Martech

NOVEMBER 11, 2024

This phase includes conducting thorough customer and market research, segmenting your audience based on behavior and preferences and effectively aligning your budget and resources. By building a solid foundation, you’re setting yourself up for success long before Black Friday arrives.

Market Research 114

Market Research Promotion Customer eCommerce 114

Hubspot Marketing

APRIL 8, 2025

Ecommerce & Retail, Education, Marketing & Advertising, and Finance & Investing rounded out the top seven. If youre a brand wondering if using Reddit to engage with people is a smart marketing move, theres good news most Redditors are okay with it. Reddit is a great resource for market research data.

Gen Z 101

Gen Z Copywriting Real Estate Marketing 101

Hubspot Marketing

APRIL 8, 2025

Ecommerce & Retail, Education, Marketing & Advertising, and Finance & Investing rounded out the top seven. If youre a brand wondering if using Reddit to engage with people is a smart marketing move, theres good news most Redditors are okay with it. Reddit is a great resource for market research data.

Gen Z 96

Gen Z Copywriting Real Estate Marketing 96

Backlinko

FEBRUARY 27, 2025

But it can be a bit limiting for large ecommerce stores or agencies managing massive sites. You also wont get access to some content marketing features (see the Guru plan section below). mo, targets larger agencies and marketing teams that need extensive data access and advanced features.

Price 63

Price eCommerce SEO User-Generated 63

Martech

OCTOBER 3, 2023

The data comes from a survey by Dynata, a global first-party data market research platform, to gauge purchase intentions among 1,000 U.S. Dig deeper: Ecommerce trends to watch for this Prime Day Consumer intentions. consumers including Prime and non-Prime members. The survey was commissioned by UGC platform Bazaarvoice.

eCommerce 117

eCommerce Market Research Product Branding 117

Martech

NOVEMBER 15, 2023

Nearly half (42%) of consumers will begin their holiday shopping on Black Friday or later, according to a survey by research firm Cint. And 22% of shoppers rely on ecommerce sales days like Prime Day for all of their holiday shopping, while 40% say they rely on those days to complete approximately half of holiday purchasing.

Shoppers 117

Shoppers eCommerce Shipping Retail 117

Neil Patel

OCTOBER 28, 2020

It’s no secret that the ecommerce industry has been booming. As those trends continue to climb, the dropshipping market is following the same trajectory. Dropshipping makes it possible for anyone to run an ecommerce shop without having to purchase, store, or ship inventory. Ecommerce Platform. Dropshipping Software.

Logistics 110

Logistics Manufacturing eCommerce Shipping 110

Sachs Marketing Group

NOVEMBER 10, 2023

There are different types of content uniquely suited for ecommerce websites, each designed to engage shoppers at various stages of their journey. For ecommerce websites, content is the engine of customer engagement and conversion. In this article, you will discover everything you need to know about content for ecommerce websites.

eCommerce 52

eCommerce Entertainment Shoppers User-Generated 52

Sachs Marketing Group

AUGUST 13, 2023

You can use Google Ads for ecommerce by strategically targeting keywords related to your products or services to drive more qualified traffic to your online store. The ecommerce industry is more competitive than ever, making it challenging for business owners to stand out and attract customers. What is Google Ads?

eCommerce 52

eCommerce Advertisers Advertising Market Research 52

Calvyn Lee Blog

DECEMBER 4, 2023

Define Your Marketing Objectives Before executing any campaigns, determine your specific marketing objectives. For example, an ecommerce store selling pet supplies might set a goal to increase revenue 50% next year by growing email lists 75%, website traffic 200%, and online engagement 500%. Master a few core channels first.

Marketing Plan 130

Marketing Plan eCommerce Food Marketing 130

Hubspot Marketing

OCTOBER 28, 2024

By “outsourcing” routine tasks to AI, marketers can get a few extra hours in their workday and dedicate them to more strategic work, like brand positioning or market research. Imagine you run an ecommerce store selling electronics. Optimizes your conversion points — even if you lack real-life data.

Customer Acquisition 87

Customer Acquisition Price Customer Journey User-Generated 87

Econsultancy

JANUARY 7, 2022

From logistics to sales and marketing, automation has the ability to transform ecommerce. According to a 2021 report from Verified Market Research , the global autonomous delivery market is fairly modest, at $24m in 2019, but is growing and predicted to reach $237m by 2027. What is q-commerce?

eCommerce 52

eCommerce Logistics Retail Transform 52

Hubspot Marketing

JANUARY 28, 2025

In one campaign, we identified a product with a high LTV and focused our spend on upselling and retargeting existing customers, resulting in a 60% increase in revenue without increasing the overall budget, said Oscar Diaz , co-founder and CTO at Sobefy eCommerce. Make smarter, data-driven decisions and see the impact of your efforts.

