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6 Best SEO Content Writing Tips for SaaS Companies?

Jeff Bullas

One of the main reasons SaaS blogs fail to gain bigger audiences is their lack of correct SEO optimization and buyer targeting. Perhaps the most important step in generating SEO-optimized SaaS content is performing the right market and keyword research. Research, research, research.

SEO 275
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10 SEO challenges faced by fast-growing SaaS companies

Search Engine Land

“We’re at around 100,000 monthly organic traffic, but we cannot sustain the SERP positions and conversions…” “We are at 530,000 monthly organic traffic, but our growth has become stagnant and we’re unable to scale up…” I hear plenty of similar SEO concerns from SaaS companies. is branded, and only 5.6% is non-branded.

SEO 116
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Account-Based Marketing in SaaS: Strategies for Personalizing Customer Experiences

Scoop.it!

Generating leads in SaaS now is different from what it was in 2010. These days, setting up a landing page and pop-up and driving some traffic to your website is no longer enough to get the best quality leads. Why Account-Based Marketing is Becoming More Popular in SaaS The SaaS market is proliferating, and competition is increasing.

Customer 104
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5 Ways B2B Marketers Can Use CRM for SaaS Customer Retention

Spiralytics

Many SaaS businesses emphasize acquiring new customers. However, a ChartMogul study shows that SaaS businesses retaining over 85% grow 1.5x Hence, SaaS companies should equally focus on reducing customer churn. A key to sustainable success thus lies in SaaS customer retention , which nurtures existing ones. to 3x faster.

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How to master the enterprise SEO procurement process

Search Engine Land

What many SEOs underestimate when they get into working for an enterprise company is that there is more to the job than just optimizing the website. Most corporations have strict procurement processes that could be easier to navigate. However, if you, as an SEO, understand this process and are prepared, then it can go smoother.

SEO 106
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B2B SaaS SEO: Mapping your keywords to the customer journey

Search Engine Land

This article builds on my previous one, emphasizing the importance of aligning SEO with the customer journey , specifically for companies that provide software as a service (SaaS) that market to other businesses (B2B). Understanding SEO and content for a smooth customer journey 1.

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Product Launch Checklist: How to Launch a Product, According to HubSpot's Experts

Hubspot Marketing

Will anyone even want it? Probably not. Whether you're launching something huge, something small, or you're updating a current offering, you'll want to start your preparation well in advance of the launch date with a product launch checklist. You don't need to perform years of intense research to learn about your customer.

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