Sprout Social

APRIL 21, 2025

Dr. Martens partnered with singer Cariss Auburn on the #TeamUpOnTheTrack campaign to source user-generated content featuring fans in the brands iconic boots. It lets users get advice from each other and join even more specific groups within the niche makeup space. The UGC was used as new visuals for Auburns song Daydream.

Branding 98

Branding Finance Fashion Health 98

Hubspot Marketing

NOVEMBER 1, 2024

This can be especially hard to manage if your team is small (or, like me, a team of one). You need knowledge of product development, supply chain management, marketing, sales, and more. Encourage user-generated content (UGC): More on that shortly. Encourage and highlight user-generated content (UGC).

Manufacturing 125

Manufacturing B2C Non-Profit eCommerce 125

Sprout Social

MARCH 12, 2025

Every network offers opportunities for finding and growing your community, because social users use every platform to meet different needs for connection and consumption. You can also suggest leaning on user-generated and influencer content on established channels to get ahead of performance headwinds. The limit does exist.

User-Generated 114

User-Generated Health Retail Branding 114

Backlinko

JANUARY 8, 2024

The health and wellness industry is booming. With a wide range of sub-niches ranging from nutrition and physical fitness to mental health and personal care to tap into and millions of people actively seeking products and services that promote a healthy lifestyle, there’s never been a better time to tap into the health niche.

Health 119

Health Affiliate Marketing Non-Profit Food 119

Sprout Social

SEPTEMBER 16, 2024

Managing a social media strategy is a constant balancing act between creativity and operational demands. It enables social media managers to automate repetitive and time-consuming tasks, such as social media monitoring , social listening , responding to customer interactions, data analysis and even managing influencer campaigns.

User-Generated 106

User-Generated Influencer Marketing Management Health 106

Backlinko

MARCH 25, 2025

Monetization Potential (35% of Total Score) We evaluated earning potential by combining: Search volume relative to top niches (40% weight) Average cost-per-click rates (40% weight) User intent (20% weight)with commercial intent receiving higher scores Higher scores (more filled circles) indicate stronger monetization opportunities.

Real Estate 102

Real Estate Health Affiliate Marketing Non-Profit 102

Hootsuite

JANUARY 3, 2025

Way back in 2011, a Twitter user offensively asked why Rihannas hair looked so nappy, in the music video for her song Man Down. You can now change viewing and notification settings in the left-hand side panel. In response, the music and business mogul clapped back: Cuz Im black b h!!!!

Food 116

Food Health Law Non-Profit 116

Martech

APRIL 11, 2025

Dig deeper: HubSpot Marketing Hub is moving up to better serve larger marketing teams Updates managers will love Keep reps focused with in-workspace sales dashboards. How it helps you This update solves a long-standing challenge in campaign management connecting goals with reporting. AI-powered A/B testing for landing pages.

Health 104

Health User-Generated Management CRM 104

Marketing Insider Group

MARCH 18, 2025

Generate leads?g For example, lead generation ads focus on forms, while e-commerce ads highlight products and pricing. Target health-conscious professionals on Instagram. billion users, YouTube ads reach a massive audience. If your product skews under 35, TikToks short-form video ads can generate serious engagement.

Marketing Strategy 105

Marketing Strategy User-Generated Law Health 105

Sprout Social

SEPTEMBER 26, 2024

If these users like your content enough, they may want to check out your profile and even follow you. Boost credibility To the average Instagram user, a post that has tons of engagement means other people are enjoying it. Food influencers saw an average engagement of 0.63%, while engagement rates for health influencers dropped to 0.4%.

User-Generated 123

User-Generated Food Analytics Promotion 123

Backlinko

DECEMBER 27, 2024

Generative AI refers to technology that uses machine learning models to create content. For example, different generative AI models can understand coding, visual, scientific, and human languages. How Generative AI Works Gen AI uses libraries of existing material to produce original content. Heres how the process works.

Transform 111

Transform User-Generated Manufacturing eCommerce 111

Sprout Social

MAY 20, 2025

TikTok has a thriving niche community, known as FinTok, which features approachable micro- and macro-influencers who are offering younger generations free financial education in the form of bite-sized videos. Impact of FinTok across generations and locations For many, financial advice was passed down or self-taught.

