Scoop.it!

APRIL 10, 2025

Promotes Critical Thinking By exposing students to diverse sources and viewpoints, curated content fosters critical analysis, improving research and decision-making skills. Curated content enables them to revisit tutorials or move ahead to advanced topics as needed, promoting mastery-based learning rather than one-size-fits-all instruction.

Transform 64

Transform Education Promotion Analytics 64

SMEI

NOVEMBER 21, 2024

Register for the SMEI Bluesky Starter Pack and Get Promoted! Unlocking the Potential of Bluesky Social for Sales and Marketing Professionals The digital landscape is changing, and platforms like Bluesky Social are transforming how brands connect with their audiences.

Transform 149

Transform Marketers Marketing Promotion 149

Duct Tape Marketing

DECEMBER 12, 2024

As a co-founder of TACK and author of B2B Influencer Marketing: Work With Creators to Generate Authentic and Effective Marketing , Bennett reveals the transformative power of authentic creator partnerships in today’s competitive business landscape. Are you directly or influencing sales as someone that is promoting a service?

Transform 70

Transform B2C Influencer Marketing Marketers 70

Martech

JANUARY 14, 2025

Transformed into focused programs that sales actually wants. When they succeed, you’ve got your case study for transformation (and your C-suite peers attention). Make it your advantage promote your ability to move faster and adapt quicker than competitors with bloated organizations. Streamlined. Limited budget?

Transform 128

Transform CMO Marketers Marketing 128

Martech

DECEMBER 16, 2024

Embrace AI across your marketing workflow AI is transforming how marketers work, enabling faster, smarter, and more effective decision-making. Dig deeper: How autonomous AI pipelines will transform marketing campaigns 2. Each focus area below is crucial in creating campaigns and experiences that drive results.

Transform 124

Transform Marketers Marketing Customer loyalty 124

SmartBrief - Marketing

AUGUST 23, 2024

Strategic imperatives for brands Empathy-driven marketing: Menopause transcends biology; it’s a transformative experience that requires empathy and understanding. Brands can lead the charge by debunking myths, fostering open conversations and promoting menopause as a natural and empowering life stage.

Health 115

Health Millennials Transform Retail 115

Martech

JULY 29, 2024

This gap extends all the way from leadership, and it has the potential to very quickly add to more disillusionment with digital transformation. Premature investments end in failed initiatives Documentation of the failure rate of digital transformations is plentiful. Let’s explore three areas where this is evident.

Transform 140

Transform Branding CMO Education 140

Vertical Response

JANUARY 4, 2025

Learn how they revamped their sign-up process, segmented their audience, and implemented automated email workflows to transform their seasonal marketing results. Minimal Holiday Promotion Although they had a variety of candle scents perfect for gift-giving, they lacked a strong seasonal email plan to drive holiday-specific sales.

Email Marketing 96

Email Marketing Transform Shipping Promotion 96

Buffer Marketing

AUGUST 6, 2024

  And, as I started implementing thought leadership strategies into communication efforts for my clients, I saw how their messaging and connection with potential customers was transformed — so The Conscious Publicist became not just a PR advisory, but one focused on thought leadership. 

Thought Leadership 118

Thought Leadership Transform PR Energy 118

Trade Press Services Newsletter

MARCH 6, 2025

Whether looking for a new opportunity, seeking a promotion, or showcasing your thought leadership accomplishments, optimizing your resume can help you stand out in a competitive marketplace. AI-powered writing assistants have transformed the way resumes are created but savvy hiring managers can spot an AI-generated resume a mile away.

Transform 240

Transform Thought Leadership Communications New Technology 240

Martech

DECEMBER 18, 2024

Dig deeper: The data analytics hierarchy: Where generative AI fits in AI-powered solutions: Transforming challenges into opportunities The answer to this complexity is AI-powered systems. This approach transforms marketing analytics from a reactive reporting function into a proactive driver of business growth.

Transform 105

Transform CRM Analytics eCommerce 105

Martech

NOVEMBER 6, 2024

Scheduling your highest-impact content for weekend, late-night Reddit promotion will help your brand reach consumers when they’re most likely to deeply engage with content. Stories following the “Hero’s Journey” and “Redemption Arc” create a transformational narrative, increasing comment interaction by 17%. and again between 12 a.m. –

PR 135

PR Transform Target Market Content Marketing 135

Martech

MARCH 11, 2025

The rise of generative AI Generative AI transforms how content is created, delivered, and consumed. Dig deeper: How to use micro-moments to capture customer intent in real-time Succeeding in the AI Overviews era AI Overviews are transforming how content is presented and consumed.

