Sprout Social

NOVEMBER 8, 2021

You already know that Instagram Stories are a great tool for engaging your audience on Instagram. But with Stories lasting only 24 hours, it seems like a lot of work to create content visible for a short period of time. This is where your Instagram Stories Highlights come in. The process is simple.

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Food Education eBook Promotion 138

Sprout Social

NOVEMBER 28, 2022

Stories have become as synonymous with Instagram as the term “link in bio.” If you haven’t refreshed your Instagram story ideas in a bit, this is your sign to do so. Instagram stories are a powerful feature to use to engage with your audience. How often do you use Instagram Stories? ??.

Branding 126

Branding Gen Z User-Generated Promotion 126

Many Chat

MAY 31, 2022

But here’s the hard part: How do you initiate more engagement on Instagram if users are being pulled in a million different directions? Enter Instagram Story game ideas. With Story game ideas, you can get your audience to engage and interact with your content more often. 11 Instagram Story game ideas.

Fashion 97

Fashion Food Finance Transform 97

Buffer Marketing

APRIL 28, 2022

If you’ve ever gotten lost in the rabbit hole of swiping through Instagram Stories , you know that they can be impactful as a user. From signing up for a product waitlist to buying a product recommended by your favorite influencer, Stories are a great way to quickly share content, and engage and influence users on the platform.

Fashion 122

Fashion Health Product Branding 122

Hubspot Marketing

SEPTEMBER 20, 2022

Are you struggling with what to post on Instagram? In this post, we’ll cover the best Instagram Story ideas to keep your audience engaged and entertained. 20 Best Instagram Story Ideas for 2022. Cool Instagram Story Ideas for Follower Engagement. Conduct a poll. Host a Q&A. Quiz your followers.

User-Generated 107

User-Generated Education Promotion Millennials 107

Many Chat

APRIL 8, 2022

Instagram introduced the option to share music via Stories in 2018. Users can add their favorite songs to their photos and videos and use plenty of visuals to personalize how the song appears in their Story. And learning how to add music to your Instagram Stories is one small way to keep your audience engaged.

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Customer Branding Marketing Marketers 105

Many Chat

MARCH 28, 2022

Thanks to its status as one of the world’s most used social media platforms, Instagram has plenty of features for businesses to take advantage of. One of the most prominent features is Stories. Given these growth trends, it’s reasonable to think that around half of all Instagram users will keep using Stories in the future.

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Content Marketing Institute

FEBRUARY 3, 2021

A half-billion people use Instagram Stories every day. Businesses create one-third of the most viewed Stories. You can’t ignore Stories. Continue reading → The post How to Use Instagram Stories to Get More Followers appeared first on Content Marketing Institute.

Content Marketing 141

Content Marketing Marketing Marketers 141

Many Chat

MAY 6, 2022

Instagram Stories, which are used by most of Instagram’s 2 billion monthly active users , is one of the platform’s most fun and creative features. However, not many people realize that backgrounds are one of the more interesting elements of Instagram Stories that you can get creative with! Pretty simple, right?

User-Generated 98

User-Generated Branding Marketing Marketers 98

Many Chat

JULY 21, 2022

With over two billion monthly active users , Instagram remains a lucrative platform on which brands can connect with their followers and, ultimately, sell their products and services. One answer: Instagram Stories. What are Instagram Story stickers? An Instagram Story is a limited-time piece of content.

User-Generated 98

User-Generated eBook Promotion Food 98

Content Marketing Institute

OCTOBER 7, 2020

Instagram’s billion-active-user audience finds the platform easy to use. But content marketers? Continue reading → The post The Ultimate Guide to Instagram Features: Stories, Feed, IGTV, Reels appeared first on Content Marketing Institute. Not so much.

Content Marketing 142

Content Marketing Marketing Marketers 142

Many Chat

JULY 13, 2022

Instagram Stories are a powerful tool to help you reach more customers, build relationships and make more money on Instagram. Instagram Story Highlights allow you to save Stories to your profile page, maximizing the mileage from your content and acting as a point of reference for followers.

Gen Z 90

Gen Z Customer Fashion User-Generated 90

Duct Tape Marketing

NOVEMBER 26, 2019

A Small Business Guide to Instagram Stories written by John Jantsch read more at Duct Tape Marketing. Instagram has quickly become one of the best social media platforms for small business owners. Some business owners are at a loss for how best to use stories. When do you choose a story over a regular post?

