Neil Patel

DECEMBER 12, 2020

Luckily for you and the tens of thousands of online businesses out there, a digital website builder makes it easy to create professional sites that function beautifully in no time. The best part? There are many free website builder options. How to Choose The Best Free Website Builder For You. Design Capabilities.

Non-Profit 145

Non-Profit Thought Leadership Entertainment Analytics 145

Unbounce

JUNE 21, 2022

He’s still involved in the business—in charge of their marketing efforts— and they’re doing way more than just staying afloat. In fact, Peter is churning out PPC (pay-per-click) campaigns and landing pages that see an average conversion rate of 35%. Inspiring marketing results AND a happy retirement? Way more conversions.

Food 96

Food Customer Place Digital Marketing 96

Search Engine Land

NOVEMBER 14, 2023

SearchBot – the first generative AI chatbot for search marketers – is now a suite of marketing generative AI tools. You can now: Access 13 new chatbot personas (each designed to meet a unique marketing use case). The arrival of SearchBot was announced in We turned Search Engine Land into a chatbot , May 31.

Copywriting 105

Copywriting SEO Analytics Management 105

Customers.ai

FEBRUARY 20, 2024

So, you want to grow your business and need email marketing tools that are easy to use, affordable, and will turn your leads into customers, correct? Lucky for you, we’ve narrowed down the more than 500 email marketing tools on the market to make up the best suite of email marketing software from email capture to inbox delivery.

Email Marketing 73

Email Marketing CRM User-Generated eCommerce 73

Search Engine Land

SEPTEMBER 22, 2023

Ever wondered which is the best generative AI tool for writing PR content? Testing the best generative AI tool for PR content In August, Katie Delahaye Paine , CEO of Paine Publishing, and I uploaded four posts on successive Fridays to a blog, Facebook, and LinkedIn. Get the daily newsletter search marketers rely on.

PR 109

PR User-Generated Analytics Communications 109

Search Engine Land

JANUARY 19, 2024

404 page errors can frustrate users and cause them to leave your site. This article covers best practices for crafting 404 pages, with real examples from over 50 brands. You’ll also find answers to frequently asked questions about 404 error pages. What is a 404 page? PitVipers 3. Southwest 4. Chubbies 5.

Branding 120

Branding Transform eCommerce Promotion 120

Unbounce

SEPTEMBER 29, 2023

/ Conversion optimization How to use analytics to measure and optimize landing page performance (and why you really should) By Melody Sinclair-Brooks. So what happens when your landing page conversions start missing the mark? TABLE OF CONTENTS What is landing page analysis? What is landing page analysis?

Analytics 111

Analytics Transform Digital Marketing Management 111

Unbounce

JANUARY 3, 2024

/ Conversion optimization What is the average conversion rate for a landing page? When it comes to landing pages, the conversion rate is the magic indicator that tells you how many visitors are happy to pick up what you’re puttin’ down. TABLE OF CONTENTS What is a landing page conversion rate? By Paul Park.

eCommerce 52

eCommerce User-Generated Copywriting Digital Marketing 52

Unbounce

JANUARY 3, 2024

/ Conversion optimization What is the average conversion rate for a landing page? When it comes to landing pages, the conversion rate is the magic indicator that tells you how many visitors are happy to pick up what you’re puttin’ down. TABLE OF CONTENTS What is a landing page conversion rate? By Paul Park.

eCommerce 52

eCommerce User-Generated Copywriting Digital Marketing 52

Search Engine Land

JULY 1, 2023

Marketers have been pulling their hair out trying to get to grips with Google Analytics 4 – fortunately, we’ve got some good news. “The Marketing Land course is designed to give people practical applications of GA4,” Harris said. SUBSCRIBE See terms.

Analytics 105

Analytics Marketing Marketers Inbound Marketing 105

Customers.ai

JANUARY 26, 2024

B2B marketing tools have made it possible to scale what only recently consisted of face-to-face meetings with business decision-makers. And it’s technology like marketing automation and machine learning that’s made this possible. So, what are the best B2B marketing tools to add to your arsenal right now?

CRM 111

CRM User-Generated Analytics Marketing 111

Hubspot Marketing

JULY 18, 2023

While many landing pages look different and use a variety of exciting strategies to pull in audiences, they all serve one major purpose — to convert to the next stage in the buyer's journey. Quick tip: Want an easy way to add a form to your landing page?

