Adobe Experience Cloud Blog

DECEMBER 18, 2013

Author: Carra Manahan 2013 is coming to a close, which means it’s time to get a jumpstart on your 2014 event plan. Are you ready for the many marketing events taking place in the new year? Your presence at physical events is great for generating leads , but it also gives your audience opportunities to interact with your brand.

Thought Leadership 134

Thought Leadership Inbound Marketing Event Marketing Marketing 134

Adobe Experience Cloud Blog

AUGUST 25, 2014

In fact, 78% of B2B marketers state that “generating more leads” is the biggest challenge they are currently facing. Increasing your commitment to content marketing is a good place to start, but you also need your content to work hard – and smart – for you. Content Marketing' Exchanging Value.

Whitepaper 134

Whitepaper Thought Leadership Logistics Entertainment 134

Neil Patel

DECEMBER 31, 2020

Then, in 2013, Google Reader was switched off, and their popularity has dwindled. While RSS feeds aren’t the must-use resource they once were, there’s still a dedicated base of users who aren’t prepared to say goodbye. Here are a few options, as well as some practical tips on using them to improve your content marketing strategy.

Price 143

Price Fashion Thought Leadership User-Generated 143

Adobe Experience Cloud Blog

SEPTEMBER 24, 2015

Author: Jonathan John According to Content Marketing Institute , 47% of B2B marketers say that their biggest content marketing problem is creating content that allows their brands to engage with readers. I’m sure a similar statistic could be found with consumer marketers. more brand-centric ).

Branding 134

Branding Whitepaper Thought Leadership B2C 134

Hubspot Marketing

AUGUST 21, 2017

The social network is primarily centered around careers, and it enables users to connect and share content with other professionals, including colleagues as well as potential employers, business partners, and new employees. If you're a business on LinkedIn, it can also be a fantastic marketing tool.

User-Generated 145

User-Generated Marketing Marketers Promotion 145

Marketing Insider Group

APRIL 24, 2023

For years, websites like Facebook and Google have been gathering user data for targeted advertising and sales to third-party sites. At first, it seemed harmless to collect personal data from users to help show search results for relevant products and services. In this mode, users can create their own source preferences.

Non-Profit 119

Non-Profit User-Generated Advertisers Advertising 119

Duct Tape Marketing

JUNE 5, 2014

It’s guest post day here at Duct Tape Marketing and today’s guest post is from Scott Thomas – Enjoy! . Marketers, meet your secret weapon: marketing automation. Only recently, has this underutilized method of demand generation been brought to the forefront of public attention. Sounds good, right? It gets better.

Non-Profit 77

Non-Profit User-Generated Marketing Automation Platform Marketing 77

Content Marketing Institute

NOVEMBER 12, 2017

The key phrases behind content-writing robots you’ll see a lot – intelligent narratives, natural language generation (NLG), and automated storytelling technology. HANDPICKED RELATED CONTENT: Cognitive Content Marketing: The Path to a More (Artificially) Intelligent Future. In 2013, it raised another $11.5

Energy 111

Energy Price Transform User-Generated 111

Adobe Experience Cloud Blog

JANUARY 8, 2015

Given the undeniable popularity of quizzes, they should be a key part of any company’s content strategy. People love taking them and sharing them with their friends, and they can even be used as a lead generation tool. One quiz generated over $75,000 in revenue and 1,220 new customers. A Brief History.

Entertainment 134

Entertainment Thought Leadership User-Generated Digital Marketing 134

Content Marketing Institute

NOVEMBER 28, 2017

While far from the most successful marketing podcast on the planet, our one hour of weekly shenanigans has done fairly well. Since we launched in November 2013, the podcast has been downloaded nearly 2 million times from listeners in 200 countries, while generating approximately a half-million dollars in direct revenue in sponsorship support.

Content Marketing 111

Content Marketing Entertainment Promotion User-Generated 111

Animalz blog

MARCH 6, 2025

Not all conversations on AI and content marketing feel inspiring. with just $37,000 spent on demand generation. Kyle articulates a vision of content’s purpose that resonates: “building trust at scale.” Kyle articulates a vision of content’s purpose that resonates: “building trust at scale.”

CMO 70

CMO Energy User-Generated Thought Leadership 70

Contently B2C

JULY 18, 2016

And in Europe, they’re succeeding more and more—thanks, in large part, to content marketing. About 71 percent of European marketers created more content in 2015 than they did the year prior. As a result of this evolution, marketers across Europe are shoring up their mobile video investments. Ready to rumble.