User-Generated 98

User-Generated Advertising Advertisers Retail 98

Rock Content

JUNE 7, 2023

Instagram CEO Adam Mosseri published on the social network’s blog and in a video on his personal account, updates and an overview of how algorithms work on Instagram, which can help us better understand how to optimize the results and reach of content in the app’s feed, and also in Stories and Reels. Posting information.

Digital Marketing 69

Digital Marketing Customer Marketing Marketers 69

Hootsuite

JANUARY 5, 2023

Reposting Reels on Instagram can help you make sure that every Reel gets seen. Here’s how to repost a Reel on Instagram to your main feed, as a new Reel, and to Stories — plus how to schedule them all in advance. Can you repost a Reel on Instagram? How to repost a Reel on Instagram: 3 ways. Yes… well, sort of.

Analytics 78

Analytics Social Media Marketing Influencer Marketing Management 78

Neil Patel

APRIL 6, 2021

Instagram Story Highlights help users take their most popular and trending content and use it to further personify their brand. Unlike regular Instagram Stories, which disappear after a day, Instagram Story Highlights stay on your profile permanently. Instagram Story Highlights can help you do that.

Branding 97

Branding Digital Marketing User-Generated Product 97

Jeff Bullas

FEBRUARY 26, 2023

If you’re serious about growing your Instagram following, you need to get the right Instagram tools to help you reach your goals. To save you time, we’ve put together a list of the eight best Instagram tools to improve your Instagram presence in 2023. It’s a must-have for any serious Instagram marketer.

Marketing 246

Marketing Marketers Analytics User-Generated 246

Jeff Bullas

FEBRUARY 2, 2023

For so many brands and businesses, Instagram is a vital marketing tool. With Instagram, you can promote your products and services to new people, attract new followers, and engage in conversations with your existing customers and followers. What is Instagram automation?

Price 241

Price Analytics Marketing Marketers 241

Sprout Social

JUNE 24, 2019

People are becoming increasingly fascinated with Instagram Stories as a more authentic and less filtered alternative to regular Instagram posts. As an advertiser, you’d want to make sure that your Instagram Stories ads have the desired impact. Getting started with Instagram Story ads.

Advertising 105

Advertising Advertisers eCommerce User-Generated 105

Sprout Social

AUGUST 26, 2019

Instagram Stories launched in August 2016 and brought a totally new approach to content on Instagram with photos, Boomerangs and videos that disappear within 24 hours of being posted. Read on to find out what the unique types of metrics for Stories are, and what they mean for your brand. Understanding Stories metrics.

Analytics 74

Analytics Branding Place Marketing 74

TechWyse

FEBRUARY 15, 2022

Part of running a business means staying up to date with all the latest industry news and marketing trends, so you can stand out from the crowd. Instagram Stories Poll Stickers Are About to Get a Major Upgrade. 9 Call to Action Best Practices to Improve Your Marketing Strategy . Happy Tuesday! Click above to read more.

Video Marketing 52

Video Marketing SEO User-Generated Marketing 52

Content Marketing Institute

OCTOBER 5, 2018

When your visual story gets interactive, it offers an unconventional method to understand the multiple dynamics – cultural, social, and personal – of your followers. Instagram’s sticker feature allows marketers to tap into that fresh approach. View this post on Instagram. Set up the stickers on Instagram.

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Promotion Place Branding Communications 98

Hubspot Marketing

APRIL 4, 2024

The Instagram stories the media personality shared. In the last five years, influencer marketing has come a long way from an experimental content-for-product swap to a full-fledged marketing tactic. Influence Marketing Hub estimates that the industry will total $24 billion by 2025, up from $1.7 billion in 2016.

Influencer Marketing 97

Influencer Marketing Branding Gen Z Marketing 97

Content Marketing Institute

NOVEMBER 5, 2019

Instagram seems straightforward. Continue reading → The post How to Engineer Your Brand’s Instagram Success Story appeared first on Content Marketing Institute. But if your goal is to sustain engagement, scale your reach, and drive meaningful customer actions, it can be deceptively challenging.

Content Marketing 79

Content Marketing Customer Marketing Marketers 79

Calvyn Lee Blog

JANUARY 31, 2023

Short-form video might be a three-word phrase that marketers are sick of hearing, (right up there with “content is king”), but that’s just too bad. It is the next trends after Tiktok Marketing Trends as well as Social Commerce & Accessibility Marketing Trends. What Is Short Form Video Marketing Trends?