Gen Z 80

Gen Z Finance User-Generated Millennials 80

Search Engine Land

JULY 11, 2024

As AI-generated content becomes more prevalent and sites like Reddit are dominating , original research is at its most necessary. However, they are time-consuming – to conduct and analyze – and that generally means limiting the sample size to make things more manageable. The Trevor Project: 2024 U.S.

Whitepaper 112

Whitepaper SEO Transform Health 112

Martech

FEBRUARY 12, 2025

While companies once managed their reputations through carefully crafted press releases and strategic media placements, our modern ecosystem demands real-time responsiveness and authentic human connection. People feel unheard and unsupported when navigating their health needs. Thats the issue.

PR 80

PR Health Price Food 80

Martech

FEBRUARY 10, 2025

Site structure improvements : Automatically generate XML sitemaps, add breadcrumbs, and optimize navigation. Enhance page speed and performance : Some plugins include features like caching or image optimization, which indirectly improve SEO by boosting load times and user experience. XML sitemap generation for better site indexing.

SEO 83

SEO Health User-Generated Analytics 83

Hootsuite

OCTOBER 9, 2024

Brands like Knix leverage user-generated content (UGC) to break up a feed of traditional marketing posts: Source: Knix on Instagram Spotlighting this authentic content not only acts as a trust signal for prospective buyers — it’s the first act in a new wave of brand advocates. That way, they never miss an opportunity to offer support.

Customer 112

Customer Food Transform Health 112

Sprout Social

APRIL 28, 2025

But unlike other social platforms, where engagement might be more straightforward, Reddit’s community-first culture requires brands to earn users’ trust by providing real value. Key demographic details include: 44% of Reddit users fall into the 18-29 age group. of users identified as male and 39.1%

Branding 79

Branding Gen Z Pharmaceutical Health 79

Sprout Social

OCTOBER 22, 2024

They were the largest and most influential generation in the history of modern consumerism, yet their social movements and corporate distrust confounded advertisers who had to completely rethink their playbooks. After decades of consistently marketing to young people, marketers are again mystified by a new generation. Sound familiar?

Gen Z 98

Gen Z Branding User-Generated Influencer Marketing 98

Martech

MAY 21, 2025

How it helps you These insights help managers coach reps more effectively, fine-tune message timing and refine sequence structure based on whats working, not just whats being delivered. While saved views are currently user-specific (not shared across teams), this feature lays the groundwork for stronger lead management inside HubSpot.

CRM 75

CRM Management User-Generated Health 75

Hootsuite

JANUARY 17, 2025

These include areas like social issues, public health, and the environment. You need an audience of politically active, informed social media users. Movember Movember is a mens health advocacy group that has mastered the art of social media advocacy. Even more important for social media advocacy, 21% of all U.S.

Promotion 103

Promotion Thought Leadership Health Non-Profit 103

Sprout Social

MAY 6, 2025

The best brand monitoring software for social media managers The best brand monitoring tools do more than track mentionsthey tell you how people feel about you and provide valuable insights aligned with your teams workflow and objectives. Mention Mention is a social listening and media monitoring platform with brand tracking capabilities.

Branding 98

Branding Health Transform Analytics 98

Hootsuite

OCTOBER 22, 2024

It aids in PR crises and issue management. Hootsuite’s research shows employee advocacy on social networks is directly related to higher brand health metrics, including positive sentiment, value, and share of voice — especially among mature organizations. Which advocates are generating the most engagement? Not too shabby!

PR 113

PR Gen Z Thought Leadership Communications 113

Backlinko

DECEMBER 5, 2024

Your technical SEO health might deteriorate over time: Technical issues like broken links , duplicate content , and security problems might creep in. Outdated information can hurt your credibility and cause users to leave your site, which could signal to Google that your content isn’t meeting user needs.

SEO 94

SEO Health User-Generated Analytics 94

Jeff Bullas

FEBRUARY 21, 2023

It was a slow rising evolution of online publishing and it took 5 years for Facebook to reach 100 million users. ChatGPT took just 2 months to reach 100 million users. So, we are talking about a generational revolution not a slow burning evolution. In just a few weeks everyone is talking about A.I.

Transform 273

Transform Logistics Manufacturing Retail 273

SocialPilot

FEBRUARY 19, 2025

Amid these changes, Bluesky has gained attention as an exciting alternative for businesses and users. Both platforms let users share posts, images, and videos while interacting through replies and likes. However, their different content moderation and user control approaches have stirred debates about their impact on communities.

