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How to Sell During a Trade War

SMEI

Actionable Steps: Identify suppliers from tariff-exempt countries to maintain competitive pricing. Utilize online sales channels, digital advertising, and social media to bypass some of the barriers posed by trade wars. Actionable Steps: Explore export financing programs and tax incentives.

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Ultimate Affiliate Marketing Guide For Philippines

Calvyn Lee Blog

The situation with Finance offers, and especially – Loans, is similar to iGaming. And if you prefer the Finance vertical, we suggest that you should pick Loans offers. And if you prefer the Finance vertical, we suggest that you should pick Loans offers. For iGaming, try Onclick on CPA Goal and Smart CPM pricing models.

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How to manage SEO campaigns during economic downturns

Search Engine Land

When sales decline, businesses begin to reduce expenses, lower prices and delay making new investments. Organizations and trade bodies such as the Institute of Practitioners in Advertising (IPA) refer to this as losing the “share of mind.” In 2024, it is estimated that overall advertising spending growth in the U.S.

SEO 108
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How three companies are reinventing event marketing with SoLoMo

Martech

They advertised the event on social media, using a strategy that included UGC and leveraging speakers’ voices on LinkedIn. ” Nashville finance experts took the stage, followed by several local CEOs who had successfully built seven-figure-plus enterprises. Tip: Leverage locals.

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The 2025 guide to (aesthetic) Pinterest marketing

Hootsuite

More proof, in case you’re not yet convinced: Pinterest offers a mix of free and paid advertising tools, and combining both can earn you 3x more conversions and twice the ROAS (return on ad spend) versus paid ads alone Pinterest ads bring in 11.4x Olivia can relate. Patience and realistic targets are essential for success.”

Gen Z 119
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What it will take to win over Holiday shoppers in 2024

illumin

The holiday shopping season is pivotal for retail advertising. But in 2024 Gen Z is a difficult advertising target. Of the same group, 38% said that to make their holiday budget stretch further they would use savings, 33% said they would use financing options, and 33% said they would buy second-hand.

Shoppers 105
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The future is niche: a brand guide to popular niche communities

Sprout Social

For brands, this marketing approach often looks like influencer partnerships, social and community teams interacting in/hosting niche spaces, or highly targeted social advertising. Some finance related subreddits have impacted real world scenarios, including r/WallStreetBets infamous super boost of GameStop stock.

Branding 102