Trade Press Services Newsletter

SEPTEMBER 7, 2023

The content gives readers insight into your company and your products or services. Include relevant and recent press releases about newsworthy aspects of your business, personal achievements, new products or services, partnerships, etc. Product and service information. Company or personal overview. Fact sheet. Media assets.

Whitepaper 130

Whitepaper Branding Promotion Communications 130

Rock Content

MARCH 14, 2024

Clear calls to action: tell them what to do next (subscribe, visit product page, contact sales). Lead magnets: offer downloadable resources (ebooks, whitepapers) in exchange for user information. Offer lead magnets: Provide valuable downloadable resources like ebooks, white papers, or discount codes in exchange for user information.

Whitepaper 104

Whitepaper User-Generated eBook Health 104

Trade Press Services Newsletter

JANUARY 4, 2024

Do you want to increase visibility, establish thought leadership, enter a new marketplace, or launch a new product or service? Whether it’s bylined articles, white papers, how-to guides or videos, new content is the best way to drive new leads and engage with your customers. Go full steam ahead with content creation.

Thought Leadership 130

Thought Leadership Whitepaper Analytics Marketing 130

Search Engine Land

OCTOBER 3, 2023

Register and attend “From Overworked to Optimized: Expert Tips for a Productive and Balanced Team,” presented by Adobe. The post Expert tips for a productive and balanced team appeared first on Search Engine Land. Click here to view more Search Engine Land webinars.

Product 110

Product Succession Management Management Whitepaper 110

Martech

AUGUST 22, 2023

These industrial pumps are used in various industries that involve fluid handling, like chemicals, water management, aquariums, mining, pulp and paper, pharmaceuticals, steel, circuit boards, electronics and food and beverage. And they are continuing to expand their production capabilities. This entailed a program in five parts.

Whitepaper 96

Whitepaper Manufacturing Customer Pharmaceutical 96

Content Marketing Institute

OCTOBER 16, 2020

This week, CMI is wrapping up Content Marketing World, but today we’re talking white papers, how content saved The New York Times, and a new stack as content production ramps up.

Whitepaper 121

Whitepaper Content Marketing Product Marketing 121

Trade Press Services Newsletter

MARCH 2, 2023

Within just a few seconds, a visitor should be able to answer three questions: What products and/or services do you offer? Automated emails are a great way to quickly and easily send email messages when a prospect or customer takes a specific action, such as placing an order, signing up for a newsletter, or downloading a white paper.

Whitepaper 130

Whitepaper Energy Communications Marketing Plan 130

Scoop.it!

FEBRUARY 22, 2024

We’re talking blogs, eBooks, guides, whitepapers, case studies, webinars – the works. Ask influencers to try out your product or service and provide an endorsement. The objective is to position yourself as an education station for all audiences. And remember reviews. A credible co-sign goes a long way in this world.

Content Marketing 78

Content Marketing Whitepaper Thought Leadership eBook 78

Search Engine Land

MAY 12, 2023

What if this hub helped your audience get solutions and answers, find relevant information, learn about your products/services, and discover new content? Here they can learn more about your niche, find solutions to their problems, get relevant information, and even discover more about your products or services.

Whitepaper 99

Whitepaper eBook SEO Education 99

Martech

DECEMBER 1, 2022

Then they built this whole marketplace of products and gifts — including high-end stuff and custom stuff — and they built their own warehouses. Emails, phone calls, white papers, webinars — there are many ways for marketing and sales organizations to drive acquisition and retention. ” Why we care.

Whitepaper 127

Whitepaper Customer Product Branding 127

Rock Content

APRIL 24, 2023

Content marketing plays an integral role in lead generation, branding, and product marketing. It’s an expense that’s well worth the cost, as 80 % of people have spent money on a product due to top-tier content marketing. Get started creating optimized and authoritative blog posts, white papers, e-books, and more!

Place 75

Place Whitepaper Finance Price 75

Martech

NOVEMBER 9, 2022

This is the perfect medium for repurposing blog posts, white papers, surveys, interviews with SMEs or executives, new product developments and other material. For one, they don’t have to be a huge hit to succeed — a niche show with a niche-sized audience of your preferred customers is perfect.

Whitepaper 132

Whitepaper Information Technology Retail Marketing 132

Duct Tape Marketing

JUNE 1, 2023

Strategies For Successful Product Launches written by John Jantsch read more at Duct Tape Marketing Marketing Podcast with Mary Sheehan In this episode of the Duct Tape Marketing Podcast , I interview Mary Sheehan. She is an accomplished product marketing leader who has held marketing leadership roles at Adobe, Google, and many startups.

