10 behind-the-scenes content ideas for your next campaign
Sprout Social
NOVEMBER 1, 2023
We’ll discuss why it works and how brands can leverage it to its full potential. Show the people behind your brand Employee spotlights showcase the faces behind the business, but these posts have additional benefits. In the examples below, Warby Parker spotlights two locations. What is behind-the-scenes (BTS) content?
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