Hubspot Marketing

NOVEMBER 14, 2024

“For targeted BTL marketing, an early-stage startup could consider running LinkedIn ads for a webinar,” she continued. The webinar educates the audience further and helps qualify and disqualify prospects. I’ve seen marketing teams run with generic copy from other campaigns and call it a day. What clicks with prospects?

Direct Mail 130

Direct Mail Marketing Marketers Email Marketing 130

Hubspot Marketing

APRIL 8, 2025

Ecommerce & Retail, Education, Marketing & Advertising, and Finance & Investing rounded out the top seven. If youre a brand wondering if using Reddit to engage with people is a smart marketing move, theres good news most Redditors are okay with it. Reddit is a great resource for market research data.

Gen Z 105

Gen Z Copywriting Real Estate Marketing 105

Hubspot Marketing

JUNE 6, 2025

The generated report started with citations: The brand pillars were confidently outlined and covered sustainability, education, plus interactivity. The first example’s “start in London, continue to Paris” approach is something a user likely doesn’t need a travel planner for, while the second aims beyond overcrowded capitals.

Content Marketing 108

Content Marketing User-Generated Finance Marketing 108

Sprout Social

JUNE 18, 2025

A tool like Sprout Social Listening helps you conduct in-depth market research and identify relevant trends in topics and behavior, so you can create more targeted and useful content for your Gen X social media strategy. Try this to target Gen X: Show up with content that answers a question, solves a problem or adds real value.

User-Generated 131

User-Generated Influencer Marketing Marketing Marketers 131

Hubspot Marketing

JUNE 17, 2025

If you do enough market research , you should have detailed information on personas and buying behaviors. For example, educational platforms might let users save progress or educational settings, creating a sense of continuation that makes giving up the product feel like losing something personal and valuable,” he shared.

Branding 91

Branding Price CRM Marketing 91

Sachs Marketing Group

JANUARY 16, 2025

Use Content Marketing to Educate and Attract Patients Create Value with Informative Content Educational content is a proven method for attracting health care leads and building trust with potential patients. A customer profile is a semi-fictional representation of your ideal patient based on market research and accurate data.

Health 52

Health User-Generated Education Digital Marketing 52

Lusha

DECEMBER 9, 2024

This process is called market segmentation. It involves dividing your total market into distinct groups based on shared characteristics, such as: Demographics : Age, gender, income level, education, etc. This requires a mix of market research and data analysis. Firmographics : Industry, company size, location, etc.

Price 52

Price CRM Marketing Marketers 52

Vertical Response

JULY 14, 2025

This could range from offering educational programs, supporting scientific research, to providing humanitarian aid. According to the American Marketing Association, a well-defined structure enables organizations to facilitate the exchange of offerings and create value for customers, clients, partners, and society as a whole.

Non-Profit 52

Non-Profit Event Marketing Marketing Mix Education 52

Neil Patel

MAY 30, 2025

B2B buyers increasingly expect to engage with suppliers across marketing channels, leading to an average of 10 types of interactions across the buyer’s journey. Content Marketing to Generate Leads Blog posts are a key part of content marketing for manufacturers.

Manufacturing 71

Manufacturing B2C Thought Leadership Marketing 71

Backlinko

MARCH 5, 2025

Lets take a glance: Semrush Similarweb Primary Focus Competitor intelligence and SEO analysis Competitor intelligence and general market research Traffic Source Breakdown Detailed insights into specific channels More generalized traffic source analysis Keyword Database 26 billion keywords 5 billion keywords Backlink Database 43 trillion backlinks 3.6

SEO 89

SEO Market Research Finance Shoppers 89

SocialPilot

JULY 3, 2025

Publish Educational & Industry-Specific Content Want your audience to actually save, share, or comment on your posts? Did they educate? Give them something worth engaging with. Generic company updates only go so far; real engagement comes from real value. You don’t need to go viral. Start by reviewing your last 5 posts.

Thought Leadership 52

Thought Leadership User-Generated Education Branding 52

Set Up

JANUARY 21, 2025

For example, HubSpot's content marketing strategy includes free educational resources, blogs, and templates, and, according to HubSpot's 2024 report , businesses that prioritize educational content generate 126% more leads than those that dont.

