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25 Nonprofit Marketing Statistics for 2023

Hubspot Marketing

It’s tricky being a nonprofit marketer. You’re often left wondering if it’s okay to spend part of the money on marketing your fundraisers, or if you should just spend it all on the cause itself. However, marketing — especially for nonprofits — couldn’t be more vital for the betterment of your beneficiaries.

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5 Google for Nonprofits Tools That Will Change Your Cause Marketing Forever

Hubspot Marketing

Google for Nonprofits is a membership program for nonprofits based in the U.S. with country-specific programs ). Image Source Example: Google Workspace in Action Samasource uses the various tools available to it through the program to connect about 850 people in five countries. Here are 10 tips for success with Google Ad Grants.

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When politics ignores marketing: A cautionary tale

Martech

Fundraising success. The committee broke all sorts of fundraising records. Any self-respecting marketing team would have done better demographic research on this consumer segment. They would have understood how much they were likely to donate and that would have determined the marketing spend. Also, they retooled the ads.

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The Ultimate Guide to Nonprofit Fundraising

Hubspot Marketing

Nonprofit fundraising is exciting. Fundraising is also a massive undertaking. Great fundraising can (and should!) Building a nonprofit fundraising plan is the best way to equip your volunteers, avoid fundraising pitfalls, and create a sustainable organization. TL;DR: Fundraising requires lots of registration.).

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How Charitable Giving Helped Us Take Our Dog Daycare to $1M in Revenue

Buffer Marketing

We support children’s literacy by helping fund SitStayRead , a program that provides service dogs for kids to practice reading to. And, we support employment opportunities for adults with autism by encouraging franchises to hire them and giving the business owners training and tools to make it a positive work environment.

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How Blackcart’s ‘try-before-you-buy’ software is helping Mohala sell sunglasses

Martech

Johnson wanted to give her customers the opportunity to try the different nose bridge sizes so they could find the best fit for their face shape. At the time of her research, there wasn’t much available for small retailers to facilitate try-before-you-buy (TBYB) programs. I think all customers are going to expect it,” she said. “It

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A 30-Minute Hack for Nonprofits to Improve Their Content Marketing [New Research]

Content Marketing Institute

Nearly all nonprofit marketers would benefit greatly by taking one month to power up their content marketing programs. That’s a logical conclusion based on the responses from 207 nonprofit marketers to the eighth annual Content Marketing Institute/MarketingProfs content marketing survey.