Neil Patel

DECEMBER 9, 2020

Machine learning is on the verge of transforming the marketing sector. According to Gartner , 30% of companies will use machine learning in one part of their sales process by 2020. Marketers should sit up and take notice. You don’t need me to reiterate the importance of content in your digital marketing efforts.

Digital Marketing 145

Digital Marketing Transform User-Generated Marketing 145

Adobe Experience Cloud Blog

NOVEMBER 25, 2019

At Adobe, we want to celebrate these outstanding, fearless marketers and let the world know about the extra mile they took to innovate customer experience. You have until January 31st, 2020 to submit your application. Marketo Revvies and Adobe Experience Makers merge. Select the award category you are applying for.

Transform 136

Transform Customer Journey Thought Leadership Customer 136

Pam Didner

JANUARY 5, 2020

The best B2B Marketing Conferences to kick off your Roaring Twenties of learning: B2B Marketing Exchange. Feb 24-26, 2020 | Scottsdale, AZ | Website. Engage Marketing Conference. Mar 12-13, 2020 | Portland, OR | Website. March 23–26, 2020 | Chicago, IL | Website. Unleash 2020. B2B Online.

Transform 105

Transform Marketing Marketers Digital Marketing 105

Bannerflow

FEBRUARY 10, 2021

It’s no secret that COVID-19 has accelerated the adoption of digital transformation technologies across many, if not all, industries. This can be hard to achieve in practice if you don’t have a strategy for digital transformation within a workable framework for your particular business. Digital transformation tools.

Transform 80

Transform Customer loyalty Advertising Advertisers 80

Martech

SEPTEMBER 18, 2024

presidential election is set to break records for political ad spending, with projections estimating a monumental $12 billion by election day — more than a 30% increase compared to 2020. Digital media costs will soar. Instead of being labor-intensive and time-consuming, AI transforms A/B/n testing into a continuous, dynamic process.

Branding 74

Branding Transform Customer Acquisition Customer loyalty 74

Marketing Insider Group

NOVEMBER 25, 2019

As we’re rapidly approaching the end of the year, it’s a great time to look ahead at where we’re going and the marketing trends we’re likely to see more of in 2020. While technologies such as AI and data-driven marketing will certainly be big trends for 2020, the overarching focus will be on people, not technology.

Market Trends 112

Market Trends Transform Marketing Marketers 112

Marketing Insider Group

JANUARY 11, 2021

In 2021, many top marketing agencies and tech companies are still hosting digital marketing conferences. Some are virtual, while others are still planning (and we are all hoping for in-person B2B digital marketing events later in 2021. What pain points does your marketing department face regularly?

Digital Marketing 29

Digital Marketing Transform Marketing Marketers 29

Calvyn Lee Blog

JANUARY 31, 2023

Common denominators of most short-form video content include: quick edits or trick edits, cleverness, transformations, unique ways of adapting trending audios, strong captions, and hooks that encourage viewers to stop scrolling.

Market Trends 257

Market Trends Video Marketing Transform Marketing 257

Neil Patel

NOVEMBER 4, 2020

No doubt, there are hundreds, if not thousands of Amazon marketing companies. And online, you’ll find dozens of domains, listing digital marketing companies and consultants on their ranks of top Amazon marketing agencies. And a lot go into the equation of managing an Amazon store to transform it into a thriving business.

Shoppers 145

Shoppers Marketing Marketers Transform 145

Marketing Insider Group

JANUARY 6, 2020

Is your 2020 calendar already filling up? Don’t forget to block out some time for one or two of the many marketing conferences that are scheduled for next year. And if you’re looking for great keynote speakers for your next business conference or marketing event, feel free to contact me about my availability. Digital Summits.

Marketing 20

Marketing Marketers eCommerce Social Media Marketing 20

Rock Content

MAY 14, 2020

In addition to generating the data necessary to transform the visitor into a lead, it can be designed in a way that really tests their knowledge about a particular subject. Investing in interactive landing pages is a necessary action so that your Digital Marketing efforts follow the most important trends in the area.

Transform 126

Transform User-Generated Education Digital Marketing 126

Neil Patel

SEPTEMBER 21, 2020

Content marketing can generate huge amounts of traffic, leads, and sales for your business. If you’re a company looking to get started with content marketing, this can be tough. The 8 Best Content Marketing Companies of 2020. Today we’ll take a look at the best content marketing companies in the industry.

