Hubspot Marketing

NOVEMBER 1, 2022

According to Hubspot Blog Research, 44% of marketers currently leverage TikTok. In this article, we’ll cover the top TikTok trends at a brand marketing level, how to find trends on the platform, and tips for joining them. Top TikTok Trends. More businesses are exploring the platform.

B2C 118

B2C Gen Z Marketing Marketers 118

Search Engine Land

APRIL 26, 2024

Keeping your website strategy tied to traditional notions like keyword research based on search volume is a recipe for a slow but certain death. The easiest one is to talk to your colleagues from the marketing department and see if they have this already. Dig deeper: Do personas REALLY matter in content marketing?

Product 106

Product SEO Gen Z Transform 106

Buffer Marketing

OCTOBER 16, 2023

Content pillars are also a constant source of inspiration – when you know the broad strokes of what you want to say, you can continuously and consistently generate ideas with fewer gaps or blocks in between. So, while it’s great (and ideal) to build a platform off your personality, it’s not the most realistic method.

Entertainment 114

Entertainment Branding Education Analytics 114

Hubspot Marketing

OCTOBER 31, 2023

Our guide on how to train ChatGPT will give you a step-by-step breakdown to customize ChatGPT based on your specific needs. Now, with a premium plan and hundreds of plugins to expand the tool’s capabilities, marketers have realized ChatGPT’s potential to become a high-functioning assistant to make life easy.

User-Generated 112

User-Generated Education Market Research Customer 112

SocialPilot

FEBRUARY 19, 2024

Nowadays, from email copies, product descriptions, and creating social media posts using AI to detailed blog posts, AI-generated content is everywhere. Everyone, from marketers to brands to common people, is utilizing AI to create SEO-optimized content within a fraction of the time than human writers. What’s AI-Generated Content?

User-Generated 95

User-Generated SEO Communications Target Market 95

Search Engine Land

JANUARY 11, 2024

Despite the availability of marketing APIs from long-established providers like Google Cloud, Microsoft Azure, and AWS for over a decade, many search marketers prefer generative AI models for their SEO -related tasks. Methodology To test the models’ performance, I’ve put them against one another on the same data (i.e.,

Transform 132

Transform SEO User-Generated Whitepaper 132

Search Engine Land

MARCH 20, 2023

Goals matter because they give your content marketing direction and purpose. But it’s one thing to say, “Set goals for your content marketing.” If you’re new to content marketing or strategy, you’re probably wondering which goals your particular brand should focus on.

Education 101

Education User-Generated Content Marketing Branding 101

Digital Marketer

MAY 19, 2023

Click here Don’t get me wrong, some content topics do require lots of words to cover. Creating niche content is something all brands should do in order to catch their audience at various stages of their buying cycles. But there’s one huge problem with publishing new content on your site: Time. This slows down the process a lot.

Millennials 88

Millennials User-Generated Product SEO 88

Hubspot Marketing

MARCH 19, 2024

Our 2024 State of Marketing & Trends Report went live earlier this year, and I recently dug into the data and compiled a list of key marketing recommendations for this upcoming year to answer common questions like: Which industry trends and tactics are marketers investing in? What challenges are they facing?

Thought Leadership 102

Thought Leadership Marketing Marketers Influencer Marketing 102

Rock Content

JANUARY 8, 2024

As 2024 starts, marketing teams shift their focus to year-end analysis, audience research, and planning what’s coming for this new year. It’s a well-known fact that success is the result of 1% inspiration and 99% perspiration. Our marketing suite consists of three robust platforms: Google Suite, HubSpot, and WriterAccess.

Content Placement 89

Content Placement Energy Management Place 89

Exposure Ninja

APRIL 2, 2024

But don’t worry, we’ve got you covered. Request a free website and marketing review from the team at Exposure Ninja, and we’ll untangle your SEO and help you rank in multiple locations. Is your digital marketing underperforming ? It also signals to Google that this business is based in Texas.

SEO 52

SEO User-Generated PR Law 52

Hubspot Marketing

NOVEMBER 17, 2020

Blogs and podcasts are both powerhouse marketing tools. Company blogs are well-established inbound marketing channels, while business podcasts are the up-and-comers garnering a lot of excitement in the industry. A few stats in the blog corner: 59% of marketers find business blogging valuable.

Gen Z 145

Gen Z Millennials Inbound Marketing Entertainment 145

Search Engine Land

SEPTEMBER 18, 2023

and 50 globally, according to Semrush: Based on this data, the logical conclusion is that this keyword is not worth pursuing for SEO. Another benefit in addition to the previous ones is the formal market research methods. Participating in Quora also allows businesses to conduct informal market research. Why use Quora?

