet your customer’s expectations — but to also exceed them with engaging content that keeps them wanting to see more of your content and products.

Customer loyalty 78

Customer loyalty Promotion Fashion Email Marketing 78

Hubspot Marketing

MARCH 14, 2023

This post will go over everything you need to know about conversational AI, including: What is conversational AI? The machine analyzes the input with natural language processing to uncover what the input means and what a response could include. ChatGPT has skyrocketed in popularity — it grew to 1M users in just five days.

User-Generated 89

User-Generated eCommerce Market Research Marketing Strategy 89