User-Generated 145

User-Generated Product Customer Analytics 145

Search Engine Land

MARCH 17, 2023

Bing partners with US National Park Service for #FindYourPark photo contest 2016: The winning photo would be featured on Bing’s home page during National Park Week and used as Bing’s Facebook and Twitter cover photo in April. Opinions expressed in these articles are those of the author and not necessarily Search Engine Land.

Search Marketers 120

Search Marketers SEO Marketing Marketers 120

Search Engine Land

SEPTEMBER 6, 2023

The process then was very simple: scale your outreach to build backlinks directly to the pages we want to rank. These are good skills, but the best link building methods are based on the marketing of content. This is the marketing of content, which is a different skill than traditional link building.

PR 133

PR SEO Health Influencer Marketing 133

Duct Tape Marketing

JULY 14, 2021

Should Your Business Be Utilizing Influencer Marketing written by Sara Nay read more at Duct Tape Marketing. The Agency Spark Podcast, hosted by Sara Nay, is a collection of interviews from thought leaders in the marketing consultancy and agency space. What industries are best fit for influencer marketing?

Influencer Marketing 101

Influencer Marketing eCommerce Marketing Marketers 101

Vertical Response

JULY 25, 2022

VerticalResponse is a great choice if you’re looking for an affordable email marketing service that can help you communicate with your customers. If you don’t have an email marketing plan, you’re missing out on a huge opportunity. Landing Page Builder. Easy to Use Editor. A/B Testing.

Non-Profit 52

Non-Profit Email Marketing Marketing Marketers 52

Use Insider

MAY 13, 2024

6 simple and powerful marketing automation workflows We’ll begin this list with some well-known but essential workflows that most online businesses should implement and optimize. Our solution offers: A flexible marketing automation tool for 12+ channels. Our solution offers: A flexible marketing automation tool for 12+ channels.

Price 52

Price eCommerce Marketing Marketers 52

Marketing Insider Group

NOVEMBER 24, 2020

Content marketers shouldn’t fear Google Analytics. To help you navigate Google Analytics for content marketing , we’ve put together this handy guide you’ll want to bookmark. Content marketers should embrace data to improve the performance of content. Google Analytics for Content Marketing: Where to Start. Quick Takeaways.

Analytics 145

Analytics Content Marketing User-Generated Marketing 145

Search Engine Land

MARCH 6, 2023

Google adds landing page load time to Quality Score In 2008, Google AdWords confirmed a new addition to Quality Score: landing page load time. Google said they did this for two reasons: First, users have the best experience when they don’t have to wait a long time for landing pages to load.

Search Marketers 84

Search Marketers Marketing Marketers SEO 84

Marketing Insider Group

SEPTEMBER 22, 2020

Marketing campaigns are fundamental to capturing leads on the internet and turning them into sales. If you don’t know how to run a marketing campaign, your business won’t grow. Some marketing campaigns are complex, utilizing multiple mediums and platforms to deliver an array of messages. Create a Landing Page.

User-Generated 116

User-Generated Marketing Marketers Promotion 116

Hubspot Marketing

APRIL 28, 2023

10 Types of CTAs Marketers Should Know The CTAs below can be made with our free PowerPoint Template , so download it here if you want to use them on your own website. The best place for a lead generation CTAs is on blog. In other words, visitors should know exactly what to expect when they get to the landing page the CTA points to.

Promotion 139

Promotion Place Product Customer 139

Hubspot Marketing

OCTOBER 13, 2022

This is one of the many reasons that email marketing is such an efficient strategy. It is a set of tools for email marketing that stores email addresses and sends emails. Some of these can include: Email and marketing automation. Decide what you need out of your email service provider then look for one that best fits your needs.

Price 124

Price B2C Email Marketing CRM 124

Unbounce

MARCH 1, 2022

Unless you’re looking over your customer’s shoulder, you’re never going to be able to see exactly how they navigate your page. (OK, That’s why your best friend is going to be a little code called click tracking. It’s also a very useful marketing tool that allows you to gauge the interest in and popularity of your content.

Customer 140

Customer Product Branding Marketing 140

Neil Patel

OCTOBER 22, 2020

You might like the ad itself but most times the landing page on the other side is not what you want to see. The connection between your traffic and your landing page is called an accurate message to market fit. After this post, you’ll be able to come up with high-converting landing pages like magic.

Non-Profit 142

Non-Profit CRM Copywriting Shipping 142

Unbounce

MARCH 5, 2024

marketers, they were struggling with issues that affected their ability to better understand their customers. A core part of his job is to better understand potential customers: what they’re looking for, what drives them to convert, and how Going can best communicate benefits to them. Like many (all?)