Transform 62

Transform Non-Profit Marketing Marketers 62

Sprout Social

NOVEMBER 30, 2020

Interested in entering a foreign market? Heck, the global ecommerce space is projected to grow to a staggering $4.5 However, tapping into a foreign market isn’t as easy as flipping a switch. Compare that to ecommerce giants like H&M that have a presence just about everywhere. Make your market research count.

Shipping 139

Shipping Marketers Marketing Transform 139

Hootsuite

APRIL 11, 2022

Besides ecommerce sales growth, retail bots bridge the gap between online and offline interactions, improve customer satisfaction, and contribute to higher in-store sales. One of the first companies to adopt retail bots for ecommerce at scale was Domino’s Pizza UK. billion USD. 9 ways retailers are using chatbots. Peachy, huh?

Retail 114

Retail Customer eCommerce Shipping 114

Hubspot Marketing

JUNE 1, 2018

Dictionary.com defines marketing as, “the action or business of promoting and selling products or services, including market research and advertising.”. What is Marketing? Marketing is the process of getting consumers interested in your company’s product or service. Is there market fit for this product?

Price 112

Price Retail Marketing Marketers 112

Sprout Social

NOVEMBER 20, 2023

Features: Filter and sort as you search for influencers based on your brand and campaign needs Curate lists of influencers and manage your relationships on the platform Integrate your ecommerce store for easy product seeding and gifting 8.

Influencer Marketing 136

Influencer Marketing Affiliate Marketing eCommerce User-Generated 136

Marketing Insider Group

FEBRUARY 5, 2024

(Martech) The US Bureau of Labor Statistics forecasts a 10% annual increase in employment for marketing managers over the next eight years. UChicago) An average of 99,800 openings for market research analysts is projected each year over the decade. SmartInsights) Leading marketers are 1.6 trillion in sales in 2023.

Digital Marketing 120

Digital Marketing Marketing Strategy Shoppers User-Generated 120

Backlinko

MARCH 25, 2025

Monetization paths: Product affiliates, sponsored reviews, subscription content, ecommerce products Success requirements: Dermatological knowledge, consistent product testing, high-quality photography skills 12. Focus on creating content backed by data analysis, market research, and documented case studies of your own investments.

Real Estate 102

Real Estate Health Affiliate Marketing Non-Profit 102

Sprout Social

JANUARY 5, 2021

For example, a specific meme (think: baby Yoda) might represent a passing fad while brands using memes and humor effectively in their marketing represents a larger, long-term trend. You can almost think of trendspotting as a proactive form of market research. FBAds #eCommerce #DTC [link].

Market Trends 143

Market Trends eCommerce Market Research Place 143

Hootsuite

NOVEMBER 28, 2022

Market research. For example, if you’re building an ecommerce shipping app, read threads to see what users like and don’t like about their current provider, features they wish existed, or what would make them switch. For a more detailed process, check out our guide to Reddit market research. Social listening.

Branding 124

Branding Gen Z Affiliate Marketing User-Generated 124

Martech

SEPTEMBER 12, 2024

Brands are integrating AI into their marketing functions, and some are ready to test these tools in customer experience. Currently, analytics and market research are top AI use cases , with content, customer service and website development further down the list. Warrantee penetration [is] an ecommerce challenge,” said Wittman.

Customer 123

Customer Branding Transform Retail 123

Litmus

OCTOBER 31, 2024

Collecting information on customer behavior and interactions helps you personalize lifecycle marketing without buying data or relying on outside information. Examples : Trend resorts, market research, or customer feedback from sites like Google or Tripadvisor.

CRM 87

CRM Management Email Marketing Transform 87

Hubspot Marketing

NOVEMBER 30, 2022

To help you, we've come up with a step-by-step checklist for a successful product launch and gathered the best product launch tips from a HubSpot Product Marketer. Whether you call it “market research,” or “customer development” it's key to learn about what drives your customer. Learn about your customer.

Product 145

Product Food Product Marketing Market Research 145

Search Engine Land

MAY 10, 2023

Find social influencers for product promotions Social media influencers can significantly impact product sales in the ecommerce sector, but finding them can be tricky and time-consuming. Having it act as an Amazon marketer, market researcher, copywriter, etc., SUBSCRIBE See terms. can lead to a different output.

