Martech

JANUARY 10, 2025

Salesforce Agentforce is used to create AI agents that can boost productivity by assisting with a range of routine tasks. The new Agentforce for Retail includes a library of pre-built agent skills relevant to retail such as order management, appointment scheduling, guided shopping and loyalty promotion management. Why we care.

Retail 129

Retail Shoppers Shipping Promotion 129

Animalz blog

AUGUST 12, 2024

Many startup CEOs spend all their time on product roadmaps and investor decks. Is there a strategic approach, and how did you decide to start talking about the product and company on your own account? It’s casual, almost intentionally unedited, like Loom videos or walkthroughs of stuff we built or are working on in the product.

Shipping 117

Shipping Logistics Thought Leadership Product 117

Hubspot Marketing

MAY 13, 2025

An AI project assistant can help you manage a wide range of projects across a wide range of business environments. It can dramatically boost your productivity and efficiency. Broadly speaking, an AI project assistant uses a generative AI platform like ChatGPT, Claude, or Gemini to manage a specific project within your organization.

Product 66

Product Shipping Transform CMO 66

Search Engine Land

JULY 22, 2024

The previous election was during the pandemic, so shopping habits and promotions are not comparable The shorter shopping period means the last shipping day deadline is earlier, there’s less time to clear inventory for 2025 and fewe ad space and promotions available will increase costs. It’s an election year in the U.S.

SEO 98

SEO Shipping Retail PR 98

Welcome Software

DECEMBER 4, 2024

The next keeps asking you to go to the checkout page to know the shipping charges. That's where Customer Experience Management (CXM) comes in. What is customer experience management? In that case, the app probably already remembers your purchase history, and local store inventory, and can give you accurate shipping times.

Management 52

Management Customer Customer Journey Shipping 52

Martech

AUGUST 2, 2024

But instead of mapping your way to grandma’s house and highlighting the various roadside attractions and stops along the way, you’re mapping the journey your customer takes with your product or brand. At each touchpoint, there are things to be done, such as filling in shipping or billing information.

Customer Journey 115

Customer Journey Customer Shipping Analytics 115

Marketing Insider Group

MAY 12, 2025

Whether you’re managing your own campaigns or working with an agency, optimizing each element can make a major difference in performance and ROI. Users who abandoned carts: Tailor your messaging to address objections or incentivize a return visitlike offering free shipping, highlighting reviews, or showcasing the item again.

Advertisers 103

Advertisers Advertising Real Estate Shipping 103

Aspiration Marketing

FEBRUARY 19, 2024

Handling the storage, shipping, and returns related to products that companies create and market requires attention to detail and expertise. This is why so many E-commerce businesses trust fulfillment services to help them manage this part of their business logistics.

Logistics 263

Logistics Shipping Management Product 263

Martech

OCTOBER 23, 2024

With over 75% of consumers more likely to consider buying products from brands that personalize (and an equal number of consumers who admit to becoming frustrated when they’re not greeted with a personalized experience), personalization strategies have never been more prescient. What could go wrong?

Shipping 123

Shipping eCommerce Customer Journey Analytics 123

Martech

OCTOBER 24, 2024

To avoid the heavy work of managing the approval process internally, companies like Text Request help manage the 10DLC application and approval process. Promotional SMS messages communicate a special offer or a new product to consumers. You need to use the same URL. You need to get your brand and campaigns approved.

Shipping 129

Shipping Communications Promotion Customer 129

Hootsuite

APRIL 18, 2022

Are you a brand selling products or services on Facebook or Instagram? You’ll benefit from setting up Facebook Commerce Manager. Even if you just want to advertise on these Meta-owned platforms, there are major advantages to a Commerce Manager account. What is Facebook Commerce Manager? Manage inventory.

Management 132

Management Shipping Health eCommerce 132

Martech

APRIL 2, 2025

Without taking a deep, objective look at your current efforts, you risk moving forward without clear direction like piloting a ship without a rudder. Addressing these pain points effectively strengthens your connection with your audience and helps differentiate your products or services from competitors.

CRM 116

CRM Thought Leadership Finance Shipping 116

Sprout Social

JUNE 7, 2021

Add on all of this to juggling Instagram management between your mobile phone separate from the rest of your social tools, and it’s no wonder some social teams feel overwhelmed. . In fact over the past few years, Sprout has received more than 1,000 requests for Instagram DM management in Sprout to help alleviate inbox chaos.