SEO 142

SEO User-Generated Promotion Thought Leadership 142

Search Engine Land

FEBRUARY 13, 2023

If writing isn’t your forte, good news: Content marketing isn’t limited to written formats. Podcasts exist for every topic under the sun: movies, music, fashion, beauty, news, culture, gaming, true crime, cooking, mental health, books, marketing, the environment, fiction, self-help, education, finance, comedy – and more.

Finance 93

Finance Health Fashion User-Generated 93

Buffer Marketing

SEPTEMBER 20, 2023

I’ll check Twitter/X, Instagram, LinkedIn, and Threads to make sure I’m covering all my bases and spending time in the best way possible. This is a thought that pops up many times throughout the day while I’m working as the Social Media Manager at Buffer. Feel free to adapt any of this to suit your specific needs.

Analytics 105

Analytics Management Branding Place 105

Hubspot Marketing

MAY 3, 2022

With over 431 million users coming to Pinterest every month to look for inspiration, Pinterest is an effective platform for building your audience and getting your product in front of potential customers who are ready to buy. Gather inspiration from these brands who are yielding big results through Pinterest. Table of Contents: IKEA.

User-Generated 94

User-Generated Education Inbound Marketing eCommerce 94

Hubspot Marketing

MAY 2, 2023

Provide me with a list of companies currently looking for a freelance performance marketer. Here, I step into the shoes of a performance marketing specialist who wants to get a list of potential clients. ChatGPT has been one of the hottest topics in the B2B industry. No one is questioning how smart ChatGPT is. Here are the results.

Price 123

Price CRM Performance Marketing Advertising 123

Search Engine Land

FEBRUARY 16, 2023

Marketing Sales. Most organizations have marketing and sales teams – even small businesses with limited resources, but SEO is not as mainstream. But oftentimes, the marketing, tech or PR team (or person) has to implement the SEO advice. If you’re lucky, you have an SEO team within your company. Just don’t overdo it.

SEO 99

SEO PR Key Performance Indicator Communications 99

Buffer Marketing

FEBRUARY 20, 2024

Most marketing advice you hear today revolves around online media: how to make short, quippy social media posts or write great emails and blog posts that attract clients, for example. Undoubtedly, these forms of marketing are valuable and have their place. But something also gets lost when you solely focus on those channels.

Transform 83

Transform PR Marketing Strategy Communications 83

Neil Patel

APRIL 7, 2021

Thought leadership marketing is a powerful thing. What Is Thought Leadership Marketing? Thought leadership marketing is the practice of increasing your brand’s visibility by establishing yourself as an expert source of information. Why Should You Use Thought Leadership Marketing in Your Paid Ads?

Thought Leadership 116

Thought Leadership Price Marketing Marketers 116

Rock Content

JULY 10, 2023

If you’ve never heard of content pillars before, digital marketing consultant Shane Barker sums them up perfectly: “Content pillars are not merely topics for your posts; they are the cornerstones of your social media strategy. And the reason for that is simple. People crave consistency. That’s the idea. What Are Content Pillars?

Affiliate Marketing 69

Affiliate Marketing User-Generated Digital Marketing Education 69

Search Engine Land

MAY 15, 2023

Driving branded traffic is great if you’re already popular through funding and performance marketing which result in valuations. Flawed SEO content strategy Before investing in SEO, most SaaS product marketing teams will start creating content based on the customer journey stages. is branded, and only 5.6% is non-branded.

SEO 118

SEO Customer Acquisition User-Generated Customer Journey 118

Marketing Insider Group

SEPTEMBER 28, 2020

Thought leadership content marketing is one of the most effective ways of establishing your name and company as an authority in your industry. Thought leadership marketing means going beyond the same blog posts and regurgitated ideas that everyone seems to be publishing. Quick Takeaways. Nutanix The Forecast. First Round Review.

Thought Leadership 127

Thought Leadership Content Marketing Transform Marketing 127

Scoop.it!

OCTOBER 27, 2022

Content creation means creating and publishing new content on your blog, social media, or website for your own specific purposes. For instance, if you’re a career coach, you might write blog posts about how to write a compelling resume or how to land your first engineering job. So, what’s a service-based business supposed to do?

Education 87

Education User-Generated Management Customer 87

Hootsuite

MARCH 23, 2023

Try these 8 AI copywriting tools to save time and supercharge your marketing efforts (without making you redundant). AI copywriting is the process of using natural language processing software combined with machine learning capabilities to generate content for blog posts, social media, emails, scripts, and much more. You are a human.

