Backlinko

NOVEMBER 8, 2024

We’re talking about: What you’re selling (product) How much it costs (price) Where people can buy it (place) How you tell people about it (promotion) Simple, right? But price , place t, and promotion miss the mark. Nailed place and promotion. Killer product , price , and promotion. They became synonymous with fast food.

Price 113

Price Real Estate Promotion Food 113

Sprout Social

APRIL 10, 2025

From comedy sketches to UK foods, here are the 15 UK TikTok trends impacting the app at the moment. The influence of UK food TikTok and creative food recipes When it comes to TikTok trends, food is one of the most influential categories for UK users. NellsKitchn is a good example of an account doing this in practice.

Gen Z 109

Gen Z Food Fashion Millennials 109

Hubspot Marketing

JULY 21, 2023

Product Videos for Marketing How to Create Product Videos 10 Promotional Product Videos That Make You Want to Buy What is a product video? 10 Promotional Product Videos That Make You Want to Buy 1. Keith Lee Food Reviews TikTok content creator Keith Lee is known for his honest, funny, and relatable food reviews.

Product 145

Product Promotion Food Influencer Marketing 145

Martech

JULY 23, 2024

After that, your company usually employs a photographer to take glamour shots of your delicious food, craft beer, cocktails and interiors, which you will use under an exclusive license. The agency purchases stock photography for your organization and the license allows you to re-use the image within a year of purchase to create launch assets.

Food 118

Food User-Generated Management Promotion 118

Sprout Social

SEPTEMBER 26, 2024

Food influencers saw an average engagement of 0.63%, while engagement rates for health influencers dropped to 0.4%. Take advantage of your Instagram Stories Speaking of Stories, make sure to use them to promote your latest posts. Don’t be afraid to sprinkle some cross-network promotional posts to encourage more followers.

User-Generated 127

User-Generated Food Analytics Promotion 127

Hubspot Marketing

AUGUST 20, 2024

Turn product content into marketing promotional materials. Ventura Foods Website Chatbot Ventura Foods is a food manufacturer that produces product lines like Hidden Valley Salad Dressing and Smart Balance Butter. I asked the bot a few questions like “What does Ventura Foods do?”

User-Generated 129

User-Generated Food Marketing Marketers 129

Sprout Social

NOVEMBER 19, 2024

Brand and audience affinity If you’re marketing a health product, it’d be counter-productive to partner with an influencer known for reviewing fast food. For example, Cadbury partnered with Xiensscran, a London-based food influencer with an audience of millennials and Gen Z.

Gen Z 119

Gen Z Health Influencer Marketing Food 119

Martech

JANUARY 20, 2025

Story-driven marketing goes beyond simply promoting features and benefits; it aims to create a compelling and memorable brand experience. Highlight their experiences and how our food has been part of their special moments (e.g., Promotional stories: Create limited-time offers or special events that tie into our brand story.

User-Generated 112

User-Generated Brand Management Marketing Marketers 112

Martech

AUGUST 6, 2024

Food, personal items and even cars are ordered through a screen. Boosting engagement and net promoter score with customer experience Gen Z and Millennial consumers are open to making purchases on an app, as we saw above. But in an effort to promote good health, Aflac offers an annual wellness benefit.

Gen Z 121

Gen Z Millennials Health Food 121

Sprout Social

MARCH 14, 2025

We recommend promoting your event on your primary marketing channels and offering exclusive products or discounts to build buzz. Themed events and promotions Tying your live shopping event to a special occasion helps create excitement and build urgency around your event.

Branding 127

Branding Gen Z Energy Shoppers 127

Hubspot Marketing

JULY 12, 2024

At first you have to welcome everyone, take their jackets, and offer them food or a drink. Members promote your products and services through word of mouth, affiliate programs, and social media. food, exercise, hobbies, etc.) Plus, people can see what winning ideas look like from their fellow customers.

Management 105

Management Food User-Generated Customer Acquisition 105

Sprout Social

JANUARY 22, 2025

You also dont have to look hard to find brands networking and promoting their presence at events on the platform. Lead generation Food for thought: nearly one-fourth of all B2B digital advertising happens on Linkedin. Especially if you have a B2C audience, you shouldnt go to the platform promoting coupons and deals for your products.

Marketing Strategy 134

Marketing Strategy Content Marketing Thought Leadership Marketing 134

Sprout Social

MAY 8, 2025

For example, a cookware brand can browse the food and drink communities on Reddit to see what users talk about. Instead, approach each subreddit by considering how you can add value without actively promoting your brand. Add value to conversations with shared knowledge, not self-promotion. Lead with curiosity, not conversion.

