Martech

JULY 14, 2025

Q: How might consumers use AI agents to help with their product research and shopping in the future? As we look to the future, AI agents are poised to significantly transform how consumers conduct product research and shopping. The post How might consumers use AI agents to help with product research and shopping?

Product 66

Product Affiliate Marketing Transform Shipping 66

Martech

MARCH 12, 2025

Welcome emails generate 320% more revenue per email than promotional ones. Email 2: Value-driven content showcasing product benefits. Detail specific product features or benefits. Link directly to valuable resources or product pages. Provide specific, tangible offers like discounts or free shipping.

Non-Profit 112

Non-Profit User-Generated Shipping eCommerce 112

Customers.ai

NOVEMBER 26, 2024

Perhaps a limited-time discount, a personalized product recommendation, or free shipping on their next order. Timing Based on Product Types Remember, timing is everything and that means the timing should be specific to the individual action. Example: Product: Holiday-themed coffee blends. Example: Product: Winter jackets.

Shipping 88

Shipping Shoppers eCommerce Customer loyalty 88

Martech

OCTOBER 24, 2024

Promotional SMS messages communicate a special offer or a new product to consumers. A customer expecting only service-related SMS messages (shipping updates, for example) doesn’t want to get a lot of texts about discounts on new purchases. Not getting express promotional SMS content opt-in.

Shipping 128

Shipping Communications Promotion Customer 128

AWeber

MAY 19, 2025

Thinking about making money from home, but dont want to deal with shipping boxes or managing inventory? In todays world, more entrepreneurs are looking to sell digital products for a reason: theres unlimited earning potential and almost zero overhead. Unlike physical goods, theres no shipping, storage costs, or restocking nightmares.

Product 93

Product eBook Non-Profit Transform 93

Litmus

OCTOBER 17, 2024

Introduce new subscribers and potential customers to your brand, product, or service through your email marketing campaigns. Provide information that guides subscribers in considering your product or service through your emails. Drive subscribers to take action in your email marketing campaigns, such as purchasing a product or service.

Email Marketing 110

Email Marketing Customer Journey Customer loyalty eCommerce 110

Sprout Social

SEPTEMBER 17, 2024

YouTube: Utilize video content to offer comprehensive product reviews and exclusive peeks behind the scenes of your brand, building transparency and trust. Whenever you’re running a sale, launching a new product or promoting a special offer, you need to let your social media followers know. Promote your products on social media.

Retail 119

Retail Shoppers User-Generated Customer Journey 119

Set Up

OCTOBER 15, 2024

Rising Expectations: Consumers expect faster shipping, real-time support, and personalized experiences, which can strain resources, stretch the Brand’s staff thin, and cause disinterest when service is not immediate. Discount Dilemma: While promotions attract customers, excessive discounts can erode Brand value.

Transform 59

Transform Branding Shipping Customer loyalty 59

Animalz blog

APRIL 24, 2025

You’ll learn how AI affects the customer journey, if it mentions your latest product features, and whether its up to date on your positioning. Potential causes to check for: They published an article comparing their products to competing brands. A particular subreddit praises their product.

PR 109

PR Shipping User-Generated SEO 109

Vertical Response

OCTOBER 6, 2024

Key Takeaways Email marketing is essential for capturing Black Friday sales, with 75% of consumers preferring it for promotions and potential for high engagement. Building anticipation through pre-Black Friday email campaigns using teaser emails and early access promotions can significantly boost customer excitement and sales.

Email Marketing 105

Email Marketing Marketing Strategy Shoppers Marketing 105

Litmus

NOVEMBER 20, 2024

Promotional offers and discounts dominate engagement metrics, with 78% of respondents highlighting these emails as of top interest. Generational differences are also clear with Gen Z showing stronger enthusiasm—nearly 50% place promotional emails at the top of their inbox preferences.

Gen Z 78

Gen Z Millennials Shipping User-Generated 78

Customers.ai

DECEMBER 3, 2024

Instead, let’s break your audience into three juicy, conversion-ready segments: Category 1: The Click-and-Bail Crowd These are the folks who browsed your site, clicked on a product (or maybe a few), and then peaced out before hitting “Buy Now.” Throw in an extra incentive, like free shipping or a limited-time discount, to sweeten the deal.

Shoppers 66

Shoppers Shipping Outbound Marketing Product 66

Vertical Response

DECEMBER 21, 2024

Utilizing behavioral data to send tailored product recommendations based on browsing history soared engagement levels. Demographically tailored dynamic content shows different offers or products based on customer characteristics. Its about making each subscriber feel special and understood.

