Aspiration Marketing

MAY 3, 2023

Growth marketing isn't just about getting more leads or conversions. Here's everything you need to know about implementing a growth marketing strategy. It's about creating a sustainable, data-driven engine for growth that will drive your business forward for years to come.

Marketing 130

Marketing Marketers Place Marketing Strategy 130

yorCMO

MARCH 7, 2024

Evergreen marketing is a strategy that employs long-lasting, sustainable content that is independent of current trends. Adopting evergreen marketing ensures your strategy stays sustainable and relevant.

Marketing 86

Marketing Marketers 86

Marketing Insider Group

MARCH 25, 2024

Let’s face it: In the grand chess game of marketing , your marketing database is the queen. Having a marketing database isn’t just about hoarding data like a digital dragon sitting on a pile of gold. Actively using a marketing database enhances campaign effectiveness by targeting the right audience at the right time.

Customer loyalty 102

Customer loyalty Law Marketing Marketers 102

CopyBlogger

SEPTEMBER 19, 2023

Continue Reading The post What Is a Content Marketing Strategy? You’ve probably noticed that some companies have similar publishing schedules and content workflow processes, yet the results they achieve are. appeared first on Copyblogger.

Marketing Strategy 114

Marketing Strategy Content Marketing Marketing Marketers 114

Hubspot Marketing

FEBRUARY 28, 2023

Artificial intelligence is getting a lot of traction in the marketing world. According to Statista , 80% of industry experts integrate some form of AI into their online marketing activities. Is AI really what it looks like in the movies? What is artificial intelligence? What are the four types of artificial intelligence?

Marketing 130

Marketing Marketers Marketing Strategy Customer 130

Hubspot Marketing

NOVEMBER 15, 2023

What they aren’t necessarily hopping on social media to do is be sold to. What does this mean for marketers? The social media boom of the last decade is over. It’s not that people are no longer using social media — they are. They’re just using it less, and engaging differently.

Non-Profit 139

Non-Profit User-Generated Law Entertainment 139

Aspiration Marketing

FEBRUARY 3, 2023

The marketing tool known as the "funnel" has evolved into the "content marketing funnel" with the unprecedented growth of this new segment of the marketing world. The strategic use of content can open many doors for marketers in companies of all sizes.

Content Marketing 130

Content Marketing Marketing Marketers Customer 130

Aspiration Marketing

FEBRUARY 3, 2023

The marketing tool known as the "funnel" has evolved into the "content marketing funnel" with the unprecedented growth of this new segment of the marketing world. The strategic use of content can open many doors for marketers in companies of all sizes.

Content Marketing 130

Content Marketing Marketing Marketers Customer 130

Martech

JULY 25, 2023

Marketing work management platforms help marketing leaders and their teams structure their day-to-day work to meet their goals on deadline and within budget constraints, all while managing resources and facilitating communication and collaboration. For various reasons, marketing is an ideal use case for these tools.

Management 94

Management Transform Whitepaper Marketing 94

Martech

SEPTEMBER 16, 2022

And, in our hyper-connected world where everyone is fighting for attention, good content is what drives good experiences. . Businesses use content marketing strategies to generate brand awareness, educate prospects and customers and establish credibility. How important is personalization in content marketing? Additional reading.

Content Marketing 137

Content Marketing Customer Journey Marketing Marketers 137

Marketing Insider Group

APRIL 10, 2024

Every company is looking to squeeze as much ROI out of each marketing campaign as possible, constantly searching for their next edge. Marketers are looking to reach their intended audience in an innovative, never-been-done-before way. And while digital marketing was once seen as innovative, it’s viewed as mandatory today.

Marketing Strategy 69

Marketing Strategy Marketing Marketers Price 69

Neil Patel

MARCH 3, 2021

With geofencing marketing, or location-based marketing, this convenient strategy turns into a reality. What Is Geofencing Marketing, and How Is It Used? With technologies like GPS and radio frequency identifiers, marketers can specify a perimeter or boundary based on a real-world location. How can you leverage it?

Marketing 140

Marketing Marketers Marketing Ethics User-Generated 140

Martech

JANUARY 9, 2023

What factors are driving marketing automation platform use, and what capabilities do MAPs provide for B2B marketers? Our new report, “ B2B Marketing Automation Platforms: A Marketer’s Guide ” is now available for free download. Marketers double down by replacing MAPs.

Marketing Automation Platform 130

Marketing Automation Platform CRM Marketing Marketers 130

Aspiration Marketing

MARCH 29, 2023

An improved website will increase your marketing performance, get you more traffic, higher conversions, and, ultimately, a better return on your efforts. Optimize your website performance regularly to facilitate search engine optimization (SEO) or a website redesign. One thing to look at is Cumulative Layout Shift.

SEO 186

SEO Marketing Marketers 186

Aspiration Marketing

JANUARY 26, 2023

An improved website design will increase your marketing performance, get you more traffic, higher conversion, and, ultimately, a better return on your efforts. You can optimize your website performance regularly to facilitate search engine optimization (SEO) or a website redesign. One of the factors is First Input Delay.

