Martech

APRIL 3, 2025

In 2002, tariffs were placed on steel mill products from non-NAFTA countries, tires from China in 2009 and a trade war with China that lasted from 2018 to 2020. steel prices to increase by about 30%, which led to higher prices for cars, appliances and other steel-made equipment. Steel tariffs of 20022023 The tariffs caused U.S.

Retail 117

Retail Advertisers Advertising Price 117

Backlinko

SEPTEMBER 6, 2024

Learn pros, cons, and pricing to make the right decision for your business. While GA4 integrates well with Google products, it doesn’t offer native integrations with other tools in the market. Some products, like Activity Log ($29+) and Media Analytics ($189+), are priced separately.

Analytics 100

Analytics Price Law User-Generated 100

Sprout Social

APRIL 21, 2025

Access targeted audiences You know your products and services arent for every single person out there. Personal trainers, dieticians, dermatologists and more have become influencers in this niche, using TikTok to share bite-sized health tips and facts. The videos often feature colorful products and ASMR-style sounds throughout.

Branding 104

Branding Finance Fashion Health 104

Neil Patel

MARCH 1, 2021

One solution to this problem may be productized services. The productized services model allows agency owners, freelancers, and consultants to break out of billing by the hour or per project and instead invoice by sets of services rendered. What Are Productized Services For? Benefits of Productized Services for Your Customers.

Product 141

Product Price Copywriting B2C 141

Martech

JULY 30, 2024

Cost : Within budget and competitive in price. Balancing your staff with full-time, part-time and freelance staff is an excellent method of managing variable needs while maintaining target utilizations that ensure billability and the financial health of your team. Or will you take on creative marketing production (i.e.,

Management 122

Management Health Marketing Marketers 122

The Marketing Operations Leader

APRIL 8, 2025

We'll feature six badass martech products in a fast-paced session where Jacqueline, Justin, Phil, and I will help judge. Block off your calendar for May 9th at 12 pm EST. The first-ever Shark Tank-style martech spotlight session is happening! Brought to you by Humans of Martech. Here are the Core Components of Go-To-Market (GTM) Technology.

CRM 130

CRM Health Price Analytics 130

Rock Content

FEBRUARY 14, 2024

Have you ever heard that price is different from value ? When you take advantage of a promotion, you can pay less for a product worth a lot. It may seem like a simple detail, but knowing how to prepare the sales price for something is a critical task. The problem also happens when something is sold at a fair price.

Price 94

Price Product Health Market Research 94

Martech

JULY 18, 2024

Nearly the same number say they’ll simulate the health impacts of lifestyle changes, while 74% expect to be able to test “their culinary prowess through digital simulations.” Offered at a competitive price point, Sugar’s AI capabilities are designed to be accessible to midmarket businesses.

Shoppers 117

Shoppers Advertisers Advertising Health 117

Backlinko

JULY 19, 2024

Rank Tracking Tool Best for Pricing Semrush Position Tracking Tool Tracking keyword rankings and SERP features Starts at $139.95 At the top of the report, you’ll see your overall “Cannibalization Health” score. Like blog categories or specific groups of products. Custom: $700 per month (price may vary).

SEO 108

SEO Price Analytics Key Performance Indicator 108

Backlinko

SEPTEMBER 6, 2024

Pros and Cons Pros Cons Quickly view on-page and technical SEO insights for any website Requires downloading a spreadsheet to view all image alt tags Price Detailed SEO Extension is free to use (there are no hidden fees—we checked!). But it requires a paid API key from DataForSEO to generate search volumes for keywords. Which costs $0.05

SEO 110

SEO Price User-Generated Analytics 110

Hubspot Marketing

OCTOBER 14, 2024

Instead, you'll likely spend days, weeks, and even months identifying your target audience, where they spend time, determining the perfect way to reach them, and communicating the benefits of your product or service in a marketing plan. How to Use It Product: What exactly are you selling? Traditional Marketing Models 1.

Price 116

Price Marketing Marketers User-Generated 116

Martech

FEBRUARY 12, 2025

Years of consolidation, opaque pricing and systemic barriers to care created a perfect storm of public frustration. People feel unheard and unsupported when navigating their health needs. Its like when Wendys spontaneously announced it would start using dynamic pricing to sell its fast food. Thats the issue.