Market Trends 52

Market Trends Content Marketing Marketing Marketers 52

Animalz blog

MARCH 25, 2025

” In this episode of The Animalz Podcast, Alex takes us from the coffee shops of 2013 San Francisco to the cutting edge of AI content strategy. ” As zero-click queries and AI-generated answers reshape search behavior, he offers both high-level strategic thinking and tactical advice throughout the interview.

User-Generated 67

User-Generated SEO Thought Leadership Customer 67

Vertical Response

JANUARY 18, 2025

In 2013, British psychologists provided a more formal definition of FOMO as a persistent fear that others are enjoying rewarding experiences while one is absent. This constant stream of updates led to a sense of urgency and anxiety among users, who felt pressure to stay connected and up-to-date with events and activities.

Millennials 52

Millennials User-Generated Customer loyalty Price 52

Neil Patel

SEPTEMBER 8, 2020

As of 2013, 70% of searchers used the “ click-to-call ” function directly from the search engine result pages (SERPs). In 2013, the app was the most used smartphone app in the world. I’ve written about local business marketing and local SEO before. Users are loyal to their favorite social media and review sites.

Branding 126

Branding Retail Real Estate SEO 126

Neil Patel

MAY 4, 2021

Interest in influencer marketing has skyrocketed 90x since 2013. And I hesitate to pat myself on the back, but I’m recognized as an influencer in the digital marketing space. What’s more: research shows they generate double the sales of paid ads and with a 37% higher customer retention rate. Remain Approachable.

User-Generated 145

User-Generated Influencer Marketing Digital Marketing Promotion 145

Content Marketing Institute

OCTOBER 8, 2017

A glance through Content Marketing Institute’s recently published posts, Growthhackers Must Read articles, or BuzzSumo’s most-shared marketing content from the past six months makes it clear – one blog post framework seems to be winning: How (Company You Know) Is Doing (Something) to Achieve (Positive Result).

B2C 111

B2C User-Generated Health Retail 111

Neil Patel

JANUARY 21, 2021

Hummingbird (August 2013): Aimed to understand the context and intent behind a user’s search instead of just looking at the literal words they typed. Then there’s Phantom , which first appeared in May 2013 and is believed to have been updated four times – but has never actually been confirmed by Google.

SEO 145

SEO User-Generated Analytics Health 145

Rock Content

AUGUST 5, 2023

This structured data helps search engines understand the context, meaning, and relationships within the content, making it easier for them to display relevant and rich results to users. And the better it understands your page, the more accurately it can serve your content to the right users. videos or articles).

SEO 91

SEO User-Generated Place Marketing Strategy 91

Duct Tape Marketing

AUGUST 14, 2014

The January 2014 Mobile Technology Fact Sheet shows that 63% of adult cell phone owners use their phones to go online, while 34% of cell phone Internet users go online using only their phone rather than any other device. Mobile content is distinct because of the idiosyncratic and curious ways users interact with it.

User-Generated 75

User-Generated Target Market Marketing Strategy Advertisers 75

Neil Patel

NOVEMBER 4, 2020

Being a more distracted medium, 40% of mobile users will abandon a page that takes longer than three seconds to load. It identifies elements that are leading to slow loading time and a poor mobile user experience. Here are the results for the keyword “content marketing tips.”. Let’s explore them both.

SEO 145

SEO User-Generated PR Analytics 145

Duct Tape Marketing

MAY 16, 2013

In fact, it’s created such a buzz that 89 percent of Evernote users downloaded it on a friend’s recommendation. The more quickly you can generate great ideas and deliver stellar copy, the more competitive you will be in your endeavors as a professional copywriter.

Copywriting 78

Copywriting User-Generated Content Marketing Place 78

OnPassive Marketing

JULY 10, 2022

LinkedIn has been one of the most popular ways for professionals to connect online since Facebook acquired it in 2013. As such, many professionals are using LinkedIn marketing automation software as well. It can also be used to boost brand awareness and generate leads for your business.

Whitepaper 69

Whitepaper User-Generated Marketing Marketers 69

Rock Content

JUNE 7, 2016

Every 60 seconds 300 hours of new video is uploaded to YouTube, Instagram users like 1,736,111 photos, Pinterest users pin 9,722 images, 1,041,666 Vines are uploaded, and 284,722 snaps are shared. This mountain of content will only grow as 77% of B2C brands and 76% of B2B brands say they plan to produce even more content in 2016.

