Jeff Bullas

MARCH 14, 2023

Affiliate marketing is performance-based marketing in which a business rewards one or more affiliates for each visitor or customer brought by the affiliate’s marketing efforts. What is an affiliate marketing program? Affiliate marketing programs are a way for merchants to promote their products and services.

Affiliate Marketing 246

Affiliate Marketing Health Fashion Marketers 246

AWeber

MARCH 28, 2022

Elizabeth Resnick is a double certified health coach and the owner of Happy, Healthy, and Hot — where she coaches successful women (and some men) on weight loss and fitness, focusing on the building blocks of a healthy lifestyle. By reducing individual prices, Elizabeth can now offer health and happiness to a larger audience.

Health 115

Health eCommerce Price Social Media Marketing 115

Neil Patel

DECEMBER 28, 2022

If you’re like most website teams, you know that promotion is a necessary part of the job. In this article, I’ll discuss 12 ways to promote your website for free. So read on and start promoting your website today! So read on and start promoting your website today! Why Website Promotion Is Essential.

Promotion 132

Promotion SEO eBook Food 132

Martech

AUGUST 17, 2021

Marketers, including my Holistic team, are finding success in shifting the messaging from overly promotional emails to include educational content we think would be relevant for people. What we’ve learned from agile marketing might help us respond to these changes more adeptly. Does it work?

Email Marketing 145

Email Marketing Marketers Marketing Health 145

Litmus

SEPTEMBER 25, 2024

Despite the clear benefits, only 44% of marketers use lifecycle emails to activate, engage, and retain customers—leaving a significant opportunity on the table. Many marketers find lifecycle emails more complex to strategize and measure compared to simpler, one-off promotional emails.

Management 99

Management Marketers Marketing CRM 99

Vertical Response

OCTOBER 27, 2024

Setting specific goals and analyzing key performance indicators (KPIs), such as open rates and click-through rates, are essential for measuring the success of email campaigns. Understanding Email Newsletters Email newsletters are a powerful tool in the realm of email marketing.

Key Performance Indicator 96

Key Performance Indicator Email Marketing Communications Transform 96

Litmus

AUGUST 22, 2022

List-unsubscribe is a native unsubscribe option offered by popular inbox providers like iOS Mail, Gmail, Yahoo Mail, and Outlook.com to make it easy for users to unsubscribe from unwanted emails. Because it gives subscribers an alternative to designating your email as “spam,” list-unsubscribe also provides a benefit to email marketers.

Email Marketing 121

Email Marketing Marketers Marketing Health 121

Neil Patel

NOVEMBER 7, 2020

Now that’s where the best email marketing companies come in. These companies will help you to strategize, collect relevant email addresses, create, and manage email marketing campaigns that drive business growth. The 5 Top Email Marketing Companies in The World. Email marketing is effective, no doubt.

Email Marketing 111

Email Marketing eCommerce Thought Leadership Copywriting 111

Hubspot Marketing

NOVEMBER 1, 2024

Email Marketing: Once you have someone’s contact information, you can deliver more pointed, personalized content directly to their email inboxes. Influencer Marketing : Without retail or wholesale partners, having relevant influencers and creators promote your product can significantly impact how people perceive your brand.

Manufacturing 124

Manufacturing B2C Non-Profit eCommerce 124

Litmus

NOVEMBER 27, 2020

So, with all of that in mind, I wanted to spend a little bit of time talking about what I’m grateful for as an email marketer and how we can all give thanks to our subscribers and our communities. Despite all of the chaos 2020 has thrown our way, there’s a lot to be thankful for—especially in the email marketing industry.

Email Marketing 103

Email Marketing Marketers Marketing Health 103

AWeber

NOVEMBER 17, 2022

They’re the ones with amazing open and click-through rates, ever-growing email lists, and ridiculously high ROI (return on investment). To find out, we reached out to some of the most successful email marketers in the world — many of which are AWeber customers — to get their greatest email marketing tips.

Email Marketing 122

Email Marketing Marketers Marketing Transform 122

Litmus

JANUARY 5, 2024

Part of the reason marketers love email is the ROI—organizations get an average of $36 back for every $1 invested in email. But what if your email marketing budget is a bit tight this year? We’ll look at the best free email marketing tools to use so you make a big impact without a big invoice.

