Use Insider

SEPTEMBER 13, 2024

This is where gamification in digital marketing becomes a critical tool for zero-party data collection—data that customers willingly provide in exchange for a fun experience. This allows brands to tailor future marketing efforts while fostering trust by respecting user privacy.

Transform

Hootsuite

DECEMBER 4, 2024

That’s why defining your niche audience and gearing your digital marketing towards your target demographics will make your job much easier. The reason social media can feel like an empty void is because it’s hard to create engaging content for the entire internet. Different audiences prefer different formats when it comes to content.

Non-Profit

Hubspot Marketing

NOVEMBER 29, 2024

Product Marketing Manager’s Core Responsibilities Just like salaries, a product marketing manager's responsibilities may vary from company to company. Market Research When diving deep into the role, the first thing I saw was market research. You’ll build analytical and communication skills along the way.

Product Marketing

Martech

FEBRUARY 17, 2025

Backgrounds of people in these roles Individuals in these roles typically have backgrounds in: Marketing: Experience in digital marketing, content marketing, or product marketing. Data analysis: Proficiency in data analytics, market research, and performance measurement.

Customer Acquisition

Customers.ai

NOVEMBER 20, 2024

The beauty of digital marketing is its flexibility. A product launch checklist is a step-by-step guide to introducing a new product to the market. It covers everything from market research and branding to marketing and distribution plans. You can pivot quickly based on what’s working and what isn’t.

PR

Backlinko

FEBRUARY 27, 2025

These include local SEO packages, the.Trends suite for market research, and a social media management platform. Here, youll find apps to help with pretty much every aspect of SEO and digital marketing. Note: Test out the paid plan features for an extra week with a 14-day trial on a Semrush Pro subscription.

Price

Sachs Marketing Group

JANUARY 16, 2025

As a trusted healthcare lead generation company, Sachs Marketing Group specializes in helping doctors attract and convert healthcare leads through proven digital marketing tactics. A customer profile is a semi-fictional representation of your ideal patient based on market research and accurate data.

Health

Hubspot Marketing

APRIL 29, 2025

And, of course, to do so with tighter marketing budgets and timelines. And these AI tools have already influenced digital marketing by helping teams brainstorm ideas, draft content, and automate simple tasks. Agentic AI fills that gap. Most people hear AI and think of a generative AI tool like ChatGPT or DALL-E.

Price

Hubspot Marketing

JUNE 17, 2025

If you do enough market research , you should have detailed information on personas and buying behaviors. But don’t overlook your consumers’ desire to align their identity to your brand, says Jason Hennessey , CEO of Hennessey Digital. Source What I like: Google Trends is great for market research and content strategy.

Branding

Vertical Response

JULY 14, 2025

According to the American Marketing Association, a well-defined structure enables organizations to facilitate the exchange of offerings and create value for customers, clients, partners, and society as a whole. In today’s fast-paced digital marketing landscape, flexibility within the organizational structure is essential.

Non-Profit

Backlinko

MARCH 5, 2025

Lets take a glance: Semrush Similarweb Primary Focus Competitor intelligence and SEO analysis Competitor intelligence and general market research Traffic Source Breakdown Detailed insights into specific channels More generalized traffic source analysis Keyword Database 26 billion keywords 5 billion keywords Backlink Database 43 trillion backlinks 3.6

SEO

Welcome Software

JUNE 30, 2025

Significant adoption among all levels of digital maturity —high (46%), medium (39%), low (15%)—challenges the assumption that advanced AI tools only benefit large, mature organizations. Multiple customers, including CAB members, have utilized the marketing researcher agent to significantly simplify their workflows.

Transform

Backlinko

JULY 25, 2025

You can still use advertising channels, but your market research and competitor analysis (see below) will become even more important. Then, when you’re ready to go beyond ads, read our article on 19 digital marketing tactics that actually work. Which means they’ve already spent time and money figuring out what works.

Advertisers

Vertical Response

JANUARY 18, 2025

Therefore, marketers should ensure that their urgency messages are genuine and transparent. Digital Marketing and FOMO In the realm of digital marketing, FOMO is a powerful tool to enhance consumer engagement, urgency, and responsiveness. Several tools can enhance the impact of FOMO in digital marketing.

Millennials

Neil Patel

MAY 30, 2025

But successful manufacturing companies also invest in compelling visual and video marketing content. Digital marketing is a major focus for many manufacturing businesses. What Is Manufacturing Marketing? Manufacturing marketing is the process of promoting manufacturing products or services to other businesses.

Manufacturing

Orbit Media Studios

JANUARY 22, 2025

Size and topical focus of the content marketing program Local focus and geography Its a very broad analysis from a very small file. Here is the competitive analysis prompt : You are a digital marketing strategist, highly skilled in detailed competitive analysis based on website structure.

Branding

Animalz blog

JUNE 17, 2025

Our solutions were really designed to solve marketers’ biggest challenges, which were identified in the market research.” (13:05) 13:05) Here, Matt connects research directly to product. By matching solutions to real, researched pain points, the content engine becomes a driver of both credibility and sales.

Whitepaper

Search Engine Land

AUGUST 28, 2024

Google Ads ID report with monthly segmentation Google Sheets ID report with color scale Market research: Spy games What are your competitors up to? But with solid data analysis, shrewd market research and clear goal-setting, you’ll be well-equipped to tackle whatever the seasons throw at you.