Shopper Market 59

Shopper Market PR Shoppers Transform 59

Welcome Software

JUNE 30, 2025

Industry adoption is broad as well, spanning Retail (18.1%) , Business Services (9.1%) , Hospitality & Travel (4.9%) , and extending into traditionally cautious sectors like Financial Services (9.2%) , Healthcare (2.9%) , Education (3.3%) , and Transportation & Logistics (2.2%). adoption Software follows at 12.4% volume of tasks +81.7%

Transform 52

Transform User-Generated Logistics CMO 52

Lusha

DECEMBER 9, 2024

A buyer persona is a semi-fictional representation of your ideal customer based on market research and real data about your existing customers. The key is to consistently produce high-quality content that educates, informs, or entertains your potential customers. But creating great content is only half the battle.

CRM 52

CRM Whitepaper eBook User-Generated 52

Set Up

JUNE 16, 2025

Understanding what patients need is central to all my marketing efforts. Conducting in-depth market research helps me uncover those needs and ensures we’re designing campaigns that truly resonate. For instance, when marketing HELIOGEN™, an advanced surgical xenograft, I leaned into relatable, visually compelling storytelling.

Health 52

Health CMO Marketing Marketers 52

Backlinko

OCTOBER 1, 2024

Market research reports provide in-depth analysis of specific markets or industries. Like this: Research firms often publish reports. They offer details about market size, customer behavior, and what competitors are doing. Education level can also influence how your audience makes decisions.

Marketing 98

Marketing Marketers Transform Price 98

Animalz blog

JUNE 24, 2025

Aditya Vempaty [00:06:50]: More than just a thought leader, but also someone you can go to to trust and educate on the problems you’re trying to solve. But to foster that environment of doing that, the tactics is literally like, I’m like, hey guys, we have a thousand bucks every month to go to give to people to do market research.

B2C 62

B2C eBook SEO Customer 62

Backlinko

MARCH 25, 2025

Focus on creating content backed by data analysis, market research, and documented case studies of your own investments. This blog blends real estate news and educational content with personal success stories. Focus on educational content that helps readers understand blockchain fundamentals or risk management strategies.

Real Estate 109

Real Estate Health Affiliate Marketing Non-Profit 109

Duct Tape Marketing

JANUARY 30, 2025

During our conversation, Alex revealed the raw truths about franchise ownership, the emotional triggers that drive investment decisions, and how effective marketing research can help buyers identify the right opportunities. So we help with the education and getting people comfortable.

Real Estate 62

Real Estate Food Retail Transform 62

Welcome Software

MARCH 20, 2025

Consider our publishing capacity of [X] pieces per week, our goal to maintain a ratio of 60% educational/30% promotional/10% entertainment content, and these upcoming seasonal events and product launches [list events]. Stay educated, my friends. Check out The AI Playbook: A practical guide to AI for marketers.

Customer Journey 52

Customer Journey Education CMO Entertainment 52

Animalz blog

MARCH 6, 2025

I want to be an effective marketer, of course, but I think about marketing as a leadership function inside of the organization, really helping guide the product with, you know, quasi market research and insights and gut feel or whatever it is like I need to guide the product team.

CMO 70

CMO Energy User-Generated Thought Leadership 70

Sprout Social

JUNE 3, 2025

Yet, if you head over to Calms TikTok account, youll find something a bit different: chaotic memes, low brow humor and a dash of education around mindfulness and mental health. Its part of Calms approach to niche marketing. Start discovering your niche with our market research worksheet to uncover where you and your audience meet.

Gen Z 93

Gen Z Fashion Food Thought Leadership 93

Hubspot Marketing

SEPTEMBER 15, 2023

With market research, you determine whether the opportunity exists, how to position the product or service, or what consumers' opinions are after the launch. Here are 21 of the best tools for conducting market research, including a few recommendations directly from HubSpot market researchers. Let's dive in.

Market Research 139

Market Research Price Marketing Marketers 139

Hubspot Marketing

MARCH 29, 2023

To do just that, you must have a deep understanding of who your buyers are, your specific market, and what influences the purchase decisions and behavior of your target audience members. Enter: Market Research. However, keep in mind that market research offers benefits beyond those strategies.

Market Research 145

Market Research Marketing Marketers Price 145

DIY Marketers

AUGUST 18, 2022

Use this market research process every time you have a business decision to make. Market research is often the nerd of the marketing playground. But like all nerds, market research has the very thing you need to make and keep your business successful. Market research is part of the marketing process.

