Chief Martec

JANUARY 2, 2025

This is why it was a strategic error for marketing suites of the early 2010’s to downplay integrations with other products in the burgeoning martech landscape. To this day, iPaaS products many of which have evolved into “enterprise automation platforms” retain a strong presence in most marketing tech stacks.

Fashion

Buffer Marketing

AUGUST 2, 2024

And the idea that, should a platform move in a direction they don’t like (as is the case with some disillusioned folks on X/Twitter) or disappear from the market completely (which would happen in the case of the U.S.   The first decentralized platform, Diaspora , launched back in 2010.   Content, poof.

Communications

Hootsuite

NOVEMBER 4, 2024

In this post, we’ll share tactical tips to help you understand specific audience data points, including: where to find them, what they can tell you, and how to use this information to refine your social media marketing efforts and improve ROI. Then, you analyze that data for insights to guide your social marketing strategy.

Analytics

Chief Martec

NOVEMBER 10, 2024

Last week, Mike Rizzo and team at MarketingOps.com hosted their annual MOps-Apalooza event with 400+ marketing ops people. But first… They also released their annual State of the Marketing Operations Professionals , an epic 87-page report that surveyed more than 600 marketing ops pros on almost every facet of their careers.

Transform

Backlinko

JUNE 12, 2025

Semrush leads with a 33% market share, followed by Ahrefs at 25%. Back to the Semrush AI Toolkit, Brand & Marketing dashboard shows shifts in sentiment among LLMs. I mean, it’s not perfect now, but it’s vastly better than pre-2010. Unfortunately, we’re sitting at 5%. Google search used to be messy.

SEO

Duct Tape Marketing

JUNE 18, 2025

That lasted till about 2010. You've got answer boxes starting to show up about, you know, from 2010 to 2016, roll up to about 2017. This is John Jantsch and I'm doing a solo show. I'm going to talk about search engine optimization or as I've started to call it search visibility because the game has changed. That's it for today.

User-Generated

Welcome Software

JULY 1, 2025

If you haven't got a solid foundation, everything you build on top of it will wobble, and a strong marketing strategy doesn't want a wobble factor. Consistent messaging ✅ What you say—and of course, how you're saying it—needs to be aligned at every level, every stage, and on every marketing channel.

Branding

Backlinko

JULY 12, 2024

Get Backlinks From Other Sites Reverse image searches are great for marketers. Imagine you have an old photo from 2010 showing a taxi and a Chinese restaurant in the background. Click on “ Find image source ” and you’ll get a list of websites containing your image. You can pick the best quality option from there.

Product

Businesses Grow

APRIL 9, 2025

I was lucky enough to have her sub-in as a co-host of The Marketing Companion to talk about the crisis of imagination in the marketing field when I had a revelation. It was really sort of a stream of consciousness that may or may not have anything to do with marketing or blogging. In 2010, I wasn’t an author or speaker.

Entertainment

Martech

JUNE 18, 2025

Consolidation struck the customer data platform (CDP) market again today, as Supermetrics announced the acquisition of real-time CDP vendor Relay42. Supermetrics calls itself a marketing intelligence platform and helps simplify data integration and management for brands and agencies.

eCommerce

Neil Patel

JULY 19, 2025

Outdated Design Does your site look like it was designed in 2010? Implement a new CMS that integrates with the marketing automation tools your team uses. Work with the website developers to choose a CMS that supports your design, marketing automation, and compliance needs.

User-Generated

Marketing Insider Group

SEPTEMBER 3, 2024

In 2010, a lawyer in Las Vegas founded a company called Righthaven. The term given to this practice was copyright trolling, and Righthaven filed over 250 lawsuits against media companies in 2010 and 2011. Reach out to Marketing Insider Group to learn more, or book your free consultation with our team.

Law

Buffer Marketing

DECEMBER 12, 2024

Instagram : Launched in 2010 and acquired by Facebook in 2012, Instagram has seen substantial growth. As of 2024, it boasts 1.85 million total connections on Buffer, reflecting a 70% growth from 1.08 million in 2022. With 108,000 active connections, Facebook remains a cornerstone for businesses aiming to reach a broad audience.