Email Marketing 115

Email Marketing Transform Marketing Marketers 115

Neil Patel

JUNE 17, 2025

Brand loyalty is when consumers consistently choose to purchase products or services from a specific company. Often considered brand advocates, these customers stay committed even when you raise prices, go through unpopular product redesigns, or deal with public crises. But it’s about more than just customer retention.

Branding 90

Branding Shoppers Shipping Customer loyalty 90

Customers.ai

DECEMBER 17, 2024

Heres how it works: Send a promo email highlighting the offer or product. First, they send a clean promo email showcasing the sale or new product. For example product shots, GIFs, or UGC all grab attention without word overload. The best part? Its simple and doesnt double your workload. The result? SMS : 1-2 lines.

Outbound Marketing 82

Outbound Marketing Law Shipping User-Generated 82

Martech

JULY 31, 2024

After 50 regression analyses, they found six key factors have a meaningful correlation with net promoter score results, revealing what customers value most. Product direction. Large companies may lack the agility to easily “turn the container ship” to address emerging or embedded customer service concerns. Meets requirements.

Customer 127

Customer Shipping Promotion Price 127

SmartBrief - Marketing

JANUARY 31, 2025

For example: On checkout pages , you’ll want to quickly offer a discount or free shipping since these people are primed to buy, and you want them to see the offer before they take action. So, if someone is getting ready to leave on a product page, you might want to offer a discount. Complete Your Purchase Today for Free Shipping!”

Shipping 62

Shipping Promotion Price Product 62

Sprout Social

NOVEMBER 19, 2024

Brand and audience affinity If you’re marketing a health product, it’d be counter-productive to partner with an influencer known for reviewing fast food. He’s a legitimate celebrity with his own influencer following, and they use his sporting background to help promote their healthy product range.

Gen Z 112

Gen Z Health Influencer Marketing Food 112

Sprout Social

JANUARY 27, 2025

YouTube: Utilize video content to offer comprehensive product reviews and exclusive peeks behind the scenes of your brand, building transparency and trust. Whenever youre running a sale, launching a new product or promoting a special offer, you need to let your social media followers know. Promote your products on social media.

Retail 88

Retail Shoppers User-Generated Customer Journey 88

Power Digital Marketing

APRIL 7, 2025

The apps unique ability to captivate audiences through short-form video content has changed how consumers discover, research, and ultimately purchase products. Heres how: Viral Discovery: TikToks algorithm curates highly engaging and personalized content, making it easy for beauty and CPG products to go viral.

Branding 52

Branding Shipping Transform Shoppers 52

Hubspot Marketing

NOVEMBER 1, 2024

You see, B2C works with third parties or “middlemen” like wholesalers, retailers, or distributors to get your product into consumer hands. Your product goes straight from the manufacturers to the consumer who bought it through the brand’s website, store, or popup. Retailers often even help shoulder some of the marketing to drive sales.

Manufacturing 131

Manufacturing B2C Non-Profit eCommerce 131

Customers.ai

DECEMBER 20, 2024

Ecommerce Webinar Beyond Abandoned Cart to Abandoned Product View Revenue with Email Deliverability Hacks & AI Tools Watch The Webinar What Is Relationship Marketing? Tailored Product Recommendations : Based on past purchases, suggest complementary products or upgrades. So, how do you strike that balance?

eCommerce 87

eCommerce Shipping Customer loyalty Marketing 87

Customers.ai

JANUARY 6, 2025

A great ICP includes: Pain points : What challenges are they facing that your product solves? Cart Abandoners and Wishlist Creators Cart abandoners: Hit them with a friendly reminder email, throw in free shipping, or offer a time-sensitive discount. Location-Based Offers Use geolocation to tailor promotions. In colder regions?

Customer 92

Customer eCommerce CRM Shipping 92

Search Engine Land

AUGUST 13, 2024

Those surveyed had a handful of top-priority areas in mind: Nearly 60% plan on increasing their investment in product imagery, video and copy for online listings Companies that invest in best practices for images, video and product listing copy often see meaningful performance improvements. Brand (32%). Readability (23%).

eCommerce 86

eCommerce Branding Retail Shoppers 86

Hootsuite

MARCH 21, 2025

Convert to a Business account, use Commerce Manager to create a shop, and upload a product catalog (manually or via platforms like Shopify). This makes your products shoppable directly on Instagram or through your website. Use product tags in Posts, Reels, Stories, and Ads to make content shoppable. Its only available to U.S.-based

eCommerce 97

eCommerce User-Generated Shoppers Entertainment 97

Backlinko

JULY 1, 2025

No fancy production or big teams. While subtly introducing your product or service as the fix.) For example, Leigh McKenzie, Backlinko’s head of Growth, uses content to promote his ecommerce brand, Underfit. Using Semrush’s Keyword Magic Tool , Leigh identifies the search terms people type into Google to find products like his.