Market Trends 257

Market Trends Video Marketing Transform Marketing 257

Customers.ai

JULY 1, 2022

Have you ever seen Instagram Story filters that made you think, “Where on earth did they find that?”. Over 500 million people use Instagram Stories every day. That means there’s a lot of people looking at branded Stories — including yours. There are a lot more Story filters out there than just Instagram’s presets.

Branding 56

Branding User-Generated Fashion Price 56

Jeff Bullas

MARCH 1, 2023

Using hashtags correctly can help your content get more natural reach and engagement – even one hashtag can get you almost 13% more engagement on Instagram. Top 15 Hashtag Generator Tools Here we’ll dive into the different hashtag tools available for Instagram and what they can offer users. Do you use hashtags in your posts?

Social Media Marketing 321

Social Media Marketing User-Generated Price Analytics 321

Businesses Grow

APRIL 1, 2024

” This story is not unusual. Younger people are moving away from traditional media, burrowing themselves in private communities, and moving out of reach of marketers. How do you market to young people who seem unreachable? I have the ad-free version and that is all I watch all day long.”

Gen Z 124

Gen Z Marketing Marketers User-Generated 124

SocialPilot

FEBRUARY 6, 2024

Imagine you have the keys to a powerful marketing channel that boosts authenticity, expands reach, and drives engagement. Enter “Influencer Marketing,” an effective way to reach your target audience and generate leads. Global Spending on influencer marketing has increased to USD $34.08 billion USD in 2023.

Influencer Marketing 99

Influencer Marketing Gen Z Fashion Food 99

Hubspot Marketing

JULY 17, 2023

We've put together this simple guide on how the algorithm works on Facebook, Twitter, Instagram, and TikTok. Below we’ll dive into the specifics of feed algorithms for Facebook, Twitter, Instagram, and TikTok, but here’s an overview of what the algorithms for these platforms factor in when prioritizing content. Let's dive in.

Entertainment 145

Entertainment Marketing Marketers Place 145

AWeber

MARCH 13, 2024

Your Instagram profile is prime real estate, but have you ever wondered whether you’re making the most of the links in your bio? The link in bio on your Instagram profile has the power to skyrocket conversions, sales, and web traffic for your business. What is an Instagram link in bio? Instagram doesn’t allow links in posts.

Real Estate 106

Real Estate CMO Promotion Marketing 106

Businesses Grow

FEBRUARY 12, 2024

One of my clients built his business entirely on influencer marketing. “Influencer marketing is hitting a dead end. ” Why influencer marketing is hitting a dead end Influence marketing has been around since the 1930s when the silent film Charlie Chaplin started appearing in ads for Cadbury’s and other brands.

Influencer Marketing 125

Influencer Marketing Entertainment Fashion Health 125

Hubspot Marketing

SEPTEMBER 11, 2023

After combing through major reports on inbound marketing, content marketing, social media, and online behavior, as well as gathering our own data, we’ve compiled the top visual content marketing statistics for marketers to reflect on. 80% of marketers held live events in 2022.

Content Marketing 112

Content Marketing Gen Z Health Inbound Marketing 112

SocialPilot

FEBRUARY 21, 2024

Digital marketing is rapidly taking over the marketing industry, with influencer marketing being the most popular form. One of the best online marketing platforms is Instagram. As per the latest reports, Instagram has the highest number of influencers, and 80.8% What is Instagram Influencer Marketing?

Influencer Marketing 93

Influencer Marketing Fashion Marketing Marketers 93

Sprout Social

APRIL 4, 2023

Also known as disappearing content, Instagram, Facebook and TikTok stories are all examples of ephemeral content. It’s the opposite of evergreen content—your audience won’t be able to view it later, except if it can be manually saved to your profile, like Instagram Stories Highlights.

Marketing Strategy 116

Marketing Strategy User-Generated Marketing Marketers 116

Hubspot Marketing

OCTOBER 17, 2022

To keep up with TikTok, Instagram is constantly rolling out new features to benefit both brands and creators. It seems like every time I log into Instagram, I'm met with several new tools and features to create, organize, and promote my content. 11 New Instagram Features Marketers Should Be Using in 2022. Reels Template.

Social Media Marketing 134

Social Media Marketing Marketing Marketers Promotion 134

Buffer Marketing

APRIL 10, 2024

In 2014, making money on social media was a feat for a select few people like travel creator Gabby Beckford ( @packslight ), who made $2,000 for six Instagram posts in the same year. Top Instagram influencers reported earning as much as $92,000 per post (on the low end) and as much as $2,000,000.  Let’s get into it.

Affiliate Marketing 93

Affiliate Marketing Non-Profit Finance Promotion 93