Copywriting 110

Copywriting Marketing Marketers eCommerce 110

Use Insider

DECEMBER 16, 2023

How Clarins increased lead capture by 45% with customer targeting Clarins is a French beauty and cosmetics brand available in over 150 markets and is the #1 premium skincare brand in Italy, France, Spain, and the UK. The Clarins team quickly outgrew their existing tech stack after experiencing rapid growth across their eCommerce properties.

Customer 103

Customer eCommerce Customer Journey Food 103

Customers.ai

NOVEMBER 20, 2024

For B2B audiences, focus on LinkedIn ads, webinars, and email marketing for professional outreach. Running an ecommerce campaign? Tips for choosing your channels: Refer back to your audience research and see where your target demographic spends the most time. What should be included in a product launch checklist?

PR 76

PR Gen Z User-Generated Analytics 76

Sprout Social

JULY 15, 2021

By the same token, team members beyond marketing can widen your perspective to refine your messaging and content decisions. According to 72% of executives surveyed , social data is already the top data source used to inform business decisions, even more so than market research. How this helps your case.

Transform 137

Transform eCommerce Management Education 137

Hootsuite

MARCH 23, 2023

It seems like AI copywriting tools are everywhere, from content generators to ecommerce chatbots. Conduct user research and surveys via chatbots. Letting an AI chatbot take over audience research could save you 20 hours per week — based on the average marketer spending 48% of their time collecting and analyzing market research data.

Copywriting 144

Copywriting User-Generated Price eCommerce 144

Sprout Social

FEBRUARY 22, 2024

Use this platform to find influencers, measure engagement rates and content performance, and integrate influencer marketing into your broader marketing strategy. HypeAuditor HypeAuditor is an all-in-one influencer marketing solution that helps with influencer discovery, audience analysis and campaign tracking.

Analytics 127

Analytics Influencer Marketing Health eCommerce 127

Scoop.it!

JUNE 2, 2022

social media pages, website, ecommerce stores, etc. Or a whitepaper explaining industry market research. How to do this aspect of research properly? Dive into the website, search each product on the ecommerce tab, list down all features and benefits. Some of them have no idea, perhaps in need of an in-depth guide.

Copywriting 98

Copywriting Whitepaper eCommerce Analytics 98

Orbit Media Studios

FEBRUARY 22, 2022

Product detail pages (ecommerce “PDPs”). Marketing qualified lead (MQL). Ecommerce customer. This will sound familiar if you’ve read our playbook for promoting original research. No content marketing program? All of this look into SEO and intent shows the power of content marketing. Product category pages.

SEO 114

SEO eCommerce CRM Analytics 114

Hubspot Marketing

MARCH 14, 2023

The global conversational AI market size is projected to reach $32 billion by 2023. Allied Market Research ) Digital voice ecommerce is expected to triple to an $80 billion industry by 2023. Juniper Research ) The number of digital voice assistants will reach 8.4 billion units by 2023.

User-Generated 105

User-Generated eCommerce Market Research Marketing Strategy 105

Sachs Marketing Group

DECEMBER 21, 2023

Check this out: 10 Profitable Benefits of Ecommerce SEO Enhance Your Product Descriptions Product descriptions on Amazon are your opportunity to sell your product to potential customers. Start by conducting thorough market research to understand the pricing landscape of similar products.

SEO 96

SEO Price Logistics eCommerce 96

Hubspot Marketing

MAY 30, 2022

eCommerce Planning Kit. This kit includes a marketing plan that guides you through market research, target market, channels and vendors, and more. Sales Excel Templates. E-commerce stores come with many moving parts. Planning ahead can save you time and heartache later.

Key Performance Indicator 145

Key Performance Indicator Marketing Marketers SEO 145

Search Engine Land

DECEMBER 1, 2023

A content gap analysis is a valuable type of market research, helping you to discover opportunities you may have missed and improve your content marketing. Content gap analysis is the process of identifying and addressing missing or underperforming content on a website, compared to competitors or market standards.

SEO 114

SEO eCommerce Market Research Product 114

Hubspot Marketing

JANUARY 4, 2024

A buyer persona, also called a customer persona, is a fictional profile of your ideal customer designed with on-the-ground market research. Here's what I do to keep generalization at the gate and create nuanced buyer personas based on hands-on market research. It sets the stage for the entire process.

Analytics 125

Analytics Copywriting Communications Market Research 125