Gen Z 131

Gen Z User-Generated Industry Insights Health 131

Sprout Social

NOVEMBER 26, 2024

For example, in 2020, a tea company agreed to pay a $1 million settlement after the FTC found it had misled consumers by not disclosing payments to influencers promoting its products. On YouTube, creators must disclose paid promotions, endorsements or product placements directly within their videos.

Gen Z 130

Gen Z Influencer Marketing Health Promotion 130

Neil Patel

MARCH 9, 2023

This means the photographer is okay with you using it to promote your business, or in this case, a Facebook group. You don’t necessarily need a page for your group, but if you want to promote your group with ads or with public social media posts, you need a page to do that. Here’s a cool picture I found.

Promotion 119

Promotion User-Generated Advertisers Advertising 119

illumin

NOVEMBER 21, 2024

While not every customer is keen to make their holiday purchases on their first outing, enticing sales and promotions can draw them in. Food budgets are tight It is apparent across industry predictions that customers are conflicted between saving money and spending to get the most out of their holidays.

Gen Z 105

Gen Z Shoppers Millennials Retail 105

Martech

OCTOBER 22, 2024

A closer look at Amazon’s October promotion shows a silver lining, however. Despite extreme weather in the Southeast this month, promotions in the U.S. competitors, who held promotions the same week. the biggest discounts were in general apparel (31% average discount), health and beauty (20%) and food and beverage (13%).

Shoppers 72

Shoppers Retail Health Food 72

Hubspot Marketing

OCTOBER 11, 2024

But by partnering with a delivery service like Instacart, I now have a way to sell my products to people in their home, and without the need to worry about the logistics involved with food delivery. B2B2C Marketing Strategy Example 3: Apple Moving on to the tech industry, Apple is an excellent example to look at for a few reasons.

Manufacturing 129

Manufacturing B2C eCommerce Marketing 129

Sprout Social

DECEMBER 20, 2024

TikTok branded content can take several forms, including: Paid promotions : Where a creator is compensated with money or free products to feature a brand. Avoid overly scripted or forced promotions that scream “advertisement.” This makes the video clear to viewers that it is a paid partnership.

Branding 131

Branding Influencer Marketing User-Generated Key Performance Indicator 131

SMEI

JANUARY 24, 2023

The controversy sparked a huge public outcry, with people claiming that the ad was promoting an unrealistic beauty ideal and exploiting body insecurities. Many people interpreted the ad as promoting an unhealthy body ideal and exploiting male insecurities. Victoria's Secret Perfect Body Campaign 2. Let’s Talk.”

Customer loyalty 262

Customer loyalty Marketing Marketers Food 262

Sprout Social

MAY 22, 2025

The goal isnt just to promote a service or productits to mobilize people around a cause. Promote multiple ways to give If every social post is a fundraising appeal, you risk overwhelming your audienceor worse, losing their attention entirely. That distinction influences everything from content strategy to community management.

Social Media Marketing 123

Social Media Marketing Transform Marketing Marketers 123

Martech

MAY 13, 2025

The problem is often higher in the marketing food chain. It’s the “easy” button you push to drive additional sales or have a hot promotion. Dig deeper: How cognitive biases influence email A/B tests Here are three uses for email beyond sending promotions: 1. Which promotions lead to long-term loyalty?

Promotion 100

Promotion Education Food Email Marketing 100

Hubspot Marketing

NOVEMBER 15, 2024

Direct sales conversations and promotions. A clear guide can help employees produce great content — and help you avoid mishaps like Chick-fil-A’s treatment of its employee whose food videos went viral on TikTok. For instance, use post-purchase engagement surveys to determine Net Promoter Scores (NPS). PR and earned media.

CMO 123

CMO Traditional Marketing Communications Marketing 123

Buffer Marketing

JULY 23, 2024

Plus, having our brand associated with a legacy publication like The Associated Press helped improve credibility, something that is critical for a young food and beverage brand.    Maximize each release Press releases are multifaceted marketing tools, as they can be used for promotion on other channels as well.

PR 108

PR Finance Fashion Food 108

Sprout Social

DECEMBER 2, 2024

For example, Biona Organic, a vegetarian food brand, collaborated with Christinasots, a UK-based vegan macro-influencer to create a unique recipe featuring Biona Organic products. One example of a unique influencer partnership is SeaVees’s deal with inclusive food influencer Lahbco.

