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Market by Generation: Data-Backed Content Consumption Habits To Shape Your Strategy

Hubspot Marketing

Users can also compete in various mini-games such as tag, the floor is lava and dodgeball with their friends.” Out of these video subscription services, the most popular is Netflix (77%), followed by Amazon Prime Video (64%), with Hulu and Disney+ neck-and-neck for third place. This is despite having, on average, 6.1

Gen Z 142
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Content Marketing Strategies Every Professional Services Brand Should Use

Scoop.it!

Instead of using its Ultimate Guide to Retail Arbitrage on Amazon to push its product, this brand prioritizes educating web visitors. Then, in a section of the article dedicated to the importance of winning the Amazon Buy Box, this brand links to its service, which can help them do this. Optimize content pages with meta tags.

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How Accurate is Google Analytics? The Average Level of GA4 Inaccuracy. [New Research]

Orbit Media Studios

Explicit vs. Implied consent This determines when the consent banner tells the Google Tag Manager to trigger all the marketing tags, if you have it set up properly. Some tips: Make sure to be consistent with your UTM tagging, and always use lowercase letters in your UTM parameters since GA4 is case-sensitive.

Analytics 134
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9 Best Chrome Extensions for SEO: Our Top Picks

Backlinko

Pros and Cons Pros Cons Quickly view on-page and technical SEO insights for any website Requires downloading a spreadsheet to view all image alt tags Price Detailed SEO Extension is free to use (there are no hidden fees—we checked!). You can also do the same on Amazon. Enter a keyword in the search bar like “running shoes.”

SEO 114
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Does Instagram Shopping Drive ROI? New Data on How to Get Approved, Add Product Tags, & Actually Make Sales

Hubspot Marketing

How to Get Approved for Instagram Shopping Instagram Product Tagging Savvy Tips for Getting the Most Out of Instagram Shopping Are Instagram Shopping tools effective in 2024? Easier Influencer Collaboration Another key advantage of Instagram’s shopping tools is that influencers can tag products. Why should you tag products?

Product 114
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5 Best Rank Tracking Tools for SEO Monitoring

Backlinko

Tracking Tags Organize your keywords with tags to track performance metrics for specific keyword groups. AWR goes beyond Google and tracks rankings on platforms like YouTube and Amazon. Then, create a tag for keywords where you’ve already secured the snippet. Like blog categories or specific groups of products.

SEO 110
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5 Amazon Ads features you’re not using — but should be

Martech

Amazon Ads. To ensure your brand gets the most from Amazon, let’s highlight the year’s key features, tools and integrations you might have missed — some old, some new and all effective at driving awareness and conversions. For example, shoppers won’t browse Amazon for a new financial advisor.

Retail 75