Marketing 86

Marketing Marketers User-Generated Promotion 86

Marketing Insider Group

MAY 12, 2025

Try segmenting by: New vs. returning visitors: First-time users may need education or trust-building content, while returning visitors might respond better to limited-time offers or product reminders. Promotional offers: Compare 10% off versus Free shipping or limited-time deals to learn what motivates your target audience to act.

Advertisers 104

Advertisers Advertising Real Estate Shipping 104

Hootsuite

APRIL 22, 2025

Key takeaways Facebook marketing involves promoting your company on Facebook to build awareness for your products, grow an audience, and generate leads and sales. Facebook marketing is promoting your company or brand on the Facebook platform. What problem do they have with [your industry/product]? Where do they live?

Gen Z 102

Gen Z User-Generated Marketing Marketers 102

Customers.ai

NOVEMBER 18, 2024

Product Hunt : The Website Visitor Identification Pixel has received positive feedback, with users highlighting its efficiency in capturing visitor information and enhancing marketing efforts. Use Case: An ecommerce brand selling beauty products can use Klaviyo to segment their audience based on purchase frequency. holds a rating of 4.8

eCommerce 75

eCommerce User-Generated Transform Customer loyalty 75

Spiralytics

DECEMBER 18, 2024

TikTok advertising refers to the paid marketing opportunities you can use on TikTok to promote your products or services. It’s the perfect place to launch new products and keep your brand on top of mind. lazadaph Very demure, very mindful ka talaga ngayong Lazada99MegaBrandsSale dahil sa FREE shipping (no min.

User-Generated 52

User-Generated Shipping Advertisers Advertising 52

Search Engine Land

SEPTEMBER 6, 2024

Inside Google Ads When starting to build a campaign, you’ll use the existing knowledge about your audience to set campaign-level targeting, like what devices your customers usually convert from (using Google Analytics or another source of truth) or which countries you can sell in/ship to. SQRs are critical for market research.

Market Segmentation 87

Market Segmentation Shipping Retail User-Generated 87

Welcome Software

DECEMBER 4, 2024

The next keeps asking you to go to the checkout page to know the shipping charges. In that case, the app probably already remembers your purchase history, and local store inventory, and can give you accurate shipping times. For example, Amazon doesn't just guess what products to recommend. Frustrating, right? The challenge?

Management 52

Management Customer Customer Journey Shipping 52

Backlinko

JANUARY 24, 2025

The company grew its business on expert product knowledge and top-tier customer service. Despite offering thousands of products, the layout is clean, organized, and easy to navigate. It provides links only to popular products and categories. It provides links only to popular products and categories. A nice touch.

eCommerce 101

eCommerce Shoppers Transform User-Generated 101

Customers.ai

JANUARY 2, 2025

Browsing a product? Post-Purchase Upsells : Suggest complementary products or encourage repeat purchases right after checkout. Their abandoned cart email highlights the product left behind, includes a clear CTA to return to the cart, and sometimes sweetens the deal with free shipping. Abandoning a cart?

Email Marketing 81

Email Marketing eCommerce Shoppers Marketing 81

Sprout Social

APRIL 21, 2025

Access targeted audiences You know your products and services arent for every single person out there. Brands have the opportunity to support financial literacy efforts in the space, as well as offer products, apps and services they may have that help consumers budget and manage their money better.

Branding 99

Branding Finance Fashion Health 99

Customers.ai

NOVEMBER 14, 2024

With inboxes crammed full of promotions, newsletters, and offers, getting your emails noticed (and actually read) has become a real challenge. From product recommendations to tailored messages based on past interactions, Klaviyo makes your emails feel like they were written just for each individual customer. The best part?

Email Marketing 85

Email Marketing eCommerce Shipping Analytics 85

Backlinko

MARCH 26, 2025

Every keyword in your campaign should directly connect to your products or services. A “free shipping” message might get more clicks, but “handcrafted quality” might attract buyers who convert. Your ad should emphasize pricing, fast shipping, or size availability. The key takeaway?

Price 85

Price Finance Shipping Real Estate 85