Copywriting 135

Copywriting User-Generated Price eCommerce 135

Pam Didner

AUGUST 4, 2021

Leading a marketing team can be a tricky business; while you want to ensure maximum productivity, you also need to boost morale along the way. If you’re in the process of building your marketing team, Inc. If you’re in the process of building your marketing team, Inc. These are achievable through several key methods.

Marketing 120

Marketing Marketers Customer Journey Promotion 120

Hubspot Marketing

OCTOBER 21, 2020

I don't know a ton about it apart from the fact that it came out in 1975 and that its cover art is absolutely next-level. No, that concept is also relevant to niche blog topics. Here, we'll go over what you need to consider when choosing a niche blog topic and look into 50 potential blog niche ideas you can choose from.

Entertainment 145

Entertainment Finance Health Shoppers 145

Duct Tape Marketing

MAY 14, 2020

Tips of the Trade with Seth Godin written by John Jantsch read more at Duct Tape Marketing. Marketing Podcast with Seth Godin. In this episode of the Duct Tape Marketing Podcast , I interview Seth Godin, author, entrepreneur, and most of all a teacher. To read Seth Godin’s blog seths.blogs. Like this show?

Direct Marketing 100

Direct Marketing Management Product Marketing 100

Neil Patel

NOVEMBER 15, 2021

As marketers, our job is to capitalize on what’s popular in the “here and now.” This tool identifies current and existing trends in search marketing. You can then take what you’ve learned and apply it to any (and all) of your marketing strategies. Both the journalist and the marketer are vying for attention.

Marketing 145

Marketing Marketers SEO Marketing Strategy 145

Hootsuite

DECEMBER 15, 2021

If you’re looking for inspiration, read on: we’ve put together a guide to the best TikTok trends of 2022. Why are TikTok trends good for marketing? Something like: I’m a faithful reader of the Hootsuite Blog, and I know that being genuine, unique and finding my niche are essential building blocks for successful marketing.

Gen Z 142

Gen Z User-Generated Fashion Transform 142

Neil Patel

SEPTEMBER 21, 2021

Looking for a new way to research or find content ideas for your marketing content ? Anyone can use this tool, such as marketers, academics, or anyone who wants to do research. Not to mention, it costs 62 percent less than traditional marketing and can triple the number of leads you bring in. Let’s get started!

Food 142

Food Market Research User-Generated Traditional Marketing 142

Buffer Marketing

MARCH 23, 2023

” @bonitravo yes, i’m a sagittarius ♬ original sound - lucia Jayde Powell , content marketer and creator, adds to this by saying, “I've always been really hesitant to establish a niche because I have a lot of interests. Beast and Ali Abdaal have in common? Them: How do I grow my following?

Fashion 121

Fashion Food Branding Social Media Marketing 121

Neil Patel

JULY 1, 2021

However, not all marketers understand how to implement a content strategy correctly. We’re going to cover the basics, including how to create and manage your editorial calendar, and how it can help your content strategy grow. That was true in 1996, and it continues to be true today. That’s where an editorial calendar comes in.

Promotion 145

Promotion Management Product Education 145

Many Chat

JULY 13, 2022

Instagram Stories are a powerful tool to help you reach more customers, build relationships and make more money on Instagram. The only downside? They disappear after 24 hours. The time and effort you’ve put into creating yours goes down the drain. Only that’s not entirely true. When viewed, Story Highlights appear just like traditional Stories.

Gen Z 90

Gen Z Customer Fashion User-Generated 90

Neil Patel

FEBRUARY 15, 2023

When you’re starting a blog, it can be tough to know where to begin. You might have ideas for what you want to write about, but you’re worried about how saturated those blog niches may be. Using Ubersuggest, I’ll show you the steps to find the best blog niches to make money. That’s how you’ll earn money from blogs.

Finance 85

Finance Affiliate Marketing Food User-Generated 85

Search Engine Land

SEPTEMBER 27, 2023

This ensures you produce content to inspire, educate, or entertain users. The search landscape is expanding rapidly. People increasingly turn to various platforms for their search needs instead of relying solely on traditional Google searches. However, just having a presence isn’t enough.

SEO 129

SEO User-Generated Entertainment Analytics 129

Search Engine Land

AUGUST 17, 2023

Understanding what your audience needs and what they are looking for based on where they are in the customer journey or funnel is the key to SEO. Inspired by Ray, I will revisit the commonly accepted intents and my expanded list of examples. Get the daily newsletter search marketers rely on. SUBSCRIBE See terms.

Entertainment 98

Entertainment Customer Journey Finance SEO 98