Market Research 109

Market Research Marketing Marketers Price 109

Hubspot Marketing

AUGUST 1, 2022

This list of ecommerce podcasts offers it all – education, inspiration, and entertainment. This includes everything from ads and crowdfunding to market research and ambassador programs. One thing this podcast does well is balancing its educational content with inspirational content. Check them out below. Shopify Masters.

eCommerce 145

eCommerce Fashion Retail Entertainment 145

Hubspot Marketing

NOVEMBER 12, 2020

Featured Resource: Market Research Focus Group Template. For a free template for notetaking during focus groups, a guide on conducting market research, and several other templates, download our Market Research Kit. What are the topics on which you'd like to see more education? Download the Template.

Market Research 145

Market Research Food Health Communications 145

DIY Marketers

JULY 9, 2023

Don’t even think about getting into affiliate marketing until you read this. Millions are ignoring affiliate marketing research and risking more than they know. If you’re considering affiliate marketing as a business model or a side hustle, you have to know how to do affiliate marketing research.

Affiliate Marketing 54

Affiliate Marketing Market Research Marketing Marketers 54

Rock Content

OCTOBER 9, 2023

They’re the results of thorough market research and a deep understanding of target audiences. Although there are lots of ways to conduct market research, market research surveys are among the most effective and approachable. What Are Market Research Surveys? What Are Market Research Surveys?

Market Research 52

Market Research Marketing Marketers Law 52

Martech

SEPTEMBER 12, 2024

Brands are integrating AI into their marketing functions, and some are ready to test these tools in customer experience. Currently, analytics and market research are top AI use cases , with content, customer service and website development further down the list. AI drives search and education experiences on the app. “We

Customer 128

Customer Branding Transform Retail 128

Marketing Insider Group

MARCH 9, 2023

Examples: Accenture TCS (Tata Consultancy Services) Source: Accenture Market research and analysis companies Market research firms come in all sizes and shapes. Due to the nature of their business, market research companies have a reputation for generating accurate, reliable data.

Place 140

Place Content Marketing Non-Profit Whitepaper 140

Calvyn Lee Blog

DECEMBER 10, 2023

Identifying the Problem Conduct market research to pinpoint your target audience’s struggles. For instance, Life Marketing produces weekly videos with current tips to master marketing techniques independently. Competitors may offer consulting or done-for-you services but lack a public-facing educational component.

Marketing Mix 130

Marketing Mix Price Promotion Education 130

Hubspot Marketing

DECEMBER 21, 2022

Analyze data from your current customers and conduct market research to figure out who your ideal customer is. You can collect data from your current customers through your CRM and conduct market research through surveys, interviews, and paid databases. Identify your customer’s job title and the industry they work in.

User-Generated 128

User-Generated Education CRM Market Research 128

Martech

NOVEMBER 30, 2023

Ahead of it were, in order, telephone salespersons, solicitors, psychologists, further education teaching professionals, market and street traders and assistants, legal professionals, credit controllers, HR admin roles, PR professionals, management consultants and business analysts, market research interviewers, and local government administration.

Transform 114

Transform PR User-Generated Retail 114

Hubspot Marketing

MAY 30, 2023

Click here to explore the full playlist Virtually all industries can benefit from AI, from medical providers to students pursuing an education. Below we’ll go over how AI applies to the three main business functions (marketing, sales, and service) and specific examples across different industries.

Real Estate 129

Real Estate Manufacturing Transform Finance 129

Businesses Grow

MAY 30, 2023

Mark Schaefer is the executive director of Schaefer Marketing Solutions. He is the author of some of the world’s bestselling marketing books and is an acclaimed keynote speaker , college educator, and business consultant. The Marketing Companion podcast is among the top business podcasts in the world.

Copywriting 145

Copywriting Direct Mail Marketing Marketers 145

Hubspot Marketing

DECEMBER 11, 2019

I'm not the only marketer, or millennial, who's noticed the two generations' vast differences. In fact, a number of market research studies, including this recent report , have identified dozens of key differences between the two generations. In 2019, many millennials are working or are enrolled in higher education.

Gen Z 145

Gen Z Millennials Finance Education 145