Gen Z 111

Gen Z User-Generated Advertising Advertisers 111

Buffer Marketing

FEBRUARY 6, 2025

TikTok has a massive user base of over 1.69 monthly active users — and the number of Americans using TikTok weekly has quadrupled since 2021. The social media site isn’t limited to younger users anymore. TikTok report showed weekly TikTok users aged between 35-44 have only grown since 2022. billion (!!)

SEO 109

SEO Real Estate User-Generated Promotion 109

Sprout Social

NOVEMBER 25, 2024

The definition of what is authentic in marketing is a moving target, as it varies across generations and demographics. Authenticity in social media is something users want more of—whether it’s from influencers or others. Authenticity in social media is something users want more of—whether it’s from influencers or others.

Influencer Marketing 103

Influencer Marketing Marketing Marketers User-Generated 103

Jeff Bullas

JANUARY 3, 2023

For example, users search for the best routers and want to learn the pros and cons of different wireless before buying. To extend keyword research, use Quora as it offers plenty of user-generated content from real people talking about real problems. Image Source. They aren’t vegan. Get specific keyword ideas. Conclusion.

Affiliate Marketing 241

Affiliate Marketing Non-Profit eBook Health 241

Neil Patel

APRIL 23, 2021

There are a lot of misconceptions about online reputation management. In this guide, I’ll explain the role of online reputation management in today’s digital age, explain why it matters, and outline 10 tips for improving and protecting your brand’s online image. Why Does Reputation Management Matter?

Management 145

Management Food Communications SEO 145

Backlinko

DECEMBER 5, 2024

Claim and Optimize Your Google Business Profile Google Business Profile (GBP, formerly Google My Business) is a free tool that lets you manage how your business appears across Google platforms like Search and Maps. Then click Edit business info to manage your business information. Thank those who gave positive feedback.

Search Marketers 96

Search Marketers Marketing Marketers SEO 96

Buffer Marketing

FEBRUARY 1, 2024

Are you acknowledging and engaging with user-generated content that mentions your brand? Password Update : When did you last update your passwords, and are you using a secure method to manage them? Are you leveraging scheduling tools to maintain consistency?

Health 126

Health Analytics User-Generated Communications 126

Sprout Social

FEBRUARY 11, 2025

Nicholas Charlier, Head of Global Community and Education at Vivobarefoot, explains: We’re a footwear company, but we’re really trying to drive awareness, engagement and connection with natural health. This has negative impacts on posture, pain and performance, but also how we interact with the ground generally, says Charlier.

Branding 76

Branding Health Education User-Generated 76

Backlinko

SEPTEMBER 6, 2024

But we don’t always get what we want—especially as a Google Analytics 4 (GA4) user. European laws require compliance with the General Data Protection Regulation (GDPR), a strict information privacy law. While improved, Google Analytics 4 still collects user data, which raises privacy concerns.

Analytics 100

Analytics Price Law User-Generated 100

Martech

JUNE 2, 2025

Consider the backlash Duolingo, a popular language-learning app, faced after its CEO declared the company to be “AI first” a statement many users saw as a tone-deaf dismissal of human labor, especially following recent layoffs of contract translators. Another example is the fashion brand Selkie. created by and for men.

Branding 73

Branding User-Generated Fashion Health 73

Sprout Social

JANUARY 10, 2024

However, complaint management can also be a growth opportunity, providing insights to improve your products, services or customer experience. So, how do you manage complaints in a way that resolves your customers’ issues efficiently and effectively? What is complaint management? They can also severely impact your reputation.

Management 138

Management Branding Energy User-Generated 138

Backlinko

DECEMBER 29, 2024

Search intent is the reason behind a users searchit tells you why they searched and what they were hoping to find. This means the users goal for this search is to research plumbing company options, read reviews, and view services, making it a good term to target on a service page. This includes Intent.

SEO 98

SEO Customer Real Estate User-Generated 98

Sprout Social

AUGUST 31, 2022

Managing social media means you need a variety of skills to become successful. Here are 17 social media management tips to help you stay productive and organized: 1. For example, if your brand uses Instagram, seek platform-specific advice by searching “ social media management tips for Instagram.”

Management 113

Management Product Key Performance Indicator Health 113