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At the time, my team was called the Historical Optimization team and we sat at the intersection of HubSpot’s SEO and Blog teams. Ahrefs’ Mateusz Makosiewicz even declared it as the “biggest corporate blog … ever” in an SEO case study earlier this year. Optimize: The content is good but outdated in terms of freshness or SEO practices.
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Select the category that best describes your business And voila! Optimize your TikTok profile Converting your personal/creator account to a business one was only handling the technical side of using TikTok for business. TikTok SEO 3. TikTok SEO TikTok has started to function more and more like a search engine.
and ask ChatGPT to group the responses into categories to make reporting easier. Take SEO analytics company Ahrefs. Improve your SEO. In fact, 84% of bloggers and SEO specialists reported that AI and automation influenced their SEO strategy in 2023. Detecting and fixing technical issues, such as broken links.
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Cannibalized pages undermine your SEO efforts. We had two older articles on the same topic: the best free and paid SEO tools. The oldest article targeted “ SEO tools ” and featured an extensive (albeit overwhelming) list of options: The more recent article targeted “best free SEO tools.”
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For example, our SEO strategy guide dominates the search results. Pro tip: Use a tool like Semrushs Site Audit to get weekly updates about your sites technical performance. They created separate methodologies for each financial product category. Stop creating content just to check an SEO box. And ranks for more than 3.2K
Start each annotation title with a category prefix: Marketing: Campaigns, emails, PR pushes. SEO: Core updates, metadata changes, schema rollouts. Light blue : SEO. Red : Technical issues. Technical issues Use annotations to log outages, broken forms, site speed issues or known bugs affecting user tracking.
As a local SEO specialist at my previous company, I know the ins and outs of how to get in front of your local target audience. Aside from improving your local SEO , these can also improve your rankings on search engines because the listings usually link back to your site. But what is a business listing, and what does it look like?
Dorothy Edgar , SEO Manager at Cosmetify, shares more about her strategy: We also created new money pages to fit customer needs and gaps in our current website hierarchy. For example, we segmented the fragrance category page into womens perfume discounts. The team identified and mapped transactional keywords to these money pages.
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And because they appear right in Google Search, they can boost your local SEO and increase business visits , even if you’re not doing much else. With paid plans, you can customize review widgets to match your brand’s look and feel, add company logos, and even showcase specific review tags or product categories. Which is better?
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There's also less competition in the 60+ second category (remember, only 12.3% are both the highest across all categories. Captions and on-screen text for accessibility and SEO Not only do these elements make your content accessible to deaf and hard-of-hearing viewers, they also capture attention when users scroll with sound off.
Or need more reliable data for SEO planning. This guide covers the top options for: Market trends Advanced SEO analysis Ad intelligence Similarweb Limitations While Similarweb excels at competitor intelligence, it might not fit everyone. These are the ones whose SEO strategies you’ll want to study and adapt for your own site.
Key Takeaways : A true website redesign is more than just cosmetic, involving rebuilding your website to create a strong foundation for visual design, UX, SEO, and technical infrastructure. A complete redesign gives you an opportunity to address technical issues. Don’t forget about SEO best practices.
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