Email Marketing 123

Email Marketing Price eCommerce User-Generated 123

Buffer Marketing

JANUARY 19, 2024

Here are the ways I’ve prioritized a personalized feel to my email marketing so my customers feel valued—and want to keep buying from us for years to come. We typically use those plain-text emails I mentioned above and focus the messaging on building goodwill with these customers while making them feel valued.

Email Marketing 128

Email Marketing Customer Acquisition PR Health 128

Customers.ai

DECEMBER 4, 2024

Did you know that email marketing has an average ROI of $36 for every $1 spent? It’s also proof that email is still the king of digital marketing. But here’s the thing – king or not, you can’t cash in on that ROI without a killer email list. That’s not just impressive, it’s crazy!

CRM 87

CRM Real Estate Non-Profit eCommerce 87

Hubspot Marketing

DECEMBER 4, 2024

B2B newsletters serve a very different purpose from email marketing or email promotions. Think of the latter like more traditional marketing, where you’re alerting existing customers to sales or other events and trying to get readers to click out of the email. Balance promotional and creative content.

Education 94

Education Logistics Promotion Advertisers 94

Vertical Response

AUGUST 5, 2024

Affiliate Marketing Affiliate marketing is another popular method where creators promote products through unique affiliate link and earn commissions on sales. The effectiveness of affiliate marketing often depends on having a suitable niche and a scalable audience.

Affiliate Marketing 95

Affiliate Marketing User-Generated eBook Promotion 95

Litmus

JUNE 17, 2025

Key takeaways Email segmentation and personalization are both ways to make email marketing more relevant for your subscribers, but the way they work is a little different. Email list hygiene and personalization data management are foundational for segmentation and personalization that your customers (and stakeholders) love.

Branding 87

Branding CRM Email Marketing Analytics 87

Sachs Marketing Group

FEBRUARY 11, 2025

Video testimonials can include: Patient success stories and testimonials Doctor and staff interviews Facility tours and behind-the-scenes footage Educational content and health tips By utilizing video testimonials, medical practices can: Build trust and credibility with potential patients. Enhance their online reputation and image.

Digital Marketing 52

Digital Marketing Health Marketers Marketing 52

Litmus

MARCH 19, 2020

As the spread of the coronavirus evolves into a global health pandemic, many marketers are struggling to understand what the crisis means for their email program. Can you keep sending promotional emails or do you need to adjust your email program? Unsure how to adapt your email marketing during this crisis?

Email Marketing 99

Email Marketing Communications Marketers Marketing 99

AWeber

JUNE 17, 2024

With an email marketing plan in place, you’ll have a better sense of what to do and who to target. By documenting your email marketing plan, you’re helping everyone on the team stay aligned, marching toward the same goal. Similarly, you shouldn’t begin planning your email marketing strategy without setting goals.

Email Marketing 98

Email Marketing Marketing Strategy Marketers Marketing 98

Scoop.it!

MAY 12, 2022

Despite the constant predictions of its decline, email marketing still gives businesses a convenient, cost-effective way to connect with their audience, establish trust, provide value, turn leads into sales, and increase Return on Investment (ROI). Email marketing has not been exempt from these evolutions.

Email Marketing 105

Email Marketing Marketers Marketing Transform 105

Buffer Marketing

JANUARY 19, 2024

Here are the ways I’ve prioritized a personalized feel to my email marketing so my customers feel valued—and want to keep buying from us for years to come. We typically use those plain-text emails I mentioned above and focus the messaging on building goodwill with these customers while making them feel valued.

Email Marketing 104

Email Marketing Customer Acquisition PR Health 104

Sachs Marketing Group

MAY 1, 2024

Mental health professionals must leverage Mental Health Awareness Month in their May marketing strategy. This not only boosts their visibility and combats stigma but also educates the public on crucial mental health issues.

Health 52

Health Transform Education Marketers 52

Litmus

OCTOBER 17, 2024

(Or if you’re dreading the season, you may catch the ominous clinking chains of the Ghost of Holiday Emails Past.) November and December are two of the busiest months of the year for email marketers. With so many emails hitting inboxes this season, you’ll need to stand out. That’s a prerequisite for dynamic content.

Email Marketing 86

Email Marketing Shoppers Retail Finance 86

Lynton Web

MAY 8, 2025

This granular understanding helps you craft targeted campaigns that address specific motivations rather than generic promotions that fail to connect deeply with anyone. Digital Ecosystem: Building Your Online Marketing Foundation Today's recreation centers need a sophisticated digital presence that works seamlessly across multiple platforms.

