GenAI must win consumer trust if it is going to transform search marketing
Martech
DECEMBER 2, 2024
adults used generative AI as their primary tool for online searches in 2023, a figure that is expected to reach over 90 million by 2027, according to the report “ Online Search After ChatGPT ” (registration required). AI, SEO and digital marketers Even so, AI is having a significant impact on digital marketing. In 2023, 13 million U.S.
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