Succession Management 52

Succession Management User-Generated Management eCommerce 52

Orbit Media Studios

FEBRUARY 14, 2023

It’s the 80/20 rule of content marketing: 80% of results come from 20% of your content. To find out, we need to do a content marketing audit. Today we’ll do it with the latest version of Google Analytics and do a content marketing audit using GA4, which you should have added as a tag to Google Tag Manager.

SEO 144

SEO Content Marketing Analytics Promotion 144

Marketing Insider Group

JANUARY 14, 2021

As every B2B marketer knows, getting traffic to your website is only half the battle. You also have to make sure that those visitors actually do something when they land on your site – this is where landing page optimization comes in. Optimizing your landing pages means making the most of the traffic you already have.

Real Estate 112

Real Estate User-Generated SEO Email Marketing 112

Litmus

JANUARY 19, 2021

As far as marketing channels go, email remains a powerhouse with 4 out of 5 marketers preferring to give up social media than email marketing. If you want to keep up with the latest consumer expectations , you need to find the right email marketing platform for your business. Email marketing trends to watch in 2021.

Email Marketing 137

Email Marketing Price eCommerce User-Generated 137

Neil Patel

SEPTEMBER 12, 2020

That life-changing decision comes down to what website builder you decide to use. And to build a great site, you need a great web builder. We’ve done the hard work and this article will guide you through the otherwise arduous process of finding the best website builder. The Top 4 Best Website Builders.

eCommerce 145

eCommerce Non-Profit Price Management 145

Marketing Insider Group

NOVEMBER 22, 2021

If web analytics aren’t integrated into every part of your content marketing strategy, the answer is no. It’s no surprise then that even though 91% of brands today use content marketing , only 9% are fully satisfied with their results. How web analytics can help you improve content marketing. 9 percent?! Quick Takeaways.

Analytics 107

Analytics Content Marketing User-Generated Marketing 107

Hubspot Marketing

OCTOBER 28, 2022

Best for: Building a tight-knit community with followers and monetizing exclusive content. Best for: Crowdfunding for projects, supplementing income, and keeping followers updated on the latest happenings involving their favorite creators. Best for: Monetizing your social media content and building community. Image source.

Finance 126

Finance User-Generated eBook Entertainment 126

Search Engine Land

SEPTEMBER 11, 2023

Media companies and publishers play a pivotal role in affiliate marketing. I’ve worked with several media organizations that have sought guidance to boost their traffic and revenue through affiliate marketing. Still, some media outlets tend to focus on big brands and overlook diversification in their affiliate marketing lists.

Affiliate Marketing 137

Affiliate Marketing Marketing Marketers SEO 137

AWeber

AUGUST 31, 2022

What you’ll learn: How to use AWeber’s landing page builder and Ecommerce tools, along with how to develop ideas for digital products and how to set them up to sell and be fulfilled automatically - while you go do other things (sip a margarita on the beach, play with your kids, explore how to make cheese… whatever you’re into).

eCommerce 116

eCommerce eBook Price Promotion 116

Unbounce

MARCH 30, 2023

That’s true for marketers, too. Businesses are adopting AI marketing tools to help them get better results from their campaigns—often with less effort and lower costs. Some marketers are already using AI to create more customized campaigns. So, what does AI marketing really even mean ? What are some types of AI marketing?

Digital Marketing 81

Digital Marketing Marketing Marketers Price 81

AWeber

AUGUST 4, 2022

Once you like how your message looks, click save to go back to the Campaign editing page. The link in all of Randy’s emails takes his subscribers to a landing page where they can sign up to his paid subscription plan. You can create a sales page for your subscription in just a few minutes. Step 2: Add a sale button.

Entertainment 82

Entertainment eCommerce Digital Marketing Advertising 82

Unbounce

MARCH 17, 2022

In a market where it takes so much work to gain customer trust, what can you do to become a trustworthy brand? This might not be the first time you’ve seen us suggest using social proof in your marketing, and for good reason. It’s one of the best ways to build trust in your brand. Add social proof. Share your story.

Branding 140

Branding Copywriting Communications Product 140

AWeber

AUGUST 8, 2023

You can sell training for unique markets because it’s so easy to find them now. Leela has a niche market, coaching “intensives,” or people with risk-taking tendencies. AWeber AWeber is a full-fledged email marketing provider. Users may especially appreciate the landing page builder. Subscription?

Product 88

Product eBook Price User-Generated 88