Entertainment 66

Entertainment User-Generated B2C eBook 66

Hubspot Marketing

MAY 3, 2018

Without a blog, your SEO can tank, you'll have nothing to promote in social media, you'll have no clout with your leads and customers, and you'll have fewer pages to put those valuable calls-to-action that generate inbound leads. Bloggers then share their blog posts with other internet users. Step 1: Understand your audience.

eBook 145

eBook SEO User-Generated Millennials 145

Rock Content

AUGUST 20, 2020

Nowadays, users are more connected and, therefore, it takes a lot of strategic planning to apply the right actions. Digital relevance is no longer a differential, but an obligation for those who want to stand out in such a competitive and disputed market. Catch the user’s attention. Be aware of the points below.

User-Generated 72

User-Generated Transform Promotion PR 72

Rock Content

MAY 18, 2016

Now that 81% of smartphone users access the Internet on their mobile devices, we don’t even have to be sitting in front of our laptops to access breaking news. It’s all about generating a high-quality content experience difficult to replicate by simply scrolling through your Facebook news feed or reading the headlines.

User-Generated 73

User-Generated Food Content Marketing Product 73

Buffer Marketing

MARCH 16, 2023

We are kicking off with Jayde Powell , content marketer/creator extraordinaire. I wouldn't say I was particularly inspired, I’ve just always consumed and created content. I started my career in social media in 2013, around the time when social media marketers were just becoming a thing.

Social Media Marketing 128

Social Media Marketing Education Copywriting Branding 128

Rock Content

JULY 11, 2016

There are millions of engaged sports fans who are the foundation of a lucrative global market. According to Statista , sports marketing revenue totalled $76 billion in 2013, and is projected to surpass $90 billion in 2017. This summer is a very impressive time of year for sports, sports fans, and sports marketers.

Entertainment 63

Entertainment Transform User-Generated Marketing Plan 63

Spiralytics

AUGUST 22, 2024

In the digital advertising market, search advertising is leading the way, generating a market volume of US$679.9 The average ad spending per user is expected to hit US$116.1 First Page Website: [link] Founded in: 2013 No. First Page Website: [link] Founded in: 2013 No.

SEO 52

SEO Copywriting Social Media Marketing Real Estate 52

Search Engine Land

MARCH 23, 2023

Twitter adds keyword search to Direct Messages 2022: Twitter announced it was giving users a long-requested feature – the ability to search the direct messages (DM) inbox by keyword. 2009: Microsoft was planning to compete more aggressively with Google StreetView by soliciting user-generated photos and then geotagging and Photosynthing them.

Search Marketers 76

Search Marketers Marketing Marketers User-Generated 76

Rock Content

JUNE 15, 2016

Landing pages are important for two reasons – they motivate people to click further into the sales funnel and they capture user data so you can connect with prospects and create qualified leads. Landing pages are an indispensable part of an inbound marketing strategy. A home page isn’t a landing page. Image Source.

User-Generated 63

User-Generated Inbound Marketing eBook Branding 63

Rock Content

FEBRUARY 4, 2021

According to Kotler, the defender and promoter of concepts such as the 4 Ps of Marketing, brand positioning consists of designing the commercial offer in order to occupy a precious place in the consumers’ minds. Among the content you can use are interactive videos and animated quizzes. Connect with users on a human level.

Branding 72

Branding Neuromarketing Manufacturing User-Generated 72

Moz

FEBRUARY 3, 2021

Check out the example below comparing Zola.com (a B2C brand) and Yiedify.com (B2B): These two sites were founded around the same time (2013) and have been publishing lots of content. Make your content t-shaped (for demand and lead generation). You’re probably thinking, “what’s t-shaped content?”.

B2C 66

B2C SEO CRM User-Generated 66

Rock Content

APRIL 30, 2020

SEO is a key Digital Marketing strategy. It’s where users find the most visible links, as well as those most frequently accessed by users — who generally don’t go past the first page of results to find what they’re looking for. Only 0.78% of users access a link on the second page of results. Best of all?

SEO 81

SEO User-Generated Digital Marketing Communications 81

Rock Content

JUNE 20, 2016

Landing pages are important for two reasons – they motivate people to click further into the sales funnel and they capture user data so you can connect with prospects and create qualified leads.Though anyone can create a landing page, not everyone can do it well. Landing pages are an indispensable part of an inbound marketing strategy.

User-Generated 49

User-Generated Inbound Marketing eBook Branding 49

Rock Content

SEPTEMBER 24, 2020

Is SEO for Google Images rewarding, and will it bring advantages to your Content Marketing strategy? In 2013, Google announced a change in the Google Images system, implementing a “View Image” button. If the user clicked there, he was directed to the URL of the image in question, not visiting its source site.

SEO 56

SEO User-Generated Communications Place 56