Product 60

Product Whitepaper Product Marketing Management 60

Martech

DECEMBER 9, 2021

Successful engagement metrics, in my mind, would include things like time spent with relevant content, white paper downloads, attendance at webinars and level of participation. Brewster Stanislaw joins Demandbase as Chief Product Officer. But performance is still measured in terms of qualified leads. There’s a disconnect here.

Whitepaper 109

Whitepaper CMO Product Marketing 109

Search Engine Land

APRIL 13, 2023

The whitepaper. In the Reimagining Cross-Channel Measurement whitepaper, you’ll learn: • The days and times when their travel brand’s Roku TV streaming ads are most likely to reach customers who will then search for their product or click on a Microsoft Audience Ad. • Download the whitepaper.

Whitepaper 103

Whitepaper Retail User-Generated Advertising 103

Hubspot Marketing

MAY 29, 2023

As AI increasingly takes over manual content production tasks, it's wise for marketers to understand the different types of AI-generated content that exist — and which benefit the most from it. Product Descriptions (50%) 50% of marketers who use generative AI found that the technology is helpful for product descriptions.

Whitepaper 118

Whitepaper eBook User-Generated Marketing 118

Search Engine Land

APRIL 17, 2024

Play at least 50% of a product video. If your chief revenue officer is focused on generating leads at your B2B company, then you should kick off a new set of reports on the number of organic search users who go on to: Download a white paper. Complete a tutorial. Subscribe to a newsletter. Complete a registration form.

Whitepaper 127

Whitepaper Analytics User-Generated Key Performance Indicator 127

Martech

APRIL 23, 2024

Has your vendor changed their product or marketing strategy? As a marketer, you know that just subscribing to your provider’s blog or email newsletter will not keep you fully updated on changes to your provider’s product or solution roadmap. Dig deeper: A 5-step guide to retiring martech tools without disrupting operations 2.

Whitepaper 109

Whitepaper New Technology Price Product 109

Martech

MARCH 12, 2024

Social must be considered in producing any marketing asset — video, white paper, case study or event. Product for new product/solution announcements. So, start with creating a quarterly strategy and plan. Effective social media use takes a village. Start with increasing visibility and changing mindsets.

Whitepaper 102

Whitepaper Millennials Law CMO 102

Trade Press Services Newsletter

OCTOBER 6, 2022

Examples of thought leadership content include bylined articles, white papers, books, case studies and even LinkedIn posts. Podcasts are easy to record and require little production costs while delivering an informative and entertaining experience for the listener.

Marketing Plan 130

Marketing Plan Thought Leadership Whitepaper Transform 130

Hootsuite

MAY 31, 2023

Just feed the AI a few details about your business, brand, product, or service and then ask it questions to help you come up with the perfect content ideas. What are some creative ways our company can better showcase our products on social media? Repurposing content Looking to turn a white paper into an Instagram post?

Whitepaper 140

Whitepaper User-Generated Social Media Marketing Real Estate 140

Trade Press Services Newsletter

JANUARY 4, 2023

Without a thorough content distribution plan in place, that amazing white paper or blog post will disappear. How will our products or services help improve their performance, productivity or profitability? Now you need to make sure it reaches them! What nagging problems keep our prospects and customers up at night?

Whitepaper 130

Whitepaper Thought Leadership Energy Marketing 130

Martech

APRIL 18, 2024

Play at least 50% of a product video. If your CRO is focused on generating leads at your B2B company, then you should kick off a new set of reports on the number of organic search users who go on to: Download a white paper. Complete a tutorial. Subscribe to a newsletter. Complete a registration form.

Whitepaper 117

Whitepaper Analytics User-Generated Key Performance Indicator 117

Martech

NOVEMBER 30, 2021

The Scrum framework guides the creation of a product, focusing on value and high visibility of progress. Working from a dynamic list of the most valuable things to do, a Scrum team brings that product from an idea to delivery using the Scrum framework as a guide for transparency, inspection, and adaptation. The Scrum framework.

Management 120

Management Whitepaper Transform Digital Marketing 120

Rock Content

MARCH 12, 2024

Over four out of five consumers say they need to trust a brand before buying its products. Are they looking for someone who can offer the best merchandise, lowest prices, or most eco-friendly products? Offer casual, easy-to-follow advice if that is what’s in line with your company’s products or services.

