Backlinko

DECEMBER 27, 2024

Generative AI refers to technology that uses machine learning models to create content. For example, different generative AI models can understand coding, visual, scientific, and human languages. How Generative AI Works Gen AI uses libraries of existing material to produce original content. Heres how the process works.

Transform 116

Transform User-Generated Manufacturing eCommerce 116

Search Engine Land

JULY 16, 2024

Examine the rise of AI-generated content spam and scams. These applications significantly transformed the digital landscape, though not always in everyone’s best interest. AI-generated content spam and scams Large companies are not the only ones using this new technology irresponsibly.

Transform 110

Transform User-Generated New Technology Promotion 110

Vertical Response

DECEMBER 21, 2024

Targeted email campaigns strengthen consumer relationships, enhancing loyalty and generating positive word-of-mouth referrals. These automated emails can be set up to trigger based on user inactivity, ensuring that no subscriber falls through the cracks. Relevant emails can generate up to 18 times more revenue than generic ones.

Email Marketing 115

Email Marketing Transform Marketers Marketing 115

SocialPilot

DECEMBER 23, 2024

But, did you know: In Hubspot’s 2023 survey on The State of AI in Marketing, it was revealed that 33% of marketers use AI for idea generation, 28% for copywriting, 26% for creating marketing images, and 25% for summarizing texts. Generate creative ideas for celebrating [specific holiday or season] on my social media channels.

User-Generated 124

User-Generated Social Media Marketing Promotion Transform 124

Martech

OCTOBER 3, 2024

Up to 70% of customers with high emotional engagement spend two times or more on brands they are loyal to, per the Digital Transformation Institute. In addition, 80% of these customers promote the brand to family and friends and 62% advocate on social media. Create communities (e.g.,

Customer 138

Customer Branding Customer loyalty Transform 138

Marketing Insider Group

AUGUST 13, 2024

No matter the size of your agency, effective content marketing can transform how you connect with potential travelers, turning casual browsers into loyal adventurers. Travel companies can use blog posts, social media updates, videos, user-generated content, and email newsletters to engage potential travelers and showcase unique experiences.

Content Marketing 125

Content Marketing Transform User-Generated Marketers 125

Martech

DECEMBER 6, 2024

The relationship between marketers and generative AI has been complicated from the start. Many marketers have approached AI-generated content with understandable skepticism, questioning its ability to capture the nuanced voice and creativity that great marketing demands. They have good general knowledge.

Transform 131

Transform Analytics User-Generated Education 131

Backlinko

NOVEMBER 8, 2024

But do these classic principles hold up even as AI transforms whole businesses and industries? We’re talking about: What you’re selling (product) How much it costs (price) Where people can buy it (place) How you tell people about it (promotion) Simple, right? But price , place t, and promotion miss the mark. Absolutely.

Price 114

Price Real Estate Promotion Food 114

Sprout Social

JUNE 26, 2025

According to The 2025 Sprout Social Index™ Australia , 91% of Aussie social media users use it to stay abreast of trends and cultural moments. The Index also found that 24% of users plan to increase their social media use in 2025. billion , influencer marketing in Australia is transforming not only how people engage but how they spend.

Influencer Marketing 108

Influencer Marketing Gen Z Affiliate Marketing Fashion 108

The Drum

JULY 4, 2025

Marketing in play – how brands are winning with gamers As the tech world becomes more accessible worldwide, it also transforms how customers approach entertainment and advertisements. Thanks to the increasing popularity of gaming, more brands are looking to use video games as a form of marketing and promotion.

Transform 97

Transform Entertainment User-Generated Promotion 97

Orbit Media Studios

APRIL 30, 2025

By Andy Crestodina Each of us is on a transformational journey. We can all acquire new AI skills and guide our own transformational journeys. Stage Zero: The AI User It started with a poem. In that moment, you became an AI user. You were an ad hoc AI user. Do you see AI as disruption? Or opportunity?

Transform 105

Transform User-Generated CMO Copywriting 105

Hubspot Marketing

JULY 2, 2025

A channel where users opt in to get personalized customer experiences. Building Trust With phishing attempts on the rise, users worry about where their sensitive information ends up. For example, a user takes a quiz on a cosmetics site to find their perfect lipstick. But your audience chooses to share zero-party data.

User-Generated 118

User-Generated Transform Customer Journey Communications 118

Hubspot Marketing

DECEMBER 10, 2024

SEO should get you to the top of Google for your most desired keywords, including money-generating keywords. Sticking with the printed song lyrics keyword: businesses selling printed lyrics might promote the product as a gift for the paper anniversary. Search intent considers what users want when they type something into Google.