Management 140

Management Shipping Customer Branding 140

Customers.ai

JANUARY 3, 2025

Youve got products. Whether its comparing products, reading reviews, or searching for deals, the majority of the buying journey starts long before customers hit buy now. Theyre comparing products, reading reviews, and hunting for the best deal. They optimize all product pages with similar content to keep shoppers engaged.

Customer 88

Customer eCommerce Shipping Customer Journey 88

Sprout Social

NOVEMBER 19, 2024

The process of sourcing, contracting and managing influencer contracts plays a key role in the eventual success of any influencer campaign. Brand and audience affinity If you’re marketing a health product, it’d be counter-productive to partner with an influencer known for reviewing fast food.

Gen Z 113

Gen Z Health Influencer Marketing Food 113

Sprout Social

NOVEMBER 11, 2021

We heard many of our customers’ challenges around integrating with social media management tools and took notes. Lead management & CRM. Q: How do you currently manage incoming leads from social media? Sprout lead management and CRM integrations: Salesforce, Marketo, Microsoft Dynamics 365.

Management 144

Management Gen Z CRM Shipping 144

Search Engine Land

AUGUST 5, 2024

PPC advertisers must take a strategic and nuanced approach to campaign management to stay ahead of the competition. This separation also allows for easier performance management, as different match types typically yield different results. Then, invest in creating rich video assets for your campaigns.

eCommerce 101

eCommerce CRM Advertisers Advertising 101

Search Engine Land

AUGUST 13, 2024

Those surveyed had a handful of top-priority areas in mind: Nearly 60% plan on increasing their investment in product imagery, video and copy for online listings Companies that invest in best practices for images, video and product listing copy often see meaningful performance improvements. Brand (32%). Readability (23%).

eCommerce 86

eCommerce Branding Retail Shoppers 86

Hootsuite

MARCH 21, 2025

Convert to a Business account, use Commerce Manager to create a shop, and upload a product catalog (manually or via platforms like Shopify). This makes your products shoppable directly on Instagram or through your website. Use product tags in Posts, Reels, Stories, and Ads to make content shoppable. based shops.

eCommerce 96

eCommerce User-Generated Shoppers Entertainment 96

Sprout Social

MARCH 27, 2024

In this article, we cover what review management is, how it supports reputation management and what its benefits are. Plus, see the top five review management software to manage reviews for business intelligence and explore examples of how brands have used review management to their advantage.

Management 120

Management Branding Customer loyalty Shipping 120

Hubspot Marketing

SEPTEMBER 12, 2024

He pointed to initial marketing efforts for his company’s product - a set of functional beverages using Indigenous ingredients - as a costly failure. To get the word out and build awareness, Quis Quis suggests leveraging marketing, focusing on your product, starting small, and working smart. Money is competitive,” Quis Quis said.

Logistics 117

Logistics Finance Manufacturing Law 117

Hubspot Marketing

NOVEMBER 1, 2024

You see, B2C works with third parties or “middlemen” like wholesalers, retailers, or distributors to get your product into consumer hands. Your product goes straight from the manufacturers to the consumer who bought it through the brand’s website, store, or popup. Retailers often even help shoulder some of the marketing to drive sales.

Manufacturing 125

Manufacturing B2C Non-Profit eCommerce 125

Buffer Marketing

APRIL 29, 2025

I find myself wanting to buy a new product I’ve seen on Instagram at least once a week. What started out as a simple photo-sharing app has evolved into a powerful social commerce platform where you can show off your products, find new customers, and even make direct sales. much of Europe, and Asia-Pacific).

Gen Z 110

Gen Z Influencer Marketing Manufacturing User-Generated 110

Customers.ai

DECEMBER 20, 2024

But how you manage those relationships? Ecommerce Webinar Beyond Abandoned Cart to Abandoned Product View Revenue with Email Deliverability Hacks & AI Tools Watch The Webinar What Is Relationship Marketing? Tailored Product Recommendations : Based on past purchases, suggest complementary products or upgrades.

eCommerce 85

eCommerce Shipping Customer loyalty Marketing 85

Hootsuite

SEPTEMBER 27, 2021

Which just goes to show, it’s not a product or service that makes something “boring,” it’s branding and marketing. Mail-order vitamin company Ritual mixes in personal letters from its CEO with memes, informational posts and product intel. Did prototypes for your newest product just show up at the warehouse? Smart, Kat!

