Search Engine Land

FEBRUARY 24, 2023

For weeks, marketers have been hearing about ChatGPT and its applications for content and SEO. pic.twitter.com/4i1sEWs5iZ — AI Breakfast (@AiBreakfast) February 14, 2023 I won’t pretend to know which SEO and digital marketing functions ChatGPT and AI software will and won’t replace.

SEO 105

SEO User-Generated Health Place 105

Hootsuite

MAY 31, 2023

Are you ready to tap into ChatGPT social media success? Luckily, ChatGPT, a conversational artificial intelligence (AI) tool that generates human-like content, promises to make social media success more attainable. Here’s how you can get started with ChatGPT for social media marketing. It’s seriously easy.

Whitepaper 140

Whitepaper User-Generated Social Media Marketing Real Estate 140

Practical eCommerce - Marketing

JUNE 27, 2023

An effective prompt is the first step in benefitting from ChatGPT. That's the challenge — an effective prompt. The post 10 Tools for ChatGPT Prompt Ideas appeared first on Practical Ecommerce.

eCommerce 93

eCommerce Content Marketing Marketing Marketers 93

Practical eCommerce - Marketing

AUGUST 15, 2023

Specificity and persistence are keys for generating meaningful results from ChatGPT. The post ChatGPT Prompts for Content Ideas appeared first on Practical Ecommerce.

eCommerce 85

eCommerce Content Marketing Marketing Marketers 85

Search Engine Land

MAY 11, 2023

Now, I can harness ChatGPT – including its understanding of SEO and exceptional writing skills – to generate near-perfect optimized snippets, saving me time and boosting my traffic. Here, I’ll share my seven-step process for using ChatGPT to optimize for the paragraph-style featured snippet. We’ll get to that step soon.

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User-Generated Price Education SEO 130

Rock Content

APRIL 6, 2023

One of these amazing new tools is the talk of the town when it comes to digital marketing support. ChatGPT, a new artificial intelligence tool, is the most groundbreaking type of AI ever released. In order to use ChatAI to help with your marketing activities, you need to know how to use it. What Is ChatGPT and How Does It Work?

User-Generated 97

User-Generated Finance Marketing Marketers 97

Search Engine Land

FEBRUARY 1, 2023

Paid search marketers are no strangers to artificial intelligence. Read on to see how you can use ChatGPT to level up your marketing game without sacrificing strategy, authenticity or creativity. Read on to see how you can use ChatGPT to level up your marketing game without sacrificing strategy, authenticity or creativity.

Marketing 100

Marketing Marketers Copywriting Energy 100

Martech

MARCH 20, 2023

The results you get from AI powered tools like ChatGPT will only be as good as the prompts you give them. A vague or general prompt will get you vague, general results. Here are three essentials for writing a good prompt. Precise: What are best practices for using CRM with account based marketing? 1: Be specific.

CRM 98

CRM Management Customer Marketing 98

Businesses Grow

AUGUST 14, 2023

A ChatGPT Starter Pack I’m alarmed. As I meet people from around the world at events and my workshops, the conversation inevitably leads to ChatGPT (which has become the catch-all phrase for AI!). Create an international presence If you’re still on the fence about AI, this ChatGPT starter pack is for you.

Manufacturing 96

Manufacturing Automobile User-Generated Fashion 96

Practical eCommerce - Marketing

AUGUST 21, 2023

Grouping keywords, estimating budgets, generating copy — ChatGPT can streamline paid search and social media campaigns. The post ChatGPT Prompts for Pay-per-click Ads appeared first on Practical Ecommerce.

eCommerce 82

eCommerce 82

Search Engine Land

JULY 21, 2023

ChatGPT has a massive database of words and phrases that we can leverage for SEO with the right prompts. This article will show you how to use ChatGPT to uncover keyword variations people use when searching or describing a page topic. Get the daily newsletter search marketers rely on. SUBSCRIBE See terms.

User-Generated 98

User-Generated SEO Search Marketers Product 98

Calvyn Lee Blog

NOVEMBER 24, 2023

The launch of ChatGPT by OpenAI in late 2022 has sparked tremendous interest in artificial intelligence (AI) and how generative AI tools can be used for content creation and other marketing applications. For example, ChatGPT Plus and associated plugins unlock additional capabilities.

Transform 130

Transform Digital Marketing Key Performance Indicator User-Generated 130

Martech

MARCH 28, 2024

Is your marketing team tired of hearing about AI? Marketing teams now find themselves surrounded by AI. Most notably, the introduction of ChatGPT put AI in the hands of just about anyone who wanted to use it. But ChatGPT is far from the only AI game in town. But ChatGPT is far from the only AI game in town.