Branding 90

Branding Whitepaper Shoppers Price 90

Martech

APRIL 2, 2024

B2B influencer marketing involves collaborations between creators and brands to develop and share content that promotes the brand’s products or services. It’s important to find growth opportunities within B2B influencer marketing that makes sense for your products, services and campaigns. What’s the key to B2B marketing success?

Influencer Marketing 134

Influencer Marketing Whitepaper User-Generated Marketing 134

Martech

DECEMBER 6, 2023

As marketers, we often work with a mix of text and visuals — social posts, ebooks, blog posts, email campaigns, white papers, landing pages and paid advertising. Along with millions of other professionals, I have come to rely on ChatGPT to help boost productivity and creativity and do an endless list of helpful tasks.

Whitepaper 109

Whitepaper eBook Advertising Advertisers 109

SmartBrief - Marketing

JULY 20, 2023

Whether it’s product, content, design or sales, it’s important to take a pulse on how other teams are doing. For example, we created a whitepaper called The Media Consumption Habits of the C-Suite. Are you on track to hit those goals or do you need to revise them? Do you work with any other teams? Last year, we updated it.

Whitepaper 52

Whitepaper Marketing Marketers Energy 52

Martech

MARCH 11, 2024

Only 5% of our market , is ready, willing and able to consider buying our product. Evangelizing the product For folks in a buying cycle, we must talk about the product quite a bit. You don’t have to stop creating your ebooks, white papers or sales enablement sheets. No more bait-and-switch ebook opt-ins.

Branding 104

Branding Whitepaper eBook Communications 104

Rock Content

AUGUST 25, 2023

Are your products and services valuable to other businesses and organizations looking to improve their operations, produce their goods, and resolve key challenges? Start by identifying the types of businesses and organizations that can benefit from your products and services. If so, you need a great B2B content marketing strategy.

Marketing Strategy 52

Marketing Strategy Whitepaper Content Marketing B2C 52

Martech

JUNE 28, 2022

The teams are pushing out random campaigns in a world where prospects and buyers already know what’s coming when they download a white paper or attend a webinar. Breakthrough moments and experiences can be done through: Product-led growth (PLG). Cringe — here come the automated nurture and cadenced phone calls.

Whitepaper 117

Whitepaper Transform Finance Market Trends 117

Martech

APRIL 22, 2024

Build a quality email list: Focus on building a permission-based email list consisting of individuals who have expressed interest in your telecommunications products or services. “Request a demo”: This CTA is effective for companies offering products or services.

Whitepaper 114

Whitepaper User-Generated Marketing Automation Platform Email Marketing 114

Marketing Insider Group

FEBRUARY 3, 2021

For example, your team might tackle a set of social media posts for a retailer for the first half of their day, while during the next half, they dig into heavy research to craft a white paper for a medical equipment manufacturer. When you outsource content production, the agency takes on these costs.

Content Marketing 108

Content Marketing Whitepaper Marketing Marketers 108

Hubspot Marketing

SEPTEMBER 27, 2023

As AI increasingly takes over manual content production tasks, it's wise for marketers to understand the different types of AI-generated content that exist — and which benefit the most from it. Product Descriptions (50%) 50% of marketers who use generative AI found that the technology is helpful for product descriptions.

Whitepaper 71

Whitepaper eBook User-Generated Marketing 71

Martech

FEBRUARY 6, 2024

Fifty percent or more of B2B customers, according to Winterberry, research products and services online before making purchase decisions (we knew that), look for information on social media, increasingly access content on mobile and are more likely to interact with brands delivering high-quality, personalized content. .”

Transform 115

Transform Whitepaper Direct Mail Marketing 115

Digital Marketer

JANUARY 27, 2023

Some things you might leverage to build your email list are A Downloadable Report or a White Paper. For Hazel & Hems Boutique, a great way to get customers to subscribe is to offer exclusive discounts, products, and promotions that require subscription.

Whitepaper 67

Whitepaper Promotion Place Customer 67

Search Engine Land

MAY 17, 2023

When we ask new clients about their ideal customer during our onboarding, it’s not uncommon to get these (and similar) responses: “Every manufacturer should have our product.” Customers don’t really understand our products at first, but once they see they know they need it.” “Any These types of answers are red flags.

Whitepaper 99

Whitepaper Manufacturing Customer Journey User-Generated 99