Promotion 145

Promotion Product Branding Logistics 145

Sprout Social

JANUARY 29, 2024

A strong reputation management strategy can attract new customers and deepen existing relationships. Use this article to learn how to establish a comprehensive online reputation management strategy. What is online reputation management? Why does online reputation management matter?

Management 132

Management Shipping Health Market Research 132

Hubspot Marketing

OCTOBER 29, 2024

B2C customers typically expect a straightforward, fixed price on whatever they’re purchasing, whereas B2B pricing structures are more fluid, suggests Gianluca Ferruggia , the general manager at online B2B marketplace DesignRush. B2B products often have greater technical complexity, which leads to longer onboarding processes. “In

eCommerce 125

eCommerce B2C Manufacturing Retail 125

Animalz blog

APRIL 9, 2025

You save time writing, but spend it designing workflows, re-prompting, reviewing robotic drafts, and managing team (and manager) expectations. AI helps you create more, but it means you also have to manage more. Theyre a product you maintain, improve, and rely on every day. For most teams, AI doesnt entirely reduce work.

Transform 93

Transform Thought Leadership Shipping User-Generated 93

Hubspot Marketing

JUNE 23, 2022

Discover some valuable questions that will make hiring managers' and HR professionals' ears perk up. Questions to Ask the Hiring Manager During Job Interviews. Questions to Ask the Hiring Manager During Job Interviews. That's who hiring managers are looking for. Questions to Ask Human Resources During Job Interviews.

Management 145

Management Shipping Communications Promotion 145

Hootsuite

APRIL 22, 2025

Key takeaways Facebook marketing involves promoting your company on Facebook to build awareness for your products, grow an audience, and generate leads and sales. To enable your ads account, log in to Facebook with the profile that has admin access to your Facebook Page, then go to Meta Ads Manager. It’s so easy.

Gen Z 101

Gen Z User-Generated Marketing Marketers 101

Lynton Web

DECEMBER 29, 2024

Running a business without a strategic customer journey in HubSpot is like navigating a ship without a compass. Without lifecycle stages or lead management standardized processes, you're stuck guessing who to talk to next. Enabling Marketers with Lead Management Success Lead Scoring If every lead looks the same, where do you start?

Customer Journey 97

Customer Journey Customer Transform CRM 97

Hubspot Marketing

FEBRUARY 4, 2025

Meta Ads Manager claims it can be up to 255 characters long, but with the limited visual real estate, Id warn against that. This can be extremely useful for highlighting multiple products at once and is common with eCommerce sites like Ulta. If youre wondering what trying the companys product will be like, just take a good look.

Real Estate 110

Real Estate Logistics Energy Retail 110

Sprout Social

OCTOBER 3, 2024

According to Sprout’s The Social Media Productivity Report , social media marketers spend an average of 40 hours per week on management tasks, with some clocking in over 60 hours. Social listening Social listening involves understanding what’s being said about your brand, products or industry across social channels.

Social Media Marketing 90

Social Media Marketing User-Generated Shipping Fashion 90

Search Engine Land

OCTOBER 5, 2023

Google has swiftly changed the retail SERP landscape over the last year with: Product results taking up 45% of the SERP composition in Q1 2023. Google Search Console (GSC) releasing new KPIs to measure against product result appearance types, to Google refining the way it contextualizes results to ecommerce consumers. The list goes on.

Retail 105

Retail Product Shipping Real Estate 105

Rock Content

JULY 11, 2024

Successfully managing every aspect of a growing ecommerce store can be challenging. 19 Essential Ecommerce Tools for Managing Your Online Store Don’t assume that all ecommerce tools are the same. Ecommerce tools for internal communication and management Large ecommerce brands aren’t one-person operations.

eCommerce 52

eCommerce Logistics Shipping eBook 52

Search Engine Land

SEPTEMBER 6, 2024

Inside Google Ads When starting to build a campaign, you’ll use the existing knowledge about your audience to set campaign-level targeting, like what devices your customers usually convert from (using Google Analytics or another source of truth) or which countries you can sell in/ship to. Custom segments. Detailed demographics. Life events.

Market Segmentation 87

Market Segmentation Shipping Retail User-Generated 87

Backlinko

JANUARY 24, 2025

The company grew its business on expert product knowledge and top-tier customer service. Despite offering thousands of products, the layout is clean, organized, and easy to navigate. It provides links only to popular products and categories. It provides links only to popular products and categories. A nice touch.

eCommerce 92

eCommerce Shoppers Transform User-Generated 92