Copywriting 129

Copywriting User-Generated CRM Marketing 129

Search Engine Land

APRIL 9, 2024

As a marketer, you must ensure alignment between campaigns, brand guidelines and goals when tapping into machine learning efficiencies. Generative AI tools like ChatGPT, Gemini and Microsoft Co-Pilot are great places to get preliminary ideas for marketing campaigns, but they require guardrails. Brand tone of voice. See terms.

User-Generated 122

User-Generated Copywriting Advertising Advertisers 122

Hubspot Marketing

OCTOBER 23, 2023

As a marketing copywriter, I can tell you writing is critical to any successful marketing campaign, from emails to social media posts to blogs. I tested several AI copywriting platforms to find which tools write the best marketing copy. All users need to do is type in a topic or prompt and let the AI content writer do the rest.

Copywriting 123

Copywriting User-Generated Influencer Marketing Marketing 123

Businesses Grow

MARCH 27, 2023

ChatGPT versus Bard general performance If you’ve used ChatGPT4, you know it is blazing fast. It felt weird having to wait for a result after using ChatGPT for a while. It’s rather useless, and I prefer ChatGPT’s no-nonsense, no-fluff response to a problem. Pretty cool.

Gen Z 145

Gen Z Transform Marketing Marketers 145

Martech

FEBRUARY 2, 2024

MarTech.org launched MarTechBot, the first generative AI chatbot for marketing technology professionals in May 2023. A June analysis of the first 600 MarTechBot prompts revealed users chiefly derived value from generative/creative tasks, while also using MarTechBot to help them unravel a variety of marketing dilemmas.

User-Generated 110

User-Generated Marketing Marketers CMO 110

Search Engine Land

MAY 10, 2023

ChatGPT – and its numerous use cases – has been widely covered in the last few months. At its core, ChatGPT is still a machine that lacks insight and is incapable of nuance, thought and emotion. Limitations aside, ChatGPT can be a helpful marketing tool for Amazon sellers. SUBSCRIBE See terms.

Copywriting 120

Copywriting Marketing Marketers eCommerce 120

Marketing Insider Group

MAY 22, 2023

If we weren’t testing out the best ChatGPT prompts for digital marketing, could we really call ourselves digital marketing experts in 2023? More specifically, we understand the importance of crafting effective ChatGPT prompts for digital marketing to receive a well-rounded, quality response.

Digital Marketing 25

Digital Marketing User-Generated Promotion Marketing 25

Search Engine Land

OCTOBER 24, 2023

Many companies now view artificial intelligence as a standard tool, particularly in marketing and sales. Follow up with what your main call to action or actions are, then ask it to develop some image prompts. Dig deeper: 17 tips to improve your AI-assisted content creation process Get the daily newsletter search marketers rely on.

Content Marketing 129

Content Marketing User-Generated Marketing Marketers 129

Martech

MARCH 18, 2024

Best of the MarTechBot showcases the MarTechBot’s responses to prompts submitted by readers. See more about how marketers are using MarTechBot here. The language model is based on content from MarTech embedded on top of ChatGPT. I am the first generative AI chatbot for marketing technology professionals.

Analytics 115

Analytics Email Marketing User-Generated Marketing 115

Marketing Insider Group

JANUARY 8, 2024

However, ChatGPT can serve up some pretty good starting points. At Marketing Insider Group, we know the importance of adding extra flair to our content, and ChatGPT has proven to be a fantastic sous-chef in the content kitchen. Define the Scope: Our prompts clearly state whether we’re brainstorming, outlining, or drafting.

Transform 99

Transform User-Generated SEO Branding 99

Search Engine Land

SEPTEMBER 14, 2023

Unlocking the power of prompts is key to supercharging your SEO content strategy. Well-crafted prompts helped yield remarkable results for SEO expert Shelly Fagin, with website traffic experiencing an impressive increase of up to 30%. And what qualities make a prompt perfect – or at least good? Scrape Google search results.

SEO 142

SEO Search Marketers Branding Marketing 142

Martech

MARCH 8, 2024

This is the 6th article in a series about how generative AI is impacting marketing. The proliferation and volatility of digital channels over the last few decades have been forcing marketers to continually evolve their strategies and tactics if they want to remain relevant. 1 barrier to the adoption of AI for marketing.

Transform 111

Transform Education Marketing Marketers 111

Martech

APRIL 18, 2024

I’ve been writing about marketing tools for over a decade, and some of my earliest published articles were about the new breed of social media monitoring tools. Finally, I’ll conclude with a guide to the most popular and powerful AI models available today, along with my short list of AI marketing tools worth paying for. One and done?