SEO 136

SEO Gen Z Finance User-Generated 136

Sprout Social

SEPTEMBER 17, 2024

Whenever you’re running a sale, launching a new product or promoting a special offer, you need to let your social media followers know. Promote your products on social media. Keep the excitement high by posting discount codes, special offers, and promotions. Cross-promotion is key. Don’t be shy.

Retail 120

Retail Shoppers User-Generated Customer Journey 120

Hubspot Marketing

DECEMBER 3, 2024

This is a continuous refinement process for me, as I hunt for ways to better invest my time and still generate meaningful results. Pinterest has over 522 million monthly active users , and 97% of top searches on Pinterest are unbranded, meaning users are actively searching for new ideas and products.

Product 115

Product User-Generated Transform Energy 115

Hootsuite

OCTOBER 9, 2024

Customer advocacy is the practice of nurturing relationships with your happiest, most loyal customers with the goal that they’ll promote your brand and recommend it to others. In fact, 34% of consumers say “too much self-promotion” is a major turn-off in how they perceive brands on social.

Customer 113

Customer Food Transform Health 113

Hubspot Marketing

AUGUST 20, 2024

Artificial intelligence (especially generative AI) is plagued with concerns about plagiarism , bias , and data security. Generate content and assets. Let’s go ahead and get the obvious out of the way — content generation. One of the most common applications of generative AI in B2B marketing is aiding in the writing process.

User-Generated 134

User-Generated Food Marketers Marketing 134

Scoop.it!

NOVEMBER 7, 2024

As Jaina Mistry , Director of Content and Email Marketing, Litmus notes- “While generative AI is making waves, that’s not the only AI out there. Other types of AI have been successfully integrated into marketing workflows in years past—generative AI just has yet to make that leap successfully.” Take Stripo, for example.

Fashion 105

Fashion Transform User-Generated Email Marketing 105

Neil Patel

JUNE 25, 2025

Personalize Your Promotions Any brand can turn on a drip campaign and automatically send identical emails to every subscriber. Instead, personalize your promotions. From Facebook groups to Discord communities , these spaces are ideal for investing in engagement, collecting user-generated content, and gathering customer feedback.

Shoppers 98

Shoppers Customer Acquisition Customer loyalty Marketers 98

Search Engine Land

JULY 11, 2024

As AI-generated content becomes more prevalent and sites like Reddit are dominating , original research is at its most necessary. However, they are time-consuming – to conduct and analyze – and that generally means limiting the sample size to make things more manageable. Don’t forget to promote your research.

Whitepaper 112

Whitepaper SEO Transform Health 112

Buffer Marketing

OCTOBER 31, 2024

When it comes to hashtags, the social media platform recommends no more than five, but the research from HubSpot found that posts that used over 11 hashtags seem to resonate the most with Instagram users. Before-and-after transformations Everyone loves a good transformation story. It's promotion and engagement all in one!

Transform 121

Transform PR Product User-Generated 121

Sprout Social

JANUARY 29, 2025

AI in content marketing is transforming how marketers like you have traditionally worked. The role of AI in content marketing AI is set to play an integral part in almost all aspects of content marketing, even as misconceptions abound that AI is mainly for generating content. This growing change isn’t lost on marketers.

Content Marketing 128

Content Marketing Transform User-Generated Marketers 128

Marketing Insider Group

AUGUST 7, 2024

At the forefront of this transformation is ChatGPT, a powerful language model by OpenAI that typically attracts over 1 billion monthly visitors. Unlike traditional AI tools, ChatGPT stands out with its ability to understand and generate human-like text, making it incredibly versatile and user-friendly.

Transform 89

Transform CRM User-Generated Communications 89

Martech

DECEMBER 27, 2024

The traditional boards around the field’s perimeter were transformed for a Brazilian match between Botafogo and Palmeiras. The boards promoted the Ita Shop, the bank’s online marketplace. Also note the lines continuing to blur between promoting and selling. It reached 20 million customers and generated R$2.27

Transform 67

Transform User-Generated Promotion Advertising 67

Sprout Social

JUNE 11, 2025

These posts and campaigns are generating so much more than awareness, with a clear influence on the bottom line and tangible ROI. Chili’s triple dips into user-generated content Bloomberg found that 2024 had the highest number of restaurant bankruptcies since the pandemic. But what does it mean to be bold?