Transform 127

Transform User-Generated SEO Branding 127

Martech

OCTOBER 22, 2024

During the pandemic years, many more were compelled into digital transformation. Management of products, orders, customers, pricing and promotions in one place. The new offering is available immediately but only to customers in the United States. Why we care. Some small business sectors have always reached into the digital space.

eCommerce 120

eCommerce Transform CRM Price 120

Martech

OCTOBER 3, 2024

Up to 70% of customers with high emotional engagement spend two times or more on brands they are loyal to, per the Digital Transformation Institute. In addition, 80% of these customers promote the brand to family and friends and 62% advocate on social media.

Customer 138

Customer Branding Customer loyalty Transform 138

Martech

NOVEMBER 20, 2024

For instance, they can deploy dynamic email journeys for a campaign that automatically adjusts based on customer interactions, promoting tailored content and offers without requiring manual intervention. With A/B/n testing running in the background, each journey continually refines itself to maximize relevance and impact.

Customer 130

Customer Transform Customer loyalty Marketers 130

Marketing Insider Group

AUGUST 26, 2024

AI marketing automation is not just a futuristic concept; it’s here today and transforming how businesses engage with customers, streamline campaigns, and boost ROI. As a result, each customer receives messages and promotions that are relevant to them, enhancing their overall experience.

CRM 123

CRM Transform Marketers Marketing 123

Vertical Response

DECEMBER 21, 2024

This approach transformed our email marketing campaigns, making them more impactful and profitable. Automated workflows enable marketers to send out promotional materials automatically, enhancing timely engagement. Demographic info, lead scores, and purchase history are useful for effective email list segmentation.

Email Marketing 115

Email Marketing Transform Marketers Marketing 115

Sprout Social

SEPTEMBER 23, 2024

Let’s be clear: AI and automation are, and will be, transformational to the art and science of marketing. Marketing leaders and steering committees play a pivotal role in this transformation by championing AI initiatives and promoting cross-functional collaboration. That’s the AI-powered culture we’re building at Sprout Social.

Transform 84

Transform Marketers Marketing Energy 84

Martech

JULY 15, 2025

A customer browsing winter coats on a mobile device during lunch in Chicago will see entirely different product arrangements, pricing and promotions than someone browsing the same category from a desktop in Miami on a weekend morning. Push notifications arrive precisely, promoting relevant products at just the right moment.

Shoppers 81

Shoppers Transform eCommerce Retail 81

Search Engine Land

JULY 29, 2024

While SEO has traditionally helped brands increase visibility on search engines like Google and Microsoft Bing, GEO is transforming how brands appear on AI-driven platforms. Evolution in user search behavior GEO is essential because AI-driven search is transforming how people find and consume information.

User-Generated 131

User-Generated Transform SEO Law 131

Search Engine Land

JULY 16, 2024

These applications significantly transformed the digital landscape, though not always in everyone’s best interest. They aim to protect and safeguard original content creators and promote their value-added. Applications like ReplyGuy use AI to develop comments on Reddit that subtly promote specific products or websites.

Transform 110

Transform User-Generated New Technology Promotion 110

Backlinko

NOVEMBER 8, 2024

But do these classic principles hold up even as AI transforms whole businesses and industries? We’re talking about: What you’re selling (product) How much it costs (price) Where people can buy it (place) How you tell people about it (promotion) Simple, right? But price , place t, and promotion miss the mark. Absolutely.

Price 114

Price Real Estate Promotion Food 114

Martech

DECEMBER 6, 2024

This transforms it into a specialized marketing partner that understands your company’s unique perspective and communication style. It transforms text into compelling, McKinsey-like visuals. Task: Promote the blog article found at [link] by creating LinkedIn, X and Facebook posts that increase engagement and educate the audience.

Transform 131

Transform Analytics User-Generated Education 131

The Drum

JULY 4, 2025

Marketing in play – how brands are winning with gamers As the tech world becomes more accessible worldwide, it also transforms how customers approach entertainment and advertisements. Thanks to the increasing popularity of gaming, more brands are looking to use video games as a form of marketing and promotion.

