Businesses Grow

MARCH 27, 2023

I mean, that is definitely a First World problem, but this is a First World blog post! Test 1: Compose a simple essay The prompt: Compose a 300-word essay, in the voice of author Mark Schaefer, about the importance of community-based marketing. With a little editing, I could have easily used this output as a blog post.

Gen Z 145

Gen Z Transform Marketing Marketers 145

Jeff Bullas

NOVEMBER 21, 2022

Creating covers many media types and video is just one layer. In this book, he discusses two types of work. It’s empowered them to create and share their work without the friction of the mass media gatekeepers that used to be a barrier to reaching a global audience. . So, creating. It lies at the heart of any entrepreneurial endeavor.

Transform 232

Transform PR Communications Product 232

Jeff Bullas

FEBRUARY 19, 2023

Change is scary. And we are in the middle of a pandemic of change. What is the pace of change? How fast are humans changing and innovating? Here is some data from Wikipedia on the rate of change during human history and what the future holds. That last sentence is a bold prediction! In the case of the Luddites, their fears were not unfounded.

New Technology 207

New Technology Product Content Marketing Marketing 207

Hubspot Marketing

MAY 29, 2023

As AI increasingly takes over manual content production tasks, it's wise for marketers to understand the different types of AI-generated content that exist — and which benefit the most from it. In this blog post, we'll explore the top types of AI-generated content in marketing.

Whitepaper 122

Whitepaper eBook User-Generated Marketing 122

Buffer Marketing

MARCH 21, 2024

If you’re publishing quality blog content, you’re also creating ideal content for LinkedIn — you just need to learn how to repurpose it. I’m Irina, a Growth and SEO Advisor, and I help companies grow their visibility with inbound marketing. and repurpose that content to increase my LinkedIn visibility.

Thought Leadership 110

Thought Leadership Inbound Marketing Promotion User-Generated 110

Search Engine Land

NOVEMBER 20, 2023

They also launched LinkedIn Pulse many years ago, similar to a news and blogging platform for the community. It’s been running since 1976, and although it’s not the most modern affiliate marketing website, I love its simplicity. Are you looking for some examples of how companies are using AI for SEO successfully?

SEO 129

SEO User-Generated Affiliate Marketing Finance 129

Search Engine Land

OCTOBER 27, 2023

I am the first generative AI chatbot for search marketers. I am the first generative AI chatbot for search marketers. Prompt: Create a content marketing and SEO plan for a digital marketing agency. Set clear goals: Determine the specific goals you want to achieve through your content marketing and SEO efforts.

Digital Marketing 124

Digital Marketing SEO User-Generated Thought Leadership 124

Neil Patel

JANUARY 24, 2023

I get this question a lot: “How do I measure content marketing success?” It’s a much better question than, “ when will my content marketing work ?” or “what are some good content marketing examples ?” So often, people working in content marketing think that performance is subjective. Traffic No surprise here.

Content Marketing 120

Content Marketing Marketing Marketers User-Generated 120

Orbit Media Studios

FEBRUARY 28, 2023

You’re committed to content marketing. You’re asking yourself the same question that thousands of bloggers are asking themselves, right now, in this very moment: What to blog about? What should I blog about next? I’m 15 years into content marketing and I’m still asking it. Blog topics are everywhere.

Thought Leadership 138

Thought Leadership SEO User-Generated Promotion 138

Rock Content

MARCH 23, 2023

Blog posts continue to be one of the most popular and effective ways to reach a targeted audience today. Why do they need to reconsider and start blogging now? A corporate blog can accomplish this and help you expand your reach. What is a Corporate Blog? A corporate blog is a relationship-building tool.

Real Estate 74

Real Estate Marketing Marketers User-Generated 74

Hubspot Marketing

NOVEMBER 14, 2023

By helping us generate and organize ideas, they can help both individual marketers, or teams who are always brainstorming. For example, I gave it a prompt to brainstorm ideas for a blog post about how to set up an e-commerce shop. In return, I received a list of blog post ideas I can pursue. Pricing: Free version available.

Price 100

Price User-Generated Marketing Marketers 100

Marketing Insider Group

FEBRUARY 20, 2023

You probably know that improving your content conversion rate is one of the best ways to grow your business with digital marketing. Luckily, our experts know a lot about high-quality content and are sure the right content marketing strategy is the key to success. Some of the most common types of conversions include: Traffic.

