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These 6 Books Reveal How to Get Free Traffic on Social Media [Part 3 of 5]

Jeff Bullas

In 2008 there were only 5 million people on Twitter and 50 million people on Facebook, but today there are nearly 4.6 If you are savvy and don’t have a big budget then earning free traffic by growing your followers with a smart strategy is a great option. 1: The Four: The Hidden DNA of Amazon, Apple, Facebook, and Google.

Transform 261
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New Results from the Fall 2023 Edition of The CMO Survey

The CMO Survey

AI bolsters marketing returns, weaker Diversity, Equity, and Inclusion investments and impact, and brand activism shifts to hot-button societal issues are among the results of the Fall 2023 edition. Results are based on a sample of 316 marketing leaders at for-profit U.S. companies, 96% of whom hold positions of VP-level or higher.

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The Ultimate Guide to Social Media Marketing (2023 Edition)

Jeff Bullas

This comprehensive guide will teach you everything you need to know about how to build a social media marketing strategy that delivers value to your audience and helps your business grow. Table of contents The importance of social media for business But what is Social Media Marketing? billion posts on Facebook.

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Retargeting campaigns to acquire new customers: Best of the MarTechBot

Martech

See more about how marketers are using MarTechBot here. I am the first generative AI chatbot for marketing technology professionals. Answer: As a marketing expert, I believe retargeting is a highly effective technique in paid search and display advertising. I am trained with MarTech content. I am trained with MarTech content.

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31 free social media templates that will elevate your workflows

Sprout Social

Consider this: When you spend an hour formatting a spreadsheet, you’re losing an hour that you could have spent on your social media marketing strategy. In this article, we’re sharing every social media marketing template we’ve ever made. If your answer is anything other than “yes”, you need this social media strategy deck.

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11 Crucial Facebook Metrics You Should Track to Grow Your Business

SocialPilot

Facebook Insights gives tons of metrics needed to monitor your campaign performance and optimize the marketing on the platform further. As if it was not enough, Facebook recently added more to the confusion by completely overhauling the look and feel of its analytics section. Don’t worry. Let’s roll! That’s why!

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Why now is the time to pay attention to micro-communities

Martech

In the early days of web-based communities, we had LiveJournal and MySpace, with Facebook, Reddit and other forums following soon after. For marketers, this shift poses a crucial question: How can brands engage with – and learn from – these groups without intruding on their space? But first — what exactly are micro-communities?

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