Influencer Marketing 119

Influencer Marketing Food User-Generated Affiliate Marketing 119

Hubspot Marketing

MAY 20, 2025

The company features diverse talent in its promotional videos both in the form of internal team members and external influencer partners. However, the food was delicious and focused on popular dishes that people in Buenos Aires love to eat. The key here, according to Osifchin, is basing all promotional campaigns on consumer insight.

Marketing Strategy 76

Marketing Strategy Food Marketing Marketers 76

Sprout Social

OCTOBER 11, 2024

Food and beverage The Hershey Company took notice of the online buzz surrounding their Reese’s brand and WNBA star Angel Reese. Other food and beverage brands such as McDonald’s and Hellman’s are partnering with teams and athletes to create unexpected moments.

Transform 98

Transform Fashion Gen Z Food 98

Jeff Bullas

JANUARY 3, 2023

For instance, I am a vegan and love reading, talking, and promoting veganism. If I go to jail as a vegan, do I get served vegan food? Use Clickbank to see if your desired niche has products you can promote as an affiliate. Searching for the keyword vegan on Clickbank shows me supplements and eBooks I can promote.

Affiliate Marketing 290

Affiliate Marketing Non-Profit eBook Health 290

Sprout Social

JANUARY 31, 2025

According to Forbes , the brand used these analytics to inform its marketing, customer service, food safety practices and more. Mercedes-Benz pulled data using AI to create a responsive campaign Mercedes-Benz launched an out-of-the-box, localized campaign at their headquarters in Poland to promote their new T-Class vehicle.

Social Media Marketing 124

Social Media Marketing User-Generated Food Branding 124

Buffer Marketing

JANUARY 23, 2025

Its cross-promotion features make it a great choice for creators looking to boost engagement. RedNote is built around lifestyle content, such as beauty, fashion, travel, and food. 💡 Learn more about Instagram Reels in this article Why consider Instagram Reels? How does RedNote compare to TikTok?

Thought Leadership 112

Thought Leadership Fashion Energy Food 112

Backlinko

APRIL 29, 2025

Long-tail keyword examples: Top-rated camping tents for families with kids Affordable stainless steel cookware sets for small kitchens Best organic baby food brands for sensitive stomachs How to Conduct Effective Ecommerce Keyword Research Buy a keyword tool Find high-volume search queries Add to landing pages.

eCommerce 87

eCommerce Food Shoppers Retail 87

Sprout Social

OCTOBER 23, 2024

Once we reach September, all bets are off, and it’s fair game to start promoting every end-of-year holiday—even simultaneously. On social, the brand promoted the calendar’s release in multiple forms. The play: The old rules about holiday marketing can (mostly) be thrown out.

Branding 100

Branding PR Food Promotion 100

Hubspot Marketing

AUGUST 20, 2024

After breathing, food, water, shelter, clothing, and sleep, feeling safe and secure is our next priority. The back of the book is a continuation of the promotion and, by extension, it’s an opportunity to keep proving out the novelty, safety, ease, and significance within the promise. Safety is a fundamental human need.

Copywriting 113

Copywriting Marketing Marketers Food 113

SocialPilot

APRIL 1, 2025

Promote Your Latest Offers & Updates with GBP Your Google Business Profile is more than a virtual business cardit’s an active marketing tool that keeps you in front of potential customers. Promote it. Restaurants & Cafes : Add your menu, take bookings, and even let customers order food online. Announce it.

Food 72

Food Marketing Marketers Promotion 72

Neil Patel

JUNE 2, 2025

Holding events can be a great way to promote your business and reach a wider audience. Naturally, these two different promotions would come with wildly different price tags as sponsorship package costs tend to vary based on how much exposure the business is getting.

Food 52

Food Logistics Promotion Management 52

Sprout Social

MAY 12, 2025

Travel TikTok Ads with an interactive promotional add-on are 5x likelier to move Australian users through the entire sales funnel. TikTok statistics in Australia for food and beverage From whipped coffee to mukbangs, TikTok is no stranger to food and drink-based trends. million times.

Gen Z 70

Gen Z Fashion Transform Food 70

Buffer Marketing

MARCH 20, 2025

Conversation Food and recipe creator Lindsey Baruch is a great example of step-by-step guide-style Pinterest content. Cross-promote your pins Any marketing strategy is incomplete without a promotion strategy. Here are some effective ways to promote your pins: 18. Instructional 2. Quick tip 3. Comparison 4. Storyteller 5.

Social Media Marketing 101

Social Media Marketing User-Generated Fashion Food 101