Marketing Strategy 52

Marketing Strategy Transform Energy Direct Mail 52

Hubspot Marketing

SEPTEMBER 7, 2022

From leveraging email marketing to networking with other podcasters, growing your podcast doesn't have to be a challenge. Leverage email marketing. Build a marketing workflow. The Read also has a segment that focuses on mental health, and Crissle will sometimes post mental health advice on Twitter as well.

Health 141

Health SEO Promotion Email Marketing 141

Customers.ai

DECEMBER 23, 2024

The Most Common Email Engagement Metrics We are all about going above and beyond the basics but when it comes to email marketing, its still important to know the tried and true. Open Rates What It Is : The percentage of recipients who open your email. Heres how it transforms your email marketing strategy: 1.

Price 71

Price Email Marketing Transform Direct Mail 71

Hootsuite

OCTOBER 20, 2020

To extend the reach of the campaign, the team promoted it with paid social posts. Our research found that social media can drive operational efficiencies and contribute to key business results in areas like employee engagement, customer satisfaction, and brand health. Ochsner’s COVID Hero Diaries campaign on Instagram.

Transform 142

Transform Customer Health Communications 142

Hootsuite

SEPTEMBER 28, 2020

Programs like employee advocacy create greater value in brand health and internal engagement, along with efficiency in areas ranging from strategy to sales. Ochsner Health System’s advocacy program—which includes 300 ambassadors—became an essential part of their communications strategy at the outset of the pandemic.

Transform 145

Transform Health Marketers Marketing 145

Campaign Monitor

MARCH 3, 2022

Asking if email marketing or SMS marketing is more effective is like asking if lifting weights or cardio is better for fitness. Similar to how weights and cardio serve different aspects of health and fitness, both email and SMS marketing can have a huge impact on marketing efforts but serve different purposes.

Email Marketing 68

Email Marketing Law Marketers Marketing 68

Vertical Response

FEBRUARY 13, 2023

Email marketing is a powerful tool for reaching potential customers and growing your business. But with so many companies vying for people’s attention, it’s important to craft compelling, attention-grabbing emails that stand out in the inbox.

Email Marketing 75

Email Marketing Transform Marketers Marketing 75

Neil Patel

SEPTEMBER 9, 2020

In its simplest form, a Buy Now button is a link or actual CTA button that, once clicked on, takes shoppers directly to a: Product page : this works best if you’re promoting a new product and want prospects to see some social proof before buying. Boost Your Email Marketing ROI with Buy Now Buttons.

Shoppers 145

Shoppers Affiliate Marketing User-Generated Health 145

Martech

JULY 14, 2021

Until recently, the best way for pharma companies to reach physicians was through “detailing,” a process that involves face-to-face sales and promotional activities. Doceree, a precision-marketing platform specifically for healthcare marketing, enables personalized, relevant and targeted messaging within the EMR system.

Health 117

Health Marketers Marketing Advertisers 117

Litmus

MAY 8, 2025

Key takeaways Email deliverability refers to your inbox placement. Once your email is delivered, does it go to the primary inbox, spam filter, or another place, like Gmails Promotional Tab? We want 100% of our emails getting to the inbox, and if it drops below 90%, were going to immediately investigate whats going on.

Email Marketing 73

Email Marketing Health Place Branding 73

Neil Patel

MARCH 18, 2021

Other categories can include solutions for the worries they currently face, such as aging parents, preserving their health and wellness, protecting their families’ safety, or helping them plan for retirement. Generation X marketing strategies should include paid search ads, email marketing, social media, and occasionally even direct mail.

Millennials 145

Millennials User-Generated Shoppers Transform 145

Vertical Response

OCTOBER 17, 2022

Email marketing is one of the most effective ways to reach out to your customers and generate more revenue for your business. In 2022 over 4 billion are actively using email. In order to make sure that your email marketing campaigns are successful, you need to track the performance of your emails.

Email Marketing 59

Email Marketing Health User-Generated Marketers 59

Martech

MARCH 28, 2023

This feature can also analyze data to help your sales reps identify accounts with the highest prospective revenue returns while keeping your teams updated on the health of their accounts. Quick promotion set-up A quick promotion setup option now simplifies loyalty management and promotions programs.

Health 108

Health CRM Analytics Promotion 108