Transform

Exposure Ninja

DECEMBER 11, 2024

Another thing to add to your marketing to-do list. Is your marketing underperforming? Request a free website and marketing review and our team will tell you how to improve your marketing. It’s like SEO in 2010 – the early birds got the juiciest worms. Why You Need a GEO Strategy Look, I get it.

SEO

Martech

MAY 9, 2025

MarTechCharts regularly highlights data of interest to marketers and marketing operations professionals. But two-thirds of the churn from 2024 to 2025 consisted of tools from the previous decade, 2010 to 2020. Source: Chiefmartec.com. Click to enlarge. churn rate). Email: Business email address Sign me up! Processing.

Product

Chief Martec

MAY 6, 2025

Over 15 years ago, I tossed a bunch of martech logos on a slide to present the Rise of the Marketing Technologist to a room of CMOs, making the case that marketing was becoming a very technology-integrated discipline. The market of martech grew exponentially to thousands and thousands of products. solutions categorized.

B2C

Digital Marketer

NOVEMBER 20, 2024

As we approach 2025, the digital marketing landscape continues to evolve at an unprecedented pace. That’s why we’ve tapped into the expertise of our Elite Marketing Program coaches. What’s the Most Important Trend You Believe Will Define Digital Marketing in 2025, and How Can Businesses Start Preparing Now?

Digital Marketing

Animalz blog

JULY 1, 2025

Content is the hub for all major marketing channels i.e., lifecycle, social, paid media, and more. Only projects with real go-to-market support make it onto the roadmap. Workweek : The media company that hosts Tracey’s “Contentment” newsletter, supporting a range of business and marketing creators.

Promotion

Hubspot Marketing

MARCH 25, 2025

Line chart Bar chart Area chart Bullet graph Featured Guide: An Introduction to Data Visualization Learn how to apply data visualization best practices in your marketing with this free guide. For example, say you've been using Casted for your content marketing and need to report on which medium is performing best.

Transform

Martech

MAY 2, 2025

Marketers understand something that no one else in business seems to get: Everything is marketing. In the past year, both companies made business decisions that I almost guarantee weren’t run past marketing. In the past year, both companies made business decisions that I almost guarantee weren’t run past marketing.

Shoppers

Marketing Insider Group

JULY 21, 2020

This is true for life and one of my favorite things to do for marketing. Recently, we looked at quotes from CMOs and influencers on the future of marketing. so you can plot the right marketing strategy for your team’s future. When it comes to marketing, fortune indeed favors the bold. It’s a fact.

Millennials

Jeff Bullas

MARCH 1, 2023

There’s little doubt that Microsoft has achieved additional success by using Facebook as a social media marketing platform. A viral marketing campaign to increase visibility. But is it the best social platform for your company? This depends on your goals, your traffic-handling capabilities, your audience and your resources.

Entertainment

Search Engine Land

MARCH 17, 2023

Yahoo Loses Market Share As Some Firefox Users Return To Google 2015: Google had become increasingly aggressive in trying to lure back users. A Dilbert On Search Engine Keyword Research 2014: There was a fun search marketing-related Dilbert strip on the topic of doing and presenting your keyword research to your boss.

Search Marketers

Hubspot Marketing

MAY 9, 2022

Conversations surrounding NFTs and Web3 have risen in the past year and continue to pique marketers’ interest. They're so popular in fact that Open Sea ’s Alex Atallah, the cofounder of the largest NFT marketplace, recently shared on Twitter that there are more NFTs on the platform than there were internet pages in 2010.

Branding

Search Engine Land

JANUARY 13, 2023

Welcome AJ Kohn & Ginny Marvin To Search Engine Land, Marketing Land. 2011: Police examined the data that Google collected between October 2009 and May 2010 and determined that it broke two South Korean laws. 2010: Query suggestions varied based on user location. Market Share. 2010: Another warning.

