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10+ Social Media, Marketing, and Creator Economy Conferences to Attend in 2025

Buffer Marketing

" So, why are conferences on our radar in the first place? After sharing the list with my Marketing team, one thought echoed across the board: "Our readers would probably love this, too." Well, being a remote team has some huge perks—working with people from around the globe, for starters.

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Inflation-Based Price Changes? Here's How & How Not to Address it in Your Messaging

Hubspot Marketing

As a result, many companies are notifying customers of price increases. If that sounds like your company, keep reading to learn how to address price changes and key things to avoid. How to Address Price Changes. A 2022 survey by Gartner revealed that nearly 40% of consumers want detailed and honest explanations for price hikes.

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11 Insightful Content Marketing Books From 2017 for Newcomers and Seasoned Pros

Content Marketing Institute

During 2017, there has been a flood of practical, relevant, and well-written content marketing books for marketers of all levels of experience and expertise. The Road to Recognition: The A-to-Z Guide to Personal Branding for Accelerating Your Professional Success in the Age of Digital Media by Barry Feldman and Seth Price.

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Our New Transparent Pricing Dashboard: Where Your Money Goes When You Buy a Buffer Subscription

Buffer Marketing

We’re also happy to share a more sustainable way of providing this information — our new transparent pricing dashboard. Another important detail to note is how Average Sales Price (ASP) and Expenses have changed over time. Our Average Sale Price (ASP) in 2014 was $13, while our total Operating Costs were $3,575,897.

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Braze makes strong debut as public company

Martech

Customer engagement platform Braze saw its share price leap nearly 40% on Wednesday as its IPO raised some $520 million. Shares were priced at $65, above the expected range of $55 to $65. Braze, a New York-based company, was founded as Appboy in 2011 and re-branded in 2017.

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Content, engagement and reach: The biggest UK TikTok trends in 2025

Sprout Social

Despite only launching internationally in 2017, TikTok has grown to become one of the most popular social media platforms among young people in the UK, and TikTok marketing is the best way to market to them directly. To help you better understand the uniqueness of UK TikTok, weve outlined what sets it apart from its US and other counterparts.

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Top Ten Results From The CMO Survey – August 2019

The CMO Survey

of marketing budgets in 2017 to the current 7.2%. This is surprising given the pressure that customers and other stakeholders are placing on companies to create this type of value. These results are based on a sample of 341 top marketers at for-profit U.S. companies, 95% of whom hold the position of VP-level or higher. #1—Marketing

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