PR 77

PR Health Price Food 77

Martech

FEBRUARY 18, 2025

What changes : AI allows GTM teams to optimize resource allocation, predict pipeline health and proactively mitigate risks. AI has been used to predict the long-term impact of different pricing strategies on customer retention, allowing companies to optimize revenue while ensuring customer satisfaction.

Transform 100

Transform Price PR Health 100

Sprout Social

FEBRUARY 11, 2025

Nicholas Charlier, Head of Global Community and Education at Vivobarefoot, explains: We’re a footwear company, but we’re really trying to drive awareness, engagement and connection with natural health. Its your products doing what you say they will, and listening to feedback when they dont. the answer is everything.

Branding 81

Branding Health Education User-Generated 81

Marketing Insider Group

MARCH 18, 2025

g Sell products? For example, lead generation ads focus on forms, while e-commerce ads highlight products and pricing. Target health-conscious professionals on Instagram. If your product skews under 35, TikToks short-form video ads can generate serious engagement. Do you want to: Drive website traffic? With over 2.5

Marketing Strategy 105

Marketing Strategy User-Generated Law Health 105

SmartBrief - Marketing

MARCH 10, 2025

Today, the dupe phenomenon shows no signs of slowing down, particularly with younger generations — eMarketer published survey data highlighting that 71% of Generation Zers and 67% of millennials say they sometimes or always buy cheaper versions of name-brand products. AIs influence seemed to be permeating the zeitgeist.

Non-Profit 92

Non-Profit Fashion Health Millennials 92

Litmus

OCTOBER 17, 2024

Introduce new subscribers and potential customers to your brand, product, or service through your email marketing campaigns. Provide information that guides subscribers in considering your product or service through your emails. Drive subscribers to take action in your email marketing campaigns, such as purchasing a product or service.

Email Marketing 107

Email Marketing Customer Journey Customer loyalty eCommerce 107

Search Engine Land

FEBRUARY 7, 2024

Optimizing product detail pages (PDPs) is crucial for ecommerce websites. Well-optimized product pages can increase organic traffic, boost conversions, and grow revenue. This comprehensive guide covers key elements of effective product page optimization, including: Structuring clear, descriptive product page URLs.

Product 125

Product SEO Copywriting eCommerce 125

Martech

JANUARY 5, 2022

Customer experience management company Merkle debuted two new products today at CES that are aimed at improving the contactless shopping experience, both in-store and on-delivery, as health and safety concerns persist with the ongoing pandemic. Both new products join Merkle’s ShopNXT suite of digital and customer experience solutions.

Shoppers 111

Shoppers Product Customer Shipping 111

ConsumerTalk

SEPTEMBER 7, 2022

Companies that focus on healthy products are no different than any other CPG brand. They want to offer products that taste better than their competitors, provide value by charging the lowest prices the market can bear, and be rewarded financially by profiting from their choices.

Health 98

Health Price Product Branding 98

Martech

FEBRUARY 18, 2025

an individual’s weight specifications and previous Google searches on health) to push harmful messaging. Consider the Oasis comeback tour, where data on user behavior and demand fueled dynamic ticket pricing , leaving fans paying more than triple the original asking price. The solution is “un-marketing.”

Advertisers 80

Advertisers Advertising Non-Profit Traditional Marketing 80

Hubspot Marketing

APRIL 15, 2025

Using my MacBook example above, some navigational searches I used were: Apple new releases Costco computers and laptops Best Buy Geek Squad I knew I wanted an Apple product, and I was headed to different vendors I trusted to find out more about the models and to get the best price. Product comparisons and brand research.

Customer Journey 86

Customer Journey SEO Customer Price 86

AWeber

DECEMBER 13, 2023

Product landing pages are a budget-friendly marketing tool that can help increase product sales and provide valuable data and insights on customer behavior. Creating a high-converting product landing page may be the best marketing investment you’ll ever make, so we want to make it easy for you. What’s in a product landing page?

Product 116

Product Price Copywriting Shipping 116

Buffer Marketing

FEBRUARY 6, 2025

After all, 45 percent of users continued searching for more info about a product or service after discovering something on the TikTok app. A TikTok business account is suitable for people using the TikTok app to promote their products or services. But it’s a small price to pay for all the additional features you get.

SEO 112

SEO Real Estate User-Generated Promotion 112

Sprout Social

SEPTEMBER 24, 2024

Examples of high-level goals include: Reduce customer acquisition cost (CAC) Increase share of voice in your industry Get product feedback Build brand advocates Become a thought leader While these are common, tailor your goals to your specific challenges. Mega and macro-influencers offer wide exposure but may lack niche credibility.

