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How to use competitive pricing strategy to increase sales

Rock Content

Making data-based pricing decisions is now more important than ever. Competitive pricing is one strategy built upon data collection, analysis, and pricing automation. Competitive pricing is one strategy built upon data collection, analysis, and pricing automation. What is competitive pricing?

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How to start a coaching business: A blueprint for success

AWeber

Top coaches enjoy high profits, and the growing demand for services means this may be an excellent time for you to get started. Starting your own coaching business can generate big profits over time. Profits aren’t the only reason people love coaching. You’ve chosen your niche, defined your coaching style, and set your prices.

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Covid Drives Digital as Marketers Pivot into Stronger and Leaner Roles

The CMO Survey

Eighty-five percent of marketers report an increased openness among customers to their digital offerings and 84% believe customers place more value on digital experiences than before the pandemic, according to a Special Covid-19 Edition of The CMO Survey from Duke University surveying marketing leaders at for-profit U.S.

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Why Your Digital Product Isn't Selling — and How to Fix That [Expert Insights]

Hubspot Marketing

Or maybe you wanted to create a new way for people to work with you at a more affordable price point than your services. Most of the time, they’ve been just a few tweaks away from a highly profitable product. How to fix it: Send your audience a non-buyer survey to find out why they aren’t buying your digital product.

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PPC 2023 in review: UA sunsets, Google antitrust trial, X’s downfall and more

Search Engine Land

Google stirred things up by shaking cushions and discreetly adjusting ad prices, and the entire industry faced a major shift with the sunset of Universal Analytics, forcing everyone to transition to Google Analytics 4. The PPC community had a rollercoaster year in 2023. It’s fair to say that GA4 did not receive the warmest welcome.

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What is a Retail Media Network?

Neil Patel

The reason retail media works so well is that shoppers are more receptive to ads when shopping than when they’re carrying out other non-shopping related activities. Profit margins on consumer packaged goods (CPG) have taken a tumble in the past few years. The first benefit is it offers better price control for customers.

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How to monetize your content in 2024

Vertical Response

In this article, we will explore creative ways to monetize your content in 2024, uncovering new strategies and leveraging digital platforms to maximize your profits. Native ads seamlessly blend in with your content, providing a non-intrusive way to monetize your emails.