SEO 181

SEO Marketing Marketers 181

Aspiration Marketing

MARCH 1, 2023

An improved website will increase your marketing performance, get you more traffic, higher conversion, and, ultimately, a better return on your efforts. You can optimize your website performance regularly to facilitate search engine optimization (SEO) or a website redesign. One of the factors is Largest Contentful Paint.

SEO 168

SEO Marketing Marketers 168

Marketing Sherpa

JANUARY 24, 2022

Marketing has a language all its own. This is our latest in a series of posts aimed at helping new marketers learn that language. What term do you find yourself explaining most often to new hires during onboarding? Let us know. This article was originally published in the MarketingSherpa email newsletter.

Influencer Marketing 93

Influencer Marketing Marketing Marketers New Markets 93

Search Engine Journal

JANUARY 11, 2023

Gain a thorough understanding of your target customer, how they think, what they are looking for, and how you can solve their problem. The post What Is The Content Marketing Funnel? appeared first on Search Engine Journal.

Content Marketing 120

Content Marketing Marketing Marketers Customer 120

Hubspot Marketing

MARCH 12, 2024

According to HubSpot’s Social Media Marketing Report , social media marketers already on TikTok planned to double down on their investment in 2023 — more than marketers on any other platform. “53% 53% of them will increase their investment in marketing on TikTok in 2023 and another 36% will keep investing the same amount."

Shipping 82

Shipping Logistics User-Generated Social Media Marketing 82

Exposure Ninja

OCTOBER 17, 2023

In the marketing industry, there’s a lot of jargon floating around — we get it. Some terms are more useful than others, and knowing what a marketing funnel is is essential to understanding how your customers think. How Does The Marketing Funnel Work? Take a bit of time to evaluate your marketing funnel.

B2C 52

B2C Marketing Marketers Affiliate Marketing 52

Hubspot Marketing

SEPTEMBER 2, 2022

TikTok's For You page also shows recommended content from across its platform based on what algorithms think a user wants to see. But what does it mean for marketers who relied on Facebook's news feed to find and maintain an audience? Here's what marketers need to know about the new tabs. Facebook's Home Tab.

Social Media Marketing 142

Social Media Marketing Marketing Marketers Branding 142

Neil Patel

JULY 12, 2021

Marketing is important to your business. However, as customers evolve, so does the unpredictable marketing landscape. This means you’re likely spending more and more time trying to keep up with the latest marketing tips and trends. What if there was a way to simplify? What is Marketing Automation?

CRM 145

CRM Price User-Generated Marketing 145

Digital Marketer

MARCH 30, 2022

If you’ve never heard of a T-shaped marketer, you might think we just made it up. The reason being a T-shaped marketer is something all expert marketers strive for is because it allows them to do more as a marketer. and creates a cohesive marketing strategy. and creates a cohesive marketing strategy.

Shipping 98

Shipping Marketing Marketers Copywriting 98

Unbounce

MARCH 30, 2023

That’s true for marketers, too. Businesses are adopting AI marketing tools to help them get better results from their campaigns—often with less effort and lower costs. Some marketers are already using AI to create more customized campaigns. So, what does AI marketing really even mean ? What is AI marketing?

Digital Marketing 81

Digital Marketing Marketing Marketers Price 81

Industrial Marketer

MAY 10, 2022

Read more » The post What Is B2B Search Intent Marketing? appeared first on Industrial Marketer. appeared first on Industrial Marketer. The most challenging aspect of selling your products is finding a buyer before they.

Marketing 98

Marketing Marketers Product Customer 98

Hootsuite

NOVEMBER 17, 2022

In 2021, NFT users doubled to about 550,000 , and the market value of NFTs grew by 37,000%. What is an NFT? What a fun word, eh? Explain your NFT, what makes it unique, and make people want to buy it. NFTs are now an $11 billion USD industry and growing everyday. NFT stands for Non-Fungible Token. It’s a real item.

Non-Profit 119

Non-Profit Real Estate Price eCommerce 119

Sprout Social

JANUARY 26, 2023

Referral marketing is a powerful tool that can help you leverage your existing customers and fan base to build relationships with new ones. In this guide, we’ll cover everything you need to know about referral marketing, its benefits and how to create a successful referral marketing program.

Gen Z 123

Gen Z B2C Shipping Marketing 123

Quikly

AUGUST 2, 2022

Environmental, social and corporate governance (ESG) — and it's taking over B2C marketing. One deep dive into today’s news, and it isn’t long before word of environmental changes, social reform and frameworks take center stage. The current concept capturing global attention?

B2C 95

B2C Marketing Marketers 95

illumin

FEBRUARY 6, 2024

SMS marketing has become a critical, although contentious form of marketing over the past decade. As text messaging became an essential part of most people’s daily communication, marketers began utilizing SMS marketing strategies to reach customers on their personal devices. Does SMS marketing work?

Communications 95

Communications Marketing Marketers Social Media Marketing 95

Econsultancy

SEPTEMBER 30, 2022

In order to be successful, modern marketers need the right knowledge, skills and mindset. Though it may be more difficult to pin down, Econsultancy research has shown that marketers see mindset as paramount. 74% of the 841 senior marketers we surveyed in 2020 on this topic agreed that mindset is more important to their.

Marketing 135

Marketing Marketers 135