Content Marketing 140

Content Marketing Marketing Marketers Finance 140

Search Engine Land

MAY 30, 2023

How should B2B marketers use GA4? How should B2C marketers use GA4? This article explores a framework for maximizing GA4 to improve your digital marketing strategy. Explore what this means for optimizing the company’s digital marketing strategy. How should B2B marketers use GA4?

Digital Marketing 111

Digital Marketing Marketing Strategy Gen Z Food 111

Hubspot Marketing

JANUARY 4, 2021

Natalie Severino , VP, Marketing at Chorus.ai , predicts: "Throughout the many challenges of 2020, revenue teams have been able to weather the storms and thrive by putting the customer at the center of every decision. Soon, marketers will be able to go all-in on what will work best without having to test the theory.".

Market Trends 145

Market Trends Transform CMO Marketing 145

Bannerflow

FEBRUARY 10, 2022

Digital transformation cannot be an afterthought for any business. In our State of In-housing 2022 report, digital transformation was a clear priority for many companies. Over 400 senior marketers responded to our survey. This helps us to give a clear picture of the future of in-housing and digital transformation.

Transform 52

Transform Influencer Marketing Entertainment Retail 52

Martech

APRIL 11, 2022

Valtech, the digital transformation provider that operates across a number of verticals including retail, travel and hospitality, financial services and manufacturing and distribution has added to its digital health capabilities with the acquisition of The Berndt Group (TGB). Get the daily newsletter digital marketers rely on.

Transform 98

Transform Manufacturing Health Retail 98

Whos Mailing What

JUNE 13, 2025

With AI in direct mail marketing, businesses can improve the way they target new customers, personalize messages based on real data, and save time by automating parts of the campaign process. How AI is transforming direct mail campaigns If we look closely, direct mail has come a long way from generic flyers and mass mailers.

Direct Mail 89

Direct Mail Industry Insights Real Estate Transform 89

Bannerflow

FEBRUARY 10, 2022

Digital transformation cannot be an afterthought for any business. In our State of In-housing 2022 report, digital transformation was a clear priority for many companies. Over 400 senior marketers responded to our survey. This helps us to give a clear picture of the future of in-housing and digital transformation.

Transform 52

Transform Influencer Marketing Entertainment Retail 52

Martech

FEBRUARY 18, 2022

Ongoing digital transformation moved brands from the low-tech brand era to the digital assimilation of the demand generation era. Brand success became more dependent on leads, which eventually led to a stark division between sales and marketing teams. Get the daily newsletter digital marketers rely on.

Transform 131

Transform Marketing Marketers New Technology 131

Bannerflow

DECEMBER 17, 2019

E-commerce is growing and knowing the key trends is essential for success in 2020. Traditional retailers are adapting to online – and this is just one trend that will shape e-commerce in 2020 and beyond. Within this blog, we have highlighted the top e-commerce trends that will enhance your advertising efforts in 2020.

Advertising 75

Advertising Advertisers Transform Retail 75

SmartBrief - Marketing

FEBRUARY 27, 2024

By crafting unique, limited-access content and promoting it through social media and email, marketers can draw viewers into a world of educational and entertaining experiences. These tools transform passive viewers into active participants, creating a dynamic, community-driven experience.

Transform 128

Transform Entertainment Fashion Education 128

Martech

APRIL 14, 2022

The leading segment of OOH was digital. With flashy video displays and tech-forward distribution and standardization , digital shot up 22.7% over 2020, and 49.6% The large number of tech companies using OOH signals that the digital transformation in advertising is keeping up with mobile-first, on-the-go lives.

Transform 127

Transform Advertising Advertisers Digital Marketing 127

Bannerflow

FEBRUARY 12, 2020

These are just two compelling stats taken from the latest edition of Bannerflow and Digiday’s State of In-housing 2020 report. The report features the thoughts of 200+ senior marketing decision makers from brands, in-housing agencies, and consultancies across Europe. Digital marketing is increasingly also your customer engagement.

Transform 90

Transform Customer Journey Marketing Marketers 90

Martech

OCTOBER 22, 2021

MarTech’s daily brief features daily insights, news, tips, and essential bits of wisdom for today’s digital marketer. Good morning, Marketers, and how do you see the customer? Because of the transformations underway, marketers have discovered different ways of seeing. Chris Wood, Editor.

Transform 113

Transform Customer Customer Journey Analytics 113

Sprout Social

JANUARY 30, 2025

Todd Kaplan, CMO, Kraft Heinz North America Todd Kaplan is the CMO of Kraft Heinz North America, and has helped the brand usher in a new era of transformation in the digital landscape. Kaplan has been recognized by Forbes and Business Insider as a top CMO, and was even called a Marketing Rockstar by Rolling Stone.