Education 119

Education User-Generated Content Marketing Marketing Strategy 119

Orbit Media Studios

JUNE 29, 2022

As a content marketer you have lots of options for formats, from gated guides to research reports, from infographics to interviews. And of course, the expert roundup blog post. What is a roundup in marketing? Yes, they’re very common in the marketing community. Example: Career Tips for SEOs and Content Marketers.

Content Marketing 132

Content Marketing SEO Marketing Marketers 132

Lynton Web

FEBRUARY 21, 2024

Benefits of Social Media Using social media gives you access to an audience you may not have tapped into with other traditional forms of marketing. How to Use HubSpot for Social Media Marketing HubSpot makes posting to your social media channels easy. To find it, click on Marketing in your main navigation bar, and then click Social.

Social Media Marketing 102

Social Media Marketing Marketing Marketers User-Generated 102

Hubspot Marketing

NOVEMBER 17, 2023

Here are the tips we'll cover: Use customer testimonials Emphasize the benefits, not the product/service Spend time writing a killer headline Keep your writing simple Write like a human Use numbers and get specific Ask for readers to take action A/B test your copy 8 Tips for Writing Great Landing Page Copy 1) Use customer testimonials.

Copywriting 108

Copywriting Finance Place Product 108

Hubspot Marketing

OCTOBER 25, 2023

Good writing matters in marketing. In this blog post, we’ll discuss some vital copywriting lessons you should apply to your CTAs to drive traffic, generate more leads, and convert users into customers. This technique has succeeded in calling-to-action copy and blog post titles, press release headlines, and email subject lines.

Whitepaper 113

Whitepaper Copywriting User-Generated PR 113

Martech

MAY 19, 2023

The marketing industry is no exception. From ChatGPT ’s rise as the fastest-growing platform of all time to near-constant headlines on the latest AI-related product releases, we are inundated. But with all the hype, how can marketing leaders and their teams best determine how to utilize AI to benefit their work and customers?

Transform 145

Transform User-Generated Marketing Marketers 145

Hubspot Marketing

JUNE 23, 2023

There's a lot of material out there about writing a great headline. Here are some great options: Personal stories Questions Data Scene setting, e.g. “Imagine…” Think about it – your reader has already clicked on the headline. It’s a wasted opportunity to repeat your headline. But what about writing a good introduction sentence?

Communications 145

Communications Customer Marketing Marketers 145

Hubspot Marketing

MARCH 11, 2024

I’ve worked in the B2B SaaS affiliate marketing space for 1.5 years and here’s my take on it: Affiliate marketing is not for the weak. Top 4 Affiliate Marketing Strategies to Maximize ROI 1. AI is one of the biggest tech advances we’ve seen in decades, which makes people feel a type of way. Humanize your brand.

Affiliate Marketing 85

Affiliate Marketing User-Generated Marketing Marketers 85

Hubspot Marketing

NOVEMBER 27, 2023

If you’re like most marketers, you’ve tried out a generative AI tool. You’ve played around with ChatGPT to generate headlines. In five years, many companies will be creating AI marketing campaigns. Benefits of Creating an AI Marketing Campaign First, why would you want to create an AI marketing campaign in the first place?

Product 85

Product User-Generated eCommerce Marketing 85

Marketing Insider Group

SEPTEMBER 28, 2021

If your brand is earning tons of web traffic but seems lean on conversions, you might need more action words in your content marketing. You can use action words in content marketing by using active voice and placing action words strategically. There are different kinds of action words you can use to motivate different types of action.

Content Marketing 136

Content Marketing Transform Marketing Marketers 136

Jeff Bullas

JANUARY 27, 2023

Tim Ferriss, who wrote the best-selling book “ The 4-Hour Work Week “, used Google Ads to test his headlines and sub-topics before publishing and marketing his book. That type of science and data mining before marketing the book led it to become an International Bestseller. Writing is both an art and a science.

Communications 225

Communications Place Branding Marketing 225

SMA Marketing

MAY 17, 2023

Sometimes I sit down to write a serious blog about marketing. More often than not, my blogs are about pay-per-click (PPC) and everything you should know about running digital ads. However, this isn’t the right time of year for a serious blog, at least not if you live in New Orleans. What is Paid Search Marketing?

Search Marketers 52

Search Marketers Marketing Marketers Shipping 52

Hubspot Marketing

OCTOBER 27, 2022

Whether you're just starting out with content marketing or you've been using the same approach for a while, it never hurts to revisit your content strategy plan and make sure it's up-to-date, innovative, and engaging for your prospects and customers – no matter when or how they intend to buy. Who's the target audience for your content?

eBook 145

eBook User-Generated Inbound Marketing Marketing Plan 145

Hubspot Marketing

SEPTEMBER 27, 2023

As AI increasingly takes over manual content production tasks, it's wise for marketers to understand the different types of AI-generated content that exist — and which benefit the most from it. In this blog post, we'll explore the top types of AI-generated content in marketing.