Branding 109

Branding Transform Food Education 109

Use Insider

NOVEMBER 18, 2024

Product Discovery for the Mobile Generation One of the main focuses of our discussion was the growing need for retailers to address and improve the search and product discovery experience for mobile. Christiane highlighted the importance of engaging mobile users, as more customers browse on their devices.

Retail 59

Retail Transform Customer User-Generated 59

Customers.ai

NOVEMBER 14, 2024

Use User-Generated Content (UGC): People trust real customers more than models or actors. Visual storytelling is your chance to showcase transformations, highlight features, and give people a peek at how your product fits into their lives – all without needing a ton of words. Here are three ways to keep things authentic: 1.

Branding 79

Branding Transform User-Generated Outbound Marketing 79

Jeff Bullas

JUNE 27, 2025

In the news On June 15, 2025 , Baidu hosted a 6‑hour livestream with dual AI avatars of Luo Yonghao—powered by its ERNIE model—acting as co‑hosts and interacting in real time and generating 13 million views during the livestream. Opportunities : Monetize generative tracks for games, ads, and YouTube libraries.

Non-Profit 191

Non-Profit User-Generated Transform Education 191

illumin

JANUARY 14, 2025

As we dive into 2025, the advertising landscape is undergoing a massive transformation driven by new technologies, evolving consumer behavior, and changing regulatory frameworks. Platforms like TikTok, Instagram, and Pinterest are already integrating shoppable ads that allow users to purchase directly within the app.

Gen Z 101

Gen Z Advertising Advertisers Retail 101

Marketing Insider Group

AUGUST 26, 2024

In the ever-evolving landscape of medical technology, staying ahead requires more than just innovation; it necessitates a robust demand generation strategy. Learn the basic steps involved in smart demand generation and how to leverage it effectively to drive ROI in the B2B medtech sector. What Is Demand Generation?

Manufacturing 77

Manufacturing Transform Whitepaper User-Generated 77

Customers.ai

NOVEMBER 21, 2024

Tactic 1: Use User-Generated Content (UGC) to Build Trust How UGC Boosts Meta Ad Engagement People trust other people more than they trust brands. User-generated content adds a layer of authenticity to your Meta ads, making them feel less like marketing and more like a recommendation from a friend. Let’s take a look.

Transform 84

Transform User-Generated Outbound Marketing Product 84

Martech

JULY 29, 2024

I am the first generative AI chatbot for marketing technology professionals. This means that users can directly access and import assets from the DAM into the CMS without needing to download and upload files manually. It’s free and includes multiple expert personas to choose from, as well as an image generator. Processing.

Management 121

Management eCommerce CRM User-Generated 121

Backlinko

JULY 15, 2025

Then, go to “ Reports ” → “ Engagement ” → “ Landing Pages ”: This report shows you which pages users land on first when they visit your site. In fact, bringing in expert perspectives builds authority and improves user experience. The question is: How do you promote your content the right way? Hire a plumber. So, how did it do?

Customer 118

Customer User-Generated Price Analytics 118

Martech

APRIL 16, 2025

The reports findings suggest that data, in general, seems to put business leaders under pressure: 76% of business leaders feel increasingly pressured to back their arguments and claims with data. Tableau Next will help automate repetitive tasks like cleaning, transforming and visualizing data, the company said.

Transform 104

Transform Analytics User-Generated Promotion 104

Sprout Social

JANUARY 27, 2025

Whenever youre running a sale, launching a new product or promoting a special offer, you need to let your social media followers know. Promote your products on social media. Keep the excitement high by posting discount codes, special offers, and promotions. Cross-promotion is key. Dont be shy.

Retail 89

Retail Shoppers User-Generated Customer Journey 89

Sprout Social

MAY 8, 2025

Its partnership with Google makes it easier for users to see and participate in Reddit communities and conversations. Posts are moderated to follow community rules, and users can comment and vote on what they see. You can also leverage the user-generated content on Reddit as competitive intelligence.

Gen Z 124

Gen Z User-Generated Industry Insights Health 124

Vertical Response

JULY 7, 2024

Facebook – The Go-To Platform for Businesses Unrivaled in popularity, Facebook boasts 3 billion monthly active users worldwide, securing its position as the world’s most popular social media platform. With over 2 billion monthly active users, it’s particularly popular among younger adults, especially those under 35. With over 2.5

Gen Z 101

Gen Z Branding User-Generated Influencer Marketing 101