Transform 95

Transform Entertainment User-Generated Promotion 95

The Marketing Operations Leader

MARCH 3, 2025

How to Align People, Process, and Technology to Transform Your Email Workflows Struggling with inefficient email workflows? Discover how World Vision Canada transformed its email marketing by aligning people, process, and technology— moving beyond batch-and-blast emails to personalized, scalable campaigns.

Transform 130

Transform Customer Acquisition Finance Marketers 130

Hootsuite

OCTOBER 9, 2024

Customer advocacy is the practice of nurturing relationships with your happiest, most loyal customers with the goal that they’ll promote your brand and recommend it to others. In fact, 34% of consumers say “too much self-promotion” is a major turn-off in how they perceive brands on social.

Customer 113

Customer Food Transform Health 113

Martech

FEBRUARY 3, 2025

In summary, Super Bowl advertising has transformed from a simple promotional tool into a highly strategic marketing opportunity, with escalating costs reflecting its importance in the advertising landscape. Want to ask your own question of MarTechBot?

Transform 117

Transform Price Entertainment Advertisers 117

Backlinko

DECEMBER 27, 2024

It uses generative pre-trained transformer (GPT) technology to produce human-like responses to text prompts. Advertising You can take advantage of AI advertising tools to generate both copy and creatives for your paid promotions. Like this: ChatGPT can do a range of tasks, like creating lists, producing code, and answering questions.

Transform 116

Transform User-Generated Manufacturing eCommerce 116

Marketing Insider Group

AUGUST 13, 2024

No matter the size of your agency, effective content marketing can transform how you connect with potential travelers, turning casual browsers into loyal adventurers. This calendar should include key dates like holidays, travel seasons, and promotional events, ensuring timely and relevant content.

Content Marketing 125

Content Marketing Transform User-Generated Marketers 125

Buffer Marketing

OCTOBER 31, 2024

Before-and-after transformations Everyone loves a good transformation story. Side-by-side comparisons, carousel posts, and reveal videos are all great ways to share these transformations. It's promotion and engagement all in one! If you're a brand, it helps showcase the results of your products or services.

Transform 121

Transform PR Product User-Generated 121

Hubspot Marketing

JANUARY 17, 2025

In a recent Marketing Against the Grain episode , HubSpot VP of Marketing Emmy Jonassen and I share how we experimented with AI to transform our email performance. From this behavior pattern, AI deduced they were likely preparing for seasonal promotions or new product launches. But what and how?

Transform 129

Transform CMO Influencer Marketing Education 129

Set Up

OCTOBER 15, 2024

Discount Dilemma: While promotions attract customers, excessive discounts can erode Brand value. Use Data to Personalize Experiences Given data has transformed the way Brands interact with consumers, hyper-personalization is expected. Utilize real-time data to offer relevant promotions and messaging that resonates with followers.

Transform 59

Transform Branding Shipping Customer loyalty 59

Martech

OCTOBER 15, 2024

Implement and promote anti-counterfeiting measures as part of your brand story. This customer-centric approach enhances CLV and transforms your customer base into a vital extension of your marketing efforts, driving sustainable growth and success. Email: Business email address Sign me up! Processing. See terms.

Customer 126

Customer Transform Customer Journey Marketers 126

Orbit Media Studios

APRIL 30, 2025

By Andy Crestodina Each of us is on a transformational journey. We can all acquire new AI skills and guide our own transformational journeys. Youre ready for the next stage in your transformational journey. Is your marketing team on a transformational journey? Is your business on a transformational journey?

Transform 105

Transform User-Generated CMO Copywriting 105

Search Engine Land

JULY 11, 2024

They promote interactive discussions and allow for multiple perspectives and opinions within a shorter time frame. Don’t forget to promote your research. If published as a white paper or static page, create a blog post for promotion and scannability. Share via social media and email marketing.

Whitepaper 112

Whitepaper SEO Transform Health 112

Sprout Social

JUNE 26, 2025

billion , influencer marketing in Australia is transforming not only how people engage but how they spend. money or free products or services) to promote brands must clearly communicate this business relationship to their audience. If a creator is regularly promoting a business via affiliate marketing, they may be a brand ambassador.

Influencer Marketing 108

Influencer Marketing Gen Z Affiliate Marketing Fashion 108