Martech

AUGUST 19, 2024

Referrals from Google search queries produce less than half of our traffic, and based on our analysis, AI-generated answers are being served on roughly 15% of searches across our categories, with the highest frequency in Health, Technology, and Finance. ZD earnings call You don’t need to be signed in. Why we care.

Finance 109

Finance User-Generated Health SEO 109

Hubspot Marketing

JUNE 6, 2025

Since LLMs can produce hallucinations (nonexistent or nonsensical items) and around 60% of queries generate inaccurate answers , the work of human editors and fact-checkers has always been crucial. Generating reports with clear citations from various sources is bound to help users in a wide range of research-heavy roles.

Content Marketing 99

Content Marketing User-Generated Finance Marketers 99

Backlinko

OCTOBER 21, 2024

The patent describes measuring “additional information that is included in the document beyond the information contained in documents that were previously viewed by the user.” It runs a test to see how users engage with this new information. It runs a test to see how users engage with this new information.

SEO 105

SEO Finance User-Generated Food 105

Jeff Bullas

FEBRUARY 23, 2023

Tip: Jeff uses BuzzSumo to generate content ideas, create high-performing content, monitor its performance, and identify influencers. They also accept career-related articles (especially when it comes to achieving work/life balance and being more productive), struggles with substance abuse, and social media/technology.

Copywriting 360

Copywriting Finance Health User-Generated 360

Martech

APRIL 3, 2025

Misalignment between conversion event tracking and actual revenue generation leads to wasted resources and poor marketing ROI. While brand awareness is the essential first step for users on their path to purchase, considering top-of-funnel behavior as conversions is a flawed practice. Where is the disconnect? Processing.

User-Generated 110

User-Generated Customer Journey Finance CRM 110

Jeff Bullas

JUNE 18, 2025

But in this noisy world of ChatGPT-generated thought soup, a few voices still manage to cut through. Narrative-Driven Case Studies – They tell real stories of change, not just product features. 5: Zain Kahn Founder of Superhuman, Zain shares insights on AI, productivity, and the future of work. They teach. They question.

Transform 189

Transform Education Health Thought Leadership 189

Hubspot Marketing

JANUARY 8, 2025

If your landing page doesnt present your service or product value well enough, you could be losing out on traffic simply because your teams UI/UX could use a facelift. Pricing & contact information: Users who may have questions or require further information can easily access support or contact details.

Price 103

Price User-Generated Finance eCommerce 103

Hootsuite

NOVEMBER 28, 2024

It’s a visual search engine, productivity tool, and e-commerce powerhouse for brands of all sizes. Case in point: Pinterest users spend twice as much time shopping every month as non-Pinners. Proof: 80% of Pinners have discovered a new brand or product on Pinterest. ICYMI: Pinterest is more than a social network. The strategy?

Gen Z 119

Gen Z Affiliate Marketing Fashion Social Media Marketing 119

Martech

DECEMBER 11, 2024

Dig deeper: AI transformation: How to prepare your marketing team Data scientists: The insight generators within AI integration Data scientists turn raw data into valuable insights. In regulated industries like finance and healthcare, their role is critical to maintaining compliance and setting guidelines for responsible AI use.

Transform 110

Transform Key Performance Indicator User-Generated Communications 110

Search Engine Land

JULY 25, 2024

Economic downturns create uncertainty and changes in user behavior that impact markets and forecasts. Dig deeper: SEO for user activation, retention and community How to keep your SEO efforts going during a downturn The general message is “do not reduce spending.” Essential products are often price-sensitive during a downturn.

SEO 108

SEO Management Price Thought Leadership 108

Search Engine Land

AUGUST 15, 2024

Referrals from Google search queries produce less than half of our traffic, and based on our analysis, AI-generated answers are being served on roughly 15% of searches across our categories, with the highest frequency in Health, Technology, and Finance. ” What Ziff Davis is saying. . Why we care.

Finance 92

Finance Health User-Generated SEO 92

Exposure Ninja

AUGUST 12, 2024

Great B2B web design is about creating a website that looks nice and generates quality leads for your business. While many of the latest web design trends focus heavily on style, this approach often overlooks a critical aspect for B2B brands: lead generation. Good B2B web design is about creating a website that looks nice.