Search Marketers

Search Engine Land

JANUARY 6, 2023

2019: The digital marketing agency’s new tool helped SEOs test and deploy SEO-related changes on their own without developer overhead. 2015: Yahoo saw a nearly 2 point search market share gain in the U.S. 2010: Google sent out its Google Local Business Center updates – but the emails didn’t go to the actual business owners.

Search Marketers

Search Engine Land

JANUARY 11, 2023

E-commerce sales jumped this holiday season as search marketers weathered Google updates. Zomato Buys Urbanspoon For $50 – $60 Million To Enter US Local Search Market. 2010: Google.jp 2010: Netconcepts was a Wisconsin-based SEO company founded by Stephan Spencer. consumers spent $204.5 Wolfram Alpha Redesigns For 2011.

Search Marketers

Search Engine Land

JANUARY 28, 2023

24: Google Takes Action On More Link Networks In Poland Also on this day Facebook testing brand safety topic exclusions for advertisers 2021: Citing advertisers’ brand safety concerns, Facebook said the feature would allow marketers to choose whether to show their ads alongside potentially sensitive content.

Search Marketers

Search Engine Land

FEBRUARY 1, 2023

Study: Facebook Ad Click-Throughs Declining 2011: Click-through rates on Facebook ads only averaged 0.05% in 2010, down from 0.06% in 2009 and well short of what was considered to be the industry average of 0.1%

Search Marketers

Search Engine Land

MARCH 24, 2023

Was Android Tablet OS (Honeycomb) Rushed to Market? Google Bug & Slow PR Leads To Chinese Hack Rumors 2010: Google executives page was showing up in Chinese language. Google China: Congressional Praise; Microsoft Supports Tyranny & Google Eats Poo Cartoon 2010: The reactions to Google’s partial withdrawal from China continued.

Search Marketers

Jeff Bullas

FEBRUARY 21, 2023

In 2010 Blockbuster filed for bankruptcy. Social media has disrupted publishing and marketing and how humans share information. Here’s what else AI can do: Automate tasks: AI can be used to automate a wide range of tasks, from customer service and marketing to manufacturing and logistics.

Transform

Search Engine Land

JANUARY 17, 2023

2019: Amazon’s advertising offerings were getting more sophisticated, presenting marketers with new opportunities and complexities. 2017: The option to show extensions during store hours or schedule for time-sensitive promotions became available in all markets. 2010: Publishers, a shopping site and a mapping site.

Search Marketers

Duct Tape Marketing

JUNE 17, 2020

How to Embrace a More Diverse Approach to Marketing written by John Jantsch read more at Duct Tape Marketing. Marketing Podcast with Sergio Alcocer. In this episode of the Duct Tape Marketing Podcast , I interview Sergio Alcocer, one of the most progressive multicultural marketers in the USA.

Advertising

Search Engine Land

JANUARY 4, 2023

In 2010, Google sent out notification to its AdWords advertisers that “your location-specific business phone number will display alongside your destination url in ads that appear on high-end mobile devices. 2018: Search marketers weighed in on their experiences since the change took effect. Google AdWords introduces click-to-call ads.

Search Marketers

Hubspot Marketing

OCTOBER 28, 2019

This is an example of integrated marketing at work. Read on to learn more about integrated marketing and how to create a campaign of your own. Integrated marketing exists to eliminate these disparities and differences regardless of how or when a customer interacts with your brand. converting views, building brand awareness, etc.),

Marketers

Hubspot Marketing

MAY 27, 2022

Marketers need the advantage of real-time customer data to effectively do their jobs. The right iPad and iPhone apps can help — in this piece, we’re diving into 11 Apple device applications that can help take your marketing to the next level. Need a better marketing framework? Price: Free. Meta Business Suite. Price: Free.

Price

Adobe Experience Cloud Blog

JANUARY 23, 2020

Expanding into global markets presents different challenges and approaches that work for one company may not work for another. Most companies looking to expand into new markets want to boost their sales and have identified a market in which they can see the potential for growth. Apple shows its value to China.

New Markets