Influencer Marketing 101

Influencer Marketing Marketing Strategy Marketing Marketers 101

AWeber

AUGUST 8, 2023

But what if you sell a service instead of a product? The solution is to leverage your time by switching from services to products. What if you could build a repeatable digital product that sells itself while you sleep? But before you do, you’ll have to know a few things about digital products: What you can sell?

Product 98

Product eBook Price User-Generated 98

Jeff Bullas

MARCH 14, 2023

The affiliate marketing programs in this article are the easiest ones to use and feature products that are among the easiest to get clicks for. It is a process where you promote someone else’s product or service and earn a commission when someone decides to purchase by clicking on your link. What is the commission rate?

Affiliate Marketing 182

Affiliate Marketing Health Fashion Marketing 182

Litmus

SEPTEMBER 25, 2024

Think: case studies, comparison guides, and product demos. Real-life examples and clear explanations of how your product can solve their problems will go a long way. Metrics to watch: Demo requests, trial sign-ups, comparison page views, engagement with product pages. Consideration At this stage, they’re weighing their options.

Management 96

Management Marketing Marketers CRM 96

Duct Tape Marketing

NOVEMBER 7, 2024

As CMO, Edelman guided Aetna (now part of CVS Health) through becoming a digitally oriented, customer-centric brand. He's a long time advisor on digital transformation and marketing, and as a CMO, David guided Aetna now part of CVS Health through becoming a digitally oriented customer centric brand. This is John Jantsch.

Customer 73

Customer Transform Energy Health 73

Jeff Bullas

FEBRUARY 21, 2023

But they weren’t interested as they thought the price was too high. AI can also help to improve product quality by identifying defects in real-time and alerting workers to take corrective actions. AI-powered sensors and drones can help farmers to monitor crop health and identify issues in real-time.

Transform 273

Transform Logistics Manufacturing Retail 273

Backlinko

DECEMBER 29, 2024

Navigational: When searchers are looking for a specific plumbing business or page like Jerrys Plumbing Company or Plumbing Pros hours of operation Commercial: The person wants to know more about a product or business, such as best plumbers in Austin and sink repair. Use these in product comparison articles, testimonials, and service pages.

SEO 98

SEO Customer Real Estate User-Generated 98

Hubspot Marketing

MARCH 11, 2025

Its how brands get their products in front of eager customers like me while not wasting too many ad dollars chasing cat owners instead. Greg Brunk , Head of Product at MetaRouter, notes that RMNs have a unique ability to deliver on performance criteria and help tell the story of your ads to leadership. Produce creative.

Retail 70

Retail Customer Shoppers Advertisers 70

Backlinko

DECEMBER 27, 2024

A simple ChatGPT prompt could look like this: Write a 100-word product description for [insert product details]. Like this: As a Google app, Gemini is integrated with many Google products. Next, input your audience and product name details and write a short product description. Use a friendly, upbeat tone of voice.

Transform 111

Transform User-Generated Manufacturing eCommerce 111

Set Up

SEPTEMBER 3, 2024

Usually preferring products with high quality and value, they tend to be loyal for years to the Brands they like. Because they are on the older end, their consumer behavior leans towards health and wellness purchases. They will research to make the right purchase decisions, and will often prioritize price over loyalty.

Gen Z 59

Gen Z Millennials Entertainment Health 59

Neil Patel

JANUARY 1, 2021

They are not a silver bullet by any means, but finding a product that works for your practice will make you more efficient today and better prepared for tomorrow. Instead, you will find EMR systems will come as part of a larger electronic health records (EHR) system. Electronic Health Records Systems. EMR vs EHR Systems.

Health 143

Health Price Management Law 143

Hubspot Marketing

FEBRUARY 16, 2024

Samaritan Health Services Samaritan Health Services uses Azure AI to improve workflow and patient experience. As well as its financial benefits for Samaritan Health Services, Azure AI improves access to data for the right professionals. From there, we’ll focus on tools that can help specifically with marketing.

Health 129

Health Price User-Generated Communications 129

Search Engine Land

DECEMBER 7, 2023

It offers free analytics on product performance, pricing, demand and more. This article shows how to extract these insights to make smarter inventory, pricing and assortment decisions. Best-sellers report Offers insights into the most popular products and brands in both paid and unpaid listings, including inventory status.

Retail 84

Retail Product Non-Profit Price 84