User-Generated 98

User-Generated Communications Finance B2C 98

Hubspot Marketing

OCTOBER 29, 2024

Growing at a rate of over 10% each year, B2B ecommerce will generate over $3 billion in sales by 2027. B2B products often have greater technical complexity, which leads to longer onboarding processes. “In Manufacturers can sell directly to customers or work with a partner, like a distributor, to help them sell their products.

eCommerce 123

eCommerce B2C Manufacturing Retail 123

Sprout Social

MAY 20, 2025

TikTok has a thriving niche community, known as FinTok, which features approachable micro- and macro-influencers who are offering younger generations free financial education in the form of bite-sized videos. FinTok is shaping how consumers and industry insiders think about finances, spending and saving.

Gen Z 78

Gen Z Finance User-Generated Millennials 78

Buffer Marketing

OCTOBER 29, 2024

As Instagram focuses more on diverse forms of content beyond images, understanding which post types generate the highest engagement becomes crucial. Engagement-heavy posts are more likely to appear at the top of your followers' feeds because Instagram wants to show users content they are most likely to interact with.

User-Generated 129

User-Generated Analytics Education Finance 129

Backlinko

APRIL 7, 2025

According to Google, helpful content does the following: Provides trustworthy information backed by genuine expertise Delivers substantial value compared to competing results Demonstrates firsthand experience with the topic Creates a satisfying user experience Serves a purpose beyond just ranking in search Google uses a site-wide classifier.

User-Generated 109

User-Generated Health SEO Finance 109

Sprout Social

APRIL 15, 2025

But there isnt a built-in fan base for the finance sector, asserts Monzo Banks Head of Social, Richard Cook. Factor in cultural taboos about personal finances and strict industry regulations, and delivering a winning social media strategy can seem impossible. Is this product announcement cool or exciting?

Finance 77

Finance Law Education Entertainment 77

Backlinko

MARCH 25, 2025

Monetization Potential (35% of Total Score) We evaluated earning potential by combining: Search volume relative to top niches (40% weight) Average cost-per-click rates (40% weight) User intent (20% weight)with commercial intent receiving higher scores Higher scores (more filled circles) indicate stronger monetization opportunities.

Real Estate 115

Real Estate Health Affiliate Marketing Non-Profit 115

Backlinko

JUNE 23, 2025

return for every dollar you invest in generative AI. This includes SEO blog posts, product descriptions, email campaigns, and more. Whether you’re building an SEO strategy , planning content, launching paid campaigns, researching competitors , or tracking how your brand shows up in AI-generated answers — Semrush has a solution for it.

User-Generated 85

User-Generated Price Marketers Marketing 85

Marketing Insider Group

MARCH 25, 2025

Advertisements that once dominated feeds now compete with user-generated content, personal recommendations, and influencer endorsements. Influencer marketing closes the gap between businesses and consumers by using authentic voices to promote products and services. Many businesses see higher engagement with niche influencers.

Influencer Marketing 89

Influencer Marketing Fashion Promotion Marketers 89

Backlinko

MARCH 3, 2025

Think of it as people finding your content naturally when they search for information, products, or services. Many businesses also hire writers and editors to scale content production. Organic traffic refers to visitors who land on your website or blog from unpaid search engine results. These unpaid clicks are organic traffic.

SEO 115

SEO User-Generated Analytics Finance 115

Hubspot Marketing

OCTOBER 28, 2024

A survey run as part of HubSpot’s and The Next Wave’s 2024 “ How AI Is Driving Personal Productivity and Business Growth ” report found that 70% of marketers already use AI to conduct more data analyses, while 64% use it specifically to understand their customers’ profiles better. This way, you can take action ASAP to address the problem.

Customer Acquisition 90

Customer Acquisition Price Customer Journey User-Generated 90

Hubspot Marketing

JANUARY 16, 2025

Product pages. With a few standard plugins, WordPress users can customize their dashboard to include a number of important scoring metrics. This is another tool that focuses on written website content, like articles, landing pages, product listings, etc. Source Scoring AI-generated content. Email marketing. Landing pages.

Analytics 114

Analytics SEO Price User-Generated 114

Lynton Web

JANUARY 2, 2025

For Enterprise users, the system employs AI-assisted scoring recommendations, analyzing your existing customer base to identify the most relevant criteria for your business. Enterprise users working with combined scores benefit from a more sophisticated A1-C3 classification system.

Transform 98

Transform Whitepaper CRM Price 98

Hubspot Marketing

MAY 21, 2025

The Cost of Large Language Models (LLMs) LLMs are trained on massive amounts of data (think billions of tokens) to understand and generate human-like language. Businesses can use LLMs across multiple departments to do things like: Answer user complaints through chatbots. Costs depend more on data quality and the number of users.