Shoppers

Vertical Response

MAY 12, 2025

Introduction to Social Media Image Sizes In the ever-evolving world of digital marketing, social media image sizes play a crucial role in the visibility and engagement of your brand. By following these guidelines, you can improve your brands visibility, drive more traffic to your website, and create more effective marketing campaigns.

Digital Marketing

Marketing Insider Group

MAY 19, 2025

Students who can confidently say, I know who can help me write my research paper or where to buy cheap essay and thoroughly analyze information well, are already ahead of the game. Lets explore how research paper writing can open up unexpected opportunities in content marketing!

Content Marketing

Welcome Software

MAY 7, 2025

o Integration with Google Search : Prompt Optimizely Opal to instantly create campaigns, tasks, or experiments with built-in Google Search for real-time research and context. o Multilingual AI translations in CMS: Translate content into multiple languages while preserving meaning, tone, and formatting across CMS experiences.

Product

Backlinko

MARCH 25, 2025

Digital Marketing Digital marketing is a high-potential niche. For example, Search Engine Journal (SEJ) has found success in the SEO and search marketing subniches with data-backed content written by industry experts. Actual investing experience or genuine expertise is non-negotiable.

Real Estate

Marketing Insider Group

JULY 21, 2020

Recently, we looked at quotes from CMOs and influencers on the future of marketing. so you can plot the right marketing strategy for your team’s future. Traditional market research often falls short when new technology and new ideas have the potential to become game-changers. Now let’s look at some of the hard data.

Millennials

Adobe Experience Cloud Blog

JANUARY 15, 2020

Let’s start this with a statistic that should by itself be enough to have any small business owner invest in digital marketing. It’s a massive market size to not be a part of, and definitely, the biggest reason why you should invest in digital marketing. Email marketing. Social media marketing.

Digital Marketing

Hubspot Marketing

MAY 8, 2023

Knowing exactly who you're making content for is a foundational understanding marketers need. Marketers can conduct more thorough market research to gather data on their target audience to gain a more concise understanding. They can use this data to create buyer personas and plan content for your ideal customer.

Market Research

Neil Patel

JUNE 7, 2021

Below, we break down the five top ways marketers can benefit from the unique tool that is Wolfram Alpha. 5 Ways to Use Wolfram Alpha for Marketing Research. While some marketers may love a deep data dive, some may detest it. How to Use Wolfram Alpha for Marketing Research.

Market Research

Marketing Insider Group

OCTOBER 16, 2023

The digital marketing world may continue to change, but one thing’s for sure: content remains king. In-depth content marketing research. However, diving deep into research can sometimes feel impossible. However, diving deep into research can sometimes feel impossible. Custom reports.

Market Research

Calvyn Lee Blog

JANUARY 18, 2022

Surprisingly to me, a friend from Mexico introduce me CertiProf Digital Marketing Professional Certificate (DMPC) exam, and it is FREE at this moment. I will add this course into my list of free digital marketing course. What is Digital Marketing Professional Certificate (DMPC)? Drip marketing.

Digital Marketing

Marketing Insider Group

MAY 15, 2023

If you’re a business owner, marketing professional, or digital enthusiast, you already know how important it is to perfect your B2B digital marketing strategy. But why is digital marketing so important? If you’re ready to perfect your B2B digital marketing strategy, you’re in the right place!

Digital Marketing

Neil Patel

OCTOBER 29, 2020

According to Smart Insights , 45 percent of companies don’t have a clearly defined digital marketing strategy; 17 percent of companies have a digital marketing strategy in place, but it’s separate from their marketing plan. Why You Need a Digital Marketing Strategy.

Digital Marketing

Rock Content

SEPTEMBER 12, 2023

Market research plays a pivotal role in marketing. Market research helps you find the right customer for your brand in the first place. In 2023, AI has emerged as a must-know research tool for digital-age marketers. What is Marketing Research?

Market Research

Hubspot Marketing

AUGUST 12, 2022

The line between marketing and digital marketing has blurred. Offline marketing was once considered "traditional" compared to online or digital marketing. However, with many tactics living in the digital sphere, marketing changes as fast as technology does. Where do I start? Get A Certificate.

Digital Marketing

Marketing Insider Group

FEBRUARY 5, 2024

Navigating the digital marketing world is like surfing – you need to catch the right wave to successfully ride the trends. As we look ahead, the future of marketing is shaping up to be an exhilarating swell, filled with evolving challenges and opportunities. Curious about where things are heading?

Digital Marketing

Martech

JUNE 3, 2022

The global digital marketing industry is growing at an exponential rate. In fact, global digital advertising and marketing are predicted to reach $786.2 market is estimated at US$179.4 percent share of the world market. Simplilearn’s Digital Marketing Specialist. Duke Digital Marketing Program.

Digital Marketing

Marketing Insider Group

JULY 14, 2020

Platforms like social media and smartphones allow customers and brands to connect more than ever, while technology has turned marketing strategies upside down by making every decision data-driven. Thanks to all of these changes, it is now necessary for every brand to adopt a multichannel digital marketing strategy.

Digital Marketing

Martech

FEBRUARY 3, 2023

Because of CTV’s digital infrastructure , ad campaigns on that channel have performance and measurement data that can be used as a market research tool. As digital marketers, we always try to leverage this feature or functionality across all the other digital channels. Get MarTech! In your inbox.

Market Research

Spiralytics

NOVEMBER 20, 2022

Digital marketing, especially in the Philippines, is the go-to tool for marketers due to its versatility and extensive range of features and platforms. Since most activities are conducted online, digital marketing has become a space for businesses to expand and maximize their reach to target audiences.

Digital Marketing