CMO 97

CMO Gen Z Thought Leadership Entertainment 97

Bannerflow

JANUARY 29, 2020

In fact, 85% of marketers have moved, or are in the process of moving operations in-house. Not only are more and more brands taking control of their digital marketing but astonishingly these same brands are reporting a spike in creativity and better ROI thanks to moving operations in-house. Want to know more? Read the report.

Transform 75

Transform CMO Digital Marketing Branding 75

Adobe Experience Cloud Blog

OCTOBER 23, 2019

A number of bright marketers are willing to get out of their comfort zone and take charge of their career development. At Adobe, we understand that it takes a lot of courage and passion to challenge the status quo and transform how you engage your audience. Ben Scott , Senior Digital Marketing Manager, Grant Thornton Australia.

Transform 96

Transform Thought Leadership Global Marketing Digital Marketing 96

Martech

MAY 3, 2022

The answer, we now know, was that accelerated pressure to digitize businesses would be good news for the martech industry. They estimate the landscape has grown 24% since the 2020 edition — and a staggering 5,233% since the first edition in 2011. Get the daily newsletter digital marketers rely on. Processing.Please wait.

Transform 113

Transform Manufacturing Traditional Marketing Management 113

Martech

NOVEMBER 30, 2021

Societal changes increased the need for businesses to speed up their digital transformations as more interactions became digital. These changes require marketers to design interfaces, write content, and create engaging visual assets. That’s why marketers are adopting agile workflow practices.

Whitepaper 121

Whitepaper Management Transform Digital Marketing 121

Sprout Social

MAY 11, 2021

A few tweaks can completely transform a cumbersome process into an experience that positions your agency as a true creative partner. When COVID-19 shelter-in-place mandates took effect in March 2020, Communicators Group had to revisit all of its clients’ social calendars. Retain and grow your business.

Transform 140

Transform Communications Health Promotion 140

Martech

SEPTEMBER 29, 2021

MarTech’s daily brief features daily insights, news, tips, and essential bits of wisdom for today’s digital marketer. Good morning, Marketers, there are still many hours of MarTech talks I haven’t seen yet from our recent conference ( free registration here ). But isn’t it great that it’s there? Read more here.

Transform 113

Transform Digital Marketing User-Generated Price 113

Marketing Insider Group

DECEMBER 21, 2020

Quick Takeaways: Although revenue and general spending shrunk, B2B marketing budgets more or less remained intact. Executives and higher-ups finally understand the value of a comprehensive, multi-touchpoint digital marketing strategy. Some Good News: B2B Marketing Budgets Appear Unscathed. Evaluate YOUR 2020 Objectively.

Thought Leadership 145

Thought Leadership Marketing Marketers Transform 145

Martech

JANUARY 13, 2022

The concept of digital transformation has been around for years, but it’s taken a whole new form in the wake of recent societal shifts. New technologies and the 2020 pandemic have led to a “greater focus on the need to drive optimal digital experiences for our customers,” says Dunham. Why we care.

Marketing Strategy 144

Marketing Strategy Transform SEO Education 144

Martech

JANUARY 21, 2022

Digital disruptions are occurring more than ever before thanks to the 2020 pandemic and technological innovation. These changes have altered the way consumers behave in the purchasing process, which has in turn forced brands to accelerate their digital transformation efforts. ” Marketing work management: A snapshot.

Customer 141

Customer Whitepaper Transform Fashion 141

Martech

FEBRUARY 10, 2022

Acquia’s Customer Experience report found that 94% of marketers claim their organization had changed their digital customer experience strategy in the 18 months following the 2020 pandemic. And while there are always factors specific to every brand, the pandemic accounts for the bulk of this transformation. “A

Transform 116

Transform Marketing Marketers Digital Marketing 116

Marketing Insider Group

OCTOBER 25, 2021

Nobody can say with 100% certainty what the future of marketing will look like, but industry professionals can offer useful insights and predictions into some of the possibilities that might be available in the coming years. Nobody could have predicted how 2020 would change the face of marketing.

Market Trends 145

Market Trends Gen Z Millennials Transform 145

Martech

FEBRUARY 7, 2022

The combined offering will represent buy and sell-side customers, and will include ad servicing, creative personalization and optimization, measurement of audiences and outcomes across TV and digital video. Get the daily newsletter digital marketers rely on. billion in 2020-21. Processing.Please wait. billion down to $40.7

Transform 98

Transform Advertising Advertisers Digital Marketing 98