Whitepaper 76

Whitepaper eBook User-Generated Marketing 76

Orbit Media Studios

NOVEMBER 29, 2022

They are both key channels for content marketers. What is social media marketing? They type it into a search bar with the specific expectation of getting answers or help. They’re tapping, not typing. Other topics and headlines perform better in social media. They’re both inbound traffic sources. Different context.

SEO 143

SEO User-Generated Analytics Promotion 143

Hubspot Marketing

MARCH 9, 2023

Instead, they're scanning headlines on Twitter, Facebook, and other social media platforms. Types of Press Releases Sample Press Release Format How to Write a Press Release Press Release Template Press Release Examples Tips for Publishing Press Releases What is a press release/news release?

PR 145

PR Transform User-Generated Promotion 145

Businesses Grow

DECEMBER 4, 2023

Note: My friend Frank Prendergast has a newsletter that unwinds many of the most confusing aspects of AI and marketing. He’s like a plow going through the new fields of marketing, making it easier for all of us to follow along. He recently wrote about Custom GPTs in such an eloquent way that I wanted to share it with all of you!

Customer 109

Customer Copywriting Market Trends Branding 109

Search Engine Land

APRIL 17, 2024

Just like the AI-powered recommendations served to users on a TikTok or Instagram Reels feed, Google Discover uses machine learning algorithms to analyze user data and determine which topics and the best types of content a user is likely to engage with. Google Discover is an especially important source of organic traffic for publishers.

User-Generated 119

User-Generated Entertainment SEO Fashion 119

Search Engine Land

JANUARY 16, 2023

Blog posts are quite possibly the most common content type that exists. Which blogs gave you useful information? Ultimately, writing a blog post should accomplish that for your business (or your client’s business). Ultimately, writing a blog post should accomplish that for your business (or your client’s business).

SEO 99

SEO Copywriting Place Branding 99

Orbit Media Studios

JANUARY 16, 2024

On this blog, we’ve published research showing which website features are standard and how some of those features don’t align with best practices. But there is rarely one correct answer in digital marketing. Ironically, the “what we do” information is usually just below the headline in smaller text. They often say “We love us.”

PR 127

PR SEO Place Promotion 127

Hubspot Marketing

APRIL 8, 2024

Advertisers will be able to use a conversational interface, which will guide them through the entire ad design creation process, from suggesting headlines to selecting the right keywords, writing copy, and creating imagery. The newly added features were introduced at the Google Marketing Live event in May 2023.

User-Generated 109

User-Generated Advertising Advertisers Communications 109

Digital Marketer

AUGUST 1, 2022

A simple, 2-hour-per-month content marketing framework for the content beginner. Content marketing is vital in developing your audience’s “know, like and trust” factor. There are two categories of content that every business needs in their content marketing strategy. Core Content is the core of your marketing efforts.

Content Marketing 81

Content Marketing Finance Marketing Marketers 81

Hubspot Marketing

OCTOBER 14, 2022

As inbound marketers, we care about creating frictionless experiences for our website visitors that will also generate leads. Over the past few years, pop-up forms have re-emerged as a popular marketing tactic for promoting content, driving blog subscriptions, growing email lists , and fueling lead generation. Overlay Modals.

Real Estate 143

Real Estate User-Generated Marketing Marketers 143

Sprout Social

MARCH 30, 2020

Looking to master the art of headline writing? Couple that with the fact that we live in an era of clickbait headlines where brands and blogs will say just about anything to score clicks. Listen: from blog titles to social posts and beyond, knowing how to write a compelling headline is an invaluable skill.

Analytics 137

Analytics Copywriting Energy SEO 137

Neil Patel

JULY 9, 2021

Smart bloggers, news publishers, and digital content marketers are already tapping into this huge resource for targeted traffic and better search engine visibility. Google News is reserved for sites and blogs that publish timely, topical articles. You can get thousands of clicks to your site from Google News. Do the math.

Communications 145

Communications Branding Place Management 145

Unbounce

MAY 10, 2024

It’s a great way for marketers to better reach their audience. It’s a great way for marketers to better reach their audience. A dynamic landing page is a type of landing page that shows different messaging to visitors based on factors such as user location, keywords, or time of day. Device type (mobile, tablet, or desktop?)

User-Generated 64

User-Generated SEO Promotion Advertising 64