Price 137

Price User-Generated Education eBook 137

Martech

MARCH 14, 2023

ChatGPT has been taking over every social media feed and news headline since its debut in late 2022. As marketers explore this generative AI tool without restriction, CMOs must assess its impact along three key functions: content production, ideation and market research. Assessing ChatGPTs impact on key marketing functions 1.

Transform 133

Transform Marketing Marketers Market Research 133

Search Engine Land

DECEMBER 4, 2023

It’s hard to believe it’s only been a year since ChatGPT burst onto the scene and captured the world’s attention with its remarkably adept chatbot that generates human-like text on command. For PPC marketers, ChatGPT also unlocked game-changing potential. Built on OpenAI’s GPT-3.5 Early uses for GPT-3.5

Transform 124

Transform Copywriting User-Generated Price 124

Martech

OCTOBER 9, 2023

In first part of a two-part article , Kath Pay takes a deep dive into writing prompts for a genAI-created campaign brief. Persuasion is at the heart of so much of what we do as marketers, no matter which channel we’re working in. Don’t expect ChatGPT to understand what you’re asking it to do. This is a must.

eCommerce 137

eCommerce Price Email Marketing Retail 137

Digital Marketer

JULY 7, 2023

As a marketing mogul, you’re probably no stranger to the importance of creating content that stands out and keeps your reader hooked. but let me reacquaint you with ChatGPT, everyone’s new favorite AI-powered content marketing assistant. Just input a prompt and let ChatGPT work its magic! Key term here is: help) 2.

Marketing Strategy 81

Marketing Strategy Content Marketing Marketing Marketers 81

Hubspot Marketing

OCTOBER 31, 2023

If it’s your first time using ChatGPT, your answers may sound stilted. Think of ChatGPT like an intern. Our guide on how to train ChatGPT will give you a step-by-step breakdown to customize ChatGPT based on your specific needs. We found the top five marketing use cases you can explore (and prompts to use): 1.

User-Generated 113

User-Generated Education Market Research Customer 113

Search Engine Land

MARCH 17, 2023

ChatGPT announced the rollout of its API (GPT 3.5 I’m bullish on ChatGPT’s utility for several different SEO-related functions like keyword research , local SEO , content , and link building. Having spent much time using ChatGPT, I’m also painfully aware of its limitations. Turbo) on March 1. model = "gpt-3.5-turbo")

SEO 145

SEO Price User-Generated Place 145

Martech

MAY 19, 2023

The marketing industry is no exception. From ChatGPT ’s rise as the fastest-growing platform of all time to near-constant headlines on the latest AI-related product releases, we are inundated. But with all the hype, how can marketing leaders and their teams best determine how to utilize AI to benefit their work and customers?

Transform 145

Transform User-Generated Marketing Marketers 145

Martech

DECEMBER 1, 2023

Generative AI is revolutionizing digital marketing by altering how we create, analyze and optimize marketing strategies. Understanding and harnessing its capabilities allows marketers to achieve new levels of efficiency and creativity. Systems like ChatGPT use publicly available data, enhanced with user-provided data.

User-Generated 142

User-Generated CMO Marketing Marketers 142

Hubspot Marketing

NOVEMBER 27, 2023

If you’re like most marketers, you’ve tried out a generative AI tool. You’ve played around with ChatGPT to generate headlines. In five years, many companies will be creating AI marketing campaigns. Benefits of Creating an AI Marketing Campaign First, why would you want to create an AI marketing campaign in the first place?

Product 85

Product User-Generated eCommerce Marketing 85

Search Engine Journal

JANUARY 17, 2023

ChatGPT is trending right now, but do you know how to use it? Learn the art of making prompts and harnessing the power of AI. The post From Zero To ChatGPT Hero: How To Harness The Power Of AI In Marketing appeared first on Search Engine Journal.

Marketing 144

Marketing Marketers Digital Marketing SEO 144

Martech

OCTOBER 4, 2023

Best of the Bot showcases MarTechBot’s responses to prompts submitted by readers. The language model is based on content from MarTech layered on top of ChatGPT. I am the first generative AI chatbot for search marketers. After that, how you can improve prompts to get even better answers from me. Keep it professional.”

Digital Marketing 138

Digital Marketing Customer loyalty User-Generated Marketing 138

Martech

FEBRUARY 26, 2024

Best of the MarTechBot showcases the MarTechBot’s responses to prompts submitted by readers. See more about how marketers are using MarTechBot here. The language model is based on content from MarTech embedded on top of ChatGPT. I am the first generative AI chatbot for marketing technology professionals.

Price 108

Price CMO Marketing Marketers 108