Price 88

Price User-Generated Law Analytics 88

Sprout Social

DECEMBER 30, 2024

Meanwhile, 84% of TikTok and 88% of Instagram Reels users are already watching Shorts. This feature allows users to filter and find short videos from platforms like YouTube Shorts, making your content even more discoverable. It helps users looking for answers on YouTube or search engines find your content.

Branding 83

Branding Transform Finance User-Generated 83

Exposure Ninja

APRIL 25, 2025

These platforms are now acting as discovery engines summarising, referencing, and recommending content, products, services, or brands directly within AI-generated responses. With 400 million weekly users in February 2025 , it’s quickly becoming a go-to source for product and service recommendations.

Market Trends 80

Market Trends Content Marketing User-Generated Thought Leadership 80

Backlinko

MARCH 26, 2025

For example, insurance, healthcare, finance, and legal terms have some of the highest CPCs. Finance $3.50 Search Network typically delivers higher-intent traffic but at higher costs since users are actively searching for specific terms. instantly generate ad copy variations in secondsall you have to do is edit and refine.

Price 88

Price Finance Shipping Real Estate 88

Sprout Social

FEBRUARY 26, 2025

Most influencers and content creators operate like small businesses, relying on timely payments to cover production costs, software and subcontractors (e.g., This section should also specify how performance data will be reportedwhether through a brand-provided dashboard, influencer-generated spreadsheets or third-party tracking tools.

Affiliate Marketing 90

Affiliate Marketing Influencer Marketing Law Finance 90

Hootsuite

SEPTEMBER 27, 2021

Which just goes to show, it’s not a product or service that makes something “boring,” it’s branding and marketing. Mail-order vitamin company Ritual mixes in personal letters from its CEO with memes, informational posts and product intel. Did prototypes for your newest product just show up at the warehouse? Smart, Kat!

Promotion 145

Promotion Product Branding Logistics 145

Search Engine Land

SEPTEMBER 16, 2024

In-market and life events: Users shopping for certain items or life events, such as marriage, graduation, retirement, etc. Sometimes users can quickly go through the entire funnel in a short amount of time, even with one click. Target health and wellness sites with ads for supplements, products, or fitness programs.

User-Generated 77

User-Generated CRM Content Placement Finance 77

Customers.ai

NOVEMBER 25, 2024

Here’s a wild stat to kick things off: 91% of users won’t return to a website after a bad experience. Today’s platforms dive deeper, going beyond the metrics and uncovering the “why” behind user actions. Real-Time User Behavior Visualization Think of this as a live feed of your website in action. Tools like…visitor tracking?

eCommerce 89

eCommerce Price Customer Journey CRM 89

Neil Patel

JUNE 18, 2025

That means it’s helping artificial intelligence (AI) learn from your blog posts, product pages, help docs, and more. Blocking GPTBot restricts your content from being used in AI-generated responses, which can limit brand visibility in tools that now dominate early-stage discovery. But should you let it?

User-Generated 70

User-Generated Law SEO Finance 70

Sprout Social

MAY 14, 2025

million social media users, its estimated around 76% of Australians are actively engaged on social networks. But how can brands effectively reach these users? From generational trends to platform preferences, we cover the must-know details about Aussie social users and their online behaviours.

Gen Z 62

Gen Z Millennials User-Generated Entertainment 62

Exposure Ninja

MAY 2, 2025

Morgan dominate the headlines, they’re part of a much broader landscape including over 80,000 finance and insurance businesses competing for attention, trust, and market share. Download my free copy Traditional Tactics Don’t Cut It Anymore The next generation of financial clients is mobile-first and research-focused.

Digital Marketing 52

Digital Marketing Finance Gen Z User-Generated 52

Martech

MAY 19, 2025

The idea of the all-in-one marketing suite from Supergiant Software, which also dealt with infrastructure (and later in the cloud) and likely supplied other areas of the organization, like finance or HR, with their software, appealed to some people. Despite that, both had a lot of users in marketing roles. One throat to choke.

Finance 81

Finance CMO Marketing Automation Platform CRM 81

Sprout Social

MAY 12, 2025

According to The 2025 Sprout Social Index , 39% of Australian social users turn to TikTok to keep up with trends in many areas, from finance to fashion, technology to travel. In 2024, Australian Android users spent an average of 42 hours and 13 minutes per month on the app, equating to roughly an hour and a half per day